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Jon-Eric says:“My ‘Getting Results in Business’ series is organized so that language is learned both through and for the sake of communication. Instead

of structuring each unit around a grammar topic with complex explanations and unrelated practice, all tasks are contextualized to relevant business themes like technology, teamwork, travel and leadership. You are by not expected to passively acquire language by reading and discussing it or by doing mechanical exercises, but rather you will learn by deducing the meaning of individual words and phrases as they encountered or grammatical rules prior to practicing the new forms. Each unit works toward a capstone ‘Case Study’ which you will engage in a role-play activity - typically a business meeting - that requires the use of the lexis, grammar, skills and expressions reviewed in the unit. The most appealing aspect of this course, however, is not the texts, dialogues or tasks, but that they cover the most important trends and issues of global business: the impact of the internet and social networking, the pending energy crisis and economic sustainability, changing markets and workforces, recent technological innovations and cross-cultural encounters.”

News: ● 5th Nov - Talking about performance: describing trends in practice (game)

Jon-Eric Verbling TeacherFollow me on Verbling! https://www.verbling.com/teachers/jonericverbling Like me on Facebook! https://www.facebook.com/jonericverblingJoin me on Google Plus! https://plus.google.com/117497611272711616447

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Table of Contents:Links to class material:Unit 5 - Future Trends

Class 5.1Unit 4 - Performance

Class 4.5Class 4.4Class 4.3Class 4.2Class 4.1

Unit 3 - EntertainmentClass 3.5Class 3.4Class 3.3Class 3.2Class 3.1

Unit 2 - InnovationClass 2.5Class 2.4Class 2.3Class 2.2Class 2.1

Unit 1 - SellingClass 1.3

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Class 1.2Class 1.1

Links to class material:1. Selling 2. Innovation3. Entertainment 4. Performance Part 1 & Part 2

5. Future Trends & Homework

Vocabulary for level A2 (you can add a translation, but not to erase anything!)

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Unit 5 - Future TrendsClass 5.1Link to material:

Future TrendsHomework

7 NOV - Text

Vocabulary:1. instability2. crisis / crises 3. global economic crisis 4. deteriorated 5. complained about him (Morsi)6. geopolitical7. domestic 8. scope9. ripple effect 10. immediate 11. long term 12. peak oil13. importer14. exporter

Unit 4 - Performance

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Class 4.5Link to material: Unit 4 Performance Part 25 NOV - Performance GameVocabulary:

1. promote a positive image2. more open3. more willing 4. “as a gesture”5. get injured / hurt6. preventative medicine 7. put a person on staff8. in-company9. hold ourselves up to our own standards

Game:1. choice A - high unemployment town

a. PRO: good reputation if we were to located in the middle class town, but we would tremendously reduce the products costs, and local authorities would be willing to help because of the unemployment

b. CON: we could always bring in workers if needed, there are always environmental regulations in better neighborhood, could be problems with infrastructure problems

c. Decision: A2. CARD 6 - Defective benchesa. PRO: operational costs would be lower if we replace themb. CON: too difficult to fix the damaged ones, c. Decision: A3. CARD 8: how to reach more people? Invest in the websitea. PRO: b. CON: c. Decision: B

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Class 4.4Link to material: Unit 4 Performance Part 24 NOV - How to describe trends! Vocabulary:

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1. over the last 10 years (includes today)2. steadily3. dramatically4. rapidly 5. noticeably 6. substantially7. between 1995 and 1997 production rose substantially8. How so: it increase steadily and dramatically 9. sharp / sharply10. from…to11. by12. at13. over the last x years14. throughout the 1990s

Class 4.329 & 30 Oct

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Grammar Rules:

DOT Past LINE

in for

specific moment (last year) since

1. The NSA spied on several countries in 2009. (We don’t know if they are still spying)2. The NSA has spied on everyone since 2009 (and up to the present day).3. I have been studying for ten years now (connector).4. “Ever since I got married to my wife my life has changed a lot.” (connector) - Yuki 2013

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Exercise 1:1. Viki: How the Dubai’s economy has grown? | How has Dubai’s economy grown?

a. It has grown rapidly. It’s grown by an average of about 13% a year.2. Yuki: How long...did it take to achieve it’s GDP target of $13bn?I | How long has it taken to achieve it’s GDP target

of $13 bn?a. It’s taken five years less than expected. | It took five years less than expected by 2005. (end of period)

3. Michael: When the government of Dubai has launched the Dubai Strategic plan? | When did the government of Dubai launch the Dubai Strategic plan?

a. It did so in 2007. (so = the action)4. Fran: How long has Dubai been growing above 10% a year?

a. It has done so since 2000. b. It has done so for thirteen years. | It had done so for five years.

