Seo powerpoint-show

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Transcript of Seo powerpoint-show

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SEO

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Why is SEO important for businesses?

SEO stands for search engine optimization.

What is SEO?

Most people who are new to the idea of Internet marketing may think that it is quite easy to just build a site for their company and draw visitors to it. They will work hard on the graphics, make sure that their company's vision and products are clearly displayed on the site, and then expect the visitors to roll in. Unfortunately, in the web environment of today, this is not the case. Such a site, no matter how beautiful, will probably not even turn up in the first few pages of hits off of a search engine.

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For SeoIn 2012 and beyond, strong social media sharing activities will drive SEO results, as well as traditional techniques.

Provided social accounts include:

FacebookTwitterPinterestTumblrYoutube

Social Media

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About Us

Our Philosophy

Why Us?

We are located in Geneva, Illinois and specialize in Online Marketing, Branding, Consulting, Web Design and SEO. As technology continues to advance so does our talents and experience!

Our mission remains providing quality marketing services and products while maximizing the profits of our clients. We stand alone in our service thanks to the philosophy that our clients are our greatest and most valuable assets.

SEO is the best way to increase your bottom line and get customers to your page. We have the means to pass along our success and experience to clients.

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Our Services

Google Adwords SEO Reports

Other ServicesCity Page Posts

1st Page Results Target Keywords

Google Analytics Adwords Analytics

Custom Blog Meta Keywords Meta Description

Directory Submissions City Specific URL’s Landing Pages

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Our Approach

RESEARCH

STRATEGY

CREATE PROMOTEBrand AnalysisBusiness ObjectivesTarget AudienceSEO Research

Marketing StrategyContent StrategyGraphic DesignDomain & Hosting

Website DesignVideo ProductionPrint DesignE-commerce

Social MediaE-mail MarketingSEOWeb Ads

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Why Social Media ?

THE IMPLICATIONS OF GOOGLE SOCIAL SEARCH

As search engines make deals with social sites like Twitter, it’s obvious that social media affects SEO. But the question really isn’t if social media affects SEO, it’s more so on how…

Website Sharing

Social Media

Visitors

Nowadays, not only are these social recommendations showing up on main search engine results pages, there’s evidence that they’re displacing results that would have displayed based on traditional SEO. And that an author’s authority on social networking sites is influencing traditional SEO.

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Facts

66% of marketers and researchers believe SEO will come out on top to boost sales in 2012.

Directories that have traffic and high PageRank will greatly increase a site’s backlinks.

Generating a buzz through an online Social Media presence is very important.

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What Does That Mean For SEO?...With more than 14 billion online searches each month, where your website falls on the search results page matters. SEO is the essence to your online activity through search engines, and is something that shouldn’t be taken lightly.

Audiences today are connected consumers and they Socialize & engage with businesses through multiple Digital Platforms.

46%

27% 23%

14%

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Boosting Organic Search with TwitterMore than 80% of Social Marketers believe that in the future social signals will influence rankings at both a domain level and page level. Shortlinks contained in a Tweet boost backlinks and attract more hits in a Google search.

Every Second379.653 tweets

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Facebook is now challenging and blurring the lines between search and social by offering Open Graph abilities that tie external websites to internal Facebook processes and thus entering the search market.

Facebook ‘Likes’ Impact on SEOUSER FINDS CONTENT VIA OPEN GRAPH

ABILITY TO SHARE USER CONTENTWORD-OF-MOUTH MARKETING ONLINE

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Google Adwords Stats

$33 billionIn Google ad revenue

=of Google’s revenue is from advertising

targeting greatly increases local business.

Not only can you add any relevant keywords, but you can target ‘match types’: broad match, phrase match, exact match and negative keywords.

Google Adwords Match Types

Geographical 97%

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Case Study

Project DescriptionOur client www.320auto.com has seen twice the amount of business after incorporating our SEO services into their online marketing campaign.

320auto

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Work With Us You’ll experience THE difference !You’re getting the best Exposure & Engagement with your potential customers.

HaveControl

IncreaseBrand Awareness

GetFeedback

We help your business achieve measurable results through SEO & Social Media.

Benefit from word of mouth communication amongst your customers.

Get valuable customer feedback and engagement, and ensure the best return on your digital investment.

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5 Step ProcessOur plan to get you to the top of Google:

Researching your business and your competitionUnderstanding your customers and target keywordsSetting up your Adwords and organic optimization

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Re-indexing and submitting your website to directories

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Getting real results and more business opportunities

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twitter.com/themktggroupinc

Get In Touch

facebook.com/pages/The-Marketing-Group-Inc/

1 West State Street, Suite 100, Geneva, IL 60134

[email protected]

1 888 906 6574

www.themarketinggroupinc.com

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