SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank...

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SEO in 2019 Twitter and Instagram: @RapidBoost

Transcript of SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank...

Page 1: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

SEO in 2019

Twitter a

nd Instagram: @

RapidBoost

Page 2: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

We know that ads are important...but!!

Page 3: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same
Page 4: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

4Targeted Marketing + Award Winning Software = Rapid Business Growth

Here is how we went from 10k to around 30k in monthly traffic within 4-5 months and now plan to hit 100k a month by December 2019.

Page 5: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

5Targeted Marketing + Award Winning Software = Rapid Business Growth

Here is how we went from 10k to around 30k in monthly traffic within 4-5 months and now plan to hit 100k a month by December 2019.

Page 6: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

6Targeted Marketing + Award Winning Software = Rapid Business Growth

Here is how we went from 10k to around 30k in monthly traffic within 4-5 months and now plan to hit 100k a month by December 2019.

Page 7: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

KEYWORD TARGETING

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1 Blog = $ 63,000 in Revenue (With $0 Spent on Ads)

I often hear from people that, we are blogging for our business but we are not seeing a return on our investment or we have not received any leads from it yet.

I always ask this question, can you show me your blog post? Just by scanning it in most cases we can narrow it down and point out why it’s not getting the desired results.

Problem is they don’t follow a proper process and don’t do it properly

Here is how we generated $63,000 from 1 blog post.

Blog Post Link

Traffic of this blog:

5000+ Unique Visits

Avg Time on the Page: 4+ Minutes

Leads Generated so Far: 54

Leads Converted so Far: 3

Revenue Generated: $63,000

Page 9: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

KEYWORD TARGETING

Page 10: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

Long Tail Keywords Do Better

Page 11: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

2019 is the year of User Experience

Page 13: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

AI and Rankbrain

Page 14: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

AI and Rankbrain

Page 15: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

Underutilized Opportunity

Page 17: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

Underutilized Opportunity

Page 18: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

18Targeted Marketing + Award Winning Software = Rapid Business Growth

Here is how we went from 10k to around 30k in monthly traffic within 4-5 months and now plan to hit 100k a month by December 2019.

Page 19: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

Why local SEO is important?

Numbers Game

Going from 7 pack to 3 pack

97% of consumers use internet when researching local products/services (BIA/Kelsey)

95% of smartphone users have looked for local information (Source: The Mobile Movement Study, Google/Ipsos OTX MediaCT , Apr 2011)

Page 20: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same
Page 21: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same
Page 22: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same
Page 23: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

KEYWORD TARGETING

Page 24: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

KEYWORD TARGETING

While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers.

At the same time, you can also focus on a multitude of chunky middle and long tail keywords for their increased click through rates and lack of competition, allowing you to consistently rank in the top 5 spots.

By balancing the three types of keywords, we can rank for the right keywords in the right positions consistently, driving consistent traffic to your website.

Page 25: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

KEYWORD TARGETING

Page 26: SEO in 2019 Twitter and Instagram: @RapidBoost€¦ · While fat-head keywords are harder to rank for, they help increase brand exposure to a wider audience of searchers. At the same

KEYWORD TARGETING

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TRAFFIC ACQUISITION - CONTENT

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Google uses about 200 various factors to rank a site.

** Technical

Basic search engine optimization

(SEO) is fundamental. And

essential. SEO will help you

position your website properly to

be found at the most critical

points in the buying process

or when people need your site.

Let’s explore these 9 broad

ranking factors in more depth:

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SEO

Success

map

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