Vocabulary:1. profit(s)2. gross = total

Class 4.224 OctG8 Summit -> eat, drink, discuss: ● global / political/financial problems● leaders from the top 8 developed countriesJapan● excellent year● contributed to the world order● stabilized world economy● we deserve the money -> funds

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● Japan helped bail out ● I hope that we’ve instilled your confident (in us)Houdoras ● quite resilient ● lot duty / tax-free commodities / commercial● tax-breaks ● attractive to investors● to both big companies and small business alike

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Vocabulary:1. she was passed over for a promotion2. how we’re doing on the stock market 3. thier environmental impact / record4. bringing down the costs5. funds

Class 4.1 21 Oct● How can you measure performance?

○ hiring people who do the job right● How can you measure the performance of…

○ a government: analysts who look at different aspects, finance, social development but they have to disinterested, independent

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○ employee: it’s simpler, evaluate the quality and the productivity of their outputVocabulary:1. poll the staff2. equal opportunity employment / employer3. metrics4. disinterested (not biased)5. output6. conundrum7. the gist8. “the bottom line” 9. to set themselves apart10. researchers / theorists11. more efficient12. to earn vs win

Unit 3 - EntertainmentClass 3.517 & 18th OctRoleplay:● Host: Yuki & Shila

○ What kind of company: exporting wine● Visitors: Halil, Ahmed, Hemza

○ Why are you visiting: want to buy wine, ○ Why: you have a restaurant chain

● “The Shila Wine Exportation Company”○ Do you have a plan for after the meeting○ Would you like to have a dinner with us?

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○ “talk business”○ Would you like to go Karaoke

■ No thanks, I’m a bit tired, maybe next time. ○ Would you like to go to a bar after dinner?

■ Thanks for you the invitation, but...I don’t drink alcohol.

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Exercise 1:

Vocabulary: 1. Would you like me to bring you a glass of water?

a. Would you like me to get you a glass of water?b. Yes, please. That’s very kind of you.

2. Would you like me to get you the copies of the document you need?a. No, thanks, I’d rather do it myself.b. No, thanks, I’d rather not bother you.

3. Would you like me to buy tickets for the opera (when?)a. Would you like me to get you tickets for the opera for Saturday night?b. Yes, please. That would be nice (adjective), kind of you, great!

4. Would you like me to get you a taxi?a. No thanks I’d rather not inconvenience you / not trouble you.b. shall I take you up to your room? / Shall I show you to…c. Thanks for offer, but I’m afraid I have an (prior) engagement

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Class 3.411 Oct Grammar: Form If + present, will/won’t + radicle (root, base, bare infinitive)EX: If I go to that theater before seven, I’ll probably have a seat.

What will the benefits be if…Vocabulary:1. appetizer 2. starter (UK)3. main course4. What do you suggest?5. You must try…6. Sounds good. I’ll have the…7. You’ll not regret / you won’t regret it…8. and your for sir…9. I recommend it…10. What can I get you for the main course…11. I think, I’ll have the salmon…12. You’ve made the right choice…13. How about you sir…14. Could you tell me which of them is fresher?15. It was just caught it...it’s a fresh catch16. What can I get you to drink...17. I think I’ll the red wine, and a bottle of water18. still / sparkling / chilled / tepid (room temperature)

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Class 3.39 Oct - Planning an event:

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● host company: Carrefour: - > sales & distribution company / multinational retailer / hypermarket chain● What kind of meetings?: business meetings / annual reports ● guests: banks / investment funds (groups Business Angels, venture capital) ● purpose: to expand it chain / to attract investment● venue: happy hour / private party in “private villa” pool ● event(s): open door days, presentation on mission, vision & ‘layout’ long term goals (five year plan)

Notes: Book to luxury hotel, decorate the hotel as if it was a Carrefour supermarket.

Class 3.210 Oct

What’s do you need to consider when choosing a restaurant to entertainment?● whether or not to choose luxury, to what degree….● preparedness ● quality of service / food

What will you do to prepare for interview if you had one later this week?What will you talk about with your news students in the next?What will you do if you can’t find a job?

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Grammar: Form If + present, will/won’t + radicle (root, base, bare infinitive)EX: If I go to that theater before seven, I’ll probably have a seat.

