SB London tweets illustrated

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Sustainable Brands London 2013 18 - 19 November Lancaster London

Transcript of SB London tweets illustrated

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Sustainable Brands London 201318 - 19 NovemberLancaster London

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TWEET # 1

Looking forward to a day of inspiration andthought leadership for the 21st century

@Lorencphransis

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TWEET # 2

We are witnessing a fundamental shift inchanging values says KoAnn Skrzyniarz

@Dragonrougeuk

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TWEET # 3

Jo Confino: The journey of the future is the journey inside

@ridahb

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TWEET # 4

The world would be a better place if men thought more like women - Chip Walker

@Caroline_Ruter

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TWEET # 5

80% of consumers think it is brands’responsability to fix climate change, not theirs

@AdamTassle

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TWEET # 6

Most people would not care if 73% of brands disappeared

@triplepundit

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TWEET # 7

Find the thing that your business can meaningfullyfocus on #Mondelez advice on sustainability

@RnfrstAll_UK

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TWEET # 8

You can find magic in science and reason

@SustainBrands

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TWEET # 9

In the USA, becoming parents drives consumer behavior change toward sustainability more than anything else

@rodfe

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TWEET # 10

Everything that we do around sustainabilityshould be social by design and co created

@SustainableBrands

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TWEET # 11

The cloud is *really* dirty

@flickmclean

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TWEET # 12

Big business as super highway to scale up small new sustainability entrants - Sally Uren

@nicolamillson

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TWEET # 13

Brands need to be story-doers, not juststory-tellers - Denise Turner, Havas

@WindMade_NGO

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TWEET # 14

Loud & clear: #sustainability movement needs internal/external #storytelling make-over to scake. Humanize/motivate/excite

@TrishaStezzi

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TWEET # 15

Jamie Butterworth - Circular Economy: A differentdesign approach that can provide significant benefits

@SHAREDxVALUE

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TWEET # 16

Starbucks Jim Hanna @Jim_Starbucks: Beat the hell out of yourcompetitors with better sustainability, or drag them along

@Mark_Sait

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TWEET # 17

We cannot solve our problems with the same thinking we used when we created them - Albert Einstein

@AshokaUK

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TWEET # 18

In the end the only thing that really counts is ACTION

@mgallant2

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TWEET # 19

The science of sustainability in the spark. Making the businesscase creates the fire. Fire warm prople, sparks don’t

@RoosterPunks

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TWEET # 20

Never underestimate the power of putting a cute babyinto sustainability marketing. BASF demonstrate that

@mateoy

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TWEET # 21

I am a designer. I am an owner of Honest Bybut above all I am a human being - Bruno Pieters

@mrjonkhoo

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TWEET # 22

Paul Dickinson of @CDP #SBLondon When you buy/investyou vote, but brands aren’t putting gorward their manifestos

@designsoneart

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TWEET # 23

Has you biz got a ‘greenhush’ problem? Great#sustainability activity but hindered communications

@Justmeans

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TWEET # 24

@thomaskolster offering couples therapy asanalogy for #sustainability communications

@3BLMedia

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TWEET # 25

@tbaronsauvage at #SBLondon: ‘One of the biggestproblems around sustainability is lack of imagination

@PaulaOliveiraBV

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TWEET # 26

Transparency is the best customer service that we can five the customers - Bruno Pieters

@SustainBrands

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TWEET # 27

@Purpose if narrative is the bigger picture arestories the brush strokes? Great talk

@niceandserious

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TWEET # 28

KoAnn #SBLondon says “We side with those who wonder if humans are naturally more inclined to collaborate than compete

@rbemporad

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TWEET # 29

Sustainability is the name we give to problems government can’t fix

@CDP

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TWEET # 30

One of the big things to take away from #SBLondon was to deal with “consumers as people”

@JackSpencer

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