Satellite Evolution Group · Satellite Evolution Group - Media Information 2017 2 QUALITY COUNTS If...

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Page 1: Satellite Evolution Group · Satellite Evolution Group - Media Information 2017 2 QUALITY COUNTS If your focus is the global satellite industry - look no further! The Satellite Evolution

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QUALITY COUNTSIf your focus is the global satellite industry - look nofurther! The Satellite Evolution Group, a division of DSAir Limited, is the leading print and digital marketingplatform for the industry. For over thirteen years wehave served the global satellite market with informationkey to this evolving sector.

The portfolio including Satellite Evolution Asia, SatelliteEvolution EMEA, and Global Military Communicationscovers the entire spectrum of the industry from launch,ground segment and networks to space.

Satellite Evolution Asia; Satellite Evolution EMEA; andGlobal Military Communications have a reputation fordelivering high quality, and informed content to theirsubscribers. Available in Print, Flip Technology and PDFformats, the magazines are delivered in the formatsrequested by the subscribers who can choose what ismost suitable for them.

Publishing analysts have for some time been predictingthat print magazines would disappear. However, whilethe split is now about 70/30 in favour of electronicsubscriptions, print magazines still have an importantrole to play.

As an example, print magazines are the only option forexhibition floor promotion. Take CommunicAsia – amajor regional technology event – it does not have ahigh speed internet connection across the floorrendering digital magazine promotion limited.

In an age when more clients are edging towards leadgeneration – digital magazines offer certain advantages.Adverts can be tagged and tracked and click throughrates monitored. Adverts can be made interactive withaudio, flash and video.

The Satellite Evolution Group delivers digital magazinesusing the highly versatile E page Creator software.

The option of Print, Flip Technology and PDF gives youa platform to cover all your marketing options fromcorporate awareness to lead generation.

Booked advertising campaigns appear in all threeformats.

Recognised internationally for our excellent industrycoverage and value-added services, the SatelliteEvolution Group is your route to market and can simplifyyour marketing decisions. Key to our success is a loyalreadership and web following. Our readers span thecomplete spectrum of the satellite industry.

Dedicated to delivering fast and easy access toinformation, our combination of print, web, email, mobileand video allows you to target the industry decisionmakers in a quick, easy and cost-effective fashion. Notjust regionally but globally!

The satellite industry is going through great changeand key to your success is reaching existing and newcustomers. At the Satellite Evolution Group we candeliver a route to market through our innovativemarketing platform.

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READERSHIP COUNTSThe most important aspect for any magazine is its readership. Not justany readership, but the top industry decision makers. Without a quality,up-to-date readership you have no magazine. And in turn, by providingour dedicated readership with the best information about the satelliteindustry, we provide advertisers with the best possible reach of the topsatellite professionals.

The satellite industry is like most other high tech industries—staff comeand go. Therefore job titles, departments and email addresses areconstantly changing. To combat this the Satellite Evolution Group uses abespoke auditing system to make sure all mailing lists are updated on aquarterly basis.

Guaranteed Circulation QualityDS Air Limited carries out an address check on each subscriber for eachissue of Satellite Evolution Asia, Satellite Evolution EMEA and GlobalMilitary Communications. The online database system enables thecompany to ensure that every single copy of the magazine is received bya reader who has specifically requested the magazine and checked andapproved their contact details.

This is achieved in three steps:Step 1: All readers subscribe to the magazine via the website—www.satellite-evolution.com—and the system generates a uniquesubscriber number which is emailed back to them. Magazine subscribersmust have a valid email address to receive a copy of the magazine.

Step 2: The subscribers’ details are then held in a file and checked toensure they conform to our terms and conditions. Suitable readers arethen entered into our main database as subscribers.

Step 3: Each quarter subscribers are sent an email request to updatetheir records. The email confirms the recipient’s ID number and a link forthe subscriber to confirm or update his/her details. The database is thenupdated automatically.

REACHING THE RIGHTBUYERSThe Satellite Evolution Groupcan deliver your information,whether it be product, corporateor financial services to over36,000 industry personnel eachmonth.

