SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000...

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SEO ANALYSIS REPORT FOR UTILALODGE.COM

Transcript of SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000...

Page 1: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

SEO ANALYSIS REPORT FOR UTILALODGE.COM

Page 2: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

DASHBOARD (MAY 23, 2017)This is a brief overview of your projects, i.e. their traffic, technical and SEO audit, ranking success and other important metrics.

Project (7)Project (7) Average RankingsAverage Rankings # of Top 10# of Top 10positionspositions VisitsVisits BrokenBroken

linkslinksSiteSite

optimizationoptimization

PoorlyPoorlyoptimizeoptimize……

pagespages

24Projects with negative

ranking trends

32Projects with positive

ranking trends

90Projects with keywords in

Top 10

10Projects with no

keywords in Top 10

72Projects with broken links

80Projects with poor site

optimization

11Projects with landing

page issues

Utila Lodge

Scanned today

SCHEDULED SCAN DISABLEDutilalodge.comLast Update: 07/29/15 - DanMobile Verified

7 1 39 2 0 Apr - 49% 2

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 1 of 126

Page 3: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)PROJECT OVERVIEW (MAY 23, 2017)

Site visibility

Ranking distribution

47 results found for 16 keywords in 3 SEs.

Top 1

17 1

Top 10

39 2

Top 20

44 1

Top 30

45 1

Positions compared with previous scan

Improved positions

17

Depreciated positions

14

Added to SE listing

8

Dropped from SE listing

3

Unchanged positions

24

Total positions in search resu…

63

Top 5 moved up keywords

KeywordKeyword Search engineSearch engine PositionPosition

honduras utila diving Bing.com (USA)

scuba diving utila Bing.com (USA)

scuba diving utila Yahoo.com (US…

utila diving Bing.com (USA)

scuba diving in utilla hond… Yahoo.com (US…

6 12

4 9

4 8

5 7

13 5

Average ranking position with competitors

1

20

40

utilalodge.com deepblueutila.com utiladivecenter.comdivingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

Top 5 losing keywords

KeywordKeyword Search engineSearch engine PositionPosition

honduras scuba diving Yahoo.com (US…

scuba diving in utilla hond… Bing.com (USA)

honduras scuba diving Google.com (U…

scuba diving in utilla hond… Google.com (U…

dive utila honduras Yahoo.com (US…

49 25

19 15

27 14

8 3

6 3

Broken links

Site health

0 - Broken internal links

0 - Broken external links

272 - Healthy links

0 / 272UNIQUE LINKSARE BROKEN

Total links scanned: 272

Technical Audit

Total pages scanned: 21

Slow Response Time Pages

19

No 404 Issues

No Broken Images

No Server Issues

No Page Access Issues

Social Engagement

Social Citations

Facebook engagement

736 1

Google +1's

3

Web Buzz

Unread

6

Favorite

0

All posts

6

DEMA 2008, Las Vegaswww.scubadiverinfo.comNov 29, 2008 by Scuba Diver InfoUtila Lodge Resort (www. utilalodge.com ) Paradise as itwas Intended ULR is a small resort with only 8 guest rooms…that have recently been remodeled. Each room has a private

On-the-page Optimization

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 2 of 126

Page 4: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Pages analyzed: 64

SEO Issues

Total optimization issues: 42

Site optimization

49%

Warnings

5

Passed rules

13

Landing pages overview

Landing pageLanding page ScoreScore Critical issuesCritical issues

whale-shark-wee… 4

Home 4

utila-diving-videos… 3

hyperbaric-cham… 3

20%

41%

54%

56%

Top 5 keywords in the basket

KeywordKeyword Google global searchesGoogle global searches Bid competitionBid competition

scuba diving utila 70

dive utila honduras 40

diving package utila 10

diving resorts in utila 10

honduras dive packages utilla 10

Backlink Profile Quality

Total backlinks

0

2,000

4,000

6,000

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Top linking TLDs

.de74.9%

.com21.2%

.org1.3%

.net0.7%

.it0.4%

.hu0.3%

.ch0.2%

.at0.2%

.co0.2%

other0.6%

Top 5 link texts

Link textLink text BacklinksBacklinks DomainDomain

honduras - utila 6 3

www.utilalodge.com 11 9

utila lodge 43 28

img utila diving vacation 111 1

утила, гондурас 735 1

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 3 of 126

Page 5: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Diversity of link texts

74.2% - утила, гондурас735 links

11.2% - <img> utila diving v…111 links

4.3% - utila lodge43 links

1.1% - www.utilalodge.com11 links

0.6% - honduras - utila6 links

990LINK TEXTS TOTAL

Diversity of linking Subnets

75.5% - 213.174.157.0.XXX735 links

11.3% - 184.107.200.0.XXX110 links

1.7% - 85.236.45.0.XXX17 links

1.0% - 207.243.71.0.XXX10 links

0.6% - 216.58.217.0.XXX6 links

974LINKING SUBNETS TOTAL

Diversity of linking domains

76.6% - my-mercedes.uco…735 links

11.6% - innbytheriver.com111 links

1.0% - threeriverswhitewat…10 links

0.6% - www.the-webcam-n…6 links

0.5% - scubaone.com5 links

960LINKING DOMAINS TOTAL

Total backlinks with competitors

0

5,000

10,000

utilalodge.com deepblueutila.com utiladivecenter.com

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Toxic vs Non-toxic links

Good news! No toxic backlinks found.

Sitewide vs Non-Sitewide links

86.6% - Sitewide links866 links

13.4% - Non-Sitewide links134 links

866LINKS ARE SITEWIDE

Nofollow vs DoFollow links

0.9% - Nofollow links9 links

99.1% - DoFollow links991 links

9LINKS ARE NOFOLLOW

Link Building and Content submissions

Submission progress by category

Total submissions: 9

SEs & Directories

9 / 38

Local search engines

0 / 102

eCommerce sites

0 / 19

Content submission sites

0 / 42

Blog SEs & Directories

0 / 20

PPC

0 / 17

Submission progress

Automatic submissions

9Successful

3Failed

Manual Submissions

0Successful

0Failed

Total Submissions

9Successful

3Failed

Sitemap Generator

Generated

Jun 22, 2014

Submitted to SEs

Mar 29, 2016

Google bot visit

May 21, 2017

Bing & Yahoo bot visit

May 22, 2017

Client reporting

SEO Analysis and Website Health Report

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Legend:

Position up Position dropped or down

Total links scanned: 272

Technical Audit

Total pages scanned: 21

Slow Response Time Pages

19

No 404 Issues

No Broken Images

No Server Issues

No Page Access Issues

SEO Analysis and Website Health Report

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Page 7: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)RANK TRACKING SUMMARY (MAY 23, 2017)

Average ranking position trend

1

10

20

Google.com (USA) Yahoo.com (USA) Bing.com (USA) Average

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

Average rankings (last scan)

Google.com (USA)

7 1

Yahoo.com (USA)

8

Bing.com (USA)

7 2

Average ranking position with competitors

1

20

40

utilalodge.com deepblueutila.com utiladivecenter.com divingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

Ranking distribution

47 results found for 16 keywords in 3 SEs.

Top 1

17 1

Top 10

39 2

Top 20

44 1

Top 30

45 1

Top 5 moved up keywords

KeywordKeyword Search engineSearch engine PositionPosition

honduras utila diving Bing.com (USA)

scuba diving utila Bing.com (USA)

scuba diving utila Yahoo.com (USA)

utila diving Bing.com (USA)

scuba diving in utilla honduras Yahoo.com (USA)

6 12

4 9

4 8

5 7

13 5

Newly listed keywords

KeywordKeyword Search engineSearch engine PositionPosition

honduras scuba diving Bing.com (USA) 37

Top 5 losing keywords

KeywordKeyword Search engineSearch engine PositionPosition

honduras scuba diving Yahoo.com (USA)

scuba diving in utilla honduras Bing.com (USA)

honduras scuba diving Google.com (USA)

scuba diving in utilla honduras Google.com (USA)

dive utila honduras Yahoo.com (USA)

49 25

19 15

27 14

8 3

6 3

Newly unlisted keywords

KeywordKeyword Search engineSearch engine PositionPosition

honduras utila diving Google.com (U…

scuba diving in utilla hond… Google.com (U…

honduras scuba diving Google.com (U…

-

-

-

SEO Analysis and Website Health Report

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Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Image result Places result

Top 5 keywords by rankings

KeywordKeyword Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

scuba diving utila

utila diving

utila diving packages

utilla lodge

honduras dive packages utilla

1 4 8 4 9

1 13 2 5 7

1 2 2

1 1 1

1 4 3 3

Positions compared with previous scan

Improved positions

17

Depreciated positions

14

Added to SE listing

8

Dropped from SE listing

3

Unchanged positions

24

Total positions in search resu…

63

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Rank Tracking Summary, continued

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Page 9: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)SITE RANKINGS (BRIEF) (MAY 23, 2017)

This report gives a brief overview of specific keywords and their position on search engine results pages.

Compared with the results of 2016-11-06

Keyword (16)Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

1

3

5

4 8 4 9

2

4 2

6 3 5 2

2

6 1

-

6 4 6 12

8 3

-

13 5 19 15

- 4 2 4

1

2

6 1

13 2 5 7

2 1

2 1

3 2 3 2

1

2

2 2

1

1

1 1

1

2 2

4 3 3

1

1

1

1 1

27 14

-

49 25 37

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 8 of 126

Page 10: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

diving resorts in utila

utila dive center

diving package utila

utila dive resort

Keyword (16)Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

1

1

1 1 1 2

10 1 20 5 18 5

1 2

2 1

2 2

1

1 1

2

1 1

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Site Rankings (brief), continued

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Page 11: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)SITE RANKINGS (DETAILED) (MAY 23, 2017)

This report gives a detailed overview of the keywords' position on specific search engines (SEs) tied to the corresponding web pages of your site.

Compared with the results of 2016-11-06

Search engine / Keyword (16)Search engine / Keyword (16) PositionPosition SERPSERP Web pageWeb page

scuba diving utila 2

1

1

/

/

/

dive utila honduras 2

1

/

/

honduras utila diving 2

1

-

/

/

scuba diving in utilla honduras 1

-

/

ulita whale shark diving -

utila diving 2

1

1

/

/

/

utila dive packages 1

1

/dive-packages-rates/

/

utila diving packages 1

1

/

/dive-packages-rates/

utilla lodge 1

1

/

/

honduras dive packages utilla 1

1

/

/

utila dive lodge 1

2

2

/

/

/

honduras scuba diving 3

-

/

Google.com (USA)

1

3

5

2

4 2

2

6 1

-

8 3

-

-

1

2

6 1

2 1

2 1

1

2

1

1

1

2 2

1

1

1

27 14

-

SEO Analysis and Website Health Report

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diving resorts in utila 1

1

/

/

utila dive center 2 /

diving package utila 1

1

/dive-packages-rates/

/

utila dive resort 1

1

1

/

/

/

scuba diving utila 1 /

dive utila honduras 1 /

honduras utila diving 1 /

scuba diving in utilla honduras 2 /

ulita whale shark diving 1 /whale-shark-encounters/

utila diving 2 /scuba-diving/

utila dive packages 1 /dive-packages-rates/

utila diving packages 1 /utila-dive-packages/

utilla lodge 1 /

honduras dive packages utilla 1 /utila-dive-packages/

utila dive lodge 1 /

honduras scuba diving 5 /utila-dive-packages/

diving resorts in utila 1 /

utila dive center 2 /photo-gallery/

diving package utila 1 /utila-dive-packages/

utila dive resort 1 /

Search engine / Keyword (16)Search engine / Keyword (16) PositionPosition SERPSERP Web pageWeb page

1

1

10 1

1 2

2 1

1

1 1

2

Yahoo.com (USA)

4 8

6 3

6 4

13 5

4 2

13 2

3 2

2

1

4

1

49 25

1 1

20 5

2

1

Bing.com (USA)

SEO Analysis and Website Health Report

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Page 13: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

scuba diving utila 1 /

dive utila honduras 1 /

honduras utila diving 1 /

scuba diving in utilla honduras 2 /

ulita whale shark diving 1 /utila-dive-packages/

utila diving 1 /scuba-diving/

utila dive packages 1 /dive-packages-rates/

utila diving packages 1 /utila-dive-packages/

utilla lodge 1 /

honduras dive packages utilla 1 /utila-dive-packages/

utila dive lodge 1 /

honduras scuba diving 4 /scuba-diving/

diving resorts in utila 1 /

utila dive center 2 /photo-gallery/

diving package utila 1 /utila-dive-packages/

utila dive resort 1 /

Search engine / Keyword (16)Search engine / Keyword (16) PositionPosition SERPSERP Web pageWeb page

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

4 9

5 2

6 12

19 15

4

5 7

3 2

2

1

3 3

1

37

1 2

18 5

2

1

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Site Rankings (detailed), continued

SEO Analysis and Website Health ReportPage 12 of 126

Page 14: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)SITE RANKINGS BY PAGE (MAY 23, 2017)

This report shows the position of the keywords broken down by site pages.

