SBS retail conference v2 - cerr.sciencesconf.org · Anna-Maija Kohijoki, Heli Marjanen ....
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PROGRAMME
Transcript of SBS retail conference v2 - cerr.sciencesconf.org · Anna-Maija Kohijoki, Heli Marjanen ....
P R O G R A M M E
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Programme Overview
8:00-8:30
Registration and Welcome Refreshments
10:15-10:30 Tea and Coffee Break
9:00-10:15
Key Note Address
08:30-9:00
Welcome
10:30-12:00
Session A1 - Digitalisation in Retailing
Session A2 - Shopper/consumer Behaviour and Marketing
Session A3 - Operations and in-store Logistics Management
12:00-13:00
Networking Lunch
13:00-14:30
Session B1 - Digitalisation in Retailing
Session B2 - Multi-/Omni-Channel Marketing and Operations
Session B3 - Servicescape and Atmospherics
14:30-14:45 Afternoon Tea
14:45-15:45
Special Session II – Pedagogy in Retail Education
15:45-17:00
Session C1 - Multi-/Omni-Channel Marketing and Operations
Session C2 - Shopper/Consumer Behaviour and Marketing
Session C3- Leadership and Retail Management
17:00-17:15 Wrap Up and Outlook
Transfer to Guildford Town Centre
18:30-19:30
Walking Tour Guildford
Transfer to the Weyside Pub
20:00-23:00
Pub Night
08:00-8:45
Welcome Refreshments
08:45-10:15
Session D1 - Multi-/Omni-Channel Marketing and Operations
Session D2 - International/Global Retailing
Session D3 - Ethics in Retailing
10:15-10:30 Tea and Coffee Break
10:30-12:00
Session E1 - Retail Agglomeration Management/Marketing
Session E2 - Shopper/Consumer Behaviour and Marketing
Session E3 - Supply Chain Management/Partnering
12:00-13:00
Networking Lunch
13:00-14:30
Session F1 - Retail Marketing Management
Session F2 - Shopper/Consumer Behaviour and Marketing
Special Session III - Contemporary Methodologies in Retail
Research
14:30-14:45 Afternoon Tea
14:45-16:15
Session G1 - Digitalisation in Retailing
Session G2 - Shopper/Consumer Behaviour and Marketing
Session G3 - Retail Marketing Management
16:15-17:45
Plenary Session – Future of CERR and European Retail Research,
Best Paper Award Ceremony
Transfer to Guildford County Club
20:00-23:00
Gala Dinner and Lifetime Achievement Awards
14:45-15:00 Welcome (PhDs/ECRs)
15:00-18:00
Special Session I: Paper Development Workshop
18:00-20:00
Registration and drinks reception
Wednesday, 11 July 2018
Arrival of delegates
Day I
Wednesday, 11 July 2018
Day II
Thursday, 12 July 2018
Day III
Friday, 13 July 2018
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Detailed Programme of the Paper Development Workshop
Overview
Group 1: Mobile and Online Retail Research
Group Mentors: Professor Steve Wood & Dr Arne Floh (33MS01)
Ines Beeck University of Göttingen, Germany
Great Expectations for Shopping Centre App
Usage? A Qualitative Approach
Singh Reema Stockholm School of Economics,
Sweden
Why Do Online Grocery Shoppers Switch or
Stay? (netnography)
Maheshan
De Silva
Kanakaratne
University of Bournemouth, UK
mdesilvakanakaratne@
bournemouth.ac.uk
Exploring the Influence of National Culture
and Industry Structure on Grocery Retail