Our readers hold the followingpositions:

President/CEO/COO/CTO VP Sales/Marketing/

Engineering Senior Engineer VSAT Technician Broadcast Engineer Audiovisual Engineer Country Manager IT Manager Space Engineer Analyst Researcher Scientist Government Advisor Consultant Data Manager Telecoms Engineer Contracts Manager

“A foundation built aroundinnovative, independent

andup-to-date editorial”

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Circulation figures are based on a snapshot taken on 1st September 2016. Figures may fluctuate over a 12 month period.

900

2,011

1,250

1,700750

450

Total Circulation7,061

SATELLITE EVOLUTION ASIALaunched in 2003, SatelliteEvolution Asia quickly estab-lished itself as one of the leadingsatellite sector magazines for theAsia-Pacific. Its editorial inde-pendence, top quality contentand its drive for supporting theindustry has established it as theleading information resource inthe region. With a circulation of7,061 the magazine is availablein Print, Online, PDF and Mobileformats.

Published six times per year

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Earth observation E-health M2M/IoT SNG Satellite manufacturing Modem technology

EVENT DISTRIBUTION

JANUARY/FEBRUARY 2017 MARCH/APRIL 2017

MAY/JUNE 2017 JULY/AUGUST 2017

SEPTEMBER/OCTOBER 2017 NOVEMBER/DECEMBER 2017

Homeland security HTS Cruise market Antennas OTT Utility sector

EVENT DISTRIBUTION

VSAT networks Propulsion systems Interference Hosted payloads DTH Enterprise sector

EVENT DISTRIBUTION

Mining networks Satellite sovereignty Maritime technology FSS Launch sector Amplifier technology

EVENT DISTRIBUTION

Hybrid networks Teleports Distance learning In-flight connectivity 4K/UHD MSS

EVENT DISTRIBUTION

Disaster recovery Government services Small satellites Oil & Gas Broadband Multimedia on the move

EVENT DISTRIBUTION

SATELLITE EVOLUTION ASIA - Editorial Programme 2017

Simplify YOUR MARKETING with the Satellite Evolution Group

SATELLITE FORUM

CONVENTION

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Circulation figures are based on a snapshot taken on 1st September 2016. Figures may fluctuate over a 12 month period.

3,500

850

1,200450

2,400

Total Circulation8,400

Satellite Evolution EMEA is yourroute to the European, Africanand Middle Eastern markets.The magazine keeps readersup-to-date with the latestdevelopments as the industrycontinually transforms itself tokeep pace with customerdemands.

With a circulation of 8,400 themagazine is available in Print,Online, PDF and Mobileformats.

Published six times per year

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Maritime technology Distance learning Launch sector DTH Multimedia on the move Asset management

EVENT DISTRIBUTION

JANUARY/FEBRUARY 2017 MARCH/APRIL 2017

MAY/JUNE 2017 JULY/AUGUST 2017

SEPTEMBER/OCTOBER 2017 NOVEMBER/DECEMBER 2017

Broadband Issue of overcapacity? MSS Small satellites Teleports Amplifier technology LEO/MEO

EVENT DISTRIBUTION

Oil & Gas In-flight connectivity Exploration networks Satellite insurance Modem technology 4K/UHD

SUPPLEMENTSatellite interference

SNG Satellite manufacturing Homeland security Disaster recovery Utility market

EVENT DISTRIBUTION

Cellular backhaul M2M/IoT HTS E-health Enterprise sector Satellite tracking

EVENT DISTRIBUTION

Emergency communications 4K/UHD VSAT networks Interference OTT Earth observation

EVENT DISTRIBUTION

SATELLITE EVOLUTION EMEA - Editorial Programme 2017

Simplify YOUR MARKETING with the Satellite Evolution Group

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GLOBAL MILITARY COMMUNICATIONSGlobal Military Communications is a publication that tracks the trends,drivers and technology that fuel the military communications sector.Communications continue to be the lynchpin of modern warfare and arecrucial to any military campaign. The comms sector is going throughunprecedented change as militaries and governments across the worldmove towards a network centric approach to their communications.

