Scandinavian Mission 2013 - South Dakota Visitor Industry · Scandinavian Mission 2013. ......

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Rocky Mountain International 2232 Dell Range Blvd, Ste. 101 Cheyenne, Wyoming, 82009, USA Ph: (307) 637-4977 • Fax: (307) 634-8334 Email: [email protected] Web: www.rockymtnintl.com, www.rmi-realamerica.com Executive Summary January 10-20, 2013 Oslo, Norway | Bergen, Norway | Helsinki, Finland Scandinavian Mission 2013

Transcript of Scandinavian Mission 2013 - South Dakota Visitor Industry · Scandinavian Mission 2013. ......

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Rocky Mountain International2232 Dell Range Blvd, Ste. 101

Cheyenne, Wyoming, 82009, USAPh: (307) 637-4977 • Fax: (307) 634-8334Email: [email protected]

Web: www.rockymtnintl.com, www.rmi-realamerica.com

Executive SummaryJanuary 10-20, 2013

Oslo, Norway | Bergen, Norway | Helsinki, Finland

Scandinavian Mission 2013

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Scandinavian Mission Executive Summary:January 10-20, 2013Oslo, Norway | Bergen, Norway | Helsinki, Finland

Participants:Marlee Iverson – Montana Office of TourismMitch Knothe – Idaho Tourism James Scoon – Wyoming Office of Tourism Vicky Engelhaupt – South Dakota Department of Tourism Fred Walker – North Dakota Division of TourismJayne Buck- Visit Denver, The CVBBarbara Stafford – RMI

Summary: Probably our busiest mission ever. We generated 104 leads and met with hundred of travel industry representatives. We gave away 3,000 of the new 5 State Real America Guides (1,000 at Reiseliv with over 40,000 participants and 2,000 at MATKA with 76,477 participants) and ran out at both shows. The new websites were met with rave reviews, with both tour operators and airlines anxious to link to it.

Oslo, Norway (January 10-13, 2013)

Icelandair Meeting:Met with Bjorn Larsen, head of Sales for Icelandair Norway. Bjorn reviewed the new Norwegian website and was very enthusiastic. He will get with Barbara to discuss how best to link to Icelandair’s site in Norway. We discussed the possibility of co-hosting a “Road Show” in Norway in 2015. RMI would coordinate rooms, in country transportation, staff trainings and media lunch in each city (Oslo, Bergen, Stravanga, Trondheim). Icelandair would coordinate a travel agent event in each city. Barbara will come up with a few dates in 2015 and Bjorn will choose whichever offers the least amount of conflict with other travel events.

USA Spesialisten AS : Meeting and (2) Staff Trainings:States and Denver presented two staff trainings with a total of 7 USA Spesiallisten Staff. The revised training powerpoint worked well.On Friday one of the staff who had been in the training told Fred that a person had come to their booth that day at the show and asked if they could arrange a tour for 20 people for the Norsk Hostfest. She said that if he had come two days before she would have not known what he was talking about. June Eggesbro (owner of USA Specialisten) came to our booth to tell us the same thing. She was VERY pleased that we “had brought them” a 20 person tour.

Travel Match:Last year we attended Travel Match prior to ITB. Although we had several good meetings, the quality of the event did not warrant participation this year. The organizers of the event invited us to do a walk through in the hope that we would be encouraged by their improvements. This year was much better organized and attendance was up. Unfortunately, when asked what percentage of the tour operators participating offered US product we were told less than 10%. It is a catch 22, US product specialists are not attending because there are so few states represented and US states don’t participate because there are so few tour operators.

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RMI Media/Trade Gathering: Over 25 travel trade and media attended our very informal gathering at a popular pub in Oslo the Dubliner. Widar Jensen, President of the Discover America Committee Norway said that no matter what he tries he NEVER gets that big a group of travel folks at his gatherings. It was a very good start Reiseliv.

Discover America Committee B2B:This event was organized by the Discover America Committee. We were told to expect 60 travel agents, 43 signed up and 23 showed up (see attached list). The Real America had 42 minutes of presentation time. All others had 7 minutes. Great exposure not enough audience. Reisleiv:This is the second year for the “new” Reiseliv. The show is held in the Telenor region (site of the old airport),which is the wealthiest part of Oslo. Show was packed. Demographic is different as the crowd seemed older and more affluent as opposed to the young families we saw at the Lillestrom show. We were invited by the Show Organizers to do a half hour presentation in their main presentation hall. About 30 people participated. We distributed 1000 Five State Real America Guides and ran out about an hour before the end of show on Sunday. It is a good show, but if the Discover America Committee can’t provide a better trade component we will have to take a different approach for trade.

Bergen, Norway (January 14, 2013)

Nordmann-Reiser: Barbara met with Elisabeth Stai while the State reps and Denver were doing a very in-depth training session with 3 of the 5 Bergen based US Product Specialists. Nordmann Reiser has included 4 new fly drives to their catalog and would like to have 4 more for their website. We discussed the new www.rmi-realamerica.no website and our offer to connect visitors to their website through the “Tour Operators and Airlines offering travel to the Real America” page currently being designed. She was very enthusiastic.

USA Showcase (Evening client event w/Nordmann-Reiser):Every year for the last 12 years there was a major travel fair in Bergen the weekend following Reiseliv. This year the fair was cancelled (numbers have been dropping the last several years) and Nordmann Reiser decided to host their own USA “mini-fair”. They launched a newspaper and radio campaign the two weeks prior to the event. Nordmann Reiser reports that over 220 people attended during the 4 hour event. Over 50 attended our half hour seminar on the Real America. We distributed approx. 115 Real America Guides. Excellent event.

Helsinki, Finland (January 15-20, 2013)

Kaleva Travel: Meeting and (1) Staff Training (see lead)

Suomi-Seuron Matkatoimisto Oy/: Meeting and (1) Staff training (see lead) Discover America Committee Finland B2B:53 tour operator/ travels agents (representing 25 companies, 22 USA/PATA Suppliers, meetings 7 minutes each. Mayhem. Some genuine interest in the Real America region but a lot of education to be done in this market. About 40% of them worked with Corporate.

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MATKAThere were 7,980 trade at the show on Thursday. Friday (which was closed to trade only until 2:00pm) saw over 28,000 through the turnstiles. Total numbers for show was approximately 76,477. This was an amazing show. Interest in our region was stronger than any of us could have possibly imagined. The States ran out of materials by early Friday (with a few pieces held back for trip assistance) and we ran out of Real America Guides (we had sent 2000 copies) by Sunday early afternoon. Icelandair was very grateful for our presence at the show and we had a chance to discuss (and develop) plans for new promotional strategies to be used throughout the Nordic Market to increase numbers on the Denver and MSP flights. Although this is a great show, our participation as a group will have to be limited to just once every 4 or 5 years. The Finnish numbers are never going to be huge and this is an expensive show when we need a large booth. For the next few years we will send Real America Guides to this show to be distributed at the Discover America booth. If and when we get representation in place this will be a critical show each year at which to be represented.

Respectfully submitted,

Barbara StaffordDirector of Special Programs/MarketingRocky Mountain International

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Company Name Type Country

Patrick Degerman Journalist Finland

Mr. Tony Ilmoni Journalist

Peter Tammenheimo Journalist

Markku Kupiainene

Active Travel Norway AS Mr. Jan Sveen; Mette Helen Østerhus Tour Operator Norway

Air Canada Mr. Marc Sam Airline Denmark

AMCAR (American Car Club of Norway)

Mr. Harry Kjensli Tour Operator Norway

America Tours Kjell Olave Tangen Tour Operator Norway

American Express Travel Services Ms. Maria Meade Travel Agency Finland

American Express Travel Services Ms. Nina Andelin Travel Agency Finland

American Holidays Mr. Jaye Smith, Stine Heyerdahl-Slettemark.

Tour Operator Norway

American Holidays AS Mr. Widar Jensen Tour Operator Norway

American Tours Erik Drilen Norway

American Travel Service "Mr. Asbjørn Fyllingslid Media United Kingdom

Ms. Anita Strømkvist" Tour Operator Norway United States

AREA Travel Ms. Marja Rikkinen Travel Agency Finland

Aventura Krista Fransman; Sanna Lansivierto

BCD Travel Ms. Vanessa Veneris Tour Operator Finland

BCD Travel Andrea Gates; Minna Stahl; Niina Moilanen

CWT Estonia (Carlson Wagonlit Travel)

Ms. Merike Hallik Tour Operator Estonia

CWT Kaleva Travel Arja Majuri; Eija Immonen; Heli Hautanen; Tiina Turtainen

CWW (Connect Worldwide) Ms. Linda Schultz Other - Marketing Sweden

Dermed Basta Jarle Hegge Norway

Scandinavian Mission Leads

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Egmont/Hjemmet Mortensen Ms. Lise Lotte Winther-Bay Journalist Norway

Event Travel, Steve Perryman Sport

Christer Herlin Travel Agency Finland

Finland Society Travel Annika Eerola; Heidi Mustalahti

Golden Touch Ms. Anne-Marie Sorensen Other - Consul-tant

Sweden

Helin Matkat Ms. Marika Dahlqvist Tour Operator Finland

Helin Matkat Ms. Taina Lehtonen Tour Operator Finland

Helin Matkat Ms. Mervi Lehikoinen Travel Agency Finland

Helin Matkat Ms. Lea Simpanen Travel Agency Finland

Helin Matkat Heli Rajamaki; Minna Mard; Natasha Muzaffar;

Tour Operator

HRC Nordic Soile Kylamies

HRG (Hogg Robinson Nordic AS) Mr. Jan Fredrik Eikå Tour Operator Norway

Icelandair Bjarni Birkir Hardarson, Ms. Sigga Hellen Sveinsdottir, Mr. John Rasmussen, Ms. Karen Østerbye, Ms. Helga Thora Eidsdottir, Ms Arna Ormasdottir

Airline Denmark

Icelandair Ms. Elisabeth Andonov, Mr. Bjørn Tore Larsen

Airline Norway

Icelandair Mr. Pekka Mäkinen/General Manager (Finland, Russia and the Baltics)

Airline Finland

Icelandair Norway Thora Arnadottir Airline Norway

Ikkunapaikka- Windowseat Esa Aalto Media

Intia-Keskus Mr. Raj Kumar Travel Agency Finland

Intia-Keskus Ms. Suvi Sood Travel Agency Finland

Intiakeskus Minna Molar; Monic Soo

JTB Ms. Kristina Hiltunen Travel Agency Finland

JTB Finland Maija Lehtonen

Kaleva (Carlson Wagonlit Travel) Ms. Katja Ahlstrom Tour Operator Finland

Kaleva Travel Ms. Johanna Jeri Tour Operator

Scandinavian Mission Leads - continued

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Scandinavian Mission Leads - continued

Kon Tiki Finland Mr. Tomas Lonnberg Tour Operator Finland

Kymenmatkat Anne Lankila

Liiketalousopisto (school) Maynie Sohlberg; Terhi Lohimaki

LJ Media Mr. Lasse Jansson Journalist Sweden

Matka Omena (Concorde Travel Group)

Ms. Anu Parhiala Tour Operator Finland

Matka Omena (Concorde Travel Group)

Ms. Lea Puulasto Tour Operator Finland

Matka Team Sari-Anne Rantalahti

Matkalle Jaija Uusitalo

MatkaPorssi.com Mr. Jari Wessman Travel Agency Finland

Mr. Travel Mr. Tom Seppala Tour Operator Finland

NFC Marina Johansson; Minna Wallinmaa; Riikka Karvonen

Nordmann's Reiser Frida Hermans Norway

Nordmann's Reiser Gudrun Eylle Norway

Nordmann's Reiser Sarah Andersen Norway

Nordmanns Reiser Ms. Grethe Espeseth Tour Operator Norway

Nordmanns-Reiser A/S Mr. Carl-Erik Anfindsen Tour Operator Norway

Nummelen Matkatoimisto Ms. Marjo Halen Travel Agency Finland

Nummelen Matkatoimisto Ms. Sari-Anne Rantalahti Travel Agency Finland

Olympia Travel Ms. Atro Kansi Travel Agency Finland

P4 Radio hele Horge//Stelmar Productions

Stein Johnsen Media Norway

Pink Caravan Mr. Kjell Winlof Tour Operator Sweden

Pohjolan Matka Ms. Teija Ojakangas Travel Agency Finland

Redakt/Ravtalen Mr. Tom Andersson Media Norway

Reiser & Ferie Mr. Bjorn Moholdt Journalist Norway

Remax Finland Mr. Jukka Vuorio Other Finland

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Singapore Airlines Ms. Hanna-Leena Halsas Airline

