ACNielsen ORG-MARG

Situation Analysis for SME

Sector

Submitted to TERI

By

Sawai Madhopur

/Alwar

Volume - II

ACNielsen ORG-MARG

SUMMARY OF FINDINGS

• There are approximately 50 units in this cluster who are engaged in extraction of various

types of edible oils.

➢ ANNUAL TURNOVER

Annual Turnover (In Lakhs)

109

10

7

10 10

32

12

34

1413 13

0

4

8

12

16

2005-06 2006-07 2007-08

Upto 20 Lakh 20 to 40 Lakh 40 to 100 Lakh 100 to 200 Lakh Above 200 Lakh

ACNielsen ORG-MARG

➢ PRODUCTION

Annual Production (In Tonnes)

13

9

11

4

10

87

6

9

3 3

1

3 3 32 2 2

1 1 1

2 2 2

0

4

8

12

16

2005-06 2006-07 2007-08

Upto 150 TPA 150 to 300 TPA 300 to 500 TPA 500 to 1000 TPA

1000 to 2000 TPA 2000 to 4000 TPA 4000 to 8000 TPA Above 8000 TPA

ACNielsen ORG-MARG

➢ ENERGY REQUIREMENTS

• CUMULATIVE FUEL USAGE

Qty consumer per annum

Number of Units using the fuel

Electricity 5177712Units 38

High Speed Diesel 300000 Liters 1

• USAGE OF ELECTRICITY (IN UNITS CONSUMED PER ANNUM)

Usage of Electricity (In Units consumed per annum)

5%

26%

38%

18%

5%3%

5%

Upto 40000 Units

40000 to 100000 Units

100000 to 200000 Units

200000 to 300000 Units

300000 to 500000 Units

500000 to 800000 Units

Above 800000 Units

➢ RAW MATERIAL REQUIREMENT

• CUMULATIVE RAW MATERIAL USAGE

Qty consumer per annum

Number of Units using the raw material

Mustard Seeds for oil extraction

1031169 Tonnes 36

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• USAGE OF MUSTARDSEEDS (IN TONNES PER ANNUM)

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Alwar

• There are approximately 40 units in this cluster who are engaged in oil extraction,

some units are also spread across Khairthal.

➢ PRODUCTION

Annual Production (In Tonnes)

1

3

8

6

2

6

0

2

4

6

8

10

Upto 1000 Tonnes 1000 to 2500

Tonnes

2500 to 5000

Tonnes

5000 to 7500

Tonnes

7500 to 10000

Tonnes

Above 10000

Tonnes

Production (2007 - 08)

ACNielsen ORG-MARG

➢ ENERGY REQUIREMENTS

• CUMULATIVE FUEL USAGE

Qty consumer per annum

Number of Units using the fuel

Electricity 4971902 Units 24

Coal 1788 Tonnes 10

• USAGE OF ELECTRICITY (IN UNITS CONSUMED PER ANNUM)

Usage of Electricity (In Units consumed per annum)

4%

17%

9%

13%

44%

13%

Upto 25000 Units

25000 to 50000 Units

50000 to 75000 Units

75000 to 100000 Units

100000 to 200000 Units

Above 200000 Units

• USAGE OF COAL (IN TONNES PER ANNUM)

Usage of Coal (In Tonnes consumed per annum)

10%

40%

30%

10%

10%

Upto 75 Tonnes

75 to 150 Tonnes

150 to 300 Tonnes

300 to 500 Tonnes

Above 500 Tonnes

ACNielsen ORG-MARG

➢ RAW MATERIAL REQUIREMENT

• CUMULATIVE RAW MATERIAL USAGE

Qty consumer per annum

Number of Units using the raw material

Mustard Seed 1150 Tonnes 25

ACNielsen ORG-MARG

FIELD OBSERVATIONS

✓ The units in Alwar and Kahairthal are in operation since last 10 –15 yrs whereas in

Sawai Madhavpur the units are running since 1970 / 1980. As an essential oil,

mustard oil is toxic because of its high content of allyl isothiocyanate.

✓ Industrial areas are Alwar, MIA, Khairthal, Tijara, Malgodam Road, Gangapur,

Kherda, Gandhi Chowk

✓ Approx 30 to 35 units are in Alwar & approx 40 units in Sawai Madhopur, both the

locations produce by & large mustard oil – refined as well as Kolhu. Mustard is

grown where rainfall intensity is low and water availability is also low

✓ Although mustard seeds and powder do not contain allyl isothiocyanate, it is

formed when the seeds came in contact with water and the essential oil is formed

when a glycoside decomposes due to enzymatic action.

✓ The units in the cluster are using their own technology and the process is

mehanised. The units are in operation in the general shift only except for some

units which are running for 12 hours.

✓ Power availability is a major issue, in some areas its there for only 10 hours

whereas in certain areas its there for 14-16 hours. The most worst affected areas

are Gangapur, Kherda. Majority of the units are having LT connection through the

grid.

✓ The raw material used are Mustard seed & the other additives are Mahua, Arandi

,Guava. The raw material is sourced from local mandi as it’s the crop grown in

deserts.

✓ The labour is easily available and there is no skilled labour employed, the process

to a great extent mechanized.