What will the benefits be if…Vocabulary:1. out-of-work2. job seeker3. recent grad4. sales rep (representative)5. “look into”6. core business / activity7. skills seeking8. go through

Class 3.18 OctStarting Point:Corporate entertainment is only about making money?

Not only, but it’s the main idea. If you have a big corporation the main function is to make money. Not only, but it’s the main idea. If you have a big corporation the real purpose is to make money. “let’s do lunch!” -> let’s have an informal meeting about the topic…

It isn’t only about making money. It’s also about talking about business, meeting the people involved and getting to know them better.

What sort of entertainment do companies offer?Organizing sports, having a luncheon, business dinners.

Grammar:

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First conditionals (coming soon!)Vocabulary:1. greeting 2. entertainment3. boardroom 4. set capacity5. buying in bulk

Unit 2 - InnovationClass 2.527 Sept - presentations1. Market: food services (restaurants or sports centers)2. Service: mini-market3. Niche: food for athletes4. Competition: energy drinks (very unhealthy - press)5. How: only healthy food, high protein, high carbs food.6. Selling point: certified chefs only7. Pitch: “hook” personal nutritionist per customer, personal chef

Alban’s pitch1. Market: teaching services, language teaching services2. Service: private school, 3. Niche: “gap” Japanese a choice4. Competition: Rosetta Stone, Live Mocha, iTalki, Colingo (match up speakers & learners), 5. How: offering Japanese, 6. Selling point: specialize Japanese, 7. Pitch: “hook” slogan / motto: “Would you talk to Tom Cruise?“ ,

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Debate: buy 1 get 1 offer for Japanese, or a discount. Why should we learn Japanese?- “it’s difficult” dispel the that it’s too hard- good for technology- a long history, - exotic language- do something not many other’s can do

1. Starting / opening a talk2. Moving on to a point3. Referring backwards / forwards 4. finishing / closing

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Class 2.426 Sept - asking for clarification

Zaur’s Schema:8. Market: food services (restaurants or sports centers)9. Service: mini-market10. Niche: food for athletes11. Competition: energy drinks (very unhealthy - press)12. How: only healthy food, high protein, high carbs food.13. Selling point: certified chefs only, 14. Pitch: “hook” personal nutritionist per customer, personal chef

NB:

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Grammar: clarification1. Are you saying (present continuous) 2. Did you say (Simple past) / Didn’t they tell us...3. Do you mean / what do you mean (present simple)

Class 2.325 Sept - use passive voiceAnswers:1-D “reverse vending machine”2-B “turning off the lights”3-A “canteen biodegradable”4-C “carpooling”1- 2 - saving energy / cutting costs3 - informing people about green issues / trash, garbage less harmful4 - cutting emissions / less lateness

Improvements: 1 - collecting all the recycling can be a problem, needs to be collected regularly, breaking the machine costing a lot

of money, maintainence could get costly

Market: food market Service: big chains (consumer end)Niche: young / children, health food, organicCompetition: “whole foods”

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How: exploit the baby food marketSelling point: no pesticides Pitch: homemade, hand-picked, advertize the ingredients, mention the origin, more information than normal

consumer product

Pitch Schema:15. Market: 16. Service: 17. Niche: 18. Competition: 19. How: 20.Selling point: 21. Pitch:

Vocabulary● break down / decompose● appliances that turn themselves off / timers / motion detectors ● motivating people / incentivize ● voucher ● pan out ● baby food● sense of security

Class 2.224 Sept - talk about advantagesFinal goal: giving a presentationWhat goes into a presentation?● language of persuasion ● how to structure a presentation: introduction

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○ stating the current issue or problem■ what’s at stake (risk)

○ proposing a solution○ weighing advantages and disadvantages (cost/benefit analysis)

● expressions: ○ opening a talk○ changing the subject○ referring backwards and forwards○ closing the talk

● formal address (sir, madam, ladies and gentlemen, cultural awareness, position)● register (word choice) What’s up, slang / I wanna talk about … Let’s begin by addressing the issue of…● grammar: passive voice

Green Ideas:

- reusing material: using the other side of a fax

- separating materials used in production, for recycling

- issuing a certificate for green companies, labeling companies as green

- ISO “status”

- seal

- lifestyle that fits the green principles

Vocabulary● at stake (risk)● “green” = environment (environmentally friendly)● mass transit● “carpooling”● out-of-work

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● emissions -> carbon emissions● the gist (main idea)● nische (a particular advantage or business)

Grammar● grammar: passive voice

○ active: We’re reading an article.○ passive: An article is being read (by us).○ If this measure is implemented in time, it will change the course of history! - > BE + Past Participle = Passive○ If this measure gets implemented in time, it will change the course of history!

