Saul Colt Presentation
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Transcript of Saul Colt Presentation
Presence and Influence: Social Media's Role in Career Development
SAUL COLT @saulcoltHead of MagicFreshBooks
#careercircus
Presence and
Influence: Social
Media's Role in Career
Development
Saul Colt – Head of
Magic
FreshBooks.com/Pow
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A New York Times Best selling Author/Speaker once told me to lose
the first two slides of my talk because no one really cares
“About Me”
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…and I sorta agree but it does make slide three harder to understand…
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….and that is why I LOVE women!
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…and sometimes after a particularly good
presentation like this one….
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So why am I here today?
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To explain why I am awesome…
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…Presence and Influence: Social Media's Role in Career Development
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But First…Lesson learned from Dick Shawn.
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OK.
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There used to be a saying…
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“Your Personal Brand isn’t what you think it is but rather what
Google says it is.”
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“Your Personal Brand isn’t what you think it is but rather what
Google says it is,”
-Saul Colt, August 4th, 2011
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A Google Search of me would show 3 things.
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I wear Great Pants!
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Now I am just bragging!
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This is by design…because it is memorable.
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..and it starts conversations
and builds fans.
Every desirable job will have hundreds of people who wantit…that is why it is desirable.
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Digital Natives
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So how do you do this?
Blog
Make your blog about yourself and your accomplishments. Every musing
should tie back to something you’ve done/accomplished
and every time you apply for a positions make sure your top blog post is something relevant and impressive
to the role you’ve applied for.
LinkedIn• Get lots of recommendations.•Answer tons of questions on LinkedIn Answers.•These two things will make your profile stand out.
Twitter•Be Helpful•Post Relevant Links to your search/expertise•Tell people you are looking for a job•Cross post your relevant links to LinkedIn so they show more activity in two places•Make private lists of people you need to know and engage them.•Don’t get caught up with the shiny people.•Make sure your contact info is clear!
Hiring Managers Love….
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So…in closing.
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If you remember nothing else from this talk I ask you
to remember these two things.
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…and speaking of resumes.
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