✓

Equipments The major equipments are :-

➢ Oil Expellers ➢ Oil Filter Press ➢ Seed cleaners ➢ Elevators ➢ Round kettle ➢ Screw press ➢ Worm wheel ➢ Kolhu (Kachi Ghani)

ACNielsen ORG-MARG

➢ Plunger pumps etc.

Source of Power

• Power supply by Rajasthan State Electricity board.

• Alternate sources of power D.G. Sets.

• Peak hr. in morning 7 to 9 a.m & evening 6 to 9 p.m

• Per unit rate Rs. 4.80 to Rs. 5.60

Manufacturing Process

Raw material (from local mandi)

Purify the raw materials (Weeds, straw etc) – Stock tank

Processing in the Expeller -67 to 70%

Filtration (Filter press) 3 to 4 time repeated

Finish product

Packed

Through Boiler steam is passed in expeller – to reduce the pungency

✓ In cases where solvent plant is not there mustard cake is formed - 7.5%

Kolhu - Kachi Ghani 20% , sold in market

Solvent extract – 7.5%

, mixing with other

chemicals, heating and

sold in market as refined

oil

ACNielsen ORG-MARG

✓ In case of kolhu the capacity is 20 kg/hr, expeller –800kg/hr. In one unit

there are 2/3 expellers to a maximum of 10 expeller whereas there are 96 to

120 kolhu in a unit.

Raw materials

ACNielsen ORG-MARG

Filter Press

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Conveyer belt to enter Kolhu

Kolhu-1

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Kolhu-2

Kohlu- 3

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Passing from Expeller

Expeller

ACNielsen ORG-MARG

Expeller

Pulley

ACNielsen ORG-MARG

Filter

Filter pump

ACNielsen ORG-MARG

Oil

Oil

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Oil tank

Packed products

ACNielsen ORG-MARG

Bankers

✓ The units have taken the bank help for CC limits; there is no term loan for any equipment.

Dena bank Mohala Sheesh ground, Near Gopala cinema Hall, Alwar. Ph- 0144-245415/2347615 Punjab National Bank Alwar, M.I.A, Rajasthan-301030 Ph-0144-2881376 State Bank of India MIA, Alwar Ph-0144-2881837, Indian Bank Station Road, Alwar Ph-0144-2701256 HDFC Bank Bhagat Singh Circle, Alwar 1800 22 1819 / 1800 22 1006 STATE BANK OF INDIA Mantown-322001 CENTRAL BANK OF INDIA Opp. Gram Market, Sawai Madhopur-322021 STATE BANK OF BIKANER & JAIPUR Main Bazar, SawaiMadhopur-322001 BANK OF BARODA Mantown, SawaiMadhopur-322001 Allhabad bank Bajriaya, 07462-234148 Dena bank Alan pur road, sawai madhopur 07462-234156 Punjab national bank Bajriaya, Sawai Madhopur 07462-211970,224753

ACNielsen ORG-MARG

SERVICE PROVIDERS Association

✓ Alwar Chamber of Commerce & Industry, Chamber Bhawan, Delhi Road, Alwar Ph-0144-2372823

✓ Shri A.K. Saini

Regional Manager, RIICO Ltd.,

DIC Moti Dungari Road,

Alwar-302 001

Ph. (0144) 2700513 (O) 2731515 (R

✓ Matsya Laghu Udyog Sangh Road No.2, Near Punjab National Bank, MIA, A!war

✓ Bhiwadi Manufacturers Association S-56, BMA House Industrial area, Bhiwadi, Alwar 01493-221134

Equipment supplier’s

Ludhiana Expeller Industry 471, Gill Road, Near Water Tank, Industrial Area-B, Ludhiana - 141 003 Ph-161-2530305/2530066/2455632

Himalaya Expeller Industrie,New Delhi C-110, Naraina Industrial Area, Phase-1, New Delhi, Delhi - 110 028 Ph-011-25794583/257

Emkay Engineering Works Address: B-33, DDA Shed, Okhla Industrial Area, Phase II, New Delhi Ph-011-6844088/6821045 Goyum Screw Proess (Oil Expeller Division) Plot No. 324/2, Industrial Area A, Ludhiana, Punjab - 141 003 Ph-0161-4629180 Om Sons International 77-A, Industrial Estate, Ludhiana, Punjab - 141 003 Ph-0161-4640008 Servo Export House Limited

ACNielsen ORG-MARG

F 142, Phase 8, Focal Point,, Ludhiana, - 141 008 Ph-0161-2672629 / 2675372

Umech Engineering Pvt. ltd L-13, Gali No. 9, New Rohtak Road Indl. Area, Anand Parbat, Delhi - 110 001 Ph-011-55814103 Sunnan engineers India 41B, New DLF Industrial Area, Faridabad, Haryana - 121 003 Ph-0129-3298876 Vijay Expeller Industries 62-R, Industrial Area - B, Ludhiana - 141 003 Ph-0161-2537936 P Roy Expeller works C-195/3, Mayapuri Industrial Area, Phase-II, New Delhi - 110 064 Ph-011-28111832/28111361/27229038 Ghaziabad Expellers & Pandit Engineering Works 288, Bonjha, Patel Marg, Ghaziabad- 201 001 Ph-0120-2856624/2750651