SmartReiser Ashild Vollan Norway

SMT (Finland Travel Bureau) Anu Selin; Hannele Seppala; Miaela Nieminen; Paula Ikonen; Rauni Vesterinen; Rosita Kantosalmi-Nieminen

Standby Magazine Mr. Magnus Wilandh Sweden

Statoil Ms. Anne Grete Ellingsen, Head of Consultancy and Development

Other Norway

Storby Spa.No Johnny Kjeverud Norway

Suomi-Seuran Matkatoimisto Oy Ms. Annika Eerola Tour Operator Finland

Suomi-Seuran Matkatoimisto Oy (Finland Society of Travel Ltd)

Ms. Heidi Mustalahti Travel Agency Finland

TIA Mr. Jyrki Nilson Receptive United States

TN Travel News Mr. David Kurtz Media Norway

Travel Gate Markku Norovuori

Travel Specialist Group Ms. Toa Nystedt Tour Operator Finland

Travel Specialist Group Ms. Katri Kari Tour Operator Finland

Travel Specialist Group Ms. Anna Aaltonen Travel Agency Finland

TTG (Travel Trade Gazette) Mr. Christian Jahn, Carsten Elsted Media Sweden

United Airlines Mr. Yaniv Znaty Airline Denmark

US Airways Stephan Emilson Airline Norway

US Embassy Ms. Britt Hestenes Other Norway

US Embassy Finland Ms. Katle Janhunen US Commercial Service

Finland

US Embassy Finland Ms Katie Janhunen US Commercial Service

Finland

US Embassy Norway Marianne Brodel Ruud US Commercial Service

Norway

US-Travel Mr. Lasse Hjorthen Tour Operator Norway

Scandinavian Mission Leads - continued

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USA Specialisten Linda Schei Norway

USA Spesialisten As Mr. Henrik Holstad, June Arlen Eggesbø Tour Operator Norway

USAtur.no Mr. Endre Kaurin Tour Operator Norway

USAtur.no Ms. Annette Yssen Tour Operator

USAtur.no Geir Atle Soreng Tour Operator Norway

Vi Menn Magazine Mr. Inge Lundereng Journalist Norway

Via Egencia Kristiina Sjoblom

Via Eqencia Finland Ms. Tuija Kujala Travel Agency Finland

Via Tours Ms. Trine Brenna Travel Agency Norway

Via Tours Lise Krydsby Finjarn Travel Agency Norway

Via Tours Lena E. Bjorklund Norway

Visit USA Committee of Norway Widar Jensen Other Norway

Scandinavian Mission Leads - continued

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Scandinavian Mission Notes

Finland

011-358 50 5408604Phone

Fax

SCAN13: Pekka from Icelandair brought Patrick to the RMIbooth at MATKA to chat with the states. Patrick is a well knowexplorer in Finland that is working on a film similar to"American Survivor". The show concept will be 2 teamscompeting to return to civilization after being dropped off in awilderness area. They will be using 8 different areas to filmthe program. Each program will take roughly 3 weeks. The show will be aired in Sweden, Denmark, Norway and Finland. The teams will need to be dropped into an area of wildernessat least 30-50km in radius so that they won't be able to identifyanything. The months haven't been decided. They arelooking fro 8 areas with extremes (hot, cold, dry, wet, etc).They think that "native America" might be a good angle for theUS portion. There would be 3 camera men per team. Each ofthe State reps gave Patrick their wilderness highlights. Theywill pass his info on to their respective film offices. Overallthey estimate 250 people on the crew. Patrick has alsowritten a book on his adventures and might be interested in afam to our region when he begins process of another book.Follow up: Get your film offices involved. Barbara invite himon fam.

Journalist

[email protected]

Postal Code

Patrick Degerman

www.pata.fiWebsite

011 358 400 876 525Phone

Fax

SCAN13: He is going to start writing about our region becauseit is new to most Fins. Icelandarirs flights to Denver isstimulating a lot of interest. He wants to write about ranchstays and anything horse related. Follow up: States send infoon ranches and whatever. Barbara: follow up with him

Journalist

[email protected]

Postal Code

Mr. Tony Ilmoni

www.tonyilmoni.comWebsite

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Phone

Fax

SCAN13: He is based in both Helsinki and London. He has atravel blog called "the Reporter". His English was not thatgood. He stopped by the booth to request info on Denver. Wesuggested that he contact Pekka at Icelandair if he isinterested in a fam to our region No follow up required at thistime.

Journalist

[email protected]

Postal Code

Peter Tammenheimo

www.tammenheimo.comWebsite

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Markku Kupiainene

Website

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Lilletorget 1N-0184 OsloNorway

011-47 23364030Phone

011 47 23364001Fax

SCAN13: She has done tour with Juvan in ND. She wants tooffer a hiking tour to her clients and needs info. We gave herthe RMI info DVD with itinerary suggestions and discussed receptives. Follow up: State send info on hiking.RU2012: Jan Sveen to attend, but was a no-showRS09: Met with Jan Sveen. Very interested in the region, Hehas worked with Carroll Juven on inbound to Norway for manyyears. Wants to test a small group to Norsk Hostfest in 2009.He will work with Carroll to create an itinerary for ND, butwould like info on the entire region. He has traveled to MN-SD-Wy and visited Yellowstone. Follow up: all states send general info.

Tour Operator

[email protected]@atn.no

E-mail

Postal Code

Mr. Jan Sveen; Mette Helen Østerhus

Active Travel Norway AS

www.atn.noWebsite

CPH 6909 Linnesgade 18 1st FloorDK 1361 Copenhagen KDenmark

011 45 8832 6070011 45 22 74 45 55 (cel)

Phone

Fax

SCAN13: Mark is the country manager for Scandinavia,Finland and the Baaltics. He is very interested in our newwebsites. He would very much like to be ilsted in the airlinessection. I told him that we had not discussed yet how wewould handle "Alliance Partners" that don't actually fly into ourarea, but that i would get back to him if there was somethingwe could do with him. Follow up: Barbara keep in touch.

Airline

[email protected]

Postal Code

Mr. Marc Sam

Air Canada

www.aricanada.comWebsite

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P.O. Box 6006N-7434 TrondheimNorway

USA Cel phone 1-239-249-0580011 47 900 88 078

Phone

Fax

SCAN13: Harry is President of AMCAR. They are doing atour celebrating the 100 Anniversary of the Lincoln Highway.They will start in NYC on July1 and end in San Francisco onJuly 27th. They have 100 packages available and they havesold 87 to date. AMCAR will ship each participants classiccar (must be at least 50 years old) to USA and back. Theywill have 5 support vans traveling with the cars (for repairsand whatever). They will be in Cheyenne for 4 days of thetrip. They are offering two day trips during the 4 days (one toMount Rushmore/overnight Rapid City and one to Colorado Springs with a stop over in Denver. Harry chatted withJames, Jayne and Vicky and has their cards if he needsanything. Follow up: none at this time.

Tour Operator

[email protected]

Postal Code

Mr. Harry Kjensli

AMCAR (American Car Club of Norway)

www.amcar.noWebsite

Pb. 1581325 LysakerNorway

011-47 90 95 10 97Phone

011-47-22 504 504Fax

Scan13: Attended Workshop

Tour Operator

[email protected]

Postal Code

Kjell Olave Tangen

America Tours

www.americatours.noWebsite

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Technopolis00180 HelsinkiFinland

011 358 9 6132 0348Phone

011 358 9 6132 0386Fax

SCAN13: Marie requested some itinerary suggestions (wegave her the RIM Info disk) and was particularly interested indriving times for a trip that would start in Denver-Rapid City-Yellowstone back to Denver. Follow up: Barbara send her afew more itineraries. States add to Newsletter list.

Travel Agency

[email protected]

Postal Code

Ms. Maria Meade

American Express Travel Services

www.americanexpress.fiWebsite

Technopolis00180 HelsinkiFinland

011 358 9 6132 0315Phone

011 358 9 6132 0386Fax

SCAN13: Most of her clients to the US are going to NY toshop. She is starting to see some interest in new locations sowould like some info on our region. Follow up: add to Newsletter list. Attended Oslo Workshop

Travel Agency

[email protected]

Postal Code

Ms. Nina Andelin

American Express Travel Services

www.americanexpress.fiWebsite

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Dronningensgt. 23N-0154 OsloNorway

011 47 2241 2222Phone

Fax

Scan13: Jaye Attended Workshop; Discover AmericaCommitteeSCAN12: Met with Jaye Smith, Managing Director, to discussnew product development. Our region is selling very well forthem. They are already selling the Icelandair flight to Denverand are featuring a 10 day tour of region. The tour that theyare offering is very similar to the one we suggested toIcelandair for our fam in May. They have several FIT's comingthis summer and are working with Bonotel for add-on product.Follow up: States please send 25 sets of your VG and mapsfor them to use for their group packages. Note: Jayeintroduced us to their new Sales Assistant: Stine Heyerdahl-Slettemark.RS10: Jaye is the managing director of American Holidays.He has a lot of experience in the travel trade (as officemanager for FLYAway Tours and US Project manager forNordmann Reiser). This new company will be internet basedand a new concept for Norway.

Tour Operator

E-mail

Postal Code

Mr. Jaye Smith, Stine Heyerdahl-Slettemark.

American Holidays

www.americanholiday.noWebsite

Dronningensgt 23N-0154 OsloNorway

011- 47 2241 2222Phone

011-47-2241 3333Fax

SCAN13: Widar said that business has been very good andthat it is taking a lot more time. They are hiring another staffperson. He is thinking that he will have to give up his positionas President of the US Committee as it is taking away timethat he needs to devote to his business.RU12: Wildar attendedNL03/11: Opened newsletterRU11: Wildar attendedWidar is the VUSA chair for Scandic USARS10: Widar is the Director of Sales and Marketing for thisnew web based company. He is also the President ofDiscover America Norway. This is a good fit for him and hiscontacts should help promote what he and Jaye Smith aretrying to achieve with this new concept.

Tour Operator

[email protected]

Postal Code

Mr. Widar Jensen

American Holidays AS

www.americanholidays.noWebsite

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Pb 158LysakerNorway

+47 47 62 11 07Phone

Fax

SCAN13: Attended Oslo Workshop

[email protected]

N-1325Postal Code

Erik Drilen

American Tours

www.americatours.noWebsite

Liaveien 24BN-1410 KolbotnNorway

011 47 900 74 621Phone

011-47 66 80 2922Fax

SCAN13: ATS has ceased doing business.RS11: Asbjorn is offering a new tour and it is selling well. 14days. Colorado( 1 day) Wyoming (4 days) Montana (2 days)North Dakota (5 days) MN (2 days). RS09: Asbjorn said that 2008 was good year for travel to ND.He had 270 clients on group tours to ND and 17 couples whodid customized fly/drives of MN-ND. Last year we spoke tohim about adding another Real America state to his itinerariesand he did. He showed us his two new tours and they bothinclude a few days in SD. We spoke to him about addingmore in WY, Idaho and MT and he seemed very receptive.He took some info from each of the states and will get in touchwith Barbara if he needs something particular.RS09: Met with Anita Stomkvist. She participated in ourdiscussion with Asbjørn. She said that Host Fest was reallypopular for them this year which is why they added a new"Prairie" tour to their tour offerings. RS08: We are very familiar with American Travel Service.North Dakota has done a lot of work with them. They havebeen bringing tour groups into ND for about the last 8 years.They are a great company. He is interested in puttingtogether a new tour in 2009. 14 days. Starting in NYC (2days) and then Bismarck-Rapid City-Cody-Eastern ID-YNP-MT-ND-Bismarck. He know what he wants to do in ND (3days) but needs info on other areas (a day and overnight ineach). Follow up: States send info for your portion of theitineraryNote: North Dakota: Next year's Host Fest tour will bechanged. The annual 2 weeks tour will start in NYC then onto MSP-Duluth-Grand Forks-Minot (3 days) Fargo-Oslo. FredWalker: follow up as usual. His wife Anita is bringing severalchoir tours to ND. Terry will work with her to set up a performance at ND Heritage Center.RS08: Anita is working on a new choir tour in June (70people). It will feature ND and SD. Flying into MSP-in SiouxFalls on June 23 travelling across state to Rapid City and onto Medora. She is working with Juvin Tours for thearrangements. Would like to have packets of maps w/mapsin rooms when they get to each state. They do not haveovernights finalized yet. Fred and Vicky follow up. Onceovernights have been established then they should work withthe local CVB to make sure the packets are available.

