Service Avatars (Mobilize 2010 presentation)

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    13-Jan-2015
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We are entering a new phase of the internet, one in which connected devices will be the new end points for services. This represents a seismic shift, one where the service is represented as a dedicated hardware device. We now need to understand better how to design product experiences for that scenario.

Transcript of Service Avatars (Mobilize 2010 presentation)

  • 1. SERVICE AVATARS Mike Kuniavsky Mobilize San Francisco September 30, 2010
  • 2.
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  • 7.
  • 8. THREE TRENDS
  • 9. 1. EXPENSIVE TO CHEAP $1500 * $0.50 * CPI Adjusted 1989 2010
  • 10.
    • 16MIPS
    • 640X480 24-BIT LCD VIDEO CONTROLLER
    • USB 2.0
    • 24 A/D CHANNELS (FOR AUDIO AND I/O)
    • CAPACITIVE SENSING (FOR MULTI-TOUCH)
    • 1 CM SQUARE
    • $5 (IN QUANTITY)
    • PIC24FJ256DA210 PRODUCT FAMILY
  • 11. 2. GENERIC TO SPECIFIC
  • 12. 3. LOCAL TO REMOTE
  • 13. APPLIANCES TERMINALS
  • 14. Laptop AVATARS
  • 15. SERVICE AVATARS SERVICE AVATARS
  • 16. EXAMPLE: NETFLIX
  • 17.
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  • 19. VITALITY
  • 20.
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  • 24.
    • STOP MAKING
        • APPS
        • SITES
        • DEVICES
        • PLATFORMS
    • START MAKING
      • SERVICES
      • AVATARS
  • 25. Mike Kuniavsky [email_address]