Class 2.120 Sept(meeting roleplay)- the whole team would discuss sales & today’s aims- participants in the meeting would give advice to each other- the boss would run the meetings- staff would listen and take notes- staff would present ideas by writing up notes

“chair”(person) runs the meeting“participants”discuss the main “points”introduce the topic for discussionmake a draft (the steps of the discussion) -> “agenda”What’s in the agenda?1. introduction

a. define the issue at stake / purpose / goal or “challenge”

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b. pitch for a solutionc. debate / discussiond. Pros of each idea (“merits” and “demerits”)e. Cons f. Conclusion

2. Plan of actiona. Delegating tasks

3. Summary“proceedings” legal / academic / conference -> published

Yuki’s Meeting“Manga Toilet Paper”

1. Opening the meeting...2. Saying that you didn’t hear…3. Saying that you didn’t understand…4. Keeping on topic…5. Changing the topic…6. Closing the meeting...

Idea: weekly riddle / offering figures

Unit 1 - SellingClass 1.319 Sept - meetingDialogue

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Vocabulary:1. Expressions for not understanding

a. I’m not entirely with youb. I don’t quite followc. I’m (not sure) I completely understoodd. I think I’m a bit lost, actually

2. Losing focusa. we’re losing focusb. getting off

i. the subjectii. topiciii. pointiv. track

Assignment:I posted a homework assignment below (for tomorrow 20 Sept)“See assignment 1” and watch the end of my last class for the example: HERE is the link to my class: http://youtu.be/

FEDHpZvXNLI

Class 1.218 Sept - obligation & permission6 elevator pitches for the 21st century - Daniel Pink

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business guru

Yuki’s example:“novel toilet paper”Motto: and thought print was dead…!1. expand our customer base2. we’ll enter a new market with this product3. not only sold in supermarkets but also in book stores!

Video:http://www.youtube.com/watch?v=XvxtC60V6kc

“Pixar pitch”once upon a time, there was a...

and everyday....

but one day....

and because of that...

and especially because of that...

until finally…

Modal Verbs:strong / weak

future / present or pastwill -> wouldcan -> could

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shall -> should -> ought tomay -> mightmust -> __ -> need to / have to

group them by type / function1. permission

a. (offering) shall I….b. may I

2. obligationa. (authority) mustb. (opinion “objective”) should / mustn’t c. (neutral) have tod. (personal opinion “subject”) ought to

3. abilitya. canb. be able to (future of can / could)

4. possibilitya. (likely) willb. (alternative present / imaginary) would (if it were possible)c. (weaker) could / might / may (happen)

Class 1.117 Sept - Assignment 1: elevator pitch“Pixar pitch”once upon a time, there was a...

and everyday....

but one day....

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and because of that...

and especially because of that...

until finally…

Instructions:

1. Watch Daniel Pink’s youtube video (see above)

2. Brainstorm:

a. think of a new or emerging market

i. mobile phones

ii. internet (as market place)

iii. automotive market

b. think of a product or service or commodity that is absolutely essential, something no one can do without

i. food

ii. clothes

iii. shelter

iv. toilet paper

c. Combine your market with your product or service

d. Choose your pitch from Pink’s video to explain...

i. “how (in the future) you will dominate your market by combining the new market with your

essential product or service -> create a new market

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ii. alternatively, you can talk about the same thing in the past by explaining “how you did dominate”

that new market

iii. you MUST use the vocabulary and grammar from our unit to discuss your idea after the pitch, in the

“game plan”...

For example:

Market: automotive

Essential: food

Examples: “drive through” -> update for the 21st century “drive thru

food booth”

“Pixar pitch”once upon a time, there was a...guy name Bob...who was very hungry but had to get to his job fast in the mornings!

and everyday....as he was driving, he wondered how he would eat his breakfast.

but one day....it dawned on him that he was already sitting down, like at his kitchen table, so all he really needed was

breakfast.

and because of that...he started to notice that there was these old photo booths everywhere that people no longer

needed, just sitting along the city streets.

and especially because of that...he decided to convert the old photo booths into mini-restaurants that only served

breakfast

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until finally…it was a big hit and everyone started to drive through his photo booth restaurants on their way to work

in the mornings to have breakfast on-the-go!

-> “game plan” How will I dominate the market with this idea….?

ex: targets from the unit….

● boost sales

● improve market share

● word-of-mouth