SB London tweets illustrated
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Transcript of SB London tweets illustrated
Sustainable Brands London 201318 - 19 NovemberLancaster London
TWEET # 1
Looking forward to a day of inspiration andthought leadership for the 21st century
@Lorencphransis
TWEET # 2
We are witnessing a fundamental shift inchanging values says KoAnn Skrzyniarz
@Dragonrougeuk
TWEET # 3
Jo Confino: The journey of the future is the journey inside
@ridahb
TWEET # 4
The world would be a better place if men thought more like women - Chip Walker
@Caroline_Ruter
TWEET # 5
80% of consumers think it is brands’responsability to fix climate change, not theirs
@AdamTassle
TWEET # 6
Most people would not care if 73% of brands disappeared
@triplepundit
TWEET # 7
Find the thing that your business can meaningfullyfocus on #Mondelez advice on sustainability
@RnfrstAll_UK
TWEET # 8
You can find magic in science and reason
@SustainBrands
TWEET # 9
In the USA, becoming parents drives consumer behavior change toward sustainability more than anything else
@rodfe
TWEET # 10
Everything that we do around sustainabilityshould be social by design and co created
@SustainableBrands
TWEET # 11
The cloud is *really* dirty
@flickmclean
TWEET # 12
Big business as super highway to scale up small new sustainability entrants - Sally Uren
@nicolamillson
TWEET # 13
Brands need to be story-doers, not juststory-tellers - Denise Turner, Havas
@WindMade_NGO
TWEET # 14
Loud & clear: #sustainability movement needs internal/external #storytelling make-over to scake. Humanize/motivate/excite
@TrishaStezzi
TWEET # 15
Jamie Butterworth - Circular Economy: A differentdesign approach that can provide significant benefits
@SHAREDxVALUE
TWEET # 16
Starbucks Jim Hanna @Jim_Starbucks: Beat the hell out of yourcompetitors with better sustainability, or drag them along
@Mark_Sait
TWEET # 17
We cannot solve our problems with the same thinking we used when we created them - Albert Einstein
@AshokaUK
TWEET # 18
In the end the only thing that really counts is ACTION
@mgallant2
TWEET # 19
The science of sustainability in the spark. Making the businesscase creates the fire. Fire warm prople, sparks don’t
@RoosterPunks
TWEET # 20
Never underestimate the power of putting a cute babyinto sustainability marketing. BASF demonstrate that
@mateoy
TWEET # 21
I am a designer. I am an owner of Honest Bybut above all I am a human being - Bruno Pieters
@mrjonkhoo
TWEET # 22
Paul Dickinson of @CDP #SBLondon When you buy/investyou vote, but brands aren’t putting gorward their manifestos
@designsoneart
TWEET # 23
Has you biz got a ‘greenhush’ problem? Great#sustainability activity but hindered communications
@Justmeans
TWEET # 24
@thomaskolster offering couples therapy asanalogy for #sustainability communications
@3BLMedia
TWEET # 25
@tbaronsauvage at #SBLondon: ‘One of the biggestproblems around sustainability is lack of imagination
@PaulaOliveiraBV
TWEET # 26
Transparency is the best customer service that we can five the customers - Bruno Pieters
@SustainBrands
TWEET # 27
@Purpose if narrative is the bigger picture arestories the brush strokes? Great talk
@niceandserious
TWEET # 28
KoAnn #SBLondon says “We side with those who wonder if humans are naturally more inclined to collaborate than compete
@rbemporad
TWEET # 29
Sustainability is the name we give to problems government can’t fix
@CDP
TWEET # 30
One of the big things to take away from #SBLondon was to deal with “consumers as people”
@JackSpencer