Tour Operator

[email protected]

Postal Code

Mr. Asbjørn Fyllingslid

American Travel Service

www.americantravelservice.noWebsite

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Mannerheimintie 102P.O. Box 102FL 00251Finland

011 358 10 818 9300Phone

Fax

SCAN13: Area Travel is one of Icelandair's biggest clients.Marja said that Pekka has gotten everyone very excited aboutDenver and the RMI States and that she wants to learn moreabout what we have to offer. We gave her a bunch of information and promised to followup. She will be at PowWow and will request a meeting. Follow up: States send herwhatever you think appropriate. Barbara follow up offering fullsupport.

Travel Agency

[email protected]

Postal Code

Ms. Marja Rikkinen

AREA Travel

www.area.fiWebsite

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]@aventura.fi

E-mail

Postal Code

Krista Fransman; Sanna Lansivierto

Aventura

Website

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Toolonkatu 11A 3krsFL-00100 HelsinkiFinland

011 358 9 612 6500Phone

011 358 9 612 65037Fax

SCAN13: almost exclusively corporate. LA and Las Vegasmost popular right now. They are working with a WindTechnology company doing business in Denver. No followup. Attended Long Haul Workshop

Tour Operator

[email protected]

Postal Code

Ms. Vanessa Veneris

BCD Travel

www.bcdtravel.fiWebsite

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]@[email protected]

E-mail

Postal Code

Andrea Gates; Minna Stahl; Niina Moilanen

BCD Travel

Website

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Veerenni 2410135 TallinnEstonia

011 372 640 7770Phone

011 372 640 7771Fax

SCAN13: They do mostly corporate travel, mostly incentives.They do some FIT and small groups but nothing to the US. Itis not easy for Estonians to travel to US. She is interested inski info. Follow up: States send ski info. Attended Long HaulWorkshop

Tour Operator

[email protected]

Postal Code

Ms. Merike Hallik

CWT Estonia (Carlson Wagonlit Travel)

www.carlsonwagonlit.eeWebsite

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]@[email protected]

E-mail

Postal Code

Arja Majuri; Eija Immonen; Heli Hautanen; Tiina Turtainen

CWT Kaleva Travel

Website

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Bolinders Plan 2112 24 StockholmSweden

011 46 70268 9899Phone

011 46 8 54440001Fax

SCAN13: Linda worked for years for Delta Airlines both inSweden and Denmark. She is with CWW which is amarketing rep company headquartered in Scottsdale, AZ.She is also currently working at the International travelCoordinator for International Women's Club. IT is a volunteerposition. The club members travel all around the world andusually take their spouses. Their group tours are usuallyApril/May and Sept and feature 30 people. She is looking forareas where they can tie in a lot of different activities for avariety of age and activity levels. She was mostly interestedin speaking with Barbara about repping the States inScandinavia. Barbara has concerns with who they are usingin each of the markets especially Lasse Hjorthen who doesnot have a very good track record on following through onanything. Follow up: Linda will send Barbara a rep proposal.Attended Long Haul Workshop

Other - Marketing

[email protected]

Postal Code

Ms. Linda Schultz

CWW (Connect Worldwide)

www.ccw.travelWebsite

NANorway

+47 91 79 86 90Phone

Fax

Scan13: Attended Workshop: Creates international golfwebsites

[email protected]

Postal Code

Jarle Hegge

Dermed Basta

Website

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Scandinavian Mission 2013 16

Egmont Hjemmet Mortensen0441 OsloNorway

011-47 90647455Phone

Fax

SCAN13: Lisa has been spending a good bit of time in MNrecently. She wants to spread out a bit.( she said that theyneed more than MN even if MSP is a Gateway. Her publisher wants her to do a VERY detailed feature on traveling thru ourregion. She has not been to us. She will contact Barbaraabout a fam (Bjorn Moholdt will accompany her........boyfriendand a journalist). When they get closer to the feature datethey would like to discuss somekind of a sweepstakes. She mentioned that ND has been getting a lot of coverage in thepress.......all positive, because of STATOIL buying so much ofthe BAKKEN oil fields. Norwegians are very proud ofSTATOIL.Barbara: follow up with her ASAP.RS11: Lise wants more "tidbits" to feature in her travelarticles. Follow up: States send what's new and any newmaterials you think would be interesting.RS09: Lise is a travel writer for the female version of Vi MennBat. It is a women's lifestyle magazine and she does thetravel features. She would like to be added to the RMI andND newsletter mailing lists and to whatever other PR listskeep the international media up to date on our region. She isBjorn Moholdt's fiance. Follow up: Nancy Hall, please add to the appropriate RMI lists. States: add to your lists.

Journalist

[email protected]

Postal Code

Ms. Lise Lotte Winther-Bay

Egmont/Hjemmet Mortensen

www.egomonthm.noWebsite

Event Travel Finland Oy Radiokatu 20FI 00240 HelsinkiFinland

358 400 401 012358 10 217 6946

Phone

358 10 217 6950Fax

SCAN13: Specializes in Sports Travel. Offers product in NY,FL, AZ, CA. He offers tailor made golf packages and askedabout the season in our region. Talked about the SolheimCup. He is aware of it and may try to come over for it. Followup: States send golf and sports info

Travel Agency

[email protected]

Postal Code

Christer Herlin

Event Travel, Steve Perryman Sport

event-travel.fiWebsite

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Scandinavian Mission 2013 17

Snellmaninkatu 15FL-00170 HelsinkiFinland

011 358 207466738Phone

Fax

SCAN13: The US is their most popular destination after theSeychells. They are currently offering two US tours (18 daysNY-Seattle) and 22 days NY-CA0. NY, FL and Hawaii arealso popular. She is interested in new ideas for their clientsshe said that interest in nontraditional destinations is growingin Finland and the younger generation is interested in tryingnew things. Followup: States send whatever you think andadd her to electronic newsletter. Attended Long HaulWorkshop

Tour Operator

[email protected]

Postal Code

Ms. Marika Dahlqvist

Helin Matkat

www.helinmatkat.fiWebsite

Snellmaninkatu 15FL-00170 HelsinkiFinland

011 358 207466737Phone

Fax

SCAN13: She is interested in new ideas for their clients.Followup: States send whatever you think and add her toelectronic newsletter. Attended Long Haul Workshop

Tour Operator

[email protected]

Postal Code

Ms. Taina Lehtonen

Helin Matkat

www.helinmatkat.fiWebsite

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Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]@finsocietytravel.fi

E-mail

Postal Code

Annika Eerola; Heidi Mustalahti

Finland Society Travel

Website

Kemistvagen 5SE-183 79 TabySweden

011 46 8 756 0640011 46 708 48 18 93 (cel)

Phone

Fax

SCAN13: Anne-Marie worked for Icelandair for many years.She lost her job about 5 years ago when Icelandair eliminatedall of the in country marketing managers. She started herconsulting company at the same time as Pekka Makinen (wholost his job at Icelandair at the same time). Pekka hired he tohandle AirTouch's work in Sweden. She knows everyone inthe travel industry in Sweden and is very well respected. Sheworked on the new Swedish version of the RMI website andwill work with Tarja from AirTouch on some of our projects inFY14.

Other - Consultant

[email protected]

Postal Code

Ms. Anne-Marie Sorensen

Golden Touch

Website

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Scandinavian Mission 2013 18

Phone

Fax

SCAN13: Attended Long Haul Workshop

Tour Operator

[email protected]@[email protected]

E-mail

Postal Code

Heli Rajamaki; Minna Mard; Natasha Muzaffar;

Helin Matkat

Website

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Soile Kylamies

HRC Nordic

Website

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Yliopistonkatu 34,FL-40100 JyvaskylaFinland

011 358 207466738Phone

Fax

SCAN13: Mervi has been to Texas but no other parts of US.Her clients are starting to be very interested in travel to theUS. Mostly looking for LA, SF, NYC, Hawaii. They are looking for outdoors, scenery, activities. She sells bothsummer and winter product to the US. Follow up: add tonewsletter lists. Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Ms. Mervi Lehikoinen

Helin Matkat

www.helinmatkat.fiWebsite

Snellmaninkatu 15FL-00170 HelsinkiFinland

011 358 207466738Phone

Fax

SCAN13: Lea is the Managing Director of Helin Matkat whichhas offices in Helsinki and Jyvaskyla, Finland. She said thatshe had encouraged several of her travel agents to attend theB2B because she wants them to become better educated onwhat the US has to offer. USA has recently become their #2market. Majority of travel is to FL and Hawaii. They specialize in couples and are the largest "Honeymoon" travelspecialists in Finland. Cruises are also very popular. Avg.client spends $3000 US for their vacation and travel yearly.Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Ms. Lea Simpanen

Helin Matkat

www.helinmatkat.fiWebsite

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Scandinavian Mission 2013 19

P.O Box 6827 St. Olav PlassN-0130 OsloNorway

011 47 2335 3601Phone

011 47 2220 9090Fax

Scan13: Attended WorkshopSCAN12: Jan Frederick was the Sales Manager for IcelandairNorway for several years and now works for HRG with theirWorldwide Events and meeting management group. He juststopped by to say hi.

Tour Operator

[email protected]

Postal Code

Mr. Jan Fredrik Eikå

HRG (Hogg Robinson Nordic AS)

www.hrgworld.comWebsite

Havenholmen 27-291561 CopenhagenDenmark

011 45 33 70 22 00Phone

Fax

SCAN13: Karin and a group of Icelandair reps will be comingto Denver in later January. They will be skiing in severalColorado ski areas including Steamboat. She is going tobring her family back to Colorado in July and if the dates workthey will come up for CFD. Follow up: James send info onCheyenne and CFD. Barbara: follow up with her and makesure she has everything she needs if she decides to allocate afew more days in region.SCAN12: We had a great meeting with Sigga and Johnregarding promotional strategies for new Denver non-stopflight. We will be working very closely with them both over thenext two years to insure that the Denver flight is successful.They will provide tickets in Sept for media and then tickets inlate January for media to ski areas (WY.MT ID). Barbara will continue to follow up with them and get the states involved atthe appropriate times.Blocked constant contact 10/12: [email protected] [email protected]/12: Barbara met Bjarni Birkir Hardarson - GeneralManager of Icelandair Scandinavia & Finland and SigridurSveinsdottir - Sales Manager, Denmark at the Icelandairmeeting in Denver.SCAN11: Met with Sigga and John. Sigga is Sales Managerfor Icelandair in Denmark. We met regarding the Denver flightstarting in May. She is very interested in working with us onjournalist fams. She would also like to meet with Jayne and Iin March when we are in Copenhagen for the Discover America workshop. Follow up: Denver please send anyupdated press releases. John is the US Travel AccountManager for Icelandair in Denmark. He participated in ourmeeting with his boss Sigga Sveisndottir. He is interested in participating in a fam to our region in fall of 2012. Follow up:Barbara keep in touch and invite him on fam if Icelandairoffers tickets.Scan2010: Met with Karen Østerbye. She is the Director ofPublic Relations for all of Scandinavia and the decision makerfor air support for media fams. They have agreed to provideair for two multi participant media fams to our region. One willbe planned for late May/early June of 2010 and will includeMSP-North Dakota and South Dakota. Fred and Vicky willwork with her on the particulars. The second is planned forSept. 2010 and will include Wyoming, Montana and Idaho.

