Serendio academy awards-feb25-2011-

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1 Are you Listening? Are you Listening? Academy Awards 2011 Academy Awards 2011 Predictions derived from Social Media data as of 11AM ED Predictions derived from Social Media data as of 11AM ED Feb 25,2011 Feb 25,2011 Liberating Social data for Products/Services Research

Transcript of Serendio academy awards-feb25-2011-

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Are you Listening?Are you Listening?

Academy Awards 2011Academy Awards 2011Predictions derived from Social Media data as of 11AM EDT, Feb 25,2011Predictions derived from Social Media data as of 11AM EDT, Feb 25,2011

Liberating Social data for Products/Services Research

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Academy Awards 2011 Predictions from Social NuggetsBest PictureBest Picture

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsActor in a Leading RoleActor in a Leading Role

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsActress in a Leading RoleActress in a Leading Role

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsDirectingDirecting

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsActor in a Supporting RoleActor in a Supporting Role

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsActress in a Supporting RoleActress in a Supporting Role

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsAnimated Feature FilmAnimated Feature Film

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsDocumentary FeatureDocumentary Feature

www.socialnuggets.net

Social Nuggets Index

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Academy Awards 2011 Predictions from Social NuggetsForeign Language MovieForeign Language Movie

www.socialnuggets.net

Social Nuggets Index

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How was this report created

Why did we create this forecast?Since we provide deep social media analytics, this was a fun project done by few of our employees and then we decided to share this data with the world

Steps to creating this ForecastAcademy Awards 2011 Prediction was created using Serendio’s Customer Experience/Listening Analytics system. Our process involves the following key steps:

• Identifying relevant sources – A limited subset of data was used with Facebook & Twitter as prime sources• Filtering data for relevancy – Our advanced filtering mechanism removes spam and unrelated data. • Taxonomy Development – We then define the relevant categories, topics, individual sentiments, product attributes and semantic relationship between key terms• Data Analysis – Based on the above, Serendio natural language processing engines crunch through this sea of unstructured data and provide a structured information output• Social Nuggets Index – Net Perception Score * Share of Voice

Next Steps/Get in touch with usIf you are looking to analyze social media conversation to not just monitor your and competitive brands but also understand deep level products and services sentiments, please contact us at [email protected]