Customer Loyalty (Focus Groups)
Group 2: Retail Operations & Implementation
Group Mentors: Professor Andrew Alexander & Professor Herbert Kotzab (75MS02)
Ebba
Eriksson
Lund University, Sweden
Contextual Adaptation of the Configuration of
Grocery Retailers Online Fulfilment Centres:
A Multiple Case Study
Hanninen
Mikko
Aalto University, Finland
The Glue that Molds the Organisation
Together (Case Study)
Milan
Jocevski
KTH Royal Institute of Technology,
Sweden
Retail Transformation: Implementing Mobile
Commerce (Case Studies)
Group 3: Retail Technology & Survey Research
Group Mentors: Professor Christoph Teller & Professor Sabine Benoit (66MS03)
Daphne
Hagen
Amsterdam University of Applied
Sciences, NL
Digital Marketing Activities of Town Centre
Partnerships: A Resource Based Approach
(Survey)
Khaled El
Shamandi
Ahmed
University of Reading, UK
k.a.elshamandiahmed@
pgr.reading.ac.uk
Achieving Superior Customer Experience
through Augmented Reality and its Implication
Outcomes (Mixed Method)
Hermine
Raedts
Hogeschool PXL, Belgium
PhD Participant without Paper
Time Sessions Location, groups
15.00-15.10 Welcome & introduction 33MS01, entire group
15.15-17.15 Split up into groups, discussion of the
papers, approx. 30 minutes per paper
Group mentors with their groups (see below,
33MS01, 75MS02, 66MS03)
17.15-18.00 Sharing of experiences on paper
development and wrap up
33MS01, entire group
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Detailed Programme
Wednesday, 11 July 2018
Time SESSION/EVENT Room
14:45-15:00 Welcome and Registration for PhD Students and Early Career Researchers (Chair: Christoph Teller) Foyer/33MS01
15:00-18:00 Special Session I: Paper Development Workshop (Chair: Sabine Benoit) 33MS01
18:00-20:00 Registration and drinks reception for all delegates 34MS01
Thursday, 12 July 2018
Time SESSION/EVENT Room
08:00-8:30 Registration and Welcome Refreshments Foyer/Lakeside 08:30-9:00 Welcome (Chair: Christoph Teller) Lakeside 9:00-10:15 Key Note Address - Andrew Jennings (Chair: Steve Wood)
10:15-10:30 Tea and Coffee Break 34MS01
10:30-12:00 Session A1 - Digitalisation in Retailing (Chair: Arne Floh)
Ulf Johansson, Annika Olsson, Karla Marie Paredes, Sofia Ritzén, Malin Olander Roese RETAIL INNOVATION - UNDERSTANDING INNOVATION CLIMATE AND INNOVATION PROCESSES IN
RETAIL FIRMS
Amélie Abadie, Sara Belghiti, Adeline Ochs, Jean-François Lemoine, Olivier Badot
PLATFORMIZATION OF SHOPPING EXPERIENCE: FIELD RESEARCH AND MODELLING.
Anna-Maija Kohijoki, Heli Marjanen GENERATIONS GO DIGITAL - THE CASE OF FASHION RETAILING
33MS01
10:30-12:00 Session A2 - Shopper/Consumer Behaviour and Marketing (Chair: Ioanna Anninou)
Alan Collins, James Cronin, Ella Kavanagh
HOW DO STORE BRANDS CREATE SMART SHOPPER FEELINGS?
Reema Singh
WHY DO ONLINE GROCERY SHOPPERS SWITCH OR STAY?
Marta Frasquet, María-José Miquel, Alejandro Mollá PATTERNS OF CUSTOMER COMPLAINING IN OMNICHANNEL RETAILING
75MS02
Session A3 - Operations and In-Store Logistics Management (Chair: Xavier Brusset)
Lanlan Cao, Jianjun Xu
OPTIMAL IN-STORE INVENTORY POLICY FOR OMNICHANNEL RETAILERS
Rob Broekmeulen, Karel Van Donselaar
SELL MORE, WASTE LESS, BE FRESH
Christoph Teller, Christina Holweg, Herbert Kotzab, Gerald Reiner FOOD WASTE IN STORES: RETAIL FORMATS, PRODUCT CATEGORIES AND ROOT CAUSES
66MS03
12:00-13:00 Networking Lunch 33MS01/34MS01
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13:00-14:30 Session B1 - Digitalisation in Retailing (Chair: Anastasios Siampos) Alex Deslee, Isabelle Collin-Lachaud HOW TO REDUCE RESISTANCES TO TECHNOLOGY. INTRODUCTION AMONG STORE EMPLOYEES: THE
CASE OF ONLINE PURCHASE TERMINALS IN STORE
Yolande Piris, Nathalie Guibert
VARIETY PERCEPTION AND ATTITUDE TOWARD DIGITAL ASSORTMENTS
Milan Jocevski EFFECTS OF MOBILE COMMERCE ON RETAIL BUSINESS MODEL
33MS01
Session B2 - Multi-/Omni-Channel Marketing and Operations (Chair: Herbert Kotzab) Ulf Johansson, Steve Burt, John Dawson, Reynolds Jonathan, Jens Hultman
FROM DOMINANCE TO ROOKIE: IKEA'S MULTICHANNEL JOURNEY
Emmanuella Ejime, Julie Robson, Jason Sit, Ilaria Dalla Pozza
THE RELATIONSHIP BETWEEN PSYCHOLOGICAL DISTANCE AND CONSUMER TRUST IN A COMPLEX
SERVICE: A MULTI-CHANNEL MOTOR INSURANCE CONTEXT
Elodie Juge, Tiphaine Chautard, Isabelle Collin-Lachaud
BEYOND B2C, HOW RETAILERS (SHOULD) CONSIDER C2C PRATICES IN THEIR OMNICHANNEL
STRATEGIES
75MS02
Session B3 - Servicescape and Atmospherics (Chair: Andrew Murphy) Veronique Flambard, Adnane Alaoui
CONSUMER'S SENSORY CUES' PREFERENCES IN RETAIL: A COMPARATIVE STUDY
John Murray, Jonathan Elms
DETERMINING AESTHETIC PLEASURE GIVEN RELATIVE NOVELTY INTRODUCTIONS TO AN
ESTABLISHED DESIGN PROTOTYPE
Yuri Siregar, Anthony Kent DYNAMIC ATMOSPHERICS: THE ROLE OF INTERACTIVE SCREENS IN FASHION STORES
66MS03
14:30-14:45 Afternoon Tea 34MS01
14:45-15:45 Special Session II – Pedagogy in retail education (Chair: Monica Hope)
Andy Adcroft
BRINGING RETAIL AND MANAGEMENT ALIVE IN THE CLASSROOM: CONTEMPORARY APPROACHES
TO TEACHING AND LEARNING IN THE DISCIPLINE
33MS01
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15:45-17:00 Session C1 - Multi-/Omni-Channel Marketing and Operations (Chair: Cristina Ziliani)
Haydeé Calderón, Teresa Fayos, Marta Frasquet
DYNAMIC CAPABILITIES AND AMBIDEXTERITY IN MULTICHANNEL DISTRIBUTION
Carin Rehncrona
POWER OVER PAYMENTS - RETAILER STEERING IN DIFFERENT CHANNELS
Huifeng Bai
LUXURY FASHION RETAILERS' OMNI-CHANNEL DISTRIBUTION & COMMUNICATION STRATEGIES IN
MAINLAND CHINA
33MS01
Session C2 - Shopper/Consumer Behaviour and Marketing (Chair: Christina Holweg)
Pantea Foroudi, Shahzeb Hussain, TC Melewar
SCAN-AS-YOU-SHOP: IMPACTS OF SHOPPERS' PERCEPTIONS, EXPERIENCES, AND ATTITUDE ON
INTENTION TO USE
Benedetta Grandi, Maria Grazia Cardinali
HEALTHY CHECKOUT: THE LONG-TERM EFFECT ON SALES AND CSR
Sarah Jane Flaherty, Mary McCarthy, Alan Collins, Fionnuala McAuliffe
ENGAGING HEALTHY EATING APP CONSUMERS: IMPORTANCE OF CONTEXT AND CONGRUENCE
75MS02
Session C3- Leadership and Retail Management (Chair: Steve Wood)
Lisa Siebers, Brenda Sternquist
RETAIL MNCS' STRATEGIC RESPONSES TO NEW DEMANDS IN POSTDIGITAL CHINA
Humberto Brea Solis, Emili Grifell-Tatjè
KMART: EXPLORING THE REASONS FOR A GIANT DOWNFALL
Chih-Hsun Chuang
SERVANT LEADERSHIP AND STORE SERVICE PERFORMANCE: THE PERSPECTIVE OF DUAL CLIMATE
FOCI
66MS03
17:00-17:15 Wrap Up and Outlook 66MS03
18:30-19:30 Walking Tour Guildford Guildford
Town Centre
20:00-23:00 Pub Night Weyside Pub
Guildford
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Friday, 13 July 2018
Time SESSION/EVENT Room
08:00-8:45 Welcome Refreshments 34MS01
08:45-10:15 Session D1 - Multi-/Omni-Channel Marketing and Operations (Chair: Marta Frasquet)
Graham Clarke, Elena Kirby-Hawkins, Mark Birkin
AN INVESTIGATION INTO THE GEOGRAPHY OF CORPORATE E-COMMERCE SALES IN THE UK
GROCERY MARKET
Gizem Sayat Aycan, Herbert Kotzab, Işık Özge Yumurtacı Hüseyinoğlu
THE ELEMENTS OF OMNI-CHANNEL RETAILING: AN ANALYSIS OF FASHION RETAILERS FROM
TURKEY
Milan Jocevski, Niklas Arvidsson, Giovanni Miragliotta, Riccardo Mangiaracina
TRANSITION TO OMNI-CHANNEL APPROACH: THE CASE FROM ITALIAN RETAIL MARKET
33MS01
Session D2 - International/Global Retailing (Chair: Alan Hallsworth)
Zsolt Matyusz, Zsuzsa Deli-Gray
CHARACTERISTICS OF THE HUNGARIAN LUXURY FASHION MARKET
Jin SHI
EXPLORING THE INTERNATIONALISATION OF MULTINATIONALS FROM EMERGING MARKETS
Sina Hardaker
INTERNATIONAL EXPANSION OF DISCOUNT GROCERY RETAILERS REVISED: ALDI SÜD IN CHINA
75MS02
Session D3 - Ethics in Retailing (Chair: Christina Holweg)
Eleonora Pantano, Virginia Vannucci, Gaetano Aiello, Charles Dennis
BIG DATA ANALYTICS OPPORTUNITIES MEET ETHICAL ISSUES: A CALL FOR ACTION IN RETAIL
RESEARCH
Didier Louis, Cindy Lombart, Fabien Durif
IMPACT OF RETAILER'S CSR ACTIVITIES ON CONSUMERS' LOYALTY: DIFFERENCES BY ACTIVITIES
AND INDIVIDUALS
Alvina Gillani, Smirti Kutaula
SOMETIMES YES, SOMETIMES NO: EXPLORING THE VACILLATING FAIR TRADE CONSUMER
66MS03
10:15-10:30 Tea and Coffee Break 34MS01
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10:30-12:00 Session E1 - Retail Agglomeration Management/Marketing (Chair: John Murray)
Hong Yu, Dana Marlatt
LEVERAGING POP-UP RETAIL OPERATIONS TO REVITALISE DOWNTOWN MAIN STREET: A CASE
STUDY
Alan Hallsworth, Chris Savage
TRADITIONAL RETAIL MARKETS IN BRITAIN
Andrew Alexander, Christoph Teller, Steve Wood
MARKETS IN TOWN AND CITY CENTRES – BENEFITS AND CHALLENGES
33MS01
Session E2 - Shopper/Consumer Behaviour and Marketing (Chair: Alvina Gillani)
Marco Ieva, Cristina Ziliani
EXPANDING THE LENS ON THE CUSTOMER EXPERIENCE-LOYALTY LINK: THE ROLE OF
SATISFACTION AND SHOPPING ENJOYMENT
Silvia Bellini, Simone Aiolfi, Benedetta Grandi
USING MOBILE WHILE SHOPPING: RETHINKING IMPULSE BUYING FRAMEWORK
Sourabh Arora, Sangeeta Sahney
APPLYING PUSH-PULL-MOORING FRAMEWORK TO INVESTIGATE CONSUMERS' WEBROOMING
BEHAVIOR: AN EMPIRICAL INVESTIGATION
75MS02
Session E3 - Supply Chain Management/Partnering (Chair: Xavier Brusset) Ebba Eriksson, Andreas Norrman
CONTEXTUAL ADAPTATION OF THE CONFIGURATION OF GROCERY RETAILERS ONLINE FULFILMENT CENTRES: A MULTIPLE CASE STUDY Xavier Brusset, Régis Delafenestre
NEW BUSINESS MODELS IN SUPPLY CHAINS: A BIBLIOMETRIC STUDY Hussein Naseraldin, Aharon Ben-Tal, Shiry Varem
INTEGRATED INVENTORY REPLENISHMENT, LATERAL TRANSSHIPMENTS & ROUTING: A ROBUST APPROACH
66MS03
12:00-13:00 Networking Lunch 33MS01/
34MS01
13:00-14:30 Session F1 - Retail Marketing Management (Chair: Herbert Kotzab)
Xubing Zhang, Namwoon Kim, Junji Xiao
EFFECTS OF DISTRIBUTOR AND MARKET CHARACTERISTICS ON DISTRIBUTION INTENSITY: AN
ANALYTICAL MODEL AND EMPIRICAL INVESTIGATION
Youn-Kyung Kim, Sejin Ha, Soo-Hee Park
COMPETITIVE ANALYSES FOR MEN'S CLOTHING RETAILERS
Mikko Hänninen, Lauri Paavola
THE GLUE THAT MOLDS THE ORGANISATION TOGETHER
33MS01
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cont’d
13:00-14:30
Session F2 - Shopper/Consumer Behaviour and Marketing (Chair: Cordula Cerha)
Pauline Sullivan, Katherine Shaw, Gallayanee Yaoyuneyong
RETAIL PLACE ATTACHMENT AND ONLINE SPACE
Helen Cocco, Nathalie Demoulin
SEAMLESS CUSTOMER EXPERIENCE. THE CONSTRUCT, ANTECEDENTS AND CONSEQUENCES
Ellen Van Droogenbroeck, Leo Van Hove
TRIGGERED OR CONSCIOUSLY EVALUATED? A QUALITATIVE INQUIRY INTO THE DECISION TO START
USING ONLINE GROCERY SERVICES
75MS02
Special Session III - Contemporary Methodologies in Retail Research (Chair: Christoph Teller)
Sabine Benoit, Stephan Ludwig
TEXT ANALYSIS IN RETAILING
Robert Kreuzbauer
EXPERIMENTAL METHODS TO EXAMINE THE POTENTIAL TO REDUCE CONSUMER SEARCH COSTS:
THE EXAMPLE OF OPTIMISING PACKAGE DESIGNS
Markus Blut, Christoph Teller, Arne Floh
WHY DO PEOPLE SHOP WHERE THEY DO? A META-ANALYSIS ON THE ANTECEDENTS OF RETAIL
PATRONAGE
66MS03
14:30-14:45 Afternoon Tea 34MS01
14:45-16:15 Session G1 - Digitalisation in Retailing (Chair: Farhana Sajjad)
Ines Beeck, Waldemar Toporowski
GREAT EXPECTATIONS FOR SHOPPING CENTRE APP USAGE - A QUALITATIVE APPROACH
Khaled El Shamandi Ahmed
ACHIEVING SUPERIOR CUSTOMER EXPERIENCE THROUGH MOBILE AUGMENTED REALITY AND ITS
IMPLICATION OUTCOMES
Aniket Sengupta, Lanlan CAO
VALUE CREATION OF BUSINESS INTELLIGENCE AND ANALYTICS IN RETAILING
33MS01
Session G2 - Shopper/Consumer Behaviour and Marketing (Chair: Anastasios Siampos)
Sean Tanner, Mary McCarthy, Seamus O' Reilly
THE EFFICACY OF DIGITAL LABELLING IN THE ATTENTION ECONOMY
Cordula Cerha, Fabian Nindl
CUSTOMER JOURNEYS OF GIFT BUYERS IN A MULTICHANNEL ENVIRONMENT
Philipp Hübner
CUSTOMERS' SMARTPHONE USAGES WITHIN BRICKS-AND-MORTAR RETAIL
75MS02
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cont’d
14:45-16:15
Session G3 - Retail Marketing Management (Chair: Andrew Murphy)
Daphne Hagen, Oedzge Atzema, Bas Spierings, Jesse Weltevreden, Anne Risselada
DIGITAL STRATEGIES OF TOWN CENTRE PARTNERSHIPS: A RESOURCE BASED APPROACH
Maheshan De Silva Kanakaratne, Jeffery Bray, Julie Robson
EXPLORING THE INFLUENCE OF NATIONAL CULTURE AND INDUSTRY STRUCTURE ON GROCERY
RETAIL CUSTOMER LOYALTY
Jashim Khan, Ioanna Anninou
DETERMINANTS OF ONLINE VS. PHYSICAL STORE PURCHASE: EVIDENCE FROM CHINA
66MS03
16:15-17:45 Plenary Session – Future of CERR and European Retail Research, Best Paper Award Ceremony (Chair: Christoph
Teller)
66MS03
20:00-23:00 Gala Dinner and Lifetime Achievement Awards Guildford
County Club