Airline

[email protected]@[email protected]

E-mail

Postal Code

Bjarni Birkir Hardarson, Ms. Sigga Hellen Sveinsdottir, Mr. John

Icelandair

www.icelandair.iswww.icelandair.dk

Website

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Scandinavian Mission 2013 20

Pilestredet 27N-0164 OsloNorway

011-47-22034065Phone

011-47-22034051Fax

SCAN13: Barbara and Jayne Buck met with Bjorn to discussDenver flight. Numbers are good, but not great (their flightsto SF and Alaska are running full and they would like to seeDenver doing the same). We discussed the new www.rmi-realamerica. no and he was very excited. He offered to"sponsor" the site, but Barbara told him that we were going tooffer it up to all airlines serving the region. He said that hecould live with the. His advice was "keep it simple".SCAN12: Bjorn is as excited about the Denver flight as weare. He is already 120% over his sales goals and he said thatthey will run out of seats long before they run out of interest.He told us that in order to make the Norwegian routessuccessful over the long term we will have to stimulateinterest on the West Coast. He thinks that skiing will be veryattractive to these Norwegians, but we have to WOW them.He would like us to send him SPECIFIC information on our skiresort areas as well as "fabulous" ski photos for him to use inhis ad campaigns. We also discussed a tour operator that hehas been working with. The guy has made a fortune selling"as seen on TV" style products and is now offering specialtytours (on TV) that are averaging 1600 clients per tour. The 2week tour goes into Boston and out of Washington DC.Breakdown of participants ages 10% 40-50, 88% 60-70. Hethink that this guy would love to sell a tour to Host Fest.Another promo he just did was to offer a free trip to Iceland ifyou bring a friend (who pays full price for a ticket...a uniqueway to sell two for one). He sold 4000 tickets in less than twoweeks. He made his money by offering a package of "Best ofthe Best" day tours to everyone who bought the tickets (again2 for 1, but tours were pricey and almost 65% of peoplebought them. Not sure how much we would want to getinvolved with this guy, but certainly interesting to hear about.Follow up: Fred send info on Host Fest for Bjorn to pass on.States send ski info that he requested.RS12: Bjorn met with Barbara to discuss plans for the regionwhich will be driven by the new flight to Denver.01/12: Barbara met Bjørn Tore Larsen - Sales ManagerNorway at the Icelandair meeting in DenverRS11: Bjørn has taken over Kjell Olav's position at IcelandairRS11: Made a point of chatting with Elisabeth. Told her thatwe were working on TWO fams of 3-4 media each in June ofthis year and that one of them would be coming through MSP.

Airline

[email protected]@icelandair.is

E-mail

Postal Code

Ms. Elisabeth Andonov, Mr. Bjørn Tore Larsen

Icelandair

www.icelandair.nowww.icelandair.se

Website

Erikinkatu 27FI-00180 HelsinkiFinland

011-358-9-612 6070Phone

011-358-9-612 60760Fax

SCAN13: Pekka is the country manager for Icelandair inFinland and a good friend of RMI. He told us several timeshow much it meant to him that we were at MATKA supportingthe new Denver flight.He has proposed an Icelandair Trade fam in Sept. Theywould be willing to provide air, identify and invite the key touroperators/travel agents to attend and even subsidize someroom costs if necessary. He want to offer the fam to 10-15participants (with at least 2 journalists included). We told himthat 15 would be too many and we would prefer 5 per group(escorted). He really pushed for 10-15. ND, Denver, MSPand SD all agreed in principal to support but we need morediscussion.Sept 6: Arrive MSPSept 7; MSP/MOASept 8 Bismarck (Pow Wow)Sept 9 Bismarck: lunch at Black Leg Ranch?) Sept 10 MedoraSept 11 Rapid CitySept 12 Rapid CitySept 13 Denver (lunch and afternoon in CheyenneSept 14 Denver Sept 15 Depart Follow up: Barbara research the market numbers, establishpotential ROI and then schedule a conference call with NDand SD.01/12: Barbara met Pekka Makinen - Sales Manager Finlandat the Icelandair meeting in Denver.�PW11: If Icelandair decides to open a new gateway in theRMI region (we will know later this summer) Pekka would liketo work with Barbara on some multi-state promo tours. NorthDakota will be included. Follow up: Barbara keep in touch.�PW10: Pekka is still with Icelandair and said that he isenjoying the arrangements because he gets to "think outsidethe box". He said that the promo that Icelandair did with theND Native American Interpretors was the "highlight" of his career and he would really like to do something like it again.We told him that we would be thrilled to support anypromotional campaign that he would like to develop. Followup: Barbara contact him in a few months and reiterate our

Airline

[email protected]

Postal Code

Mr. Pekka Mäkinen/General Manager (Finland, Russia and the

Icelandair

www.icelandair.fiWebsite

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Scandinavian Mission 2013 21

Yrjonkatu 800120 HelsinkiFinland

011 358 9 6803180Phone

011 358 9 611970Fax

SCAN13: Mr. Kumar is the Marketing Director fo Intia-Keskus.They are sending a lot of their clients to the US but only to thetraditional markets (CA, NY, FL). Fins are just not familiarwith our part of the US so don't ask for it. No follow up.

Travel Agency

[email protected]

Postal Code

Mr. Raj Kumar

Intia-Keskus

www.intiaskeskus.fiWebsite

Yrjonkatu 800120 HelsinkiFinland

011 358 9 6803180Phone

011 358 9 611970Fax

SCAN13: She doesn't know much about the US, but feelsthat interest is growing. No follow up. Attended Long HaulWorkshop

Travel Agency

[email protected]

Postal Code

Ms. Suvi Sood

Intia-Keskus

www.intiaskeskus.fiWebsite

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Norway

011 47 99320604 (cell)011-47 22034062

Phone

Fax

SCAN13: Thora asked for ID and MT assistance in designingan itinerary. Icelandair, VIA Tours and Dagbladet along withSeattle Airport are sponsoring a sweepstakes to launch a newfully integrated internet program which will be launched worldwide in all of Icelandair's markets. There will be 8sweepstakes in 8 weeks and one of them will feature Seattle.They are offering seven 6 day packages (14 people total aseach winner can bring a guest. VIA will coordinate the trip,Icelandair will provide air, Dagbladet will promote though theirchannels. They did a similar contest in Boston last year butthe problem this year is that VIA isn't as familiar with ourregion as they with the Boston area. The winners will arriveon May 4th in Seattle (arrive at 8:00pm and overnight Seattle)they will depart Seattle on May 10th at 5:00 pm. Thora hasasked for a 5 day itinerary that includes ID and Mt. Mitch andMarlee have agreed to work something up. Thora will haveVIA tours contact Barbara for recommendations and whateverelse they need.

Airline

[email protected]

Postal Code

Thora Arnadottir

Icelandair Norway

Website

Phone

Fax

SCAN13: Attended Long Haul Workshop

Media

[email protected]

Postal Code

Esa Aalto

Ikkunapaikka- Windowseat

Website

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Scandinavian Mission 2013 22

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Maija Lehtonen

JTB Finland

Website

Rucholahdenkatu 23FL-00180 HelsinkiFinland

011 358 561 5040Phone

011 35 8 561 5090Fax

SCAN13: They offer limited product in US, but are looking formore as they have had a lot of success with Route 66 toursand fly-drives. She was very interested in the possibility ofoffering fly-drives that include some of our scenic byways.They use TRAVALCO as their receptive for US product. Wegave her the RMI dvd made especially for this show and shewas happy to hear there were inventory suggestions as wellas photos and maps. We spoke briefly about the 2 RMI Official receptives. Katja has not spent a lot of time in the USand hasn't been to any of our states. She is interested, but abit overwhelmed with all of the info. Follow up: States add her to your newsletter lists and send her "what's new" info. Barbara follow up with her with more itinerary samples andwhatever else she needs.

We met with Katja prior to MATKA and did a training. Katja isnot familiar with our region, but said that they are doing wellwith their RT66 tours and new things are always of interest.They use TRAVALCO as their receptive. They also do a lotof customized fly drives. Katja felt that there would be someinterest in our region, but that most fins don't know anythingabout the region. Follow up: Barbara send Katja someadditional itineraries (she has the 12 that are on the RMI InfoDVD). States: add her to your electronic Newsletter list.

Tour Operator

[email protected]

Postal Code

Ms. Katja Ahlstrom

Kaleva (Carlson Wagonlit Travel)

www.kalevatravel.fiWebsite

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Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Minna Molar; Monic Soo

Intiakeskus

Website

Kalevankatu 2000100 HelsinkiFinland

011 358 9 6866 980Phone

011 358 9 68669810Fax

SCAN13: She is sending clients to US and some are startingto request unique destinations. One client recently requesteda trip to see where "Dances with Wolves" was filmed. Theyended up traveling ot MN and ND but not SD. Follow up: add to Newsletter list. Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Ms. Kristina Hiltunen

JTB

Website

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Scandinavian Mission 2013 23

Phone

Fax

SCAN13: She works for Katja. She said that Katja sent afew of them to the Discover America Committee workshop tolearn more about our region. No followup at this time.

Tour Operator

[email protected]

Postal Code

Ms. Johanna Jeri

Kaleva Travel

www.kalevatravel.fiWebsite

Talmantie 38904240 SipooFinland

011 358 44 06 34 003Phone

Fax

SCAN13: Tomas is the managing director of Kon-Tiki. He isinterested in tours that could feature the Native Americancultures in our region. We met with him at B2B and then hecame to our booth for more info. He really wants to expandinto our region. He took everything we had in the way ofmaterials. States: send him info and also add to newsletterlists. Attended Long Haul Workshop

Tour Operator

[email protected]

Postal Code

Mr. Tomas Lonnberg

Kon Tiki Finland

www.kontikifinland.fiWebsite

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Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Anne Lankila

Kymenmatkat

Website

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]; [email protected]

E-mail

Postal Code

Maynie Sohlberg; Terhi Lohimaki

Liiketalousopisto (school)

Website

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Scandinavian Mission 2013 24

Runvagen 10, 6 TR 141 48 HuddingeSweden

011 3458 08 711 34 13011 358 70 644 34 13 (cel(

Phone

Fax

SCAN13: Lasse was on a fam to ND a few years ago withJanne Lundbladh. He is still writing articles from that trip. Herecently had an article on ND in Krallstunder (Swedish"senior" newspaper with 40K subscribers). Would like tocome on another fam to the other States, but would need totravel with other Swedes as his English is not very good. Barbara: follow up.

Journalist

[email protected]

Postal Code

Mr. Lasse Jansson

LJ Media

www.ljmedia.seWebsite

Piispansilta 9 T 61Fl-02230 ESPOOFinland

011 358 9 887 4100Phone

011 358 9 8874 1010Fax

SCAN13: They send clients to Miami, NY and LA. They havehad some clients who requested trips to visit relatives in MNand in our region. Clients are more and more looking foractivities other than beaches and shopping. They are a smallcompany sending approx 150 clients a year to US.

Tour Operator

[email protected]

Postal Code

Ms. Anu Parhiala

Matka Omena (Concorde Travel Group)

www.matkaomena.fiWebsite

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Piispansilta 9 T 61Fl-02230 ESPOOFinland

011 358 9 887 41015Phone

011 358 9 8874 1010Fax

SCAN13: Lea is the Office manager for Matka Omena. Shesays that they specialize in leisure and recreation travel. Thedo flights, hotels, car and activities. Mostly couples andfamilies. She has been to our region but it was years ago.

