Scaling Social Media: Challenges and Opportunities
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Transforming Customer Experience Scaling Social Media: Challenges and Opportunities
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Transcript of Scaling Social Media: Challenges and Opportunities
Transforming Customer Experience
Scaling Social Media: Challenges and Opportunities
One to One vs.
One to Many
Benefits of Social Customer Care
$1 vs. $6
Social customer service
improvesrevenue by 18.8% YoY
How Brands Become Loved
Not Just B to C
Making it Easy for the Customer
Case Study: United Goes For the Gold with Social Customer Care
Challenges of Implementing Social Customer Care
Getting Social Across the Line: Strategies for Success
Create StructureRules of Engagement
Social Media Guidelinesi.e.: Rackspace
https://github.com/rackspace/social_media_guidelines
Put It Into Action
Technical Implementation
Agent Training
Completing Your Omni-Channel Strategy
www.helpsocial.com/incontact