Today’s connected battlefield is driving the demand for advanced high-performance military communications and secure networking technologies.As military equipment developers, worldwide, address this demand with awide range of solutions that are purpose-built for challenging battlefieldenvironments, Global Military Communications keeps you up-to-date withthe latest communications developments on land, sea, and in the air.

Published six times per year, Global Military Communications delivers must-read editorial for this fast changing industry. In addition to the magazine,the weekly newsletter and website deliver over 25,000 industry visitorseach month. Our regular news updates, magazine, newsletter, twitter feedand video streaming has made the site a must-visit if you areinterested in up-to-date military communications information.

Available formats: Online Flip Technology | PDF | Mobile

1,853

1,213

3,124

948

740

Total Circulation8,245

Published six times per year

257110

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C4ISR networks Homeland security Blue Force Tracking Software defined radios COTS Wearable technology for the battlefield Special Forces communications

FEBRUARY 2017 APRIL 2017

JUNE 2017 AUGUST 2017

OCTOBER 2017 DECEMBER 2017

Personal role radios Shipboard communications First responders interoperability RF interference Radar

Network centricity Cognitive radios The mobile battlefield UAS Air defence missile guidance systems Cyber security for the military Ruggedized networks

Encryption Training Vehicle intracommunications Hosted payloads UAS Interference Government networks

Maritime security Military VSAT technology Network security Laser as a weapon Wireless options for live fire ranges Military grade modems & amplifiers Inter-vehicle communications

Subsea communications options Antennas and terminals Satellite interference Tactical beachhead communications Border security Remote vehicles Communications as a weapon

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SATELLITE EVOLUTION NEWSWEEKHow do you get your message across to over 5,000 of the industry’sleading decision makers on a weekly basis? Simple, with the SatelliteEvolution NewsWeek newsletter. Distributed on the Thursday of eachweek, the newsletter has established itself as a leading industryinformation resource. The newsletter is produced in html format anddelivered directly to the reader’s inbox.

Each issue is generated by our experienced team of journalists andprovides news, video reviews, key articles and event information. Thenewsletter is distributed using the integrated marketing features ofWebCRM.

Open ratesHowever, simply sending out a newsletter is not the whole answer. Youhave to take into account the time, day of the week, and format requiredto obtain the best open rate. Yes, it is true – not all subscribers open theproduct they have subscribed to. Achieving high levels of open rates isdown to experience and quality of content.

Open rates for B2B publishers are fairly steady at around 22.87 percent.B2C open rates are higher at 30.5 percent. Satellite Evolution NewsWeekenjoys an open rate of around 46-52 percent.

Advertising OptionsSatellite Evolution NewsWeek offers you a dynamic weekly marketingoption. It is the ideal vehicle to deliver your message without any fuss inan efficient and timely manner. Each issue may be sponsored and inaddition there are three leaderboard positions. Advertising positions arebooked on a first come first served basis.

Circulation by OccupationalBreakdown

Senior Manager 1,224

Network Engineer 1,071

Broadcast Engineer 663

VSAT Technician 612

Maritime Engineer 459

Distributor 408

Oil/Gas/Mining Technician 306

Government Advisor 153

Consultant 102

Researcher 51

Military Advisor 51

Total subscribers 5,100

Please note - all prices are quoted per calendar month.

CTR RatesWith all the banners that haveflooded the Web in recent years,most display adver tisingcampaigns now generally fall intoa click-through rate (CTR)average of just 0.1 to 0.3 percent.That means only one to threevisitors out of every 1,000 whosee your banner ad click-throughto your website.

According to Display Bench-marks Tool the average click-through rate on ads across thewhole Web is 0.06 percent ofimpressions (views).

Recent CampaignsOur recent client campaigns haveachieved CTR rates of up to 2.1percent. No wonder our repeatonline bookings are so high.

