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Strategic Factor Analysis Summary
Presented By: Shom
Shikh
Shob
Shohini Bhatt
ShanSubr
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SPIRIT INDUSTRY
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Interna !actors United Bre"eStren#ths
$ei#ht Ratin# $ei#
Saes %&' (
Technoo#y %&' )&*
+c,uisitions %&' (&'
GobaPositionin# %&'- (&.
0inanciaPositions %&' (&/
Interna strate#ic 0actors
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Interna strate#ic 0actors
Interna !actors United Bre"erie
$eakness $ei#ht Ratin# $ei#ht
Ra" materia %&/ )&% %&
packa#in# %&'- /&. %&(
Suppy 2hain %&' )&* %&)
Tota '&% )&*
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34terna 0actors United Bre"er5pportunities $ei#ht Ratin# $ei#h
Per capitaconsumption %&'- (
Business
en6ironment %&%- (&-
34terna Strate#ic 0actors
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Threats $ei#htScore
Ratin# $ei#ht S
Rei#iousbeie!s
%&/% )&%
7andin#competition
%&'- (&-
Re#uations %&/- )
Po"er 8 "atera6aiabiity
%&/ )&-
Tota '
34terna Strate#ic 0actors
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United Bre"eries Du$ei#ht Ratin# $ei#ht Score shor
t
SaesS; %&' ( %&(
+c,uisitionsS; %&'- (&- %&1*-
Gobapositionin#S; %&%- )&- %&'*-
Ra"materia$; %&'- )&% %&(- <
Packa#in#$; %&' )&- %&)- <
Per capitaconsumption
o; %&' )&- %&)-Re#uatory
S0+S
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Interna !actors Radico =hai
Stren#ths $ei#ht Ratin# $ei#
>uaity %&'/ )&-
Technoo#y %&'/- (
2ost 5ptimi?ation %&'* )&@
Goba Positionin# %&') )&@
0inancia Positions %&%@ )&/
Interna strate#ic 0actors
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Interna strate#ic0actors
Interna !actors Radico =ha
$eaknesses $ei#ht Ratin# $ei#
Tar#et Se#mentin# %&'/ )&.
Aana#ement %&''- )
Suppy 2hain %&') )&-Tota '&%
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34terna 0actors Radico =haitan
5pportunities $ei#ht Ratin# $ei#ht
Re#uatory0rame"ork %&/' (
Businessen6ironment %&'. (
+6aiabiity o! ra"materias %&/* )&*
34terna Strate#ic 0actors
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Threats $ei#ht Ratin# $ei#h
Rei#ious beie!s %&'* /&)7andin#competition %&'* )&1
T5T+9 '&%
34terna Strate#ic 0actors
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Radico =haitan
$ei#ht Ratin# $ei#h2ost5ptimi?ationS; %&'* )&@
Goba Positionin#S; %&') )&@
Suppy 2hain $; %&') )&-
Re#uatory0rame"ork 5; %&/' (
S0+S
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$ei#
ht
Ratin
#
$ei#ht Sco
+6aiabiity o! ra"materias 5; %&/* )&*
7andin# competition T; %&'* )&1
T5T+9 '&%
S0+S
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+UT5A5BI93 INDUSTRY
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A+7INDR+ 8 A+7INDR+
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I0+S
Internal Factors Weight Rating WeigSco
Strengths
Sturdy SUs#ood !or IndianroadsC ;
%&/% (&% %
+ccess topotentia "ordmarkets R;
%&'% )&/ %&
9o" a!ter saesser6ice cost I;
%&%- )&- %&'
Procurement o! %&'- )&. %&
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I0+S
Internal Factors Weight Rating WeigSco
Weakness
Ine4perience incommercia6ehice se#ment
%&'- /&- %&)
Unsuccess!u incompact AUse#ment
%&/% )&' %&1
Positionin# as#oba brand
%&'- /&. %&(
Tota '&%% )&/
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30+S
34terna 0actors $ei#ht Ratin# $eiSc
Opportunities
3asy access tocredit
%&'- )&. %
Green cars %&%- )&/ %
Tappin# emer#in#markets 8 buidin##oba brand
%&'% /&@ %
Inno6ation in o"cost product
se#ment
%&'% /&% %
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30+S34terna 0actors $ei#ht Ratin# $ei#
Sc
Threats
Dependency on #obapayers !or technoo#y
%&'% )&'% %&
Shorter producti!ecyce 8 rapidy
chan#in# tech
%&'% /&. %&
De6auation o! rupee %&'% )&% %&
2ompetition !rom#oba brands
%&'' /&. %&
2heap aternati6e
modes o! transport
%&%@ /&1 %&
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S0+S
Strategic Factors Weig
ht
Ratin
g
Weighte
d Score
Duratio
Short Intemed
te
Sturdy SUs#ood !or Indianroads S;
%&'% ( %&(% E
Procurement o!autocomponents atcompetiti6erates S;
%&'/ )&. %&(1 E
+ccess to %&%@ )&/ %&/@ E
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S0+S
Strategic
Factors
Weigh
t
Rating Weight
edScore
Duratio
Short Intermediate
Green cars5;
%&'% )&/ %&)/ E
Tappin#emer#in#markets 8buidin##oba brand5;
%&') /&@ %&).
Inno6ation in %&%@ /&% %&'. E
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S0+S
Strategic Factors Weig
ht
Rating Weight
edScore
Durat
Short
Intemed
te
Dependency on#oba payers !ortechnoo#y T;
%&'% )&'% %&)' E
Shorter producti!ecyce 8 rapidychan#in# tech T;
%&%@ /&.% %&/-
Unsuccess!u incompact AU
se#ment $;
%&'. )&'% %&-1 E
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T+T+ A5T5RS
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I0+S
0actors $ei#ht Ratin# $ei#h
ScoreStrengths:
$ide Ran#eo! products
%&' )
Stron#distributionnet"ork
%&/ )
GobaPresence
%&/- ) %
R 8 D+cti6ities
%&%- /
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I0+S
0actors $ei#ht Ratin# $eS
Weakness9ack o!productran#e
%&'- (
Sa!ety %&/- ) %
Tota '&%%
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30+S
34terna 0actors $ei#ht Ratin# $ei#hScore
Opportunities
3asy access tocredit
%&%- / %&'
Green cars %&%- / %&'
Tappin#emer#in#markets 8buidin# #obabrand
%&'- ) %&1
Inno6ation in o"
cost product
%&' / %&(
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30+S
34terna 0actors $ei#ht Ratin# $ei#hScore
ThreatsDependency on #obapayers !or technoo#y
%&' / %&/
Shorter producti!ecyce 8 rapidy
chan#in# tech
%&' / %&/
Increasin# !ue price %&'- / %&)
2ompetition !rom#oba brands
%&'- ) %&(-
2heap aternati6emodes o! transport
%&' / %&/
S0+S
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S0+SStrate#ic0actors
$ei#ht
Ratin# $ei#hted Score
Duration
Short Intermediate
Stron#distributionnet"orkS;
%&' ) %&) F
GobaPresenceS;
%&/ / %&1 F
Sa!ety$; %&) / %&1 F
Tappin#emer#in#markets 8buidin##obabrand5;
%&/ ) %&1 F
2ompetition %&/ )&- %&* F
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Thank you