Tour Operator

[email protected]

Postal Code

Ms. Lea Puulasto

Matka Omena (Concorde Travel Group)

www.matkaomena.fiWebsite

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Sari-Anne Rantalahti

Matka Team

Website

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Scandinavian Mission 2013 25

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Jaija Uusitalo

Matkalle

Website

Hiilkatu 3 (technopolis)00180 HelsinkiFinland

011 358 9 549 00127Phone

Fax

SCAN13: Jari is the Sales Manager for agency. He lived inNYC and Miami for several years but has never been to ourregion. They are sending quite a few clients to US each year.Primary destinations Chicago, New Orleans, FL, CA. Theyhave sent a few people to Denver this year, but not surewhere they headed after Denver. They book a lot of skiing butnot a lot to US. They have booked some to Aspen. Fins just don't know what our region has to offer. States, add toNewsletter lists. Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Mr. Jari Wessman

MatkaPorssi.com

www.matkaporssi.fiWebsite

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Aleksanterinkatu 48b 3. krs/floor00100 HelsinkiFinland

011 358 207 451 451Phone

Fax

SCAN13: Works mainly with FIT and some ad hoc groups.Mostly summer travel to US. He has seen a bit of Denverduring a stopover a few years ago. Follow up: States add tonewsletter lists. Attended Long Haul Workshop

Tour Operator

[email protected]

Postal Code

Mr. Tom Seppala

Mr. Travel

www.mrtravel.netWebsite

Phone

Fax

Scan13: Attended Long Haul Workshop

[email protected]@[email protected]

E-mail

Postal Code

Marina Johansson; Minna Wallinmaa; Riikka Karvonen

NFC

Website

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Scandinavian Mission 2013 26

Ovre Slottsgate 5OsloNorway

+47 21 60 98 80Phone

Fax

Scan13: Attended Oslo Workshop

[email protected]

N-0157Postal Code

Frida Hermans

Nordmann's Reiser

www.nordmann.noWebsite

Ovre Slottsgate 5OsloNorway

+47 21 60 98 80Phone

Fax

Scan13: Attended Oslo Workshop

E-mail

N-0157Postal Code

Gudrun Eylle

Nordmann's Reiser

Website

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Ovre Slottsgate 5OsloNorway

+47 21 60 98 80Phone

Fax

Scan13: Attended Oslo Workshop

[email protected]

N-0157Postal Code

Sarah Andersen

Nordmann's Reiser

www.nordmann.noWebsite

Lille Makrevei 15005 BergenNorway

011 47 53209957Phone

011 47 53 209958Fax

SCAN13: Grethe came on a fam to ND many years ago. Shehas been with Nordmann's for 17 years and is their Grouptravel manager. She loves are region and has spent a lot oftime educating herself on our product. She participated in thetraining session we did prior to the NR evening event. Followup: States add her to your newsletter lists.

Tour Operator

[email protected]

Postal Code

Ms. Grethe Espeseth

Nordmanns Reiser

www.nordmann.noWebsite

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Scandinavian Mission 2013 27

Markevn, 1aN-5014 BergenNorway

011-47-55-90-10-55Phone

011-47-55-90-11-65Fax

SCAN13: Carl-Erik said that there has been a noticeableincrease in interest in travel to our region. He requestedadditional itinerary suggestions. Follow up: Barbara hasalready sent 10 new itinerary suggestions.RS11: Barbara had coffee with Carl Erik. He was proud toshow us the new Nordmann Reiser catalog that featuresTHREE new tours in the Real America, The National Parksection features YNP and he said that he would consideradding Glacier. Amazingly, the Ranch section now includesONLY ranches in our region. He told us that he uses us asan example to other states and countries who wantNordmanns-Reiser to promote them. Three years ago we dida coop agreement (paid $2000. for a page in the catalog fortwo years and a multi-state itinerary on website. Now we areall over the catalog and we no longer need to give catalogsupport. Follow up: He will stay in touch with BarbaraRS10. Carl Erik worked the Nordmann Reiser booth on tradedays. He said that 2009 was one of the worse years that thecompany had ever had. He is concerned that there are now2 new tUSA specialist our operators in Norway and that they will take business away from NR. He has instructed his staffto focus more on non traditional travel destinations for theirclients, because he believes that is what they are looking for.RS09: I had lunch with Carl Erik while in Bergen for the NREvent (Sunday of Reiseliv). He had some interesting insightsinto the future of the tour operator in Norway. He said that somany Norwegians have been to Florida and other high trafficdestinations that they now feel comfortable with exactly wherethey want to stay and what they want to do. They are makingmore and more of their arrangements directly. He is veryinterested in our region, because it is new and unique to mostof his clients and he thinks that it is the kind of vacation moreand more of them will be looking for them to package. Hewas very happy that we agreed to be there for their first "annual" client event.PW08: Carl-Erik is President of Nordmann-Riser . We metwith him at his request. He said that he is very happy withwhat ND is accomplishing in Norway and appreciates ourspirit of cooperation. Although he was originally skepticalabout the new 22 day 5 state itinerary, it is doing very welland they are considering offering more "multi week" tours.They are working on some new promotions to support the 5

Tour Operator

[email protected]

Postal Code

Mr. Carl-Erik Anfindsen

Nordmanns-Reiser A/S

www.nordmann.noWebsite

Pisteenkaari 4FL 003100 NummelaFinland

011 358 9 225 22530Phone

011 358 9 225 22510Fax

SCAN13: They send clients to the US but mostly to eithercoast. They do customized trips only. Marjo is a SalesExecutive for them. She mostly works with FL and NYCunless her clients have been to US before and requestsomething different. Would like info on winter and summerproduct. Follow up: States send whatever you think best.Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Ms. Marjo Halen

Nummelen Matkatoimisto

www.nummelanmatkatoimisto.fiWebsite

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Scandinavian Mission 2013 28

Kauppatori 2, PL 232FI 670101 KokkolaFinland

011 358 6 824 0250Phone

011 358 6 824 0240Fax

SCAN13: Sari-Anne is Managing Director. She would like infoon our region. Follow up: States add her to Newsletter list.

Travel Agency

[email protected]

Postal Code

Ms. Sari-Anne Rantalahti

Nummelen Matkatoimisto

www.matkateam.fiWebsite

Yrjonkatu 9FL-00120 HelsinkiFinland

011 358 9 696 2770011 358 40 548 9 548 8660 (cel)

Phone

Fax

SCAN13: They are currently offering US product in FLY, NY ,CA. There are two branches of the company #1 culture (50+years) #2 Outdoors/active. She has clients looking foradventure (trekking, hiking, nature, culture. They are sendingover 400 yearly to US. She would like some info on the YNP as she thinks both groups would be interested. Their culture tour of the parks would be geered towards motorcoach(seniors). Follow up: send info on YNP. Attended Long HaulWorkshop

Travel Agency

[email protected]

Postal Code

Ms. Atro Kansi

Olympia Travel

www.olympia.fiWebsite

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Scandinavian Mission 2013 29

Karl Johans gt. 27N-0159 OsloNorway

011-47-924 40000Phone

011-47-63 93 62 01Fax

SCAN13: Stein is still doing reality TV shows and his radioshow, but he just pitched a Travel Feature show and thinks itstands a good chance of being picked up. HE said that if hegets this show he will devote all his time to it.RS11: Stein's new TV show "battle of the choirs" (I kid younot) is #1 on Norwegian TV. It just one a daytime game showEmmy. He said that he is looking to "unload" this show (finda new producer/director) so that he can back to his travelprogram idea.RS08: Stein stopped by to say hi. He said that his producing projects are going great, but he misses being in front of thecamera. He said that he has been "selling around' a proposalto do a travel feature show. He would like to feature "off thebeaten track" family friendly places. He promised he wouldfeature ND (and one or two of the other states) on one of hisfirst features, if it ever happens. No follow up requiredPW07: Stein was at Pow Wow in his role as radio show hostfor P4 Radio. He did an interview with Fred for his travelshow. He is doing a feature on Pow Wow and unique destinations. He said that he will do about 3 minutes on ND.RS07: Stein said that both of his new shows are going very well. He is thinking about doing some freelance writing whenthings settle down a little bit , just to "keep his hand in it".PW06: Stein is no longer "in front of the camera". He is nowa major producer and owns two of Norway's most popular TVgame shows. He said that he is disappointed in the directionthat P4 is taking with their travel show, they are only featuringBIG destinations. He thinks that eventually people will getboard with hearing about Disney, NYC, Paris, etc. and go back to featuring "off the beaten path" destinations, but that itmay be a while. He promised to promote ND whenever theopportunity arises.PW03: Stein is THE media guy in Norway. He has a verypopular radio show and has in the last few years branched outinto TV production. He has been promising to come to NDfor many years and finally seems to be ready. He has to be inLA in mid Sept and has decided to come a week early to attend the International Pow Wow and some other NDactivities. He and Bjørn will map out an itinerary and then wewill put it together. Bjørn will escort him in ND (and then stayon for site inspection of some of the new guest ranches).Follow up: Fred: Send him a Pow Wow poster and a short

Media

[email protected]

Postal Code

Stein Johnsen

P4 Radio hele Horge//Stelmar Productions

stelmer.comWebsite

Hagagatan 5113 48 StockholmSweden

011 46 23 65 444011 45 70 5554569

Phone

Fax

SCAN13: Pink Caravan is currently offering a tour startingSeptember 2, 2013 starting in San Francisco and ending inSan Francisco. The groups they work with are 30 ppl (15double rooms) from 20-60 years old that are active. The tourlasts 6 weeks. The current route has the group coming fromSLC and overnighting in Jackson, YNP (2 nights), Cody, Keystone, and Chamberlain. They are using the BBHC,Chamberlain Indian Museum. He would like help with hiscurrent route through WY and SD as the group feels like it isjust driving across and not doing much. He would like toinclude more native american stops and ranches. Possibly anovernight at the Ranch at Ucross (depending on availability).Kjell will contact WY with the actual overnight dates. If the tripgoes well they would like to do 2 trips in 2014. Once would bein the spring and once in Sept. The group gave Kjell NDinformation and sample itineraries for possible inclusion in theroute. He was interested for the future heading out the Northentrance of YNP to Gardiner up to I90 and east that way.Fred spoke to him about Medora activities then down to BlackHills to continue on I90 to Chicago.

Tour Operator

[email protected]@pinkcaravan.com

E-mail

Postal Code

Mr. Kjell Winlof

Pink Caravan

www.pinkcaravan.comWebsite

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Scandinavian Mission 2013 30

Vuorikatu 21FL-70100 KUOPIOFinland

011 358 201 303 365Phone

011 358 201 303 351Fax

SCAN13: She has been to NY, FL, CA. She is interested inriding opportunities in our region. She has leisure andbusiness clients traveling to USA but mostly NY, Miami, CA.Do much more inbound than outbound and they own theirown buses for tours. Follow up; States send ranch info.Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Ms. Teija Ojakangas

Pohjolan Matka

www.pohjolanmatka.fiWebsite

Pixelhospitalet ASPrinsessealleen 500276 OsloNorway

011 47 992 80 740 (Cel))11 47 24 12 97 81

Phone

Fax

SCAN13: Tom is the Publisher for Reis (Travel Magazine)Discover America Magazine and several others throughoutScandinavia. Both Bjorn Mohaldt and Inge Lundereng freelance for him. David Kurtz is his sales manager and editor.David has talked Tom into doing a big feature on. They willfam our region prior to the article. September is lookinggood. Barbara follow up.