Advertising RatesSponsorship US$3,500Leaderboard US$2,900Banner US$1,500Logo US$500

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SATELLITE EVOLUTION.COMwww.satellite-evolution.com is the online platform for the Satellite EvolutionGroup. A content-rich platform with over 7,500 pages of information, it isopen access and requires no login to access the content. Information forthe online platform is delivered by our experienced group of editors andcontributors, as well as those satellite sector companies contributingmaterial directly.

The platform is underpinned by the high-quality and reputable magazines:

Satellite Evolution Asia Satellite Evolution EMEA Global Military Communications

Global platformThe platform is not regional but global in its coverage. With up to 1,391visits per day and a bounce rate of 24 percent the platform is clearly theultimate source of satellite sector information. The geographic breakdownfor online visitors can be viewed on page 12/13.

Visitor Demographics (Top 38)Percentage of Visitors

1) USA 30.2%

2) UK 16.5%

3) France 7.3%

4) India 3.7%

5) Singapore 3.0%

6) Canada 2.7%

7) Germany 2.4%

8) The Netherlands 2.2%

9) Spain 2.0%

10) UAE 1.4%

11) Malaysia 1.2%

12) South Korea 1.2%

13) Australia 1.2%

14) Hong Kong 1.2%

15) Russia 1.1%

16) Vietnam 1.1%

17) Indonesia 1.1%

18) Luxembourg 1.1%

19) Czech Republic 1.1%

20) Israel 1.0%

21) Philippines 1.0%

22) Japan 0.9%

23) Italy 0.8%

24) China 0.8%

25) Brazil 0.8%

26) New Zealand 0.7%

27) Norway 0.5%

28) Belgium 0.5%

29) Pakistan 0.5%

30) Ireland 0.5%

31) Poland 0.5%

32) Morocco 0.5%

33) Sweden 0.5%

34) Thailand 0.5%

35) Algeria 0.4%

36) Myanmar 0.4%

37) Turkey 0.4%

38) Greece 0.4%

satellite-evolution.com is certified by Alexa Internet. Metrics are metrics that are directly-measured from the website instead of estimated. The website owner has installed anAlexa Certify Code on the pages of their site and chosen to show the metrics publicly.

Key Facts (Alexa Internet)Global Rank 204,061Bounce Rate 24.60%Daily Page Views per Visit 12.20Daily Time on Site 16.56 minutesAverage Daily Visits 1,391Server Uptime 98.91%

Mobile Visits by Platform TypeiOS 57.4%Android 39.3%Blackberry 1.5%Other 0.9%Symbian 0.6%Windows 0.3%

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Content-richThe key to a successful site is must-read content.Content is King and at the Satellite Evolution Groupwe have a reputation for delivering must-read contentfrom a wide range of articles and editorials based onanalysis, trends, technology, events, news andproducts.

Online sectionsSatellite-evolution com contains the following sections:

News Magazines Articles/Q&As/Whitepapers Editorials Video Brochures Products Business & Finance Events GVF Directory

AlexaSatellite-evolution.com is one of the few sites in thesatellite sector certified by Alexa Internet. With a bouncerate of less than 25 percent and time spent on siterunning at over 16 minutes the metrics are stunning.

VisitorsBut what do visitors to the site think? In a surveyconducted in May 2016, visitors to the site were askedto grade the top five elements of the site in order oftheir importance. The news element came out on topclosely followed by the magazines archive. Whitepapersand articles came third with events and video in fourthand fifth respectively. Satellite-evolution.com ensuresthat the site is relevant and constantly populated withnew quality content – resulting in high levels of visitorloyalty. In addition, our search engine rankingguarantees high levels of new visitors.

