Seo presentation
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Transcript of Seo presentation
What is SEO?
The process of improving web pages so they rank higher in search engines for your targeted keywords by using several Techniques.
By using SEO you can get your website, product, business or online service get first page on the search engine.
There are Many Search Engine in The Market Like….
Google Yahoo Bing Ask etc.
Importance of SEO?
90% online user uses search engine to find products and info .
Your website will constantly feature on page one of the search results for terms that best describe your business.
Natural search receives 250% more traffic than paid search.
1st page of SE result get at least 80% clicks.
If your website is not found within top 30 result (page 1, 2 and 3) no one will find it.
Benefits of SEO?
Get More Customers to your Website, Business or any Product.
Brand Visibility
Site Popularity.
Quality Sales Leads.
Active buyers
Increase your profile against your competitors.
KEY INTERNET MARKETING STRATEGIES
SEO & SEM
What You See
What Google Sees
URL : http://insigniaworldwide.com/
Title : INSIGNIA | Luxury Travel PR Agency, Best ...
Description : Insignia, one of the best Advertising & Brand enrichment Agencies in Dubai offers...
Keywords : pr, middle east, firm, lifestyle, travel, luxury...
Content : Content of the website with targeted keywords
Header
Alt Tag : Image names
Links : Links we give inside the contents
SEO Techniques
Competitor analysis
Keyword analysis
Meta tag & Description tag
Creating & Submitting xml sitemap
Google Analytics & Webmaster account creation
GA and GWT implementation
Image optimization
Submit website to Search Engines for indexing
Update the site regularly
SEM
Budget
BudgetAds
BudgetAds
KeywordsPlacements
Reports
Questions?