Media

[email protected]

Postal Code

Mr. Tom Andersson

Redakt/Ravtalen

www.redaktoravtalen.noWebsite

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Scandinavian Mission 2013 31

P.O. Box 1110 SentrumN-0104 OsloNorway

011-47-22403020Phone

011-47-22 40 30 21Fax

SCAN13: Bjorn stopped by our booth at Reiseliv. Reiserand Ferie has gone out of business and he is now writing forseveral other publications. Still focusing the travel writing.RS11: Bjorn stopped by to say hi and to ask if we wouldconsider buying and ad. We told him that his sales managerHanne Marit Schultz had already met with Barbara and wassending info. Follow up; BarbaraRS09: Bjorn stopped by to say hi. He told us about thearticle that was on the fam to ND. The article was aboutpheasant hunting and cooking game. Reiser og Ferie is avery high end lifestyle and adventure travel magazine. He isplanning a trip back to ND in 2009.RS08: Bjorn came to our media event in Oslo before Reiseliv.He and Terry have been working closely with him on huntingthings. No follow up required at this time.RS08: Bjorn came to our media gathering at the Dubliner.He is such a big ND fan. He is working on additional materialfrom his hunting trip with Terry is ND. He said that he reallyenjoyed meeting the other states and will look into workingwith them in the future on some travel features. No follow uprequired at tis time.PW07/MMP: he would like to meet with Terry to discussupcoming possibilities of working with shoulder seasonhunting opportunities.RS07: Met with Terry but we don't have a lead sheet on theirdiscussion.PW06: Met with Bjorn to discuss the "hunting fam" he is doingwith Terry in Bismarck in Sept. He is very excited about thetrip. Terry Harzinski is working directly with him on this. He isgoing to be in Bismarck the week prior to Oct 23rd (that is hisdeparture date from ND). He wold like to add some otheractivities to his visit (particularly Cowboy and Native Americanstuff that he can write about). Follow up: Fred and Terry gettogether to develop a fam around his hunting experience.PW05: He was very impressed with the DVD media kit. Inge pushed for a ND article in his magazine. We will have BjornBratli contact him if we do a Norwegian media fam. RS05: We have worked with several writers from Reiser &Ferie, but not Bjorn. He is very interested in ND and wouldlike to do a feature on the state in a future edition. He thinksthat the whole western experience is big with Norwegiansright now. Follow-up: Johnny please contact about a possible

Journalist

[email protected]

Postal Code

Mr. Bjorn Moholdt

Reiser & Ferie

www.reiserogferie.noWebsite

Kiinteistonvalitys Metropoli OyTasetie 801510 VantaaFinland

Phone

Fax

SCAN13: Jukka is a former Chairman of the Discover AmericaCommittee in Finland. He was also Chairman of the NordicDiscover America Committee a few years ago. Jukka owneda tour operator company which went out of business. He isnow working with Remax bringing groups of Finnish investorsto Florida for a holiday and to sell them condos in Florida. Ithas gone so well that they are looking to expand into otherStates. He is looking at Las Vegas and CA. Followup: none.Attended Long Haul Workshop

Other

[email protected]

Postal Code

Mr. Jukka Vuorio

Remax Finland

Website

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Scandinavian Mission 2013 32

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]@[email protected]

E-mail

Postal Code

Anu Selin; Hannele Seppala; Miaela Nieminen; Paula Ikonen;

SMT (Finland Travel Bureau)

Website

Sweden

Phone

Fax

SCAN13: Magnus is a staff writer for Standby (Travel tradedaily). He came to the booth with Lars Lindmark. He tookinfo and all of our cards. Will contact us for more info. Followup: Barbara contact re: fam.

[email protected]

Postal Code

Mr. Magnus Wilandh

Standby Magazine

Website

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Kalevankatu 1300100 Helsinki

011 358 9 680 2770Phone

Fax

SCAN13: Hanna is vice-chair of the Discover AmericaFInland. She offered her support in whatever we need to besuccessful in the Finnish market. Follow up: Barbara

Airline

[email protected]

Postal Code

Ms. Hanna-Leena Halsas

Singapore Airlines

www.singaporeair.comWebsite

NANorway

+47 93 44 67 81Phone

Fax

SCAN13: Attended Oslo Workshop

E-mail

Postal Code

Ashild Vollan

SmartReiser

Website

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Scandinavian Mission 2013 33

Drammensveien 264N-0264 OsloNorway

011 47 22 97 2000011 47 91537079011 47 91537079

Phone

Fax

SCAN13: Anne Grete said that she spoke to the BergHansen Co on our behalf. She was surprised that no one hasfollowed up for more info. She will send Barbara contact info.SCAN12: Anne Grete is now the head of PR for StatoilScandinavia (equivalent to being the VP of PR for Exxon inUS). She said that Statoil does all of their travel bookingthrough Berg Hansen Co.( more than 100 million dollars ayear in travel budget) and that Executives are offered travelincentives for their families especially if they are going to be"on the road" for more than a few days. Statoil has justbought over 50% of the oil field leases in ND and SD so a lotof their staff is going to be traveling into our area. She isgoing to meet with the person at Statoil in charge of travelcoordination and then will have her contact Barbara to discusspackages. Follow up: Barbara keep in touch.

Other

[email protected]

Postal Code

Ms. Anne Grete Ellingsen, Head of Consultancy and Development

Statoil

www.statoil.comWebsite

Pb 3024OsloNorway

+47 45 80 58 60Phone

Fax

Scan13: Attended Workshop; Sales and Marketing Managerinbound

[email protected]

N-2318Postal Code

Johnny Kjeverud

Storby Spa.No

www.storbyspa.noWebsite

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Scandinavian Mission 2013 34

Mariankatu 8FI-00170 HelsinkiFinland

011 35 850338 1366Phone

Fax

SCAN13: Suomi-Seuran is a very old company whichoriginally began as a "society" that supported the needs ofFins who were or had emigrated from Finland. They workedwith Finish emigrants to get them visas, transportation, helpedstart Finnish schools in parts of the world where Fins settledand tried to keep Fins connected with those who left. TheSociety still exists but basically works mostly with gettingvisas. Suomi-Seuran has kept up the tradition of assistingFins around the world but offering the travel services.Annika has been the head of Suomi for a litte over a year.She is taking the company in a new direction. Last year wasthe last year that they produced a catalog. Jackson Hole isin the ski section and there is a tour called Rocky MountainFrontiers (14 days....7 in our region) Denver, Cheyenne,Deadwood, Big Horn Mountains, Cody, YNP, Grand Teton,Jackson. This year they will offer product on their websiteand do major ad campaigns to drive to people to the website.Annika has lived in AZ and FL and understands the USA.She thinks that our region offers a lot of exciting opportunities.We discussed the new website. She formally worked in theairline industry (including a few years as private pilot for aupscale jet service. She understands the industry and seemsvery sharp. She is a big fan of Icelandair. She took all of ourmaterials. Follow up: Barbara

Met with Annika prior to MATKA. Annika has been themanager of Suomi-Seuron for about a year. Prior to that sheworked for several airlines including Icelandair. They arecurrently offering a lot of US product but it is all in traditionalmarkets (CA, FL, NY). She is looking for anything that will add value to their high end tours. They are putting a lot of emphasis on unique travel product as they feel that that is thebest defense against their major competition ..the internet. Itis easy for their clients to book their own travel in theirtraditional markets so they are looking for non-traditionalproduct. She took our info DVD and will review the itinerariesoffered there. Follow up: Barbara send more itinerary suggestions. Also have Tarja follow up with her.

Tour Operator

[email protected]

Postal Code

Ms. Annika Eerola

Suomi-Seuran Matkatoimisto Oy

www.suomiseuranmatkat.fiWebsite

Mariankatu 8Fl-00170 HelsinkiFinland

011 358 44 7373 225Phone

011 358 9 7422 8811Fax

SCAN13: Heidi is a Sales Executive specializing in FIT. Shehas been with the company for 5 years. There is someinterest in the US. Some of her clients want their whole tripplanned and others want to experience an area on their own.Our region would be good for these types of travelors. Shewas very interested in Cheyenne Frontier Days. Follow up:James send CFD info, States add her to your newsletter lists.

Travel Agency

heidi@[email protected]

Postal Code

Ms. Heidi Mustalahti

Suomi-Seuran Matkatoimisto Oy (Finland Society of

www.suomiserranmatkat.fiWebsite

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Scandinavian Mission 2013 35

15456 Venture Blvd.Sherman Oaks, CAUnited States

01 310 855 11701 818 912 9826

Phone

1-818-912 9826Fax

SCAN13: Jyrki is Finnish and is a major receptive for USproduct. He provides US product for OK Matkat a huge travelagency chain in Finland along with LOMAS their Group Traveldivision. He requested a meeting with Barbara and cameback a second time with some additional questions. He thinksthat our region could be the "next big thing in Finland " andjust the thing he has been looking for to bring new uniqueproducts to his clients. He was very enthusiastic and veryclear on what he was looking for (ranches, National Parks,adventure product). Barbara gave him the RMI info DVD anddownloaded a lot more info from her laptop to a USB. Spokewith Pekka about him and he told us that he provides US product for a lot of tour operators in Finland as is very wellrespected particularly because he is a Fin. Follow up:Barbara call him and keep in close contact.

Receptive

[email protected]

91403Postal Code

Mr. Jyrki Nilson

TIA

www.tia-usa.comWebsite

Gjerdrums vei 19pb 457 SentrumN-0104 OsloNorway

011 47 93 48 1542Phone

011 47 21508001Fax

SCAN13: This year's Discover America Magazine (5Scandinavian editions) is over 40% devoted to the RealAmerica. Great stuff.RS11: We thanked David for once again going WAYoverboard on featuring our region. He said that he is taking alot of heat from the other destinations, but that it was hismagazine and it is his job to feature things that people want tosee........"EVERYONE in Norway knows about the beaches in the USA....Why should I be featuring beaches?" RS09: David is the editor of the USA insert that the Norwegians did this year. It is far nicer than what Aftenpostenhas produced in the last few years. He will contact Barbaraabout next year's piece.

Media

[email protected]

Postal Code

Mr. David Kurtz

TN Travel News

www.travelnews.noWebsite

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Phone

Fax

SCAN13: ָ

Attended Long Haul Workshop

[email protected]

Postal Code

Markku Norovuori

Travel Gate

Website

Eerikinkatu 2700180 HelsinkiFinland

011 358 20 1441800011 358 44 5936 022 (cel)

Phone

Fax

SCAN13: TSG is one of the largest and oldest tour operatorsin Finland. Toa is the director of operations and in charge ofdeveloping catalog and website product. She is veryinterested in adding ranch stays. Follow up: States send heryour info on ranches and add her to your electronic newsletterlist.

Tour Operator

[email protected]

Postal Code

Ms. Toa Nystedt

Travel Specialist Group

www.tsg.fiWebsite

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Scandinavian Mission 2013 36

Eerikinkatu 2700180 HelsinkiFinland

011 358 20 1441800011 358 44 5936 022 (cel)

Phone

Fax

SCAN13: Katri came on a fam to ND several years ago. Sheloves our region. She is US specialist for TSG. IcelandairHolidays use to be managed by TSG in FInland. Two yearsago, Icelandair decided to take all of their travel business inhouse. TSG created Atlantic Holidays (with all of their clientsfrom Icelandair). They still offer group tours and customizedfly-drives but use a bunch of different airlines not just Icelandair.. Pekka from Icelandair shared with us thatIcelandair lost 80% of their bookings when they took IHT inhouse and they are trying to work more directly with AtlanticHolidays. Follow up: Barbara contact Katri about Round up.

Tour Operator

[email protected]@tsg.fiE-mail

Postal Code

Ms. Katri Kari

Travel Specialist Group

www.tsg.fiWebsite

Eerikinkatu 2700180 HelsinkiFinland

011 358 20 1441800011 358 44 5936 022 (cel)

Phone

Fax

SCAN13: Anna works at SAGA the travel agency division ofTravel Specialist Group. Atlanticlink is the Tour division. Mostof her clients are arond 30 years of age and very active. Mosthave been to the US before and are looking for Fly Drives,FIT. Gave her info on multi-state itineraries. No follow up atthis time. Attended Long Haul Workshop

Travel Agency

[email protected]

Postal Code

Ms. Anna Aaltonen

Travel Specialist Group

www.tsg.fiWebsite

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Erstagatan 27S-116 36 StockholmSweden

011 46 706 444545Phone

Fax

SCAN13: Christian is a big supporter of Icelandair and one ofPekka Makinen's best friends. He wants to feature our regionseveral times in the next year to support the new Denverflights. He would like to fam our region ASAP. Follow up:Barbara contact him about a fam. States: add him to yourelectronic newsletters and send him "what's new". SCAN11: B2B Vagabond Travel Event Carsten, editorSW11: Christian is the Managing Editor of TTG Nordic. Heasked Barbara for a short meeting during the DiscoverAmerica Workshop. Every month they feature a specificcountry or region. In the last 3 years they have featured allthe "major" destinations in US but he feels that there is realinterest in our region. HE would like to do a 14 page featureon the Real America in September. Barbara asked him if acertain amount of ad dollars would have to be guaranteed to make this happen and he said no. He is mostly interested ingetting photos and copy. Follow up: Barbara will contact him(done 1/20)

Media

[email protected]@ttgnordic.com

E-mail

Postal Code

Mr. Christian Jahn, Carsten Elsted

TTG (Travel Trade Gazette)

www.ttgnordic.comWebsite

Jernbanegade 4 1608 Copenhagen VDenmark

011 45 33 45 10 79011 45 21 696963 (cel(

Phone

Fax

SCAN13: Yaniv is United's account manager in Denmark.United has recently announced that they will open an office inFinland and Yaniv will be in charge until a Finnish manager isbrought on board. Barbara spoke with him at the B2B inHelsinki. He is interested in our new websites and likes theidea of letting United be linked to each. He suggested thatwhen we are ready to start linking airlines that I get in touchwith him and he will get Robin Schong Regional SalesManager for United in Scandinavia and the Balkans involvedas she is the one who work with us directly on this project.Barbara: follow up