Visitor DemographicsWhat do we know about our visitors to satellite-evolution.com? We know where they come from interms of geography. We also know their areas of

WEBSITE STATS

Month 2016 Visitors Pages Time on Site Bounce Rate New VisitorsJune 27,408 342,600 16.52 22% 62.5%May 38,160 477,000 17.11 21% 64.7%April 30,583 382,287 16.43 24% 59.2%March 32,791 409,887 18.41 23% 68.6%February 34,333 429,162 19.59 27% 77.1%January 28,396 354,950 16.11 29% 78.4%

Visitors by Job Function Hardware Developer 21%Network Engineer 19%Broadcast Engineer 13%VSAT Technician 11%Marketing Manager 9%CEO/COO/CTO/CMO 6%Distributors 5%IT Managers 4%NGOs 3%Government Advisor 2%Consultant 2%Researcher 1%Student 1%R&D 1%Scientist 1%Military Officer 1%

Preferred Browser used by Visitors Firefox 72.64%Chrome 17.59%Internet Explorer 6.24%Safari 2.40%Edge 0.73%Opera 0.25%Android Browser 0.15%

Browser Device used by Visitors Desktop 96.08%Mobile 2.89%Tablet 1.03%

Mobile Device used by Visitors (Top 10) Apple iPhone 31.99%Apple iPad 15.82%Unknown 9.09%Android 2.02%Google Nexus 7 1.68%Samsung GT-I9505 Galaxy 1.35%Google Nexus 5 1.01%HP Slate 10 1.01%Motorola MotoG3 1.01%Samsung GT-I9500 Galaxy 1.01%

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Visitors to the site by Industry Sector Equipment Supplier 12%VSAT Network Operators 10%Satellite Operators 8%ISPs 8%Broadcasting 8%Mobile Operators 7%Telecomms Operator 7%Oil & Gas 7%Maritime 6%Military/Homeland Security 6%Banking/Finance 5%NGOs 4%Government 3%Insurance 3%Education 2%Launchers 2%Healthcare 2%

interest in terms of sectors - such as launch, groundsegment, maritime etc. Because we drive traffic to thesite from our established portfolio of products(magazines, newsletters, twitter and video feeds), wehave an excellent grasp of their job function.

Content is kingThe content available on the satellite-evolution.complatform dictates to a greater extent the type of visitorwe are reaching. Our content is diverse from groundsegment to space and everything in between. Ourcoverage of vertical markets is also in-depth. Contenton the platform covers the following market sectors:

Banking Broadcast (4K/DTH/SNG/OTT) Cellular Backhaul Disaster Recovery Enterprise Sector Government Services Healthcare Homeland Security Inflight Connectivity LEO/MEO/GEO M2M/IoT Maritime Medical Military Mining Modem/Amplifier Technology Oil & Gas Operators Satellite Insurance SCADA Teleports Utility Sector VSATs

DIGITAL DELIVERY OPTIONSThe Satellite Evolution Group is dedicated todelivering fast and easy access to informationonline. Our combination of the web, email, videostreaming and digital brochures allows you totarget your customers in a quick, easy and cost-effective fashion. With our broad range of onlineproducts we can simplify your marketing needs.

Daily News FeedsUpdated daily, the news feeds are enjoyed byindustry professionals globally.

Digital BrochuresLet us take your technical article or white paperand turn it into digital ‘flip technology’ publicationfor onward delivery to your customer base. Yousupply the material and our specialist team willdesign it for you in the style of our establishedpublications or in a corporate style of your own. Ifyou want it delivered to a wider audience theSatellite Evolution Group will promote the reportacross its entire media platform.

Product VideosGone are the days when you would ship an itemof equipment half way around the world for apotential customer to look at. Videoing yourproduct in the factory with a narrative from theproduct manager is simpler and cheaper. Weproduce the video to your specifications and thendeliver it to your website.

Satellite Evolution NewsWeekEmail newsletters are one of the most effectivemarketing strategies that you can use to target anaudience. Newsletters help to build brandawareness and maintain relationships. Drivetargeted traffic to your website with SatelliteEvolution NewsWeek.

WebinarsOnce you have decided on the topic for thewebinar, we will set it up, and promote it to atargeted audience and then register the attendees.Then it is up to you to grab the audience’sattention!

White PapersDoes your company produce authoritative whitepapers or guides that help readers understand anissue, solve a problem, or make a decision? Placethem on our site and we can promote them foryou.

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ONLINE ADVERTISING POSITIONSFrom October 2016 satellite-evolution.com islaunching its new content-rich information portal.Designed to be the No.1. information resource forthe satellite industry, visitors will have access to awealth of information all in one place.

