Segmentation of Car Market
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Car Market Segmentation
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Transcript of Segmentation of Car Market
![Page 1: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/1.jpg)
Car Market
Segmentation
![Page 2: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/2.jpg)
Market Segmentation
Market Segmentation
Demographic
Income LevelAge
Family Life Cycle
Psychographic
Lifestyle
Geographic
Country
![Page 3: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/3.jpg)
Demographic Segmentation Age
![Page 4: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/4.jpg)
Income Level
Car Market
Lower Middle Class
Middle Middle Class
Upper Middle Class
Upper Class
![Page 5: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/5.jpg)
Family Life Cycle
Family Life Cycle
Hatchback Sedan SUV MUVs
![Page 6: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/6.jpg)
Psychographic Segmentation
Life Style
Self-Efficacy
ModerateSelf-
Publicist
![Page 7: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/7.jpg)
Geographic Segmentation
INDIA EUROPE USA
![Page 8: Segmentation of Car Market](https://reader036.fdocuments.us/reader036/viewer/2022073118/55a8d1941a28ab1b308b47be/html5/thumbnails/8.jpg)
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