Compared with the results of 2016-11-06

Page / Keyword (16)Page / Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

diving resorts in utila

utila dive center

/

1

3

5

4 8 4 9

2

4 2

6 3 5 2

2

6 1

6 4 6 12

8 3 13 5 19 15

1

2

6 1

13 2 5 7

2 1

2 1

3 2 3 2

1

2

2 2

1

1

1 1

1

2 2

4 3 3

1

1

1

1 1

27 14 49 25 37

1

1

1 1 1 2

10 1 20 5 18 5

SEO Analysis and Website Health Report

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diving package utila

utila dive resort

utila dive packages

utila diving packages

diving package utila

utila dive center

utila diving

honduras scuba diving

ulita whale shark diving

utila diving packages

honduras dive packages utilla

honduras scuba diving

diving package utila

ulita whale shark diving

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

Page / Keyword (16)Page / Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

1 2

2 1

2 2

1

1 1

2

1 1

/dive-packages-rates/

2 1 3 2 3 2

2

1 2

/photo-gallery/

20 5 18 5

/scuba-diving/

13 2 5 7

37

/utila-dive-packages/

4

2 2

4 3 3

49 25

2 2

/whale-shark-encounters/

4 2

<not ranked keywords>

-

-

-

SEO Analysis and Website Health Report

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honduras scuba diving

Page / Keyword (16)Page / Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

-

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)SITE RANKINGS BY TAG (MAY 23, 2017)

This report shows the position of the keywords broken down by tags.

Compared with the results of 2016-11-06

Tag / Keyword (16)Tag / Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

<without tags>

1

3

5

4 8 4 9

2

4 2

6 3 5 2

2

6 1

-

6 4 6 12

8 3

-

13 5 19 15

- 4 2 4

1

2

6 1

13 2 5 7

2 1

2 1

3 2 3 2

1

2

2 2

1

1

1 1

1

2 2

4 3 3

1

1

1

1 1

27 14

-

49 25 37

SEO Analysis and Website Health Report

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diving resorts in utila

utila dive center

diving package utila

utila dive resort

Tag / Keyword (16)Tag / Keyword (16) Google.com (USA)Google.com (USA) Yahoo.com (USA)Yahoo.com (USA) Bing.com (USA)Bing.com (USA)

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

1

1

1 1 1 2

10 1 20 5 18 5

1 2

2 1

2 2

1

1 1

2

1 1

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Site Rankings by Tag, continued

SEO Analysis and Website Health ReportPage 17 of 126

Page 19: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)HISTORICAL DATA (MAY 23, 2017)

Time period: By day (up to 30 scans)

Average Listing Position for Utila LodgeThis value is calculated from the average ranking position of all your keywords on all specified search engines. Keywords that are not ranked are considered as thosewith "the lowest keyword ranking + 1".The lowest ranking position depends on the scan depth, i.e. 3 pages scan depth means that unranked keywords are assigned rank 31 in our calculations.

Ranking Summary for Utila LodgeRanking Summary shows how many top positions your keywords hold on the results pages of the search engines specified in the Settings.

1

10

5

15

Google.com (USA) Yahoo.com (USA) Bing.com (USA) Average

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

0

10

20

30

40

50

Top 1 Top 5 Top 10 Top 20 Top 30 Not ranked

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 18 of 126

Page 20: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Historical Data, continued

SEO Analysis and Website Health ReportPage 19 of 126

Page 21: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)DANGEROUS COMPETITORS (MAY 23, 2017)

This report shows sites that you compete with on the search engine results pages. It uses the list of your keywords and search engine organic & vertical results (exceptads) to find your niche competitors.

Domain (31)Domain (31) Traffic scoreTraffic score(out of 100)(out of 100)

RankedRankedkeywords inkeywords in

search resultssearch resultsAverage Ranking PositionAverage Ranking Position Alexa GlobalAlexa Global

Traffic RankTraffic Rank Total pagesTotal pages Total BacklinksTotal Backlinks Domain ageDomain age

tripadvisor.comTripAdvisor: Read Reviews, ComparePrices & Book

281 12,841,125 172,985,846 18 years

aboututila.comUtila Official Site - Utila, Bay Islands,Honduras - Tropical Island Paradise

1,470,140 5,535 5,268 13 years

utilalodge.comScuba Diving Caribbean Waters, Utila,Honduras - Utila Lodge

5,660,009 1,137 4,434 18 years

utiladivecenter.comUtila Dive Center | PADI CareerDevelopment Center | Bay IslandsHonduras

1,704,990 3,704 4,669 15 years

dive-utila.comDive Utila - Bay Islands College of Diving

7,617,862 169 689 18 years

Traffic score trendThis graph shows which sites are most visible on search engine result pages for the specified keywords. The more keywords with top positions on search engineresults pages, the higher the traffic score for a site. Sites with a high traffic score get the most traffic from search results.

60

68

76

84

92

100

utilalodge.com tripadvisor.com aboututila.com utiladivecenter.com dive-utila.com

May 23,2017

95 16 12

91 16 14

89 16 7

76 16 10

76 16 21

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 20 of 126

Page 22: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

scuba-dive-utila.comCoral View | Scuba Diving | PADI | Utila,Bay Islands, Honduras

19,158,323 364 14 6 years

diveinutila.comAlton's Dive Center – For Divers WhoKnow

6,428,473 8 242 11 years

scubadiving.comScuba Diving, Scuba Diving GearReviews, How to Scuba Dive | ScubaDiving

129,684 199,726 117,507 22 years

divingutila.comCaptain Morgan´s

15,289,301 203 104,137 16 years

parrotsdivecenter.comParrots Dive Center | Proud to be local!

10,905,613 43 79 5 years

deepblueutila.comDeep Blue Utila - swim with whalesharks at our all inclusive resort. Utila,Bay Islands, Honduras

8,144,689 129 1,910 16 years

deepbluediversutila.comScuba Diving Utila/ Scuba divingcourses utila

- 80 46 8 years

mango-inn.comMango Inn

7,888,438 832 761 20 years

bookyourdive.comBook Your Dive - Review, Compare andBook Your SCUBA Dives

636,917 15,166 1,959 6 years

honduras.comCountry of Honduras News, Sports,Tourism, Food, Diving, Vacation -Honduras.com

453,506 18,594 76,599 19 years

utilascubadiving.comUnderwater Vision - A PADI 5 Star IDCResort - Utila - Honduras

5,959,123 1,760 199 8 years

utopiautila.comTop Utila Resorts | Utila Dive Resorts -Utopia Village

5,081,871 281 400 11 years

goproutila.comHomepage - GoPro Utila

- 701 1,176 13 years

expertvagabond.comExpert Vagabond • Adventure Travel &Photography Blog

53,405 31,036 80,503 6 years

Domain (31)Domain (31) Traffic scoreTraffic score(out of 100)(out of 100)

RankedRankedkeywords inkeywords in

search resultssearch resultsAverage Ranking PositionAverage Ranking Position Alexa GlobalAlexa Global

Traffic RankTraffic Rank Total pagesTotal pages Total BacklinksTotal Backlinks Domain ageDomain age

75 14 17

71 15 24

68 15 32

65 13 30

62 12 39

59 16 17

51 11 38

49 14 30

48 15 34

47 16 24

47 15 24

46 16 20

46 11 38

41 11 36

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 21 of 126

Page 23: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

diveadvisor.comDiveAdvisor | A Social Scuba DivingNetwork

556,979 114,636 31,346 8 years

utila.comUtila Bay Islands Honduras

12,741,100 359 424 21 years

utilacaysdiving.comHome - Utila Cays Diving

- 55 95 4 years

padi.comProfessional Association of DivingInstructors | PADI

39,316 94,896 8,604,271 22 years

sportdiver.comScuba Diver, Scuba Diving Gear &Training | Sport Diver

218,664 28,362 41,887 19 years

scubatravel.co.ukSCUBA Travel: Scuba Diving the World

506,159 542,500 152,360 17 years

divereport.comDive Report - Dive community & divelocation guide

1,344,575 16,576 2,044 17 years

hondurastravel.comHonduras Travel Blog & DestinationGuide - Honduras Travel

6,568,183 7,465 14,533 18 years

undercurrent.orgScuba Diving Magazine, UndercurrentReviews Liveaboards, Dive Resorts &Dive Gear

943,805 71,160 117,038 19 years

caradonna.com 1,576,988 16,855 260,306 21 years

madurodive.comScuba Diving Packages â ExclusiveMaduro Dive Packages

3,969,188 18,041 1,174 14 years

bluewaterdivetravel.comBluewater Dive Travel | Scuba divingtravel, dive news and travel specials

1,687,460 15,087 1,388,344 4 years

Domain (31)Domain (31) Traffic scoreTraffic score(out of 100)(out of 100)

RankedRankedkeywords inkeywords in

search resultssearch resultsAverage Ranking PositionAverage Ranking Position Alexa GlobalAlexa Global

Traffic RankTraffic Rank Total pagesTotal pages Total BacklinksTotal Backlinks Domain ageDomain age

41 10 42

41 13 33

40 9 45

35 15 33

31 15 40

28 13 39

26 10 42

26 11 45

21 8 45

20 12 36

6 8 41

6 9 46

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 22 of 126

Page 24: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)COMPETITORS OVERVIEW (MAY 23, 2017)

Time period: By day (up to 30 scans)

Average Listing Position of Your Competitors

This value is calculated from the average ranking position of all your keywords on specified search engines. Keywords that are not ranked are considered as thosewith "the lowest keyword ranking + 1".

The lowest ranking position depends on the scan depth, i.e. 3 pages scan depth means that unranked keywords are assigned rank 31 in our calculations.

1

10

20

30

40

utilalodge.com deepblueutila.com utiladivecenter.com divingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 23 of 126

Page 25: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Site Visibility of Your Competitors

Site Visibility shows how many top positions your keywords hold on the results pages of the search engines you selected in Settings.

The more top positions on leading SEs (e.g. on Google) are gained for popular keywords the better the visibility is and the more organic traffic can be expected.

Top 10

0

10

20

30

40

50

utilalodge.com deepblueutila.com utiladivecenter.com divingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 24 of 126

Page 26: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)COMPETITOR RANKINGS BY KEYWORD (MAY 23, 2017)

This report shows the site rankings of your site compared to competitor rankings. The results are broken down by keywords.

Compared with the results of 2016-11-06

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

11 22 33

scuba diving utila

1

3

5

10 3 1

1

-

4 2

7 5

-

4 8 36 30 1 17 14

4 9 - 1 -

dive utila honduras

2

4 2

5

5

1

1

-

2

11 7

-

6 3 14 6 1 -

5 2 16 5 1 31 18

honduras utila diving

2

6 1

-

9 1 1

-

-

12 8

-

-

6 4 25 18 1 -

6 12 15 7 1 -

scuba diving in utilla honduras

8 3

-

9 1 1

1

4 1

13 10

13 5 - 1 30 19

19 15 8 5 2 1 38 27

ulita whale shark diving

- - - -

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 25 of 126

Page 27: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

4 2 1 2 6 4 -

4 6 1 3 2 -

utila diving

1

2

6 1

5

7 3

1

1

-

4 1

5 3

-

13 2 26 4 1 6 1

5 7 13 14 7 6 14 10

utila dive packages

2 1

2 1

5

-

1

1 2

3 1

17 11

3 2 8 6 1 2 5

3 2 8 18 1 2 5 8

utila diving packages

1

2

4

6

1

2 1

3 1

16 9

2 13 9 1 17 11

2 10 5 1 33 24

utilla lodge

1

1

- - -

1 38 11 30 11 -

1 40 21 - -

honduras dive packages utilla

1

2 2

1

2

3

5 2

5

20 13

4 5 4 1 2 -

3 3 6 1 1 32 20

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 26 of 126

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Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

utila dive lodge

1

1

1

7 1 24 11 -

1 19 12 - -

1 16 6 30 21 -

honduras scuba diving

27 14

-

18 5 3

5 3

10 7

49 25 19 9 8 -

37 29 6 4 -

diving resorts in utila

1

1

2

5

3

6 1

41 32

1 1 5 16 2 45

1 2 5 4 - -

utila dive center

10 1 14 2 1 8 2

20 5 - 1 10 5

18 5 - - 14 8

diving package utila

1 2

2 1

4 2 1 1

-

3

11 5

2 16 5 1 9 4

2 24 2 1 -

utila dive resort

SEO Analysis and Website Health Report

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Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

Domains:

1. deepblueutila.com2. utiladivecenter.com3. divingutila.com

1

1 1

2

3 2 1

8 3

24 11

1 6 3 12 1 -

1 7 4 9 4 -

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 28 of 126

Page 30: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)COMPETITOR RANKINGS BY SE (MAY 23, 2017)

This report shows the site rankings of your site compared to competitor rankings. The results are broken down by search engines (SEs).

