Selling Ads Online Made Fast Simple And Sexy - AdTaily at Barcamp Budapest 2010

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Part of AGORA Group Selling ads oline made fast, simple and sexy

description

Presentation about AdTaily shown during the Barcamp Budapest 2010 event

Transcript of Selling Ads Online Made Fast Simple And Sexy - AdTaily at Barcamp Budapest 2010

Page 1: Selling Ads Online Made Fast Simple And Sexy - AdTaily at Barcamp Budapest 2010

Part of

AGORA Group

Selling ads oline made

fast, simple and sexy

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unsold inventory of big online publishers

2009, businessinsider.com

40% to 90%

CC TheTruthAbout

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from vast amount of user generated content

No revenue at all

CC bigcityal

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banner blindness

switching from search to real time web

Struggling for innovation

in online advertising

CC Chris Denbow

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Why?

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Oversized industry

of online marketing

CC Sean Munson

costly sales people

media agencies

advertising networks

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Entry barrier for

the businesses

CC Josh [unemployed IT dude]

who knew how to do it offline

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Too much knowledge required

CC htby

CPM

CPC

CPA

SEO

SEM

pagerank

keyword

bidding

pageviews

unique users

expandable

toplayer

page takeover

skyscraper

etc…

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Turn your visitors

into advertisers!

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Let them do it fast and often!CC markfftang

Listen to the instincts

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The widget: click on “Advertise here”

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Buy the ad without leaving the site

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Your ad is displayed here & now

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Fast

CC tuppus

Simple Sexy

CC Luiz FelipeCC Joe Lanman

3 step process

flat fee pricing

0% commission

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Does it already work?

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500 000 000 impressions

of the widget/month

9000 publishers in Poland

since June

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Agora successfully sells

to small business

in all their news & content-

based online media

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Unique revenue share model for

social media platforms

blogger/

platform user

advertiser

platform owner

$10

$7

$3

successful performance on

5 major Polish blogging platforms

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Our timeline

Jun 2009Sep 2008 Mar 2010

Crossing

the borders!

Hungary?

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Köszönöm a figyelmet!

twitter.com/julencja

[email protected]

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