The new site has been designed to maximise youradver tising exposure. Positions includeleaderboards, skyscrapers, MPU, featured productsand videos. To guarantee your company in one ofthese prime locations please book early.

Online TipsAbout 30 percent of B2B marketing managersevaluate the performance of their online campaignsby the click-through-rate.

However before you book your online advertisingyou should take into account the following:

Ad Position Type of Online Ad

Target Audience Creative

Click-through rates are affected by all the aboveparameters. With B2B click-through rates at thelowest point for ten years - think carefully about thetype of online ad and the creative - as it can affectresults by as much as 50 percent. If in doubt speakto your sales contact.

As a general rule the following ad sizes generatethe best results:

Leaderboard Skyscraper MPU

CreativeIn today’s world of multiple online ads - gettingnoticed immediately is the key. Having a goodproduct that excites people is not enough. Createan ad that catches the attention and regularly refreshits message.

Target Your Potential Customers Using VideoAccording to Cisco, by 2017 video will account for 69 percent of all Internet traffic. Video will be the futureof content marketing. Don’t miss out - engage with SatTV now!

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Digital Magazine SponsorshipThe Satellite Evolution digital magazines are produced using our established 3D technology publishingprogram. Several thousand visitors to our website download each issue due to its compatibility to mobiledevices and its ease of use. Add this to our usual circulation and our digital publications offer a fantasticlevel of exposure to all sectors of the satellite industry.

Sponsorship of the digital magazines involves two elements. Firstly, a banner advertisement at the top ofour magazine emailer. Secondly, a leaderboard-sized banner positioned at the top of the digital magazineitself. The leaderboard is visible the entire time the publication is being viewed (every page), maximisingthe opportunity to grab the reader’s attention.

TWITTERUsing Twitter to promote, connect and brand your company mightsound easy. However, it is a marketing art. Every day, millions ofpeople use Twitter to create, discover and share ideas with others.However, Twitter can be an effective way to reach out to businessestoo. Twitter is the ideal way to communicate with your customers. It isnow the new way to promote, connect and brand a company.

@satelliteevo we pride ourselves on generating a buzz and helping topromote the brands of our Tier 1/2 clients and associates.

@satelliteevo has over 2,000 followers generating up to 68,000 tweetimpressions per month.

TWITTER STATS @satelliteevo

Month 2016 Tweets New Followers Mentions Profile Visits ImpressionsJune 127 60 25 1,144 49.9KMay 249 80 27 1,737 68.7KApril 196 70 23 1,626 46.9KMarch 210 302 18 2,326 49.5KFebruary 130 54 23 1,405 20.6KJanuary 55 50 4 1,105 13.8K

Twitter audience by country@satelliteevo (Top 10)1) USA 23%

2) UK 17%

3) France 4%

4) Spain 4%

5) Canada 3%

6) India 3%

7) Germany 3%

8) Mexico 2%

9) Italy 2%

10) Nigeria 2%

Twitter audience by device@satelliteevo1) Desktop/laptop 52%

2) iOS device 24%

3) Android 22%

4) Blackberry 1%

5) Other 1%

In June during the CommunicAsia 2016 event, @satelliteevohelped SES earn a top tweet of 9,660 impressionsfor: @SES_Satellites Love my hologram, one of the coolestthings I’ve seen for a while! #CommunicAsia2016#satelliteevo

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DIGITAL BROCHURESWith any new product or corporate information the marketing needs tobe delivered in a dynamic way to catch the eye of potential customers.One way of doing this is to blend a range of options such video, print andonline.

A digital brochure is compiled using your material; using a white paper,product datasheet, company profile or case study; designing it to yourspecification and then converting it into a stunning digital brochure—turning your information into a much richer browsing experience.

Most importantly, with the brochure the content is totally flexible. Thebrochure can be hosted at digital-brochure.org and supplied to you forhosting on your own site. Google analytics tracking is included as standard.