Compared with the results of 2016-11-06

SE / Keyword (16)SE / Keyword (16) utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

11 22 33

Google.com (USA)

1

3

5

10 3 1

1

-

4 2

7 5

-

2

4 2

5

5

1

1

-

2

11 7

-

2

6 1

-

9 1 1

-

-

12 8

-

-

8 3

-

9 1 1

1

4 1

13 10

- - - -

1

2

6 1

5

7 3

1

1

-

4 1

5 3

-

2 1

2 1

5

-

1

1 2

3 1

17 11

1

2

4

6

1

2 1

3 1

16 9

1

1

- - -

1

2 2

1

2

3

5 2

5

20 13

1

1

1

7 1 24 11 -

SEO Analysis and Website Health Report

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honduras scuba diving

diving resorts in utila

utila dive center

diving package utila

utila dive resort

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

diving resorts in utila

utila dive center

diving package utila

utila dive resort

SE / Keyword (16)SE / Keyword (16) utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

27 14

-

18 5 3

5 3

10 7

1

1

2

5

3

6 1

41 32

10 1 14 2 1 8 2

1 2

2 1

4 2 1 1

-

3

11 5

1

1 1

2

3 2 1

8 3

24 11

Yahoo.com (USA)

4 8 36 30 1 17 14

6 3 14 6 1 -

6 4 25 18 1 -

13 5 - 1 30 19

4 2 1 2 6 4 -

13 2 26 4 1 6 1

3 2 8 6 1 2 5

2 13 9 1 17 11

1 38 11 30 11 -

4 5 4 1 2 -

1 19 12 - -

49 25 19 9 8 -

1 1 5 16 2 45

20 5 - 1 10 5

2 16 5 1 9 4

1 6 3 12 1 -

Bing.com (USA)

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 30 of 126

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scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

diving resorts in utila

utila dive center

diving package utila

utila dive resort

SE / Keyword (16)SE / Keyword (16) utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

Domains:

1. deepblueutila.com2. utiladivecenter.com3. divingutila.com

4 9 - 1 -

5 2 16 5 1 31 18

6 12 15 7 1 -

19 15 8 5 2 1 38 27

4 6 1 3 2 -

5 7 13 14 7 6 14 10

3 2 8 18 1 2 5 8

2 10 5 1 33 24

1 40 21 - -

3 3 6 1 1 32 20

1 16 6 30 21 -

37 29 6 4 -

1 2 5 4 - -

18 5 - - 14 8

2 24 2 1 -

1 7 4 9 4 -

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)WEB ANALYTICS SUMMARY (MAY 22, 2017)

Total sessions (30 days)

0

Apr 24,2017

Apr 30,2017

May 6,2017

May 12,2017

May 18,2017

New sessions by source (30 days)

0

Site referrals Organic search referrals Direct typing Campaigns Paid search referrals

Apr 24,2017

Apr 30,2017

May 6,2017

May 12,2017

May 18,2017

Traffic source trend (30 days)

0

Site referrals Organic search referrals Direct typing Campaigns Paid search referrals All sources

Apr 24,2017

Apr 30,2017

May 6,2017

May 12,2017

May 18,2017

Top 5 Social Media Referrals (30 days)

Data for this widget is not yet ready

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)BRIEF TRAFFIC REPORT (MAY 22, 2017)

This report gives a quick overview of the website traffic.

Traffic data for last 30 days

Sessions for Utila LodgeThe graph shows how many sessions were brought by different sources over time.

DayDay Site referralsSite referrals Organic searchOrganic searchreferralsreferrals Direct typingDirect typing CampaignsCampaigns Paid searchPaid search

referralsreferrals All sourcesAll sources

Apr 23, 2017 0 0 0 0 0 0

Apr 24, 2017 0 0 0 0 0 0

Apr 25, 2017 0 0 0 0 0 0

Apr 26, 2017 0 0 0 0 0 0

Apr 27, 2017 0 0 0 0 0 0

Apr 28, 2017 0 0 0 0 0 0

Apr 29, 2017 0 0 0 0 0 0

Apr 30, 2017 0 0 0 0 0 0

May 1, 2017 0 0 0 0 0 0

Total 0 0 0 0 0 0

0

Site referrals Organic search referrals Direct typing Campaigns Paid search referrals All sources

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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May 2, 2017 0 0 0 0 0 0

May 3, 2017 0 0 0 0 0 0

May 4, 2017 0 0 0 0 0 0

May 5, 2017 0 0 0 0 0 0

May 6, 2017 0 0 0 0 0 0

May 7, 2017 0 0 0 0 0 0

May 8, 2017 0 0 0 0 0 0

May 9, 2017 0 0 0 0 0 0

May 10, 2017 0 0 0 0 0 0

May 11, 2017 0 0 0 0 0 0

May 12, 2017 0 0 0 0 0 0

May 13, 2017 0 0 0 0 0 0

May 14, 2017 0 0 0 0 0 0

May 15, 2017 0 0 0 0 0 0

May 16, 2017 0 0 0 0 0 0

May 17, 2017 0 0 0 0 0 0

May 18, 2017 0 0 0 0 0 0

May 19, 2017 0 0 0 0 0 0

May 20, 2017 0 0 0 0 0 0

May 21, 2017 0 0 0 0 0 0

May 22, 2017 0 0 0 0 0 0

Total 0 0 0 0 0 0

DayDay Site referralsSite referrals Organic searchOrganic searchreferralsreferrals Direct typingDirect typing CampaignsCampaigns Paid searchPaid search

referralsreferrals All sourcesAll sources

Legend:

Added More sessions than previous month/year Less sessions than previous month/year

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)SOCIAL TRAFFIC (MAY 22, 2017)

This report shows which social media resources brought the most traffic volumes to your site.

Traffic data for last 30 days Results: All goals

Your site has no visits from Social Media sites like Facebook, Google+ and Twitter for the specifiedtime period.

Because social signals have become important ranking factors nowadays, it is vital to share yourcontent via social networks.

0Sessions, total

0New sessions, total

0%Avg bounce rate

0%Avg conversion rate

0Completions, total

$0.00Value, total

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)TRAFFIC EFFICIENCY REPORT (MAY 22, 2017)

This report shows which types of traffic are most efficient.

Traffic data for last 30 days Metrics: New sessions

New sessions

New sessions efficiency

0

Site referrals Organic search referrals Direct typing Campaigns Paid search referrals

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

0

Site referrals Organic search referrals Direct typing Campaigns Paid search referrals

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)TRAFFIC BY COUNTRY (MAY 22, 2017)

This report shows countries from which the most traffic came.

Traffic data for last 30 days Results: All goals

Your site has no visits for the specified time period.

SEO Analysis and Website Health Report

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Page 39: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)TRAFFIC BY CITY (MAY 22, 2017)

This report shows cities from which the most traffic came.

Traffic data for last 30 days Results: All goals

Your site has no visits for the specified time period.

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 38 of 126

Page 40: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)LANGUAGE OF VISITORS (MAY 22, 2017)This report shows default browser languages of the site visitors.

Traffic data for last 30 days Results: All goals

Your site has no visits for the specified time period.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)COMPETITOR TRAFFIC (MAY 23, 2017)

This report compares your website's traffic with that of competitors.

Organic traffic for utilalodge.com and competing sites for the last 12 months (United States of America)

Alexa Global Traffic Rank History for utilalodge.com and competing sites for the last 12 monthsAlexa's traffic rank is a measure of how popular a website is relative to all other sites on the web.The rank is calculated from the site's estimated average of daily unique visitors and its estimated number of page views over the last 12 months. The less the rank is,the more popular the site is.

200

400

600

800

1,000

2,000

utilalodge.com deepblueutila.com utiladivecenter.com

May'16 Aug'16 Nov'16 Feb'17

600,000

800,000

1,000,000

2,000,000

4,000,000

utilalodge.com deepblueutila.com utiladivecenter.com

May'16 Aug'16 Nov'16 Feb'17

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)TECHNICAL AUDIT (NOVEMBER 6, 2016)

This report lists broken internal and external links found on your site.

Technical issues found on your site - Trend over time

PagePage Server response timeServer response time

http://utilalodge.com/mike-k-burlington-vermont/ 8.19 s

http://utilalodge.com/bobby-b-the-forks-maine/ 8.04 s

http://utilalodge.com/dema-special-2015/ 8.03 s

http://utilalodge.com/jeffrey-h-boyne-city-michigan/ 8.01 s

http://utilalodge.com/dave-k-cleveland-ohio/ 7.98 s

http://utilalodge.com/mary-niwot-colorado/ 7.53 s

http://utilalodge.com/brian-r-canton-georgia/ 7.35 s

http://utilalodge.com/facilities/ 7.16 s

http://utilalodge.com/whale-shark-week/ 7.13 s

http://utilalodge.com/under-the-sea-kids-camp-week/ 7.00 s

21Scanned unique

pages

19 1Pages with errors

0Unique broken links

0Not found pages and

images

0Server Issues

0Page Access Issues

19 1Slow Response Time

Pages

0

10

20

30

40

Page Not Found issues Broken image links Broken anchors Server issues Page access issues Slow response time pages

Apr 17,2016

May 8,2016

May 29,2016

Jun 19,2016

Jul 10,2016

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Slow Response Time PagesOptimize your server software because pages that load slowly reduce your site quality and may negatively impact your site visitor experiences.

SEO Analysis and Website Health Report

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http://utilalodge.com/horseback-riding/ 6.92 s

http://utilalodge.com/dining/ 6.85 s

http://utilalodge.com/underwater-times-news-letter/ 6.77 s

http://utilalodge.com/activities/ 6.72 s

http://utilalodge.com/utila-diving-videos/ 6.68 s

http://utilalodge.com/hyperbaric-chamber-in-utila/ 6.68 s

http://utilalodge.com/expert-presentations/ 6.68 s

http://utilalodge.com/beach-picnics/ 6.67 s

http://utilalodge.com/360-tours/ 6.62 s

PagePage Server response timeServer response time

Quality Assured

✔ No 404 Issues

✔ No Broken Images

✔ No Server Issues

✔ No Page Access Issues

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)SEO ANALYSIS SUMMARY (NOVEMBER 6, 2016)

Pages in Google index

0

100

200

Apr 17,2016

May 29,2016

Jul 10,2016

Aug 21,2016

Oct 2,2016

On-site issues over time

0

50

100

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Landing page issues over time

10

20

30

Critical issues Consider fixing

Aug 21,2016

Sep 4,2016

Sep 25,2016

Oct 9,2016

Oct 27,2016

Site optimization over time

0%

25%

50%

Aug 21,2016

Sep 4,2016

Sep 25,2016

Oct 9,2016

Oct 27,2016

5 worst pages by mobile page speed score

Landing pageLanding page Page Speed ScorePage Speed Score

/utila-diving-videos/ 0 65

/ 63 2

/whale-shark-week/ 64 3

/hyperbaric-chamber-in-utila/ 70 4

Landing pages by page optimization

4PAGES THAT REQUIRE

OPTIMIZATION

5 worst pages by page speed score

Landing pageLanding page Page Speed ScorePage Speed Score

/whale-shark-week/ 74 1

/ 76 1

/hyperbaric-chamber-in-utila/ 77 16

/utila-diving-videos/ 79 2

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)ON-SITE ISSUES OVERVIEW (NOVEMBER 6, 2016)This report lists on-site SEO issues and pages on which the issues were found.

These issues were found on the following pages:These issues were found on the following pages:

1. /360-tours/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

2. /dive-map/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

3. /diving-dolphins/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

4. /expert-presentations/Title: Utila Diving and Whale Sharks - Utila Lodge Expert Presentations

5. /hyperbaric-chamber-in-utila/Title: Dive Utila with Utila Lodge - Utila Diving Hyperbaric Chamber

6. /map-utila/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

49%Site optimization

64Analyzed pages

42On-site issues

148 1Pages in Google index

N/ASitemap age is not

available

18 yearsDomain age

On-site SEO issues found on your site - Trend over time

0

20

40

60

80

100

Apr 17,2016

May 8,2016

May 29,2016

Jun 19,2016

Jul 10,2016

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Shorten Title tags of 13 pagesShorten your TITLE tag to 70 characters (including spaces), because longer titles will be cut off on the search results pages.

SEO Analysis and Website Health Report

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7. /photo-gallery/around-utila/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

8. /photo-gallery/diving/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

9. /photo-gallery/fun-stuff/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

10. /under-the-sea-kids-camp-week/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

11. /underwater-times-news-letter/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

12. /utila-diving-videos/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

13. /utila-lodge-videos/Title: Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras

These issues were found on the following pages:These issues were found on the following pages:

Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, HondurasUtila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras was found on 11 page(s)was found on 11 page(s)

1. /360-tours/

2. /dive-map/

3. /diving-dolphins/

4. /map-utila/

5. /photo-gallery/around-utila/

6. /photo-gallery/diving/

7. /photo-gallery/fun-stuff/

8. /under-the-sea-kids-camp-week/

9. /underwater-times-news-letter/

10. /utila-diving-videos/

11. /utila-lodge-videos/

Rewrite duplicate Title tags for 11 pagesUse unique and descriptive TITLE tags across all pages of your site, because duplicate Titles may cause problems with site indexing and rankings. As an option, youmay leave the duplicate TITLE tags intact but use a "canonical" attribute on the non-canonical pages to let the search engines know which one is the preferred page.

Add a Description tag to 1 pageMake sure that the Description tag is present across all pages of your site, because SEs use them as snippets on the search results pages.

SEO Analysis and Website Health Report

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These issues were found on the following pages:These issues were found on the following pages:

1. /webcam/

Scuba Diving Utila at Utila Lodge, a top rated scuba diving resort in the Bay Islands, Honduras, oceanfront and white sandy beaches on the Caribbean.Scuba Diving Utila at Utila Lodge, a top rated scuba diving resort in the Bay Islands, Honduras, oceanfront and white sandy beaches on the Caribbean. was found on 14 page(s)was found on 14 page(s)

1. /360-tours/

2. /deposit-cancellation/

3. /dive-map/

4. /diving-dolphins/

5. /group-travel/

6. /map-utila/

7. /photo-gallery/around-utila/

8. /photo-gallery/diving/

9. /photo-gallery/fun-stuff/

10. /under-the-sea-kids-camp-week/

11. /underwater-times-news-letter/

12. /utila-dive-packages/

13. /utila-diving-videos/

14. /utila-lodge-videos/

1. 1. http://utilalodge.com/wp-content/uploads/2012/11/Dolphins-2-480x360.jpghttp://utilalodge.com/wp-content/uploads/2012/11/Dolphins-2-480x360.jpg was found on 1 page(s):was found on 1 page(s):

1. /diving-dolphins/

2. 2. http://utilalodge.com/wp-content/uploads/2015/11/IMG_2017-2-200x150.jpghttp://utilalodge.com/wp-content/uploads/2015/11/IMG_2017-2-200x150.jpg was found on 1 page(s):was found on 1 page(s):

1. /photo-gallery/diving/

Rewrite duplicate Description tags for 14 pagesUse unique and descriptive Description tags across all pages of your site, because SEs use them as snippets on the search results pages. As an option, you mayleave the duplicate Description tags intact but use a "canonical" attribute on the non-canonical pages to let the search engines know which one is the preferred page.

