Saving Lives with Human Data - Swiss Re313bc47c-8338-4c8b-8061-c349db… · Saving Lives with Human...

Confidential - Please do not Distribute1

Saving Lives with Human Data

Confidential - Please do not Distribute

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Proven At Scale In HealthcareCustomers: HealthcareTrack Record & Team

Millions of devices delivered to OEM partners.

Shipped High Volume Scale to United Healthcare & Pfizer

Screening & Validation Programs

Team: Proven Execution across Striiv & Centrality

CardiacWorks Out of the Box

Depression &Mental Health Smoking


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Deep Technical & Product Experience

A

2010: Founded SmartAccel, Barometer, TouchScreen

2011

PlayBluetooth, Barometer

2013

BandJournaling, Touch Screen

2014

Fusion & BioTouch Screen, Heart Rate

2015

Bio2 & Fusion 2Cont. PPG

2016

Apex HRApnea, Afib, Mental Health

2017

Apex HR Vapor

2018

Sweat Vapor


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Striiv Platform Solution

Biometric Data• Detection of Arrhythmia (AFIB, SVT, etc..)• Assessment of mental health

• Depression & Anxiety• Measurement of heart rate variability, resting heart rate, sleep

Authentication• User continuity can be assured via several data points:

• Gait analysis, heart beat morphology• IoT proximities, voice validation• Video Authentication via App or Website.

Lifestyle Data• Activity• Sleep• Driving/Transport

Striiv’s core solution focuses on data capture and modeling to quantify many aspects of the member.

AFIB/Cardiac

Sleep

Depression

ActivityIdentity

Smoking

DNA HIV, Drugs


Clinical Wearables/Sensor Landscape

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Validation & Screening Opportunity at Scale: This is a greenfield opportunity, where Striiv can secure a leadership role in validation and screening and connect data across multiple sensors & signals.

Consumer, Sports, Fashion

FDA Medical /Diagnostics

Cos

ts &

Use

r Fric

tion

High Friction

Low Friction

Validation & & Screening

Blood TestsBiopsy

Investigator & Doctor Visits

App and Web User Data Entry

Urine Test


Customer Program Examples


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STORY… (Pain, , Scale, Stroke,

Data Driven Insurance & Personalized Deductibles

Default Device


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STORY… (Pain, , Scale, Stroke,

Pilot Validation: Pfizer sells more Lyrica if it bundled a Pfizer wearable that gave patients a digital therapy to manage pain & anxiety. It is superior in upfront prescriptions, and monthly renewals vs. baseline incentive programs.

Customer Pain: Pfizer required control of User Experience, Custom Data (Authentication), and Device Distribution.

Striiv’s Value: Deliver objective/subjective measures and UX requirements.

New Commercial Programs: Pfizer has scaled from Lyrica to kick off two additional drug franchises. (Arthritis and Hemophilia) Customized Data, and SDK integrations. Eliquis is pending Afib Free Wearable


Pfizer’s BeLive Project

UNDERSTAND BETTERTO LIVE BETTER

PROGRAM BENEFITSFOR PATIENTS

Customized Wearables & Data Services

Jeff KeislingPfizer CIO

“BeLive results show that 78% of patients who use the device are more likely to follow their doctor’s advice to stick with the plan.”

“In a pilot in Brazil, 76% of health care providers said BeLive enabled them to do more for their patients suffering from pain.”


Member Engagement Inforce Claims ReductionArrhythmia (AFIB) Assessment


Program Benefits1.Member Benefits:

- Insight & Coaching on Activity, Sleep Quality, Heart Health, and Stress- Early Risk Assessment to Avoid Stroke or Heart Failure

2.Payer Benefits:- Champion of the Member: Wellness, Prevention & Early Intervention- Reduction in Claims: Cardiac, Stroke & Dementia has significant impact in hospital stays, long term care, and Co-Morbidities. - High Resolution Biometric & Behavioral Data to model and predict claims for future risk stratification .


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In healthy people, the atrium beats between 60-80bpm, for those with afib, the atrium flutters at a rate above 300bpm

What is Atrial fibrillation?

65+Age Hypertension

Who is at risk?

TreatmentAnti-coagulants and blood thinners are Up to 80% Effective

What if you could find and treat AF before they file claims related to dementia and stroke?

Why AFIB MattersPeople with AF are33% more likelyto develop dementia

More than 70% of people with AF will die from a stroke.

plaque and blood clots in the heart

blood clots travel to the brain and cause strokes

Reduced blood flow to the brain attributes to dementia


Atrial Fibrillation Profoundly Impacts Life Insurance

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+500%Stroke Chance

+250%Heart Attack Chance

Non-Presenting During Cardiologist

Visit

32 MillionHigh Risk in US

65yrs+ Hypertension

$25K+ LossLong Term Care,

Surgery, Co-Morbidities

+33%Dementia


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Arrythmia Risk Assessment

#1 #2 #3 #4

✓FDA 510K Cleared ECG Monitor

Risk of Arrhythmia


The Flow

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1 2 3Push the “on” Button

Wear up to 10 DaysSelf-Addressed Paid :) Drop it in a Mailbox

Receive Results Member is Diagnosed& Treated

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Entire Program is $40-$50 for Life Insurance Validate Meds & SurgeryVia Database Pull. (MHR, PH, APS)


Simple Issue+ Underwriting in a Box1.Member Benefits:

- Better Coverage or Premium options- Avoid Paramedical Exam

2.Payer Benefits:- Close the Protection Gap with a simple self-Service Kit.- Validate Smoking, HIV, Substance Abuse, Cardiac, Driving patterns, Sleep, Activity,Stress, and other Applicant data (DNA).

PRO


Saliva + Wearable

Identity Cardiac SmokingDrugs Driving Activity

Sleep Depression DNA

Basic Copyright Notice & Disclaimer

©2017 This presentation is copyright protected. All rights reserved. You may download or print out a hard copy for your private or internal use. You are not permitted to create any modifications or derivatives of this presentation without the prior written permission of the copyright owner.

This presentation is for information purposes only and contains non-binding indications. Any opinions or views expressed are of the author and do not necessarily represent those of Swiss Re. Swiss Re makes no warranties or representations as to the accuracy, comprehensiveness, timeliness or suitability of this presentation for a particular purpose. Anyone shall at its own risk interpret and employ this presentation without relying on it in isolation. In no event will Swiss Re be liable for any loss or damages of any kind, including any direct, indirect or consequential damages, arising out of or in connection with the use of this presentation.

Saving Lives with Human Data - Swiss Re313bc47c-8338-4c8b-8061-c349db… · Saving Lives with Human...

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