To engage with the customer the brochure can be designed around videocontent and audio. The use of video to deliver a comprehensive marketingmessage is not in dispute. Video is now the medium that smart businessesuse as a tactic to improve consumer engagement. Video usage is growing– it is now a viable marketing channel and allows companies to createand share remarkable content with their audience in a way that plain textwill never match.

The finished brochure can be emailed to your client base, circulated onTwitter and other social media, uploaded to your website and linked toyour corporate collateral. The brochure is constructed to be mobile friendlyand will work across most platforms including iPhone and Android.

PromotionIf you need us to promote the brochure for you we will include it in withour weekly newsletter for a 3-6 month period. In addition the brochure willbe placed on the satellite-evolution.com site.

Some examples of how brochures can be utilised are:

New product/service launch Company profile/corporate brochure Profile of an existing range of products/services Customer survey Case studies and testimonials Financial results

As technology continues toimprove, more and more readersare enjoying the benefits digitalformats can offer.

While the use of PDFs is stillwidespread - the format does notoffer the interaction that a flipbookcan.

By turning your corporatebrochure into a flipbook,customers will still have thefeeling of a printed brochure, evenif they are not physically holdingone.

All flipbooks are published inFlash and HTML5 format. If youare viewing the flip on PCs andMac it will use Flash, on mobiledevices it will use HTML5.

Prices start at US$4,550 for afour-page brochure. Costincludes set-up, design, layoutand production.

Each additional two-page sectionis charged at US$350.

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SATTV WEEKThe use of video to deliver a comprehensive marketing message is notin dispute. Video is now the medium that smart businesses use as atactic to improve consumer engagement. Video usage is growing – it isnow a viable marketing channel and allows companies to create andshare remarkable content with their audience in a way that plain text willnever match.

SatTV Week is the ideal marketing vehicle to enable you to reach theglobal satellite industry through the power and reach of video broadcasting.Get your message across using the Internet and the latest streamingtechnology to a highly specialized audience. Not only can we broadcastyour message across the web, we can promote it across our entire mediaplatform. In addition, we can supply you with a copy of the production foryour own marketing activities.

Option 1 - SatTV Week SponsorAt the heart of SatTV Week is our extensive coverage of companiesinvolved in the industry and interviews with some of the sector’s topexecutives. Sponsorship includes opening and closing branding credits

on each broadcast plus a logo on thewww.sattvnews.com channel.

Price: 6 months minimum contract - US$12,500

Option 2 - SatTV Technology UpdateSatTV Technology Update is a new way of getting yourtechnology or product/system message across to yourpotential customers. Send us the information and wewill turn it into an easily understandable broadcast andpromote it through the newsletter and the web.

Price: Price per broadcast - US$3,500

Option 3 - CommercialsInclude a short 12 second commercial in our SatTVWeek broadcast and get your product, corporate orevent message across to our global viewers.

Price: Price per commercial - US$1,200 (price includesproduction by our designers—placement for onecalendar month).

DEMOGRAPHICS(TOP 25 VIEWING COUNTRIES)1) USA 21%

2) UK 14%

3) Luxembourg 5.8%

4) Singapore 4.6%

5) Germany 4.4%

6) India 3.5%

7) Thailand 3.3%

8) Canada 3.1%

9) UAE 2.4%

10) Belgium 2.3%

11) France 2.3%

12) Spain 2.2%

13) Israel 2.0%

14) Malaysia 1.9%

15) Netherlands 1.4%

16) Indonesia 1.4%

17) Japan 1.3%

18) Hong Kong 1.3%

19) Russia 1.2%

20) Australia 1.1%

21) Brazil 0.9%

22) Burkina Faso 0.8%

23) New Zealand 0.8%

24) Philippines 0.8%

25) Sweden 0.7%

Performance1) Video Viewings 6,9322) Estimated Minutes Watched 15,700

Top Playback Locations1) YouTube Watch Page 61%2) Embedded Player (External) 38%3) YouTube Channel Page 0.4%4) Other Sources 0.6%

Top Traffic Source1) External 45%2) Suggested Videos 25%3) YouTube Search 17%4) Other 13%

Gender1) Male 84%2) Female 16%

Data: YouTube - January 2016- September 2016

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GVF DIRECTORY AND SATELLITE RESOURCE GUIDEPublished every year since 1999, the GVF Directory & Satellite ResourceGuide has come to be regarded by the satcom industry as an essentialbuyers’ guide, with corporate listings of manufacturers and suppliers,market reports, and case studies on vertical and horizontal marketapplications. Many public and private-sector purchasing offices use theDirectory as an internal reference for acquisitions.