Add ALT attributes to 3 imagesImage ALT attributes enrich website usability and return images in relevant search results due to enhanced site SEO. Image ALT attributes help search engines andvisually handicapped people to determine what an image is about and how that might fit into the subject of a web page. This attribute provides alternative informationfor an image also in cases where there is a slow connection, an error in the SRC attribute of the page.

SEO Analysis and Website Health Report

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3. 3. http://utilalodge.com/wp-content/uploads/2015/11/IMG_2017-2-480x360.jpghttp://utilalodge.com/wp-content/uploads/2015/11/IMG_2017-2-480x360.jpg was found on 1 page(s):was found on 1 page(s):

1. /dive-packages-rates/

Passed rules

✔ There is no multiple homepage issue

✔ All pages of your site have Title tags

✔ All Description tags have an optimal length

✔ All pages of your site have H1 headings

✔ The H1 tag usage is correct

✔ The pages of your site have a reasonable amount of outgoing links

✔ There is a Favicon on your site

✔ The structure of your pages' URLs is OK

✔ The URLs of your site's pages contain valid characters

✔ There are no 302 Redirects on your site

✔ There are no Meta Refreshes on your site

✔ The XML Sitemap was found on your site

✔ The Robots.txt file was found on your site.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)LANDING PAGES OVERVIEW (NOVEMBER 6, 2016)

This report gives a quick overview of the landing pages' optimization levels, i.e. the number of found issues, social media popularity, traffic and etc.

Page (4)Page (4) PagePageOptimizationOptimization

CriticalCriticalSEOSEO

IssuesIssues

PagePageSpeedSpeedScoreScore

GoogleGooglemobilemobile

friendlinessfriendliness

MobileMobilePagePage

SpeedSpeedScoreScore

BrokenBrokenLinksLinks BacklinksBacklinks SocialSocial

CitationsCitationsVisits (lastVisits (last

30 days)30 days)

4 74 1 64 3 - - 44 -

4 76 1 63 2 - 191 34 325 1 -

3 79 2 - - - - -

3 77 16 70 4 - 2 8 -

49%Site optimization

4Pages with Critical Issues

76 4Avg. Page Speed Score

49 15Avg. Mobile Page Speed Score

Title: Utila Lodge - Dive Utila Whale SharksPackage

Keywords:whale shark week utila

http://utilalodge.com/whale-shark-week/ 20%

Title: Scuba Diving Caribbean Waters, Utila,Honduras - Utila Lodge

Keywords:dive utila

http://utilalodge.com/ 41%

Title: Utila Lodge - Scuba Diving CaribbeanTurquoise Waters, Utila, Honduras

Keywords:utila diving

http://utilalodge.com/utila-diving-videos/ 54%

Title: Dive Utila with Utila Lodge - Utila DivingHyperbaric Chamber

Keywords:hyperbaric chamber in utila

http://utilalodge.com/hyperbaric-chamber-in-utila/

56%

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)LANDING PAGE SEO (NOVEMBER 6, 2016)

Include in the report: All pages

http://utilalodge.com/hyperbaric-chamber-in-utila/

The Title tag "Dive Utila with Utila Lodge - Utila Diving Hyperbaric Chamber" contains no keywords. A Title tag serves as ad copy that attracts searchers whoshould click on your page in the SERPs. Keywords in the Title tag help search engines understand what your page is about.

The Description tag "Utila Lodge allows you to Dive Utila safely by providing the only hyperbaric chamber and trauma center in Utila." contains no keywords. ADescription tag is often used as a snippet on the SERPs. Keywords in the Description tag help search engines match your page with searchers intent and theyattract searchers' attention.

There are no site pages linking to the page with the keywords in link text. Proper internal link structure and optimized inbound internal link texts help to establishyour page's theme and authority, which results in higher rankings. Link the authoritative pages of your site to the landing page using phrases with the keywordsyou are optimizing the page for. Remember that linking pages should be relevant.

The Title tag "Dive Utila with Utila Lodge - Utila Diving Hyperbaric Chamber" is longer than 70 characters. A Title tag that is too long may be cut in the SERPs andget a lower CTR than a well-written Title tag relevant to a searcher's query.

The H2-H4 headings help to structure the page content and strengthen the semantic core of the page.

The keyword "hyperbaric chamber in utila" is not used in any image ALT tag on the page. Keywords in the image ALT tags make images searchable using imagesearch. Image carousels often appear amid organic results as well. This may bring you more targeted traffic.

The keyword "hyperbaric chamber in utila" is not used in any image name on the page. Keywords in the image file names make images searchable in the imagesearch. This may bring you more targeted traffic.

56%Page optimization

3Critical issues

6Consider fixing

No broken links

102Inbound internal links

Critical issues

! Use at least one keyword in the Title tag

! Use at least one keyword in the Description tag

! Use keywords in inbound internal link texts pointing to the page

Consider fixing

! Make the Title tag shorter than 70 characters

! Use keywords in the H2-H4 headings

! Use your keywords in the image ALT tags

! Use your keywords in the image file name

SEO Analysis and Website Health Report

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Schema Markup tells search engines what your site is about in a form search engines can easily understand. Besides, the Schema Markup is used to createrich snippets on the SERPs that get a higher CTR.

Mobile page speed is one of the quality factors used by search engines to rank pages in the mobile SERPs. The mobile page speed score of the page is 70according to Google Page Speed Insights.

! Add Schema Markup

! Improve the mobile page speed

Passed rules

✔ Your landing page is not over-optimized

✔ There is no stuffing of extra H1 headings on the page, which is good

✔ The page's Body is properly optimized

✔ The page URL is properly optimized

✔ There is no 302 Redirect

✔ There is no Meta Refresh

✔ There are no Broken Links on the page

✔ All of your keywords are used in important SEO areas of the page

✔ The H1 heading is properly optimized for your keywords

✔ The page URL structure is OK

✔ Words in your URL are separated correctly

✔ The page URL contains valid characters

✔ The page URL is properly optimized

✔ There is Open Graph markup on the page

✔ The page content is fresh

✔ The page speed is high

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 50 of 126

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http://utilalodge.com/utila-diving-videos/

Duplicate Title tags are signs of poor site quality for search engines. Site quality is one of the factors search engines use to rank pages.

The Title tag "Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras" contains no keywords. A Title tag serves as ad copy that attractssearchers who should click on your page in the SERPs. Keywords in the Title tag help search engines understand what your page is about.

Duplicate Description tags are signs of poor site quality for search engines. Site quality is one of the factors for good page ranking.

The Title tag "Utila Lodge - Scuba Diving Caribbean Turquoise Waters, Utila, Honduras" is longer than 70 characters. A Title tag that is too long may be cut in theSERPs and get a lower CTR than a well-written Title tag relevant to a searcher's query.

The H2-H4 headings help to structure the page content and strengthen the semantic core of the page.

The keyword "utila diving" is not used in any image ALT tag on the page. Keywords in the image ALT tags make images searchable using image search. Imagecarousels often appear amid organic results as well. This may bring you more targeted traffic.

The keyword "utila diving" is not used in any image name on the page. Keywords in the image file names make images searchable in the image search. This maybring you more targeted traffic.

Schema Markup tells search engines what your site is about in a form search engines can easily understand. Besides, the Schema Markup is used to createrich snippets on the SERPs that get a higher CTR.

Mobile page speed is one of the quality factors used by search engines to rank pages in the mobile SERPs. The mobile page speed score of the page is 0according to Google Page Speed Insights.

54%Page optimization

3Critical issues

6Consider fixing

No broken links

99Inbound internal links

Critical issues

! Rewrite duplicate Title tags

! Use at least one keyword in the Title tag

! Rewrite duplicate Description tags

Consider fixing

! Make the Title tag shorter than 70 characters

! Use keywords in the H2-H4 headings

! Use your keywords in the image ALT tags

! Use your keywords in the image file name

! Add Schema Markup

! Improve the mobile page speed

Passed rules

✔ Your landing page is not over-optimized

SEO Analysis and Website Health Report

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✔ The Description tag is properly optimized

✔ There is no stuffing of extra H1 headings on the page, which is good

✔ The page's Body is properly optimized

✔ The page URL is properly optimized

✔ There is no 302 Redirect

✔ There is no Meta Refresh

✔ There are no Broken Links on the page

✔ All of your keywords are used in important SEO areas of the page

✔ The H1 heading is properly optimized for your keywords

✔ The page URL structure is OK

✔ Words in your URL are separated correctly

✔ The page URL contains valid characters

✔ The page URL is properly optimized

✔ There is Open Graph markup on the page

✔ The page content is fresh

✔ The page speed is high

SEO Analysis and Website Health Report

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Page 54: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/

The Title tag "Scuba Diving Caribbean Waters, Utila, Honduras - Utila Lodge" contains no keywords. A Title tag serves as ad copy that attracts searchers whoshould click on your page in the SERPs. Keywords in the Title tag help search engines understand what your page is about.

The Description tag "Scuba Diving Utila at Utila Lodge, a top rated scuba diving resort in the Bay Islands, Honduras, oceanfront and white sandy beaches on theCaribbean ocean." contains no keywords. A Description tag is often used as a snippet on the SERPs. Keywords in the Description tag help search engines matchyour page with searchers intent and they attract searchers' attention.

None of your keywords are used in the Body area. The page's Body area text forms a semantic core of the page that search engines use to understand howrelevant your page is to the searcher's query. You should use your keywords, keyword phrases and synonyms to build a consistent semantic core.

There are no site pages linking to the page with the keywords in link text. Proper internal link structure and optimized inbound internal link texts help to establishyour page's theme and authority, which results in higher rankings. Link the authoritative pages of your site to the landing page using phrases with the keywordsyou are optimizing the page for. Remember that linking pages should be relevant.

Keywords in the H1 heading are important to establish your page theme and help search engines match searchers' intent with your content.

The H2-H4 headings help to structure the page content and strengthen the semantic core of the page.

The keyword "dive utila" is not used in any image name on the page. Keywords in the image file names make images searchable in the image search. This maybring you more targeted traffic.

Keywords in the URL are an important factor in determining the relevance of a page with a searcher's intent.

Mobile page speed is one of the quality factors used by search engines to rank pages in the mobile SERPs. The mobile page speed score of the page is 63according to Google Page Speed Insights.

41%Page optimization

4Critical issues

5Consider fixing

No broken links

226Inbound internal links

Critical issues

! Use at least one keyword in the Title tag

! Use at least one keyword in the Description tag

! Use keywords in the Body area

! Use keywords in inbound internal link texts pointing to the page

Consider fixing

! Use at least one of your keywords in the H1 heading

! Use keywords in the H2-H4 headings

! Use your keywords in the image file name

! Use at least one of your keywords in the URL

! Improve the mobile page speed

Passed rules

SEO Analysis and Website Health Report

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✔ Your landing page is not over-optimized

✔ There is no stuffing of extra H1 headings on the page, which is good

✔ The page URL is properly optimized

✔ There is no 302 Redirect

✔ There is no Meta Refresh

✔ There are no Broken Links on the page

✔ All of your keywords are used in important SEO areas of the page

✔ The page URL structure is OK

✔ Words in your URL are separated correctly

✔ The page URL contains valid characters

✔ There is Schema Markup on the page

✔ There is Open Graph markup on the page

✔ The page content is fresh

✔ The page speed is high

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Landing Page SEO, continued

SEO Analysis and Website Health ReportPage 54 of 126

Page 56: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/whale-shark-week/

The Title tag "Utila Lodge - Dive Utila Whale Sharks Package" contains no keywords. A Title tag serves as ad copy that attracts searchers who should click onyour page in the SERPs. Keywords in the Title tag help search engines understand what your page is about.

The Description tag "Research Whale Sharks and Dive Utila for encounters of this incredible sea mammal with the all-inclusive package from Utila Lodge."contains no keywords. A Description tag is often used as a snippet on the SERPs. Keywords in the Description tag help search engines match your page withsearchers intent and they attract searchers' attention.

None of your keywords are used in the Body area. The page's Body area text forms a semantic core of the page that search engines use to understand howrelevant your page is to the searcher's query. You should use your keywords, keyword phrases and synonyms to build a consistent semantic core.

There are no site pages linking to the page with the keywords in link text. Proper internal link structure and optimized inbound internal link texts help to establishyour page's theme and authority, which results in higher rankings. Link the authoritative pages of your site to the landing page using phrases with the keywordsyou are optimizing the page for. Remember that linking pages should be relevant.

You should use keywords you want to rank for in SEO sensitive areas like the Title tag, Meta Description and H1 heading to help search engines match your pagewith searchers' queries.

Keywords in the H1 heading are important to establish your page theme and help search engines match searchers' intent with your content.

The H2-H4 headings help to structure the page content and strengthen the semantic core of the page.

The keyword "whale shark week utila" is not used in any image ALT tag on the page. Keywords in the image ALT tags make images searchable using imagesearch. Image carousels often appear amid organic results as well. This may bring you more targeted traffic.

The keyword "whale shark week utila" is not used in any image name on the page. Keywords in the image file names make images searchable in the imagesearch. This may bring you more targeted traffic.

20%Page optimization

4Critical issues

9Consider fixing

No broken links

100Inbound internal links

Critical issues

! Use at least one keyword in the Title tag

! Use at least one keyword in the Description tag

! Use keywords in the Body area

! Use keywords in inbound internal link texts pointing to the page

Consider fixing

! Use your keywords in important SEO areas of the page

! Use at least one of your keywords in the H1 heading

! Use keywords in the H2-H4 headings

! Use your keywords in the image ALT tags

! Use your keywords in the image file name

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Landing Page SEO, continued

SEO Analysis and Website Health ReportPage 55 of 126

Page 57: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Keywords in the URL are an important factor in determining the relevance of a page with a searcher's intent.

Schema Markup tells search engines what your site is about in a form search engines can easily understand. Besides, the Schema Markup is used to createrich snippets on the SERPs that get a higher CTR.

Page speed is one of the quality factors used by search engines to rank pages. The page speed is 74 according to Google Page Speed Insights.

Mobile page speed is one of the quality factors used by search engines to rank pages in the mobile SERPs. The mobile page speed score of the page is 64according to Google Page Speed Insights.

! Use at least one of your keywords in the URL

! Add Schema Markup

! Improve your page speed

! Improve the mobile page speed

Passed rules

✔ Your landing page is not over-optimized

✔ There is no stuffing of extra H1 headings on the page, which is good

✔ The page URL is properly optimized

✔ There is no 302 Redirect

✔ There is no Meta Refresh

✔ There are no Broken Links on the page

✔ The page URL structure is OK

✔ Words in your URL are separated correctly

✔ The page URL contains valid characters

✔ There is Open Graph markup on the page

✔ The page content is fresh

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Landing Page SEO, continued

SEO Analysis and Website Health ReportPage 56 of 126

Page 58: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)PAGE SPEED (NOVEMBER 6, 2016)

Include in the report: All pages

http://utilalodge.com/utila-diving-videos/

79 / 100PAGE SPEED SCORE

In our test, your server responded in 1.8 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Should fix

! Reduce server response time

Consider fixing

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Leverage browser caching

! Optimize images

Passed rules

✔ Minify HTML

✔ Enable compression

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 57 of 126

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✔ Minify CSS

✔ Avoid landing page redirects

✔ Prioritize visible content

✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 58 of 126

Page 60: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/hyperbaric-chamber-in-utila/

77 / 100PAGE SPEED SCORE

In our test, your server responded in 2.2 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Should fix

! Reduce server response time

Consider fixing

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Leverage browser caching

! Optimize images

Passed rules

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Prioritize visible content

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 59 of 126

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✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 60 of 126

Page 62: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/

76 / 100PAGE SPEED SCORE

In our test, your server responded in 2.5 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Should fix

! Reduce server response time

Consider fixing

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Leverage browser caching

! Optimize images

Passed rules

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Prioritize visible content

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 61 of 126

Page 63: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 62 of 126

Page 64: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/whale-shark-week/

74 / 100PAGE SPEED SCORE

In our test, your server responded in 2.5 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Should fix

! Reduce server response time

Consider fixing

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Leverage browser caching

! Optimize images

Passed rules

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Prioritize visible content

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 63 of 126

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✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Page Speed, continued

SEO Analysis and Website Health ReportPage 64 of 126

Page 66: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)MOBILE OPTIMIZATION (NOVEMBER 6, 2016)

Include in the report: All pages

http://utilalodge.com/hyperbaric-chamber-in-utila/

70 / 100MOBILE PAGE SPEED SCORE

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

In our test, your server responded in 1.2 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide abetter user experience.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Awesome!This page has passed the

Googlemobile friendliness test.

70 / 100Mobile page speed score

Responsive Design

No Flash content

No AMP version.

Should fix

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Reduce server response time

Consider fixing

! Size tap targets appropriately

! Leverage browser caching

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 65 of 126

Page 67: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Properly formatting and compressing images can save many bytes of data.

! Optimize images

Passed rules

✔ Use legible font sizes

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Size content to viewport

✔ Configure the viewport

✔ Avoid plugins

✔ Prioritize visible content

✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 66 of 126

Page 68: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/whale-shark-week/

64 / 100MOBILE PAGE SPEED SCORE

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

In our test, your server responded in 2.1 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide abetter user experience.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Awesome!This page has passed the

Googlemobile friendliness test.

64 / 100Mobile page speed score

Responsive Design

No Flash content

No AMP version.

Should fix

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Reduce server response time

Consider fixing

! Size tap targets appropriately

! Leverage browser caching

! Optimize images

Passed rules

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 67 of 126

Page 69: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

✔ Use legible font sizes

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Size content to viewport

✔ Configure the viewport

✔ Avoid plugins

✔ Prioritize visible content

✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 68 of 126

Page 70: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/

63 / 100MOBILE PAGE SPEED SCORE

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

In our test, your server responded in 2.5 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide abetter user experience.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Awesome!This page has passed the

Googlemobile friendliness test.

63 / 100Mobile page speed score

Responsive Design

No Flash content

No AMP version.

Should fix

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Reduce server response time

Consider fixing

! Size tap targets appropriately

! Leverage browser caching

! Optimize images

Passed rules

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 69 of 126

Page 71: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

✔ Use legible font sizes

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Size content to viewport

✔ Configure the viewport

✔ Avoid plugins

✔ Prioritize visible content

✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 70 of 126

Page 72: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

http://utilalodge.com/utila-diving-videos/

0 / 100MOBILE PAGE SPEED SCORE

Your page has 2 blocking script resources and 1 blocking CSS resources. This causes a delay in rendering your page.

In our test, your server responded in 1.4 seconds. There are many factors that can slow down your server response time. Please read our recommendations tolearn how you can monitor and measure where your server is spending the most time.

Some of the links/buttons on your webpage may be too small for a user to easily tap on a touchscreen. Consider making these tap targets larger to provide abetter user experience.

Setting an expiry date or a maximum age in the HTTP headers for static resources instructs the browser to load previously downloaded resources from localdisk rather than over the network.

Properly formatting and compressing images can save many bytes of data.

Sorry! Something went wrong.

0 / 100Mobile page speed score

Responsive Design

No Flash content

No AMP version.

Should fix

! Eliminate render-blocking JavaScript and CSS in above-the-fold content

! Reduce server response time

Consider fixing

! Size tap targets appropriately

! Leverage browser caching

! Optimize images

Passed rules

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 71 of 126

Page 73: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

✔ Use legible font sizes

✔ Minify HTML

✔ Enable compression

✔ Minify CSS

✔ Avoid landing page redirects

✔ Size content to viewport

✔ Configure the viewport

✔ Avoid plugins

✔ Prioritize visible content

✔ Minify JavaScript

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Mobile Optimization, continued

SEO Analysis and Website Health ReportPage 72 of 126

Page 74: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)TOP PAGES (MAY 22, 2017)

This report shows the most visited pages of the site.

Results: All pages Results: Web Results: All devices

PagePage SessionsSessions ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

/ -

/getting-here/ -

/dive-packages-rates/ -

/fishing-utila/ -

/accommodations/ -

/our-lodge/ -

/whale-shark-encounters/ -

/new2015/webcam/ -

/explore-utila/ -

/horseback-riding/ -

/dive-classes/ -

/contact-us/ -

/home/specials-and-rates/ - 2 18.18%

/utila-diving-videos/ -

/diving-dolphins/ -

/divemasters-corner/ -

/utila-dive-packages/ - 2 5.41%

/utila-lodge-videos/ - 1 1.39%

/ocean-kayaking/ -

/tammy-evans-salem-oregon/ - 1 9.09%

/judith-peacock-hudson-wisconsin/ - 1 2 50% 5.5

/snorkeling/ -

/hyperbaric-chamber-in-utila/ -

/wp-content/uploads/2015/06/UL-Newsletter-2015-june-FINAL.pdf

- 1 1.18%

359 69 8,986 1,767 4% 0.01% 6.7 0.9

48 14 3,605 324 1.33% 0.25% 14 0.5

38 11 748 28 5.08% 1.33% 8 1.3

27 7 704 26 3.84% 0.82% 6.3 0.7

26 5 670 208 3.88% 0.35% 3.4 0.1

18 13 587 170 3.07% 1.87% 5.7 0.1

17 3 711 167 2.39% 0.11% 20.8 1.4

6 3 19 6 31.58% 8.5% 10.3 0.6

6 3 264 56 2.27% 1.34% 17.6 4.4

5 4 166 57 3.01% 5.24% 15.2 1.9

5 1 342 51 1.46% 0.44% 9.5 0.1

3 2 39 23 7.69% 6.08% 13.1 20.1

11 2 2 1

2 1 55 27 3.64% 2.42% 18.5 3.9

2 1 81 13 2.47% 0.72% 40.6 7

2 1 43 1 4.65% 2.27% 43.9 3.5

37 43 26.9 5.5

72 2 36.4 9.5

1 2 31 34 3.23% 1.39% 21.6 3.9

11 4 23 15.3

1 1 30 37 3.33% 0.35% 10.6 0.1

1 4 141 224 0.71% 0.66% 39.5 8.1

85 41 72.9 20.1

SEO Analysis and Website Health Report

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/day-trips/ -

/ken-barrick-baltimore-maryland/ - 1 7.14%

/map-utila/ - - -

/new2015/map-utila/ - - 5 -

/photo-gallery/diving/green-moray/ - - 1 - 3

/photo-gallery/diving/fether-duster2/ - - -

/expert-presentations/ - - -

/photo-gallery/diving/flamingo-tongue-on-sea-fan/ - - 1 -

/deposit-cancellation/ - - -

/new2015/why-utila/ - - -

/new2015/utila-lodge-videos/ - - -

/home/wsorc/ - - -

/new2015/ - - -

/home/padi/ - - 2 - 9

/new2015/getting-here/ - - -

/new2015/whale-shark-week/ - - -

/new2015/contact-us/ - - -

/steve-art-citrus-heights-california/ - - -

/dining/ -

/dive-map/ - - -

/pamela-klein-rockville-maryland/ -

/our-world-under-water-special-2016/ - 4

/photo-gallery/diving/pillar-coral/ - - -

/photo-gallery/diving/spotted-eagle-ray3/ - - -

/photo-gallery/around-utila/ - - -

/lisa-gunther-st-petersburg-florida/ - - -

PagePage SessionsSessions ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

1 2 129 69 0.78% 0.74% 20.8 1.1

14 8 15.9 72.1

9 29 15.4 5.1

16.8 0.8

1 1 46 3

118 23 33.5 9.2

348 342

35 18 27 18.7

46 32 8.5 0.4

1 1 3 8.5

6 3 12.3 6.7

5 2 4.8 0.2

3 12 9 1.1

13 1 45.7 9.1

4 3 67.8 58.8

1 1 20 12.5

- 1 25 24 - 2.04% 6.9 1.3

2 13 6 1.3

- 1 4 4 - 12.5% 44.5 20

- 1 - 25% 12.2 67

26 10 27.9 5

3 2 8 1

13 3 6.1 2

3 1 78.7 68.7

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Top Pages, continued

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Utila Lodge (http://utilalodge.com)BACKLINK QUALITY SUMMARY (NOVEMBER 6, 2016)

Total backlinks

0

2,000

4,000

6,000

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Top 5 link texts

Link textLink text BacklinksBacklinks DomainDomain

honduras - utila 6 3

www.utilalodge.com 11 9

utila lodge 43 28

img utila diving vacation 111 1

утила, гондурас 735 1

Total backlinks with competitors

0

5,000

10,000

utilalodge.com deepblueutila.com utiladivecenter.com

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Top linking TLDs

.de74.9%

.com21.2%

.org1.3%

.net0.7%

.it0.4%

.hu0.3%

.ch0.2%

.at0.2%

.co0.2%

other0.6%

Diversity of link texts

990LINK TEXTS TOTAL

Diversity of linking Subnets

974LINKING SUBNETS TOTAL

Diversity of linking domains

960LINKING DOMAINS TOTAL

Toxic vs Non-toxic links

Good news! No toxic backlinks found.

Sitewide vs Non-Sitewide links

866LINKS ARE SITEWIDE

Nofollow vs DoFollow links

9LINKS ARE NOFOLLOW

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)TOP QUERIES (MAY 22, 2017)

This report shows keywords that brought traffic to your site.