Airline

[email protected]

Postal Code

Mr. Yaniv Znaty

United Airlines

www.united.comWebsite

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Scandinavian Mission 2013 37

NANorway

+47 46 88 71 55Phone

Fax

Scan13: Attended Oslo Workshop: International AccountManager for Scandinavia & Finland

Airline

[email protected]

Postal Code

Stephan Emilson

US Airways

www.usairways.noWebsite

Drammensveien 18N-0244 OsloNorway

011-47-21-308512Phone

011-47-22-558803Fax

SCAN13: Britt introduced Marianne Brodal Ruud the newcommercial assistant working on travel issues at the USEmbassy in Norway.PW08: Britt said that things are very hectic at the Embassyand that everyone is worried about what the new visa rulesare going to be. She said that every one in the INS, butespecially the customs agents that check passports as peopleenter the US have been getting extensive training on"customer relations". She said that everyone has been told toSMILE.PW07: Britt said that the new ambassador is veryenthusiastic about "exchange education". We might want tosend him information on the international program at GrandForks (UND). Follow up: Fred, is there someone at UND thatcan send him some info?RS07: Because of the issues with VISA's and other travelproblems Britt is now working full time as the commericalservice office in charge of the travel sector. She said that shesees a lot of people are asking for permission to travel to ND.We discussed why the US Government will not allow thestates to have that kind of data, she said that it is inconsistantaround the Embassy structure, but that they are trying to geta "universal" system in place. She says that TIA is workinghard on this.PW06: Britt stopped by to discuss Reiseliv. She said that theEmbassy is aware the the US suppliers are not happy with theway the show is going and the fact that the Commercialservice is not offering much support. She said that she hasstarted to attend the committee meetings and will stay moreinvolved this year.PW05: Britt agreed to provide us with a list of e-mails for keytour ops and travel agents in Norway. They will be includedin the new "newsletter blitz" program. PW04: Britt is back full time at the Embassy and she said thatthings have been crazy for the last few months. They aregetting so many calls from Norwegians looking for informationthat they are considering adding a site on the Embassywebsite linking to various states. It is a bureacratic nightmareto do it, becuase no other Country is doing it. I told her if shegets it done we would love to be linked. She said that she would keep me posted.PW03: Britt stopped by to tell us that the response to the

Other

[email protected]

Postal Code

Ms. Britt Hestenes

US Embassy

www.buyusa.com/norwayWebsite

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Scandinavian Mission 2013 38

Itainen Puistotie 14 8FL-00140 HelsinkiFinland

011 358 6162 5353011 358 40652 6227

Phone

Fax

SCAN13: Katie has taken over for Merja Poikolainen who hastaken a job in Corporate training. She is originally fromToronto so her English is excellent. She is very familiar withour region.

US Commercial Service

[email protected]

Postal Code

Ms. Katle Janhunen

US Embassy Finland

www.buyusa.gov/finlandWebsite

U.S Embassy FInlandItainen Pulstotie 14BFl-00140 HelsinkiFinland

011- 358 6162 5343011 358 40 652 6227

Phone

Fax

SCAN13: Katie has taken over for Merja Poikolainen who leftthe embassy to work in the private sector. Katie is fromToronto and is familiar with our area.

US Commercial Service

[email protected]

Postal Code

Ms Katie Janhunen

US Embassy Finland

www.export.gov/finlandWebsite

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Scandinavian Mission 2013 39

Henrik Ibsens gate 48N-0244 OsloNorway

011 47 21 30 88 66011 47 48 40 51 38 (cel)

Phone

Fax

SCAN13: Commercial Service Officer working with Britt.

US Commercial Service

[email protected]

Postal Code

Marianne Brodel Ruud

US Embassy Norway

www.norway.usembassy.govWebsite

Lindlokka 59N-1387 AskerNorway

011 47 9065 5670Phone

Fax

SCAN13: Lasse has had some major health problems, but isnow "back in the saddle". He is going to be the Norwegianrep for the new DMO that Linda Burke is putting together.Attended workshopPW11: Lasse said that US-Travel offered a tour to our arealast year (before he started) that did not work. MSP-Fargo-BIS-Medora-(and Duluth??). He said that problem with thetour was that it was being developed for a particular ruralmarket in Norway and the promo plan included advertising inthe major local paper in the travel ad section. On the days thetour ad ran there were at least 10 other tours also featured.They are going to redevelop the tour and offer again with adifferent promo plan. Follow up: Fred, please send him aMedora brochure.RS11: Lasse is now working with this Group Tour Operatoras General Manager. No one knows anything about thiscompany. When I visited his website it looked very much likea lot of FlyAways old tours.RS11: Lasse is now with US Travel Group.RS09: There were a lot of rumors circulating around the showregarding FlyAway. Bottom line is that the company isbankrupt and will not be coming back. Jambo Tours (out ofStockholm) has opened an office in Oslo and is picking up asubstantial amount of the FlyAways' wholesale business.Lasse met with Barbara about the possibility of reping thestates in Norway. It would not be wise to work with Lasse onanything in Oslo right now.Flyaway Tours are no longer allowed to take againstorders. The company was put under bankruptcytreatment of the Oslo Byfogdembetet 13.oktober 2008.PW08: Lasse wants to work on some kind of promotionalproduct that features all 5 states. He will contact Barbarawith some ideas before next Reiseliv. No follow up requiredat this time.RS08: Lasse is very excited about the new 5 states effort. Heis going to put the new itinerary developed for the "DiscoverAmerica" Magazine on his website. He has also agreed tofeature the itinerary and something on each state in hisFebruary e-mail newsletter. It goes to over 7000 travel agentsin Norway and well a targeted US product clients. He iswaiving the fee of $1500 because as he said(he "supportswhat the states are trying to do". Follow up: each of the

Tour Operator

[email protected]

Postal Code

Mr. Lasse Hjorthen

US-Travel

www.us-travel.noWebsite

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Scandinavian Mission 2013 40

OsloNorway

NAPhone

Fax

SCAN13: Attended Oslo Workshop

E-mail

Postal Code

Linda Schei

USA Specialisten

NAWebsite

Akersgaten 2N-0158 OsloNorway

011-47 22 340600Phone

011-47 22340600Fax

SCAN13: Meeting and Staff trainings at USA Specialistenday before Reiseliv was very productive. June is seeing a BIGbump in interest in our region. She is going to try to get toRoundup.PW12: June will be adding more of our product to her 2013brochure. She would like to due to staff fams (1 Sept in MSP-ND-SD) and (Dec 1st Jackson-Big Sky-Sun Valley). Follow up: BarbaraPW11: June was very interested in the new ranch as they areseeing a huge increase in requests for ranch stays. Sheheard about it from Gary and will get it through him. Fred: letthe Doan's know about USA Spec and have Jay contact heras an introduction.RS11: Met with June. Last year USA Specialisten offered a tour to our region. June said that it started a bit weak, butthey made some money on it, so they are going to offer it again this year.RS09: Henrik stopped by to make sure we had his newaddress. He said that the fall season was a disaster, but thatthings seem to be picking up. They are still selling a lot of airand rental cars, but only beach packages are doing well. Nofollow up required.RS09: June Stopped by to give us there new address. Theyhave moved into smaller but more efficient office space. Shesaid that right now that only thing that is selling is beachvacations. The Norwegians are looking for sun and heat.Skiing has dropped off in popularity, but that may be becausethey can ski at home and save money. No follow up required.RS08: Henrik says that numbers to US are very strong, but that they are selling air and auto almost exclusively, Theyare working with Bloomington on hotels when their clientsarrive and depart and that is about it. He said that there is alot of interest in the US, and more and more to non traditionallocations. MSP has never been so popular and he does notbelieve that they are spending much time there.RS07: Henrik says that his numbers were down in 2006, butthat 2007 is already looking better. He is booking a lot oftravel to Thailand (Thailand is getting enormous coverage inNorway and has opened travel offices in both Oslo andStockholm. He said that travel to US is still pretty strong, butthey are selling mostly fly drive with maybe one or two hotel

Tour Operator

[email protected] (blocked cc)[email protected]

E-mail

Postal Code

Mr. Henrik Holstad, June Arlen Eggesbø

USA Spesialisten As

www.usaspesialisten.noWebsite

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Scandinavian Mission 2013 41

Norway

011 47 23102370011 47 23102382011 47 413 56 294 (cel)

Phone

Fax

SCAN13: Widar brought Endre over to the booth forintroductions. USATur.no is the newest and fastest growingtour operator in Norway. They are affiliated with Kilroy Traveland a "sister company" to our friends Team Benns inDenmark. Endre is aware of our region and has gotten a lotof info from Renee Christianson in Denmark. Renee hasbeen to 2 Roundups and has extensively traveled our region(2 fams). Endre is interested in attending this year's RU.Barbara gave him the registration info and will follow up.

Tour Operator

[email protected]

Postal Code

Mr. Endre Kaurin

USAtur.no

www.usatur.noWebsite

011 47 23 10 23 70011 47 23 10 23 71

Phone

Fax

SCAN13: Anny is a USA/Canada Specialist for USAtur. Shecoordinates a lot of the large GROUP RV tours. She will beattending Roundup this year. Attended Workshop

Tour Operator

[email protected]

Postal Code

Ms. Annette Yssen

USAtur.no

www.USAtur.noWebsite

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Scandinavian Mission 2013 42

OsloNorway

+47 23 10 23 70Phone

Fax

Scan13: Attended Oslo Workshop; Affiliated with KilroyInternational a/s

Tour Operator

[email protected]

Postal Code

Geir Atle Soreng

USAtur.no

www.usatur.noWebsite

Gullhaugvn 1N-0301 OsloNorway

011 47 9057 1032Phone

011-47 22 58 05 71Fax

SCAN13: Inge is coming to our region later on this year andagain next year. States are working on Fam suggestions.PW12: Inge's editor wanted a story on a new RV itinerary andhe decided to do something on our region. Fred, Maureenand Michelle from RC sat down with him and developed hisitinerary. 16 days Denver-Cheyenne-Black Hills-YNP-MSP.Follow up: Michelle send info on Palmer Gulch Lodge and"Very Berry Winery".PW11: We can't thank Inge enough for what he has done forND. He has promised to feature ND once again in theScandinavian Discover America Magazines.RS11: Inge has featured North Dakota in almost every issueof Vi Menn in 2010. He asked Barbara if she would work withhim to become more familiar with the other states he feels thathe has "overexposed" North Dakota. He would like to spenda week or so in each of the states but only wants to do one ayear (No worries Fred, he said that he will spend a week inone of the other states and then a week in ND each year). Barbara told him that it was HIS responsibility to decide whichstate he wanted to visit each year and once he chose thestate she would get things coordinated. Follow up: Barbara,try to get him to chose a state before Pow Wow so we canmeet on it then.RS09: Inge was not at the show this year as he has a contractto do an event in Ireland. He did however join us for dinneron the night before the show. He did a great job onpromoting North Dakota and MN in the newest USAmagazine, but still does not know enough about the otherstates to feature them. He said that he will DEFINITELY famthe other states this year.RS08: Inge has a contract with Aftenposten to do an featureon the 5 states of the Real America in next year's VUSAinsert. He will visit this summer. Follow up: he will contactBarbara when he has his dates confirmed. He will alsocontact Fred and Terry direct about his stay in ND PW07: Inge is coming back to the state in August. He is doing a story on local bars and another on Norwegianstudents in ND. Follow up: Fred, find out when he is comingand offer him any support that you can.RS07: Along with his staff position with Vi Menn, Inge is theeditor of the USA Supplement for Aftenposten. Inge did anUNBELIEVABLE article (2 page spread) on Bismarck-Mandan

Journalist

[email protected]@hm-media.no

E-mail

Postal Code

Mr. Inge Lundereng

Vi Menn Magazine

www.vimenn.nowww.klikk.no

Website

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Scandinavian Mission 2013 43

Phone

Fax

SCAN13: Attended Long Haul Workshop

[email protected]

Postal Code

Kristiina Sjoblom

Via Egencia

Website

Italahdenkatu 22AFI-00210 HelsinkiFinland

011 358 9 2288 7300Phone

011 358 9 2288 7333Fax

SCAN13: Works with mainly corporate. Has recently done aBusiness/Leisure combo for a family that started in Chicago.No follow up at this time.

Travel Agency

[email protected]

Postal Code

Ms. Tuija Kujala

Via Eqencia Finland

www.viatravel.fiWebsite

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Cort Aedelers gate 30Postbocks 1353 VikaOsloNorway

011 4723151570Phone

0114723150461Fax

SCAN13: Trina is now the US Product Specialist for Escapetravel.WTM11: Trine stopped by our booth. She is very interested inRoundup 2012. Hopes to do a sweepstakes, will keep usposted as this develops. Not sure of city - Denver or Seattle.She would escort the 6 winners on tour of our region. Thinksresulting press and blog of tour would be positive for ourregion. Trine will follow up with states and with Barbara.RU11: Trine Brenna.RS11: Trine is an agency manager for one of the retail travelcenters for VIA. Via is a huge travel agency with retailcenters all over Norway (and Sweden, Denmark, Finland).She will be attending the RU this year.

Travel Agency

[email protected]

NO-0113Postal Code

Ms. Trine Brenna

Via Tours

www.viatours.neWebsite

Cort Adelers gate 30OsloNorway

+47 23 15 04 64Phone

Fax

Scan13: Attended Oslo Workshop; Production Manager

Travel Agency

[email protected]

N-0113Postal Code

Lise Krydsby Finjarn

Via Tours

www.viatours.noWebsite

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Scandinavian Mission 2013 44

Cort Adelers gate 30OsloNorway

+47 23 15 03 00Phone

Fax

Scan13: Attended Oslo Workshop Marketing Manager

[email protected]

N-0113Postal Code

Lena E. Bjorklund

Via Tours

Website

P.O. Box 97, SentrumN-0101 OsloNorway

011-47-95-224343Phone

011-47-22-478475Fax

SCAN13: Discover America received the Grand TravelAward for #1 destination. Needless to say we are all thrilledto have USA be the #1 travel destination in Norway. We willfeature it in the next RMI newsletter.PW12: We discussed with Widar the possibility of doing a"road show" after MATKA in 2013. We suggested Oslo (plusmedia event in Embassy that Britte said she would support),Bergen, Trondheim, Stavenga. He said that he wouldconsider making it a Discover America Event. Follow up:BarbaraPW11: Widar advised that DOC Norway will be going private (as will Denmark). Widar feels that that this is going to be verygood for the DOC's long term growth and success. Wediscussed at length the move of Reiseliv to March (conflictswith Swanson event so we will not be able to have fullparticipation). Also, the new travel show that will be held inJanuary (Consumer only). Follow up: Barbara be sure to send him info on Round up as either he or Jaye will beparticipating.RS11: Widar's business info American Holidays has its own entry. Widar and the rest of the board introduced aworkshop/seminar the night before Reiseliv this year. It wasvery successful (over 50 travel agents) and we encouragedthem to continue this effort.RS08: Widar is suppose to be taking over as chair forScandic USA, but Daniel Atteroth (Hilton Hotels Scandinavia)who is the current chair has proposed to the board that hestay in the position for a least other year. Widar is not veryhappy about this. It will be interesting to see how this allworks out. Widar said that the Discover America Committeein Norway was not at all happy about the quality of this year'sVUSA insert that Aftenposten does every year. He said thatthey may do their own next year. He will keep Barbaraposted.PW07: Widar is the vice-chairman of the new alliance of all ofthe Scandia VUSAs. He is very enthusiastic about thepotential for the alliance. We asked him to try to develop andindustry event that happens around TUR so that it would be a more cost effective venue. He said that he would work on it and have something by 2009.RS07: Widar is now repping Anheiser Busch and is hoping toadd some state destinations in the next year. He is still the

Other

[email protected]@usa.com

E-mail

Postal Code

Widar Jensen

Visit USA Committee of Norway

Website

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Scandinavian Mission 2013 45

Finland

011-358 50 5408604Phone

Fax

SCAN13: Pekka from Icelandair brought Patrick to the RMIbooth at MATKA to chat with the states. Patrick is a well knowexplorer in Finland that is working on a film similar to"American Survivor". The show concept will be 2 teamscompeting to return to civilization after being dropped off in awilderness area. They will be using 8 different areas to filmthe program. Each program will take roughly 3 weeks. The show will be aired in Sweden, Denmark, Norway and Finland. The teams will need to be dropped into an area of wildernessat least 30-50km in radius so that they won't be able to identifyanything. The months haven't been decided. They arelooking fro 8 areas with extremes (hot, cold, dry, wet, etc).They think that "native America" might be a good angle for theUS portion. There would be 3 camera men per team. Each ofthe State reps gave Patrick their wilderness highlights. Theywill pass his info on to their respective film offices. Overallthey estimate 250 people on the crew. Patrick has alsowritten a book on his adventures and might be interested in afam to our region when he begins process of another book.Follow up: Get your film offices involved. Barbara invite himon fam.

Journalist

[email protected]

Postal Code

Patrick Degerman

www.pata.fiWebsite

011 358 400 876 525Phone

Fax

SCAN13: He is going to start writing about our region becauseit is new to most Fins. Icelandarirs flights to Denver isstimulating a lot of interest. He wants to write about ranchstays and anything horse related. Follow up: States send infoon ranches and whatever. Barbara: follow up with him

Journalist

[email protected]

Postal Code

Mr. Tony Ilmoni

www.tonyilmoni.comWebsite

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Scandinavian Mission 2013 46

Finland

011-358 50 5408604Phone

Fax

SCAN13: Pekka from Icelandair brought Patrick to the RMIbooth at MATKA to chat with the states. Patrick is a well knowexplorer in Finland that is working on a film similar to"American Survivor". The show concept will be 2 teamscompeting to return to civilization after being dropped off in awilderness area. They will be using 8 different areas to filmthe program. Each program will take roughly 3 weeks. The show will be aired in Sweden, Denmark, Norway and Finland. The teams will need to be dropped into an area of wildernessat least 30-50km in radius so that they won't be able to identifyanything. The months haven't been decided. They arelooking fro 8 areas with extremes (hot, cold, dry, wet, etc).They think that "native America" might be a good angle for theUS portion. There would be 3 camera men per team. Each ofthe State reps gave Patrick their wilderness highlights. Theywill pass his info on to their respective film offices. Overallthey estimate 250 people on the crew. Patrick has alsowritten a book on his adventures and might be interested in afam to our region when he begins process of another book.Follow up: Get your film offices involved. Barbara invite himon fam.

Journalist

[email protected]

Postal Code

Patrick Degerman

www.pata.fiWebsite

011 358 400 876 525Phone

Fax

SCAN13: He is going to start writing about our region becauseit is new to most Fins. Icelandarirs flights to Denver isstimulating a lot of interest. He wants to write about ranchstays and anything horse related. Follow up: States send infoon ranches and whatever. Barbara: follow up with him

Journalist

[email protected]

Postal Code

Mr. Tony Ilmoni

www.tonyilmoni.comWebsite

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Scandinavian Mission 2013 47

Finland

011-358 50 5408604Phone

Fax

SCAN13: Pekka from Icelandair brought Patrick to the RMIbooth at MATKA to chat with the states. Patrick is a well knowexplorer in Finland that is working on a film similar to"American Survivor". The show concept will be 2 teamscompeting to return to civilization after being dropped off in awilderness area. They will be using 8 different areas to filmthe program. Each program will take roughly 3 weeks. The show will be aired in Sweden, Denmark, Norway and Finland. The teams will need to be dropped into an area of wildernessat least 30-50km in radius so that they won't be able to identifyanything. The months haven't been decided. They arelooking fro 8 areas with extremes (hot, cold, dry, wet, etc).They think that "native America" might be a good angle for theUS portion. There would be 3 camera men per team. Each ofthe State reps gave Patrick their wilderness highlights. Theywill pass his info on to their respective film offices. Overallthey estimate 250 people on the crew. Patrick has alsowritten a book on his adventures and might be interested in afam to our region when he begins process of another book.Follow up: Get your film offices involved. Barbara invite himon fam.

Journalist

[email protected]

Postal Code

Patrick Degerman

www.pata.fiWebsite

011 358 400 876 525Phone

Fax

SCAN13: He is going to start writing about our region becauseit is new to most Fins. Icelandarirs flights to Denver isstimulating a lot of interest. He wants to write about ranchstays and anything horse related. Follow up: States send infoon ranches and whatever. Barbara: follow up with him

Journalist

[email protected]

Postal Code

Mr. Tony Ilmoni

www.tonyilmoni.comWebsite

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Scandinavian Mission 2013 48

Finland

011-358 50 5408604Phone

Fax

SCAN13: Pekka from Icelandair brought Patrick to the RMIbooth at MATKA to chat with the states. Patrick is a well knowexplorer in Finland that is working on a film similar to"American Survivor". The show concept will be 2 teamscompeting to return to civilization after being dropped off in awilderness area. They will be using 8 different areas to filmthe program. Each program will take roughly 3 weeks. The show will be aired in Sweden, Denmark, Norway and Finland. The teams will need to be dropped into an area of wildernessat least 30-50km in radius so that they won't be able to identifyanything. The months haven't been decided. They arelooking fro 8 areas with extremes (hot, cold, dry, wet, etc).They think that "native America" might be a good angle for theUS portion. There would be 3 camera men per team. Each ofthe State reps gave Patrick their wilderness highlights. Theywill pass his info on to their respective film offices. Overallthey estimate 250 people on the crew. Patrick has alsowritten a book on his adventures and might be interested in afam to our region when he begins process of another book.Follow up: Get your film offices involved. Barbara invite himon fam.

Journalist

[email protected]

Postal Code

Patrick Degerman

www.pata.fiWebsite

011 358 400 876 525Phone

Fax

SCAN13: He is going to start writing about our region becauseit is new to most Fins. Icelandarirs flights to Denver isstimulating a lot of interest. He wants to write about ranchstays and anything horse related. Follow up: States send infoon ranches and whatever. Barbara: follow up with him

Journalist

[email protected]

Postal Code

Mr. Tony Ilmoni

www.tonyilmoni.comWebsite

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Scandinavian Mission 2013 49

Finland

011-358 50 5408604Phone

Fax

SCAN13: Pekka from Icelandair brought Patrick to the RMIbooth at MATKA to chat with the states. Patrick is a well knowexplorer in Finland that is working on a film similar to"American Survivor". The show concept will be 2 teamscompeting to return to civilization after being dropped off in awilderness area. They will be using 8 different areas to filmthe program. Each program will take roughly 3 weeks. The show will be aired in Sweden, Denmark, Norway and Finland. The teams will need to be dropped into an area of wildernessat least 30-50km in radius so that they won't be able to identifyanything. The months haven't been decided. They arelooking fro 8 areas with extremes (hot, cold, dry, wet, etc).They think that "native America" might be a good angle for theUS portion. There would be 3 camera men per team. Each ofthe State reps gave Patrick their wilderness highlights. Theywill pass his info on to their respective film offices. Overallthey estimate 250 people on the crew. Patrick has alsowritten a book on his adventures and might be interested in afam to our region when he begins process of another book.Follow up: Get your film offices involved. Barbara invite himon fam.

Journalist

[email protected]

Postal Code

Patrick Degerman

www.pata.fiWebsite

011 358 400 876 525Phone

Fax

SCAN13: He is going to start writing about our region becauseit is new to most Fins. Icelandarirs flights to Denver isstimulating a lot of interest. He wants to write about ranchstays and anything horse related. Follow up: States send infoon ranches and whatever. Barbara: follow up with him

Journalist

[email protected]

Postal Code

Mr. Tony Ilmoni

www.tonyilmoni.comWebsite

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Rocky Mountain International2232 Dell Range Blvd, Ste. 101

Cheyenne, Wyoming, 82009, USAPh: (307) 637-4977 • Fax: (307) 634-8334Email: [email protected]

Web: www.rockymtnintl.com, www.rmi-realamerica.com