Seizing Opportunity: How To Go From Making Coffee Money to Earning A Real …
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Seizing Opportunity:
How To Go From Making Coffee Money To Earning A Real Living
Gigi [email protected]
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[squirming is ok…and encouraged]
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[a few words on selling out]
Everyone’s definition of value is different. Be ok with yours. - me
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[one: market the best possible version of
you]Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.
Steve Jobs
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[two: fill your own little buckets of awesome]
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[three: put the WORK inNETWORK]
WORK to build it ….so it WORKS for you
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[three: put the WORK in NETWORK]
Every interaction is an opportunity to market yourself.
Networking Dos:
1. Build your LinkedIn profile2. Look at offline3. Look past the end of your nose
Networking Don’ts:
4. Visiting an expo floor for swag only.
5. Ignoring a “smaller” blogger.6. Failing to mention what YOU do.7. Missing the open door.
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[four: create opportunities where none exist]
IF OPPORTUNITY DOESN’T KNOCK,
BUILD A DOOR.- MILTON
BERLE
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[five: always think in terms of an hourly rate]
Is being paid $100 for a Twitter party or $12/freelance post “good pay?”
Consider non-monetary upside or downside BEFORE you start
KNOW THY PROJECT
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[six: before you say no, PUCK it]
Pay it forward | Upsell | Cross-sell | Kindly keep me in mind
Don’t be afraid to give up theGOOD
To go for the
GREAT- John D.
Rockefeller
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[seven: find the way to yes]
• It’s not about you• Be creative• Solve a problem• Think big on
project, small on brand
• Know your audience• Offer options• Lead with your
strengths• Collaborate –
strength in numbers• Utilize Twitter, FB
direct messages, email, network
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[now…rock it!]
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[questions?slideshare +
resources available at
kludgymom.com]
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[advertising networks]Google AdSenseBlogHerFederated MediaLijitRivkiGlam MediaMartha’s CircleChitikaMomPulseKontera (in-text)InfoLinks (in-text)
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[sponsored posts]
The SITS GirlsClever GirlsBlogFrogOne 2 One NetworkCollective BiasMom Bloggers ClubMission ListEverywhere SocietyIndividual brands
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[freelancing]
Contributing WriterGhost Writer
EditorCurator
Social Media Coordinator
Blogger RelationsPR
Virtual AssistantPersonal Coaching
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[freelancing job sources]
LinkedInProblogger Jobs BoardMashableMediabistroSimplyHiredAbout.com Blogging Jobs BoardCraigslistFacebook4FreelancersElanceGuru.com
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Paid Blogging Opportunities You Should Watch Out Forhttp://www.kludgymom.com/blog-advertising/
Bloggers Working For Free: Not A Black and White Issuehttp://www.kludgymom.com/bloggers-working-for-free-not-a-black-and-white-issue/
How To Make A Clip List for Freelance Writinghttp://www.kludgymom.com/how-to-make-a-clip-list-for-freelance-writing/
How to Succeed at Freelancing Without Losing Your Tribehttp://www.kludgymom.com/freelancing-without-losing-tribe/
Wonder Twins, Activate! Maximizing Blog Friendshipshttp://www.kludgymom.com/blog-friend/
So You Want To Be A Freelancer?http://www.kludgymom.com/freelance-writing-jobs/