Service Design is breaking bad: all in to the weed industry (UX Cambridge 2016 edition)

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Service Design is breaking bad: all in to the weed industry Cesare Bottini - @Cecce67 UX Cambridge 2016

Transcript of Service Design is breaking bad: all in to the weed industry (UX Cambridge 2016 edition)

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Service Design is breaking bad: all in to the weed industryCesare Bottini - @Cecce67

UX Cambridge 2016

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prologue

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rising the bar

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the question

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how powerful we really are?

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automotive

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healthcare

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retail

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culture

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education

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why weed?

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still controversial

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personal

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new context

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mass market

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recreational only

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approach

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not that easy

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1 day wks > 40 min call

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InstaWKS™

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coring

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+ serendipity

storytelling

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main findings

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01 | tech is a bridge

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02 | design can relief anxiety

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03 | design for stoners

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04 | digital legacy

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it’s your turn

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designing the banana*

*movie theatre

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epiphanies

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a | design is a lens

b | complexity is good

c | go agile

d | you already got the tools

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you got the power!

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thank you.

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let’s stay in touch!

Cesare Bottini | experience strategist @sketchin.com [email protected] | @Cecce67 | join me on every major social network!

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sketchin