Seo presentation

25
What is SEO?

description

Basic seo for beginners, what are the importance and benefits of seo? www.insigniaworldwide.com

Transcript of Seo presentation

Page 1: Seo presentation

What is SEO?

Page 2: Seo presentation

The process of improving web pages so they rank higher in search engines for your targeted keywords by using several Techniques.

By using SEO you can get your website, product, business or online service get first page on the search engine.

There are Many Search Engine in The Market Like….

Google Yahoo Bing Ask etc.

Page 3: Seo presentation

Importance of SEO?

Page 4: Seo presentation

90% online user uses search engine to find products and info .

Your website will constantly feature on page one of the search results for terms that best describe your business.

Natural search receives 250% more traffic than paid search.

1st page of SE result get at least 80% clicks.

If your website is not found within top 30 result (page 1, 2 and 3) no one will find it.

Page 5: Seo presentation
Page 6: Seo presentation
Page 7: Seo presentation

Benefits of SEO?

Page 8: Seo presentation

Get More Customers to your Website, Business or any Product.

Brand Visibility

Site Popularity.

Quality Sales Leads.

Active buyers

Increase your profile against your competitors.

Page 9: Seo presentation

KEY INTERNET MARKETING STRATEGIES

Page 10: Seo presentation

SEO & SEM

Page 11: Seo presentation
Page 12: Seo presentation

What You See

Page 13: Seo presentation
Page 14: Seo presentation

What Google Sees

Page 15: Seo presentation

URL : http://insigniaworldwide.com/

Title : INSIGNIA | Luxury Travel PR Agency, Best ...

Description : Insignia, one of the best Advertising & Brand enrichment Agencies in Dubai offers...

Keywords : pr, middle east, firm, lifestyle, travel, luxury...

Content : Content of the website with targeted keywords

Header

Alt Tag : Image names

Links : Links we give inside the contents

Page 16: Seo presentation

SEO Techniques

Page 17: Seo presentation

Competitor analysis

Keyword analysis

Meta tag & Description tag

Creating & Submitting xml sitemap

Google Analytics & Webmaster account creation

GA and GWT implementation

Image optimization

Submit website to Search Engines for indexing

Update the site regularly

Page 18: Seo presentation

SEM

Page 19: Seo presentation
Page 20: Seo presentation
Page 21: Seo presentation

Budget

Page 22: Seo presentation

BudgetAds

Page 23: Seo presentation

BudgetAds

KeywordsPlacements

Page 24: Seo presentation

Reports

Page 25: Seo presentation

Questions?