The GVF Directory & Satellite Resource Guide 2017 will be produced inprint, CD and web formats. Over 7,500 copies of the Directory will bedistributed directly to a targeted audience of satellite industryprofessionals, and distributed at key industry events around the world.Copies will also be available at GVF conferences and workshops.

The full-colour, glossy format provides a professional platform tostrengthen corporate branding with targeted advertisements. These canbe displayed as a complement to your company’s listing, logo and casestudy.

Also available in digital formats, the electronic versions provide ease ofuse when travelling or searching for a particular company. The web basedversion is available by visiting the Satellite Evolution Group website. Seethe 2016 edition at http://bit.ly/2dFNjLC

Published annually, the GVF Directory & Satellite Resource Guide givesyou a targeted marketing platform for your company and products.Containing valuable data on the global satellite market, the Directoryincludes detailed information on companies involved in the followingsectors:

Antenna Manufacturers | Corporate Networks | Consultants | DTHProviders | Emergency Communications | Earth Observation GovernmentServices | Hybrid Services | IPTV & Video Distribution Marine | Military| Oil & Gas | Satellite Operators | Satellite Security

Advertising Rates US$Position Full Assoc

Member Member

Inside Front Cover 3,912 4,407Inside Back Cover 3,912 4,407Outside Back Cover 3,912 4,407Double Page Spread 5,825 6,575Full Page 3,762 4,237Half Page 2,087 2,452Quarter Page 1,100 1,220Logo FREE 212

GVF Circulation by RegionLatin America 550Africa 600Europe 1,650Middle East 750North Africa 470Asia-Pacific 1,850North America 1,900

Event DistributionSatellite 2017CABSAT 2017NAB 2017CommunicAsia 2017IBC 2017SatCon 2017GITEX 2017AfricaCom 2017PTC 2018

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MAGAZINE ADVERTISING RATES - All rates effective September 2016. All prices in US$

All rates 4col

Number of Insertions 1x 3x 6x 8x 10x 12x

Issue Coverwrap 8,500

News Page Earpiece 2,500 2,300 2,100 1,900 1,700 1,500

Double Page Spread 10,500 9,900 9,000 8,100 7,500 6,900

Full Page 6,200 5,800 5,500 5,200 4,800 4,200

Half Page 3,960 3,560 3,360 3,160 2,940 2,720

Quarter Page 3,560 3,160 2,960 2,560 2,160 1,760

Outside Back Cover 7,800 7,300 6,800 6,300 5,800 5,300

Inside Front Cover 7,400 6,900 6,400 5,900 5,400 4,900

Inside Back Cover 7,400 6,900 6,400 5,900 5,400 4,900

Please note - advertising booked in the printed magazine automatically appears in the digital edition. To bookin digital issues only please contact the sales team.

DIGITAL MARKETING OPTIONS

Satellite Evolution Portal Satellite Evolution Newsletter

Pop-up MPU $4,500 Sponsorship $3,500

Leaderboard $2,900 Leaderboard Top $2,900

Skyscraper $2,600 Leaderboard Middle $2,600

MPU $1,500 Leaderboard Bottom $2,400

Logo Button $500 Banner $1,500

Please note - all prices quoted are per calendar month.

Webinars Starting at $6,500

SatTV News Sponsor $12,500 for 6 months

Video Commercial $1,200 for 12 seconds

Video Technology Update $3,500 per broadcast

Film Day $1,450 per day/one camera/plus expenses

Please note - all prices quoted are per calendar month. The only exceptionis the Digital Issue Mailer which is charged on an issue-by-issue basis.

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ONLINE MATERIALSPECIFICATIONSGIