Session 10 (II)

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    Issues in Global Human Resource

    Management

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    Session Objectives

    Identify with the strategic role of HRM.

    Examine HRMs four major tasks:Staffing policy.

    Management training and development.

    Performance appraisal.

    Compensation policy.

    Tasks are complicated by:Varying compensation policies among countries.

    Labor laws may prohibit unions in one country and mandate themin another.

    Equal employment legislation may be pursued in one country andnot in another.

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    The Strategic Role of International HRM

    Ensure that HRM policies are congruentwith the firms strategy, structure and

    controls.

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    High

    Costpressures

    Low

    Low High

    GlobalStrategy

    TransnationalStrategy

    Multi domesticStrategy

    InternationalStrategy

    Pressures for local responsiveness

    Four Basic Strategies in InternationalBusiness

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    Strategy, Structure and Control Systems

    Global area Global Global Informal matrixstructure product division product division

    centralized and decentralized

    International Strategy

    Structure Multidomestic International Global Transnationaland Controls

    Centralizationof operating

    decision

    Decentralized Core competency Some centralized Mixed centralized

    Horizontaldifferentiation

    Rest decentralized Informal matrix

    Need forcoordination Low Moderate High Very high

    Integrating

    mechanisms

    None Few Many Very many

    PerformanceAmbiguity

    Low Moderate High Very high

    Need forcultural controls

    Low Moderate High Very high

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    Staffing PolicyStaffing policy:

    Selecting individuals with requisite skills to doa particular job.

    Tool for developing and promoting corporateculture.

    Types of staffing policy:

    Ethnocentric.Polycentric.

    Geocentric.

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    Types of Staffing Policy

    Ethnocentric

    Key managementpositions filled by

    parent-countryationals Philips, Matsushita

    & P&G

    Polycentric

    Host-countrynationals manage

    subsidiaries,

    parent companynationals hold keyHeadquarter

    Positions eg Unilever

    Geocentric

    Seek bestpeople, regardless

    of nationality

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    Comparison of Staffing Approaches

    Staffing Strategic

    qualified managers in host country

    Alleviates cultural Limits career mobility

    Inexpensive to from foreign

    TransnationalUses human resources National immigration

    myopia

    Approach Appropriateness Advantages Disadvantages

    Ethnocentric International

    Polycentric Multidomestic

    Geocentric Global and

    Overcomes lack of Produces resentment

    host nationUnified culture Can lead to cultural

    Helps transfer corecompetencies

    myopia Isolates headquarters

    implement subsidiaries

    efficiently policies may limitimplementationHelps build strong

    culture and informalmanagement network

    Expensive

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    The Expatriate ProblemCitizens of one country working in another.

    Inpatriates:expatriates who are citizens of a foreign countryworking working in the home country of their multinationalemployer.

    Expatriate failure:Premature return of the expatriate manager to his/her homecountry.

    Cost of failure is high:

    Estimate = 3X the expatriates annual salary plus the cost ofrelocation (impacted by currency exchange rates and assignmentlocation).

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    Reason for Expatriate Failure

    US MultinationalsInability of spouse to adjust.Managers inability to adjust.Other family problems.Managers personal or

    emotional immaturity.Inability to cope with largeroverseas responsibilities.

    Japanese FirmsInability to cope with largeroverseas responsibilities.Difficulties with the newenvironment.

    Personal or emotionalproblems.Lack of technicalcompetence.Inability of spouse to adjust.

    European Multinationals: Inability of spouse to adjust.

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    Expatriate Selection

    Four dimensions that predict success in foreign posting

    Self-orientation:

    Strengthen self-esteem, self-confidence and mental well-

    being.

    Others-orientation:

    Enhance ability to interact with host-country nationals.

    Perceptual ability:

    The ability to empathize - understand why people in host-country behave the way theydo.

    Cultural toughness:

    How well an expatriate adjusts to a particular posting tendsto be related to the countryof assignment.

    According to Mendenhall & Oddou an executives domestic performance does not

    (necessarily) equate to his/her overseas performance.

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    Training for Expatriate Managers

    Cultural:Seeks to foster an appreciation of the host-countrys culture.

    Language:

    Can improve expatriates effectiveness, relatemore easily to culture and fostered a better firmimage.

    Practical:

    Ease into day-to-day lifeof the host country.

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    Repatriation of Expatriates

    Didnt know what positionthey hold upon return.

    Firm vague about return,role and career progression.

    Took lower leveljob.

    Leave firm withinone year.

    Leave firm withinthree years

    10 20 30 40 50 60 70

    percent

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    Management and Development StrategyPrograms designed to increase overall skill through mix ofeducation and assignment rotations.

    Provides varied experience.

    Attempt to improve firms management productivity and quality.Particularly true for transnational strategy.

    Unifying corporate culture and management networks.

    Socialize norms and value systems.

    Foster esprit de corps.Build informal networks

    Strengthen identification with company.

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    Performance Appraisal

    Problems:

    Unintentional bias.

    Host-nation biased by cultural frame of reference.

    Home-country biased by distance and lack ofexperience working abroad.

    Expatriate managers believe that headquartersunfairly evaluates and appreciates them.

    Many believe a foreign posting does not benefittheir career.

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    Guidelines for Performance Appraisal

    More weight given to onsitemanagers evaluation.

    Expat who worked in samelocation should assist home-office

    manager with evaluation.

    If foreign on-site manager preparingevaluation, home-office manager should

    be consulted before finalization.

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    Compensation

    Two issues:

    How to adjust compensation to reflect nationaldifferences in economic circumstances andcompensation practices.

    How expatriate managers should be paid.

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    National Differences in Compensation

    Country/Designation

    CEO HR Director Accountant Mfg.Employee

    Argentina $860,704 $326,874 $63, 948 $17, 884

    Canada 742,228 188, 070 44,866 36,289

    Germany 421,622 189,785 61,375 36,934

    Taiwan 179,486 102,491 30,652 11,924

    UnitedKingdom

    719,665 268,302 107,839 28,874

    UnitedStates

    1,403,899 306,181 66,377 44,680

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    Compensation Issues

    EthnocentricHow much home-countryexpatriates should be paid.

    PolycentricPay can and should be country-specific.

    Geocentric/Transnational

    May have to pay its

    international cadre of managersthe same.

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    A Typical Balance Sheet

    Reserve Reserve Reserve Reserve

    Goods andServices

    Goods andServices

    Goods andServices

    Goods andServices

    Housing

    Housing

    HousingHousing

    Income

    Taxes

    IncomeTaxes

    IncomeTaxes

    Home andHost-

    CountryIncomeTaxes

    Premiumsand

    Incentives

    Home-CountrySalary

    Host-CountryCosts

    Host-CountryCosts Paid byCompany andfrom Salary

    Home- CountryEquivalentPurchasing

    Power

    AdditionalCosts Paid by

    Company

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    International Labor Relations

    Foster harmony and minimize conflict betweenthe firm and organized labor.

    Key issue: degree to which organized labor can limit thechoices of an international business.

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    Concerns of Organized Labor

    Firms can counter bargaining power by threatening tomove production to another country.

    International business will keep highly skilled tasks inhome country and farm out only low-skilled tasks toforeign plants.

    Importing employment practices and contractual

    agreements from home country that may diminishunions influence and power.

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    Strategy of International Labor

    Try to establish international labor organizations.

    Lobby legislatures to restrict multinationals.

    Use United Nations to regulate multinationals.

    Efforts have not been

    successful.

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    Multinationals Approach to Labor

    Relations

    Decentralize: labor laws, union power and nature ofcollective bargaining varies from country to country.

    Now a trend toward Centralize:

    Want to rationalize global operations.

    Need to control labor costs and maximize threat of move tolower cost country.

    Competitive advantage can come from the way work isorganized in a plant. Bargaining with local unions is,

    therefore, a priority.Before move, get new union approval for work practices.