Results: Web Results: All devices

KeywordKeyword ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

utila lodge 1

utila diving packages

utila dive resorts 1.1

utila diving

utila lodge honduras

utila honduras hotels

utila dive resort

utila scuba diving packages

sap to utila

utila dive lodge

Total clicks

555 83Total Impressions

15,620 2,912Avg. CTR

3.55% 0.11%Avg. position

12.4 1.3

Clicks Impressions CTR Avg. position

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

152 6 332 3 45.78% 2.24%

15 9 49 11 30.61% 14.82% 1.5 0.2

12 1 76 19 15.79% 2.11%

9 3 435 53 2.07% 1.07% 4.2 0.2

9 5 21 3 42.86% 15.48% 1.1 0.1

7 3 428 34 1.64% 0.77% 4.1 3

6 3 25 10 24% 4% 1 0.1

6 1 17 11 35.29% 10.29% 1.7 0.2

5 3 15 1 33.33% 19.05% 2.1 1.4

5 5 13 5 38.46% 17.09% 1 0.1

SEO Analysis and Website Health Report

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Page 78: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

hotel utila lodge

utila lodge utila honduras

whale sharks utila

utila scuba diving

utila dive center

utila fishing

diving utila

hostel utila

flights from sap to uii

utila airport

utila hotels 1.3

utila honduras resorts 2

hoteles en utila 2 1

bay islands college of diving 2

utila honduras airport

flights from rtb to uii 2

san pedro sula to utila flights

hostel utila honduras 2

hotel utila 2

resorts in utila honduras 2 12.5%

utila resorts 2

utila lodge utila, honduras 1 3 33.33%

utila resort 1 4.76%

fishing honduras 1 8.33%

utila dive center prices 1 3.03%

flights to utila honduras 1 2.94%

utila honduras scuba diving 1

diving utila honduras 1 20%

KeywordKeyword ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

4 3 29 3 13.79% 13.13% 1 0.1

4 19 13 18 30.77% 43.42% 1.1 0.1

4 3 44 11 9.09% 6.06% 7.4 0.2

4 1 107 3 3.74% 0.85% 4.2 1.5

4 1 241 41 1.66% 0.6% 9.6 0.3

4 2 15 3 26.67% 10% 2.3 0.1

3 3 124 7 2.42% 2.71% 5.2 3

3 1 68 14 4.41% 0.71% 2.2 1

3 1 26 8 11.54% 0.23% 3.8 0.1

3 3 143 51 2.1% 0.99% 5.2 1.8

3 3 431 166 0.7% 0.31%

71 13 2.82% 0.44% 6.9 1.8

699 157 0.29% 0.05%

105 16 1.9% 0.25% 5.8 1.3

2 2 65 41 3.08% 0.7% 5 1.8

23 6 8.7% 3.07% 4.2 1.2

2 1 25 2 8% 4.3% 6.2 0.6

18 2 11.11% 1.11% 1.4 2

232 38 0.86% 0.12% 1.6 0.9

16 5 6.3 0.1

71 56 2.82% 1.24% 7.9 0.9

1 0.3

21 4 3.9 0.1

12 4 9.2 1.8

33 16 8.9 0.2

34 6 9.8 0.5

9 20 11.11% 7.66% 3.1 0.4

5 11 3.8 1.9

SEO Analysis and Website Health Report

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san pedro sula to roatan 1 45 2.22%

utila lodge reviews 1 6.25%

hotels utila honduras 1

san pedro sula to utila 9.6

utila whale shark

scuba utila 1 5.56%

best way to get to utila 1 8.33%

utila flights 1 2.78%

hotels utila 1

scuba diving utila

utila snorkeling 1

getting to utila 1

KeywordKeyword ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

22.6 1.1

16 8 2.8 0.8

22 17 4.55% 1.98% 2.5 1

1 1 96 26 1.04% 1.82%

1 1 33 22 3.03% 0.61% 6.3 1.9

18 1 6.6 0.4

12 2 10.1 0.4

36 4 9 1.2

30 2 3.33% 0.24% 1.5 0.1

1 2 43 8 2.33% 6.25% 5.5 0.7

13 16 7.69% 4.24% 10.9 0.7

87 7 1.15% 0.09% 9.6 0.2

SEO Analysis and Website Health Report

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Page 80: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)TOP PAGES (MAY 22, 2017)

This report shows the most visited pages of the site.

Results: All pages Results: Web Results: All devices

PagePage ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

/

/getting-here/

/dive-packages-rates/

/fishing-utila/

/accommodations/

/our-lodge/

/whale-shark-encounters/

/new2015/webcam/

/explore-utila/

/horseback-riding/

Total clicks

577 75Total Impressions

18,899 3,042Avg. CTR

3.05% 0.08%Avg. position

10.9 0.9

Clicks Impressions CTR Avg. position

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

359 69 8,986 1,767 4% 0.01% 6.7 0.9

48 14 3,605 324 1.33% 0.25% 14 0.5

38 11 748 28 5.08% 1.33% 8 1.3

27 7 704 26 3.84% 0.82% 6.3 0.7

26 5 670 208 3.88% 0.35% 3.4 0.1

18 13 587 170 3.07% 1.87% 5.7 0.1

17 3 711 167 2.39% 0.11% 20.8 1.4

6 3 19 6 31.58% 8.5% 10.3 0.6

6 3 264 56 2.27% 1.34% 17.6 4.4

5 4 166 57 3.01% 5.24% 15.2 1.9

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/dive-classes/

/contact-us/

/home/specials-and-rates/ 2 18.18%

/utila-diving-videos/

/diving-dolphins/

/divemasters-corner/

/utila-dive-packages/ 2 5.41%

/utila-lodge-videos/ 1 1.39%

/ocean-kayaking/

/tammy-evans-salem-oregon/ 1 9.09%

/judith-peacock-hudson-wisconsin/ 1 2 50% 5.5

/snorkeling/

/hyperbaric-chamber-in-utila/

/wp-content/uploads/2015/06/UL-Newsletter-2015-june-FINAL.pdf 1 1.18%

/day-trips/

/ken-barrick-baltimore-maryland/ 1 7.14%

/map-utila/ - -

/new2015/map-utila/ - 5 -

/photo-gallery/diving/green-moray/ - 1 - 3

/photo-gallery/diving/fether-duster2/ - -

/expert-presentations/ - -

/photo-gallery/diving/flamingo-tongue-on-sea-fan/ - 1 -

/deposit-cancellation/ - -

/new2015/why-utila/ - -

/new2015/utila-lodge-videos/ - -

/home/wsorc/ - -

/new2015/ - -

/home/padi/ - 2 - 9

PagePage ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

5 1 342 51 1.46% 0.44% 9.5 0.1

3 2 39 23 7.69% 6.08% 13.1 20.1

11 2 2 1

2 1 55 27 3.64% 2.42% 18.5 3.9

2 1 81 13 2.47% 0.72% 40.6 7

2 1 43 1 4.65% 2.27% 43.9 3.5

37 43 26.9 5.5

72 2 36.4 9.5

1 2 31 34 3.23% 1.39% 21.6 3.9

11 4 23 15.3

1 1 30 37 3.33% 0.35% 10.6 0.1

1 4 141 224 0.71% 0.66% 39.5 8.1

85 41 72.9 20.1

1 2 129 69 0.78% 0.74% 20.8 1.1

14 8 15.9 72.1

9 29 15.4 5.1

16.8 0.8

1 1 46 3

118 23 33.5 9.2

348 342

35 18 27 18.7

46 32 8.5 0.4

1 1 3 8.5

6 3 12.3 6.7

5 2 4.8 0.2

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Page 82: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

/new2015/getting-here/ - -

/new2015/whale-shark-week/ - -

/new2015/contact-us/ - -

/steve-art-citrus-heights-california/ - -

/dining/

/dive-map/ - -

/pamela-klein-rockville-maryland/

/our-world-under-water-special-2016/ 4

/photo-gallery/diving/pillar-coral/ - -

/photo-gallery/diving/spotted-eagle-ray3/ - -

/photo-gallery/around-utila/ - -

/lisa-gunther-st-petersburg-florida/ - -

PagePage ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

3 12 9 1.1

13 1 45.7 9.1

4 3 67.8 58.8

1 1 20 12.5

- 1 25 24 - 2.04% 6.9 1.3

2 13 6 1.3

- 1 4 4 - 12.5% 44.5 20

- 1 - 25% 12.2 67

26 10 27.9 5

3 2 8 1

13 3 6.1 2

3 1 78.7 68.7

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Utila Lodge (http://utilalodge.com)TOP COUNTRIES (MAY 22, 2017)

This report shows countries that brought traffic to your site.

Results: Web Results: All devices

CountryCountry ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

Total clicks

555 83Total Impressions

15,620 2,912Avg. CTR

3.55% 0.11%Avg. position

12.4 1.3

Clicks Impressions CTR Avg. position

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

United States 292 18 5,895 1,335 4.95% 0.67% 11.1 1.3

Honduras 113 25 3,281 720 3.44% 0.01% 3.2 0.1

Canada 55 16 696 376 7.9% 1.28% 7.3 1.2

Guatemala 12 8 374 91 3.21% 1.09% 3.7 0.2

United Kingdom 11 2 544 20 2.02% 0.43% 14.7 4.8

Brazil 8 5 148 23 5.41% 3.01% 24.7 4.2

Nicaragua 6 3 137 21 4.38% 1.32% 5.4 0.7

Australia 6 2 204 48 2.94% 0.38% 15.4 0.3

Colombia 6 4 46 6 13.04% 9.2% 10.1 1.6

Belize 5 3 61 12 8.2% 4.12% 4.9 0.4

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2 7.41%

1 20%

1

1

1 2.5%

1 5.56%

1

1 4.76%

- 1 - 29

- -

- -

- -

CountryCountry ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

Germany 5 2 306 24 1.63% 0.72% 23.3 2.9

Cayman Islands 4 2 29 2 13.79% 6.39% 6.3 0.1

El Salvador 3 5 129 210 2.33% 0.03% 2.5 0.1

Mexico 3 1 148 31 2.03% 0.21% 11 0.2

India 3 2 270 22 1.11% 0.77% 27.8 6.5

Philippines 2 1 74 6 2.7% 1.45% 26.7 10.3

Netherlands 2 2 179 72 1.12% 2.62% 14.6 0.7

Switzerland 2 4 60 6 3.33% 5.76% 7.5 1.3

Ecuador 27 4 26.3 17.1

Bahamas 5 1 8.2 2.9

Chile 1 2 32 17 3.12% 3% 20.5 8.6

Hong Kong 38 16 2.63% 1.91% 24.5 6.6

Austria 1 1 24 7 4.17% 2.28% 15.1 2.2

Spain 1 1 105 21 0.95% 1.43% 20.2 8.4

Argentina 1 1 70 29 1.43% 0.59% 23.8 4.9

Sweden 73 16 1.37% 0.25% 21.8 6.1

Panama 40 20 6.1 2.8

Ireland 1 3 41 25 2.44% 3.62% 8.1 4.6

Unknown Region 1 1 129 27 0.78% 1.19% 25.2 10.5

France 1 2 177 46 0.56% 0.78% 23.6 4.2

New Zealand 18 31 16.8 0.3

Puerto Rico 6 11 16.67% 10.78% 16.7 11.7

Peru 1 4 31 1 3.23% 13.44% 13.6 6.7

Hungary 21 9 33 12.6

Sudan

Nigeria 6 1 11.3 4.7

Myanmar 6 4 9.7 121.8

Russian Federation 164 64 38.6 8.3

SEO Analysis and Website Health Report

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- -

- 1 -

- -

- 1 -

- -

- -

- -

- 4 - 5.5

- 2 -

- 1 - 11

- -

CountryCountry ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

Barbados 5 3 11.6 3.9

Seychelles 8 2

Ethiopia 1 2 101 60.7

Malawi 1 139

China 79 92 20 3.7

Kazakhstan 12 2 18.7 7.4

Korea, Republic of 63 7 44.9 17.1

Malaysia - 1 27 2 - 4% 28.9 4.7

Guinea

Turks and Caicos Islands 5.5 1.5

Rwanda

Qatar 6 2 27.2 23.9

SEO Analysis and Website Health Report

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Page 86: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)DEVICES (MAY 22, 2017)

This report shows the types of devices most frequantly used to visit your site.

Results: Web

DeviceDevice ClicksClicks ImpressionsImpressions CTR, %CTR, % Avg. positionAvg. position

Total clicks

555 83Total Impressions

15,620 2,912Avg. CTR

3.55% 0.11%Avg. position

12.4 1.3

Clicks Impressions CTR Avg. position

Apr 23,2017

Apr 26,2017

Apr 29,2017

May 2,2017

May 5,2017

May 8,2017

May 11,2017

May 14,2017

May 17,2017

May 20,2017

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

Desktop 264 39 9,358 984 2.82% 0.11% 17.2 1.2

Mobile 244 26 5,572 1,544 4.38% 0.58% 5.1 0.3

Tablet 47 18 690 384 6.81% 0.76% 5.3 0.2

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)SOCIAL ENGAGEMENT SUMMARY (OCTOBER 27, 2016)

Social Citations

Facebook engagement

736 1

Google +1's

3

Top 5 Social Media Referrals (30 days)

Data for this widget is not yet ready

Social Citations Trend

0

500

1,000

Facebook engagement Google +1's Total

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

Competitor social citations

Social networkSocial network utilalodge.comutilalodge.com deepblueutila.comdeepblueutila.com utiladivecenter.comutiladivecenter.com

Facebook 252

Google+ 2 28

Home page mentions, total 299 280 1,148

297 1 241 1

907 2

Competitor Social Citations in Facebook

0

100

200

300

400

utilalodge.com deepblueutila.com utiladivecenter.com

Mar 29,2015

Apr 19,2015

May 10,2015

May 31,2015

Jun 21,2015

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)SOCIAL CITATIONS (OCTOBER 27, 2016)

This report shows the progress of social activity that backlinks to your landing pages on major social networks.

Site page (14)Site page (14) CitationCitationChangesChanges

FacebookFacebookengagementengagement Google +1'sGoogle +1's Social visitsSocial visits

(% of total)(% of total)

/ 2 -

/dema-special-2015/ - 334 - -

/whale-shark-week/ - 44 - -

/underwater-times-news-letter/ - 27 - -

/dive-packages-rates/ - 20 - -

/utila-dive-packages/ - 8 - -

/photo-gallery/ - 2 - -

/fishing-utila/ - 2 - -

/contact-us/ - 1 1 -

/whale-shark-encounters/ - 1 - -

736 1Facebook engagement, total

3Google+ engagement, total

-Social visits (% of total)

Social citations trend for your pages over time

0

250

500

750

1,000

Facebook engagement Google +1's Total

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

1 297 1

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)COMPETITOR SOCIAL CITATIONS (OCTOBER 27, 2016)

This report compares the success of your social media strategy for Facebook, Google+ and Twitter with that of your competitors.

Social networkSocial network utilalodge.comutilalodge.com deepblueutila.comdeepblueutila.com utiladivecenter.comutiladivecenter.com

Facebook 252

Google+ 2 28

Home page mentions, total 299 280 1,148

Social citations comparison of your home page and those of your competitors

Facebook

Google+

50

100

150

200

250

300

350

utilalodge.com deepblueutila.com utiladivecenter.com

Mar 29,2015

Apr 19,2015

May 10,2015

May 31,2015

Jun 21,2015

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

0

250

500

750

1,000

utilalodge.com deepblueutila.com utiladivecenter.com

Mar 29,2015

Apr 19,2015

May 10,2015

May 31,2015

Jun 21,2015

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

297 1 241 1

907 2

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Utila Lodge (http://utilalodge.com)SOCIAL TRAFFIC (MAY 22, 2017)

This report shows which social media resources brought the most traffic volumes to your site.

Traffic data for last 30 days Results: All goals

Your site has no visits from Social Media sites like Facebook, Google+ and Twitter for the specifiedtime period.

Because social signals have become important ranking factors nowadays, it is vital to share yourcontent via social networks.

0Sessions, total

0New sessions, total

0%Avg bounce rate

0%Avg conversion rate

0Completions, total

$0.00Value, total

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)COMPETITOR METRICS SUMMARY (MAY 23, 2017)

Average ranking position with competitors

1

20

40

utilalodge.com deepblueutila.com utiladivecenter.com divingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

Total backlinks with competitors

0

5,000

10,000

utilalodge.com deepblueutila.com utiladivecenter.com

Jul 31,2016

Aug 21,2016

Sep 11,2016

Oct 2,2016

Oct 23,2016

Alexa traffic rank with competitors

600,000

800,0001,000,000

2,000,000

4,000,000

utilalodge.com deepblueutila.com utiladivecenter.com

May'16 Aug'16 Nov'16 Feb'17

Competitor organic traffic by SemRush

200

400

1,000

2,000

utilalodge.com deepblueutila.com utiladivecenter.com

May'16 Aug'16 Nov'16 Feb'17

Competitor social citations

Social networkSocial network utilalodge.comutilalodge.com deepblueutila.comdeepblueutila.com utiladivecenter.comutiladivecenter.com

Facebook 252

Google+ 2 28

Home page mentions, total 299 280 1,148

297 1 241 1

907 2

Competitor Social Citations in Facebook

0

100

200

300

400

utilalodge.com deepblueutila.com utiladivecenter.com

Mar 29,2015

Apr 19,2015

May 10,2015

May 31,2015

Jun 21,2015

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)DANGEROUS COMPETITORS (MAY 23, 2017)

This report shows sites that you compete with on the search engine results pages. It uses the list of your keywords and search engine organic & vertical results (exceptads) to find your niche competitors.

Domain (31)Domain (31) Traffic scoreTraffic score(out of 100)(out of 100)

RankedRankedkeywords inkeywords in

search resultssearch resultsAverage Ranking PositionAverage Ranking Position Alexa GlobalAlexa Global

Traffic RankTraffic Rank Total pagesTotal pages Total BacklinksTotal Backlinks Domain ageDomain age

tripadvisor.comTripAdvisor: Read Reviews, ComparePrices & Book

281 12,841,125 172,985,846 18 years

aboututila.comUtila Official Site - Utila, Bay Islands,Honduras - Tropical Island Paradise

1,470,140 5,535 5,268 13 years

utilalodge.comScuba Diving Caribbean Waters, Utila,Honduras - Utila Lodge

5,660,009 1,137 4,434 18 years

utiladivecenter.comUtila Dive Center | PADI CareerDevelopment Center | Bay IslandsHonduras

1,704,990 3,704 4,669 15 years

dive-utila.comDive Utila - Bay Islands College of Diving

7,617,862 169 689 18 years

Traffic score trendThis graph shows which sites are most visible on search engine result pages for the specified keywords. The more keywords with top positions on search engineresults pages, the higher the traffic score for a site. Sites with a high traffic score get the most traffic from search results.

60

68

76

84

92

100

utilalodge.com tripadvisor.com aboututila.com utiladivecenter.com dive-utila.com

May 23,2017

95 16 12

91 16 14

89 16 7

76 16 10

76 16 21

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scuba-dive-utila.comCoral View | Scuba Diving | PADI | Utila,Bay Islands, Honduras

19,158,323 364 14 6 years

diveinutila.comAlton's Dive Center – For Divers WhoKnow

6,428,473 8 242 11 years

scubadiving.comScuba Diving, Scuba Diving GearReviews, How to Scuba Dive | ScubaDiving

129,684 199,726 117,507 22 years

divingutila.comCaptain Morgan´s

15,289,301 203 104,137 16 years

parrotsdivecenter.comParrots Dive Center | Proud to be local!

10,905,613 43 79 5 years

deepblueutila.comDeep Blue Utila - swim with whalesharks at our all inclusive resort. Utila,Bay Islands, Honduras

8,144,689 129 1,910 16 years

deepbluediversutila.comScuba Diving Utila/ Scuba divingcourses utila

- 80 46 8 years

mango-inn.comMango Inn

7,888,438 832 761 20 years

bookyourdive.comBook Your Dive - Review, Compare andBook Your SCUBA Dives

636,917 15,166 1,959 6 years

honduras.comCountry of Honduras News, Sports,Tourism, Food, Diving, Vacation -Honduras.com

453,506 18,594 76,599 19 years

utilascubadiving.comUnderwater Vision - A PADI 5 Star IDCResort - Utila - Honduras

5,959,123 1,760 199 8 years

utopiautila.comTop Utila Resorts | Utila Dive Resorts -Utopia Village

5,081,871 281 400 11 years

goproutila.comHomepage - GoPro Utila

- 701 1,176 13 years

expertvagabond.comExpert Vagabond • Adventure Travel &Photography Blog

53,405 31,036 80,503 6 years

Domain (31)Domain (31) Traffic scoreTraffic score(out of 100)(out of 100)

RankedRankedkeywords inkeywords in

search resultssearch resultsAverage Ranking PositionAverage Ranking Position Alexa GlobalAlexa Global

Traffic RankTraffic Rank Total pagesTotal pages Total BacklinksTotal Backlinks Domain ageDomain age

75 14 17

71 15 24

68 15 32

65 13 30

62 12 39

59 16 17

51 11 38

49 14 30

48 15 34

47 16 24

47 15 24

46 16 20

46 11 38

41 11 36

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Dangerous Competitors, continued

SEO Analysis and Website Health ReportPage 92 of 126

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diveadvisor.comDiveAdvisor | A Social Scuba DivingNetwork

556,979 114,636 31,346 8 years

utila.comUtila Bay Islands Honduras

12,741,100 359 424 21 years

utilacaysdiving.comHome - Utila Cays Diving

- 55 95 4 years

padi.comProfessional Association of DivingInstructors | PADI

39,316 94,896 8,604,271 22 years

sportdiver.comScuba Diver, Scuba Diving Gear &Training | Sport Diver

218,664 28,362 41,887 19 years

scubatravel.co.ukSCUBA Travel: Scuba Diving the World

506,159 542,500 152,360 17 years

divereport.comDive Report - Dive community & divelocation guide

1,344,575 16,576 2,044 17 years

hondurastravel.comHonduras Travel Blog & DestinationGuide - Honduras Travel

6,568,183 7,465 14,533 18 years

undercurrent.orgScuba Diving Magazine, UndercurrentReviews Liveaboards, Dive Resorts &Dive Gear

943,805 71,160 117,038 19 years

caradonna.com 1,576,988 16,855 260,306 21 years

madurodive.comScuba Diving Packages â ExclusiveMaduro Dive Packages

3,969,188 18,041 1,174 14 years

bluewaterdivetravel.comBluewater Dive Travel | Scuba divingtravel, dive news and travel specials

1,687,460 15,087 1,388,344 4 years

Domain (31)Domain (31) Traffic scoreTraffic score(out of 100)(out of 100)

RankedRankedkeywords inkeywords in

search resultssearch resultsAverage Ranking PositionAverage Ranking Position Alexa GlobalAlexa Global

Traffic RankTraffic Rank Total pagesTotal pages Total BacklinksTotal Backlinks Domain ageDomain age

41 10 42

41 13 33

40 9 45

35 15 33

31 15 40

28 13 39

26 10 42

26 11 45

21 8 45

20 12 36

6 8 41

6 9 46

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 93 of 126

Page 95: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

Utila Lodge (http://utilalodge.com)COMPETITOR TRAFFIC (MAY 23, 2017)

This report compares your website's traffic with that of competitors.

Organic traffic for utilalodge.com and competing sites for the last 12 months (United States of America)

Alexa Global Traffic Rank History for utilalodge.com and competing sites for the last 12 monthsAlexa's traffic rank is a measure of how popular a website is relative to all other sites on the web.The rank is calculated from the site's estimated average of daily unique visitors and its estimated number of page views over the last 12 months. The less the rank is,the more popular the site is.

200

400

600

800

1,000

2,000

utilalodge.com deepblueutila.com utiladivecenter.com

May'16 Aug'16 Nov'16 Feb'17

600,000

800,000

1,000,000

2,000,000

4,000,000

utilalodge.com deepblueutila.com utiladivecenter.com

May'16 Aug'16 Nov'16 Feb'17

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 94 of 126

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Utila Lodge (http://utilalodge.com)COMPETITOR LINK PROFILE (NOVEMBER 6, 2016)

This report compares the backlink metrics of your site with those of your competitors.

ParameterParameter utilalodge.comutilalodge.com deepblueutila.comdeepblueutila.com utiladivecenter.comutiladivecenter.com

Domain Trust Flow 36 1 16 41

Domain Citation Flow 25 20 32

Moz Page Authority 44 43 41

Moz Domain Authority 34 32 33

Total backlinks 2,445 435 615 5,081 357

Linking domains 183 1 165 1 188 7

Linking subnets 166 150 172

Linking IP addresses 168 151 179

Governmental ref. domains - 1 -

Backlinks from governmental domains - 1 -

Educational ref. domains - - -

Backlinks from educational domains - - -

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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Utila Lodge (http://utilalodge.com)COMPETITOR SOCIAL CITATIONS (OCTOBER 27, 2016)

This report compares the success of your social media strategy for Facebook, Google+ and Twitter with that of your competitors.

Social networkSocial network utilalodge.comutilalodge.com deepblueutila.comdeepblueutila.com utiladivecenter.comutiladivecenter.com

Facebook 252

Google+ 2 28

Home page mentions, total 299 280 1,148

Social citations comparison of your home page and those of your competitors

Facebook

Google+

50

100

150

200

250

300

350

utilalodge.com deepblueutila.com utiladivecenter.com

Mar 29,2015

Apr 19,2015

May 10,2015

May 31,2015

Jun 21,2015

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

0

250

500

750

1,000

utilalodge.com deepblueutila.com utiladivecenter.com

Mar 29,2015

Apr 19,2015

May 10,2015

May 31,2015

Jun 21,2015

Aug 27,2015

Nov 27,2015

Feb 27,2016

May 27,2016

Aug 27,2016

297 1 241 1

907 2

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 96 of 126

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Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 97 of 126

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Utila Lodge (http://utilalodge.com)COMPETITORS OVERVIEW (MAY 23, 2017)

Time period: By day (up to 30 scans)

Average Listing Position of Your Competitors

This value is calculated from the average ranking position of all your keywords on specified search engines. Keywords that are not ranked are considered as thosewith "the lowest keyword ranking + 1".

The lowest ranking position depends on the scan depth, i.e. 3 pages scan depth means that unranked keywords are assigned rank 31 in our calculations.

1

10

20

30

40

utilalodge.com deepblueutila.com utiladivecenter.com divingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 98 of 126

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Site Visibility of Your Competitors

Site Visibility shows how many top positions your keywords hold on the results pages of the search engines you selected in Settings.

The more top positions on leading SEs (e.g. on Google) are gained for popular keywords the better the visibility is and the more organic traffic can be expected.

Top 10

0

10

20

30

40

50

utilalodge.com deepblueutila.com utiladivecenter.com divingutila.com

Apr 24,2016

May 15,2016

Jun 5,2016

Jun 26,2016

Jul 17,2016

Aug 7,2016

Aug 28,2016

Sep 18,2016

Oct 9,2016

Oct 30,2016

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 99 of 126

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Utila Lodge (http://utilalodge.com)COMPETITOR RANKINGS BY KEYWORD (MAY 23, 2017)

This report shows the site rankings of your site compared to competitor rankings. The results are broken down by keywords.

Compared with the results of 2016-11-06

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

11 22 33

scuba diving utila

1

3

5

10 3 1

1

-

4 2

7 5

-

4 8 36 30 1 17 14

4 9 - 1 -

dive utila honduras

2

4 2

5

5

1

1

-

2

11 7

-

6 3 14 6 1 -

5 2 16 5 1 31 18

honduras utila diving

2

6 1

-

9 1 1

-

-

12 8

-

-

6 4 25 18 1 -

6 12 15 7 1 -

scuba diving in utilla honduras

8 3

-

9 1 1

1

4 1

13 10

13 5 - 1 30 19

19 15 8 5 2 1 38 27

ulita whale shark diving

- - - -

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 100 of 126

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Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

4 2 1 2 6 4 -

4 6 1 3 2 -

utila diving

1

2

6 1

5

7 3

1

1

-

4 1

5 3

-

13 2 26 4 1 6 1

5 7 13 14 7 6 14 10

utila dive packages

2 1

2 1

5

-

1

1 2

3 1

17 11

3 2 8 6 1 2 5

3 2 8 18 1 2 5 8

utila diving packages

1

2

4

6

1

2 1

3 1

16 9

2 13 9 1 17 11

2 10 5 1 33 24

utilla lodge

1

1

- - -

1 38 11 30 11 -

1 40 21 - -

honduras dive packages utilla

1

2 2

1

2

3

5 2

5

20 13

4 5 4 1 2 -

3 3 6 1 1 32 20

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 101 of 126

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Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

utila dive lodge

1

1

1

7 1 24 11 -

1 19 12 - -

1 16 6 30 21 -

honduras scuba diving

27 14

-

18 5 3

5 3

10 7

49 25 19 9 8 -

37 29 6 4 -

diving resorts in utila

1

1

2

5

3

6 1

41 32

1 1 5 16 2 45

1 2 5 4 - -

utila dive center

10 1 14 2 1 8 2

20 5 - 1 10 5

18 5 - - 14 8

diving package utila

1 2

2 1

4 2 1 1

-

3

11 5

2 16 5 1 9 4

2 24 2 1 -

utila dive resort

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 102 of 126

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Google.com (USA)

Yahoo.com (USA)

Bing.com (USA)

Keyword (16) / SEKeyword (16) / SE utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

Domains:

1. deepblueutila.com2. utiladivecenter.com3. divingutila.com

1

1 1

2

3 2 1

8 3

24 11

1 6 3 12 1 -

1 7 4 9 4 -

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 103 of 126

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Utila Lodge (http://utilalodge.com)COMPETITOR RANKINGS BY SE (MAY 23, 2017)

This report shows the site rankings of your site compared to competitor rankings. The results are broken down by search engines (SEs).

Compared with the results of 2016-11-06

SE / Keyword (16)SE / Keyword (16) utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

11 22 33

Google.com (USA)

1

3

5

10 3 1

1

-

4 2

7 5

-

2

4 2

5

5

1

1

-

2

11 7

-

2

6 1

-

9 1 1

-

-

12 8

-

-

8 3

-

9 1 1

1

4 1

13 10

- - - -

1

2

6 1

5

7 3

1

1

-

4 1

5 3

-

2 1

2 1

5

-

1

1 2

3 1

17 11

1

2

4

6

1

2 1

3 1

16 9

1

1

- - -

1

2 2

1

2

3

5 2

5

20 13

1

1

1

7 1 24 11 -

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 104 of 126

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honduras scuba diving

diving resorts in utila

utila dive center

diving package utila

utila dive resort

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

diving resorts in utila

utila dive center

diving package utila

utila dive resort

SE / Keyword (16)SE / Keyword (16) utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

27 14

-

18 5 3

5 3

10 7

1

1

2

5

3

6 1

41 32

10 1 14 2 1 8 2

1 2

2 1

4 2 1 1

-

3

11 5

1

1 1

2

3 2 1

8 3

24 11

Yahoo.com (USA)

4 8 36 30 1 17 14

6 3 14 6 1 -

6 4 25 18 1 -

13 5 - 1 30 19

4 2 1 2 6 4 -

13 2 26 4 1 6 1

3 2 8 6 1 2 5

2 13 9 1 17 11

1 38 11 30 11 -

4 5 4 1 2 -

1 19 12 - -

49 25 19 9 8 -

1 1 5 16 2 45

20 5 - 1 10 5

2 16 5 1 9 4

1 6 3 12 1 -

Bing.com (USA)

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 105 of 126

Page 107: SEO ANALYSIS REPORT FOR UTILALODGEMay 23, 2017  · Backlink Profile Quality Total backlinks 0 2,000 4,000 6,000 Jul31, 2016 Aug 21, 2016 Sep 11, 2016 Oct 2, 2016 Oct 23, 2016 Top

scuba diving utila

dive utila honduras

honduras utila diving

scuba diving in utilla honduras

ulita whale shark diving

utila diving

utila dive packages

utila diving packages

utilla lodge

honduras dive packages utilla

utila dive lodge

honduras scuba diving

diving resorts in utila

utila dive center

diving package utila

utila dive resort

SE / Keyword (16)SE / Keyword (16) utilalodge.comutilalodge.com deepblueu...comdeepblueu...com utiladive...comutiladive...com divinguti...comdivinguti...com

Legend:

Added - Not found on the first 3 result pages Position up Position dropped or down

Ad result Image result Places result

Domains:

1. deepblueutila.com2. utiladivecenter.com3. divingutila.com

4 9 - 1 -

5 2 16 5 1 31 18

6 12 15 7 1 -

19 15 8 5 2 1 38 27

4 6 1 3 2 -

5 7 13 14 7 6 14 10

3 2 8 18 1 2 5 8

2 10 5 1 33 24

1 40 21 - -

3 3 6 1 1 32 20

1 16 6 30 21 -

37 29 6 4 -

1 2 5 4 - -

18 5 - - 14 8

2 24 2 1 -

1 7 4 9 4 -

Apr 25, 2017 The Project Owl Update: Google officially announced they've adjusted ranking signals to help surface more authoritative pages and demote low-quality content.

SEO Analysis and Website Health Report

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SEO Analysis and Website Health ReportPage 106 of 126

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Utila Lodge (http://utilalodge.com)JOURNAL OF EVENTS (MAY 23, 2017)

Created within All time

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

May22,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May15,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May8,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May1,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Apr25,2017

The Project Owl Update: Google officially announced they've adjusted ranking signals to help surfacemore authoritative pages and demote low-quality content.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Apr24,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Apr17,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Apr10,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Apr3,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

SEO Analysis and Website Health Report

SEO Analysis and Website Health ReportPage 107 of 126

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Mar27,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Mar20,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Mar13,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Mar8,2017

The Fred Google Update: Gary Illyes has confirmed that the "Fred" update is aimed at ad heavy, lowvalue content which seems to have been created mainly for the purpose of generating ad revenue.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Mar6,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Feb27,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Feb20,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Feb13,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Feb7,2017

Unconfirmed Google Update: Many webmasters have noticed a large rankings flux. This updatedoesn't seem specific to links or spam.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Feb6,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Feb3,2017

Japanese Content Quality Update: Google announced the quality evaluation update, that punishes low-quality sites. High-quality sites with original and useful content are now displayed higher. This relatesto Google Japan only.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 108 of 126

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Feb1,2017

Groundhog Update: It is suggested that there was an unconfirmed algo update targeting links thatshould be discredited and it hit private blog networks and links that are similar to those.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Jan30,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jan23,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jan16,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jan10,2017

Mobile Interstitial & Popup Change: Pages with intrusive popups or interstitials, that cause poor userexperiences, are now downranked in the Google mobile search results.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Jan9,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jan2,2017

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Dec26,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Dec19,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Dec12,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Dec5,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 109 of 126

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Nov28,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Nov21,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Nov14,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Nov7,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Nov7,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Nov4,2016

Mobile-First Index Test: Google announced they're testing a mobile-first index, which primarily usesthe mobile version of a site's content to rank pages.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Oct31,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Oct31,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct24,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Oct24,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct17,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 110 of 126

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Oct17,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct10,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Oct10,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct 5,2016

Penguin 4.0 Stage 2: A recovery from previous penalties. Many webmasters reported positive changesin rankings for sites hit by Penguin 3.0.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Oct 3,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Oct 3,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Sep27,2016

Penguin 4.0 Stage 1: A roll-out of the new Penguin algorithm, which devalues spammy links instead ofpenalizing a whole site.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Sep26,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Sep26,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Sep23,2016

Penguin 4.0 Announcement: Google confirmed a new real-time Penguin update is now part of theircore algorithm. It was multistage and took weeks to fully roll out.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Sep19,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Sep19,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 111 of 126

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Sep13,2016

Image/Universal shake-up: A massive 50% drop in SERPs with image (universal/vertical) resultsopened an extra organic result on page 1 causing substantial ranking shifts.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Sep12,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Sep12,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Sep5,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Sep5,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Sep1,2016

"Possum": Many webmasters have noticed drastic changes in the core web search results as well asin the local pack search results, yet Google has not confirmed the update.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Aug29,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Aug29,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Aug22,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Aug22,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Aug15,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Aug15,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 112 of 126

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Aug8,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Aug8,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Aug1,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jul25,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jul25,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jul18,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jul18,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jul11,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jul11,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jul 4,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jul 4,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 113 of 126

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Jun27,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jun27,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jun20,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jun20,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jun13,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jun13,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jun6,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

Jun6,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

May30,2016

Three Rivers Whitewater (4 projects)

Sent to:[email protected];[email protected];[email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May30,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 114 of 126

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May27,2016

Sent to:[email protected];[email protected];[email protected];[email protected]

ManualPDFreportemailing

Rank Tracking: Tool Summary,Competitor OverviewProject Overview: Project OverviewRank Tracking: Brief, CompetitorRankings by Keyword, Detailed,Competitor Rankings by SE, By Page,Historical DataWeb Analytics: Tool Summary, Traffic byCountry, Traffic Overview, Traffic by City,Social Traffic, Language of Visitors,Efficiency, Competitor TrafficCompetitor Metrics: Tool Summary,Competitor Overview, Competitor Traffic,Competitor Rankings by Keyword,Competitor Link Profile, CompetitorRankings by SE, Competitor SocialCitations

May23,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May23,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

May16,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May16,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

May10,2016

Mobile-friendly update: Google rolled out an update to the algorithm for mobile search results thatincreases the effect of some ranking signals. Mobile-friendly sites will get better rankings on mobilesearch.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

May9,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

May9,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

May2,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (6 reports)Web Analytics (8 reports)Competitor Metrics (7 reports)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 115 of 126

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May2,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Apr25,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Apr25,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Apr18,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Apr18,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Apr11,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Apr11,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 116 of 126

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Apr4,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Apr4,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Mar28,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Mar28,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Mar21,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Mar21,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 117 of 126

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Mar14,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Mar14,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Mar7,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Mar7,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Feb29,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Feb29,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Feb23,2016

AdWords realignment: Google has removed right-column ads entirely and rolled a block of 4 ads abovethe fold for many commercial searches.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 118 of 126

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Feb22,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Feb22,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Feb15,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Feb15,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Feb8,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Feb8,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Feb1,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 119 of 126

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Feb1,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jan25,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Jan25,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jan18,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Jan18,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jan11,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Jan11,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jan8,2016

Core Search Algo Update: Google has officially confirmed that this was not a Penguin update, but aregular core algorithm update.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

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Jan4,2016

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Jan4,2016

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Dec28,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Dec28,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Dec21,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (2 reports)Project Overview (1 report)Rank Tracking (7 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Dec21,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 121 of 126

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Dec14,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Dec14,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Dec7,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Dec7,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Nov30,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Rank Tracking (1 report)Project Overview (1 report)Rank Tracking (8 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Nov30,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 122 of 126

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Nov23,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Nov23,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Nov16,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Nov16,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Nov9,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Nov9,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Nov2,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 123 of 126

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Nov2,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct26,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Oct26,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct19,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Oct19,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct12,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Oct12,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Oct 5,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 124 of 126

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Sep28,2015

Three Rivers Whitewater (4 projects)

Sent to: [email protected];[email protected]

Scheduledclientreporting

Project Overview (1 report)Rank Tracking (9 reports)Web Analytics (8 reports)Technical Audit (1 report)SEO Analysis (2 reports)Backlink Quality Check (4 reports)Google Search Console (2 reports)Social Engagement (4 reports)Facebook Insights (3 reports)Competitor Metrics (7 reports)

Sep28,2015

Utila Lodge Weekly Report (1 project)

Sent to: [email protected]

Scheduledclientreporting

Rank Tracking (4 reports)Web Analytics (1 report)Backlink Quality Check (1 report)

Jul17,2015

Panda 4.2: Google announced a Panda data refresh, that could take months to fully roll out. Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

May3,2015

The Quality Update: Google's officially confirmed that it changed its core ranking algorithm in terms ofhow it processes quality signals.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Apr21,2015

Mobile Update AKA "Mobilegeddon": Google pre-announced an algorithm update, telling that mobilerankings would differ for mobile-friendly sites starting on April 21st.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Dec22,2014

Pigeon Expands (UK, CA, AU): Google has confirmed that their local Pigeon update, which rolled out inthe U.S.on July 24, 2014 has now expanded over last week to the United Kingdom, Canada andAustralia.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Dec10,2014

Penguin Everflux: A Google representative said that Penguin had shifted to continuous updates, movingaway from infrequent, major updates.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Oct21,2014

Pirate 2.0: A highly targeted update causing dramatic drops in ranking to sites with pirate software anddigital media.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Oct17,2014

Penguin 3.0: A Penguin refresh affecting <1% of US/English queries. Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Sep23,2014

Panda 4.1: Google announced a significant Panda update, which included an algorithmiccomponent.They estimated the impact at 3-5% of queries affected.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Aug28,2014

Authorship Removed: Google announced that they would be completely removing authorship markup(and would no longer process it).

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

Aug6,2014

HTTPS/SSL Update: Google announced that they would be giving preference to secure sites, and thatadding encryption would provide a rankings boost.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 125 of 126

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Jul24,2014

Pigeon: Google has released a new algorithm to provide a more useful, relevant and accurate localsearch results that are tied more closely to traditional web search ranking signals.

Googleupdate

Rank Tracking, Web Analytics, GoogleSearch Console, Competitor Metrics

DateDate Task / EventTask / Event TypeType Tool / ReportTool / Report

SEO Analysis and Website Health Report

Utila Lodge (http://utilalodge.com) > Journal of Events, continued

SEO Analysis and Website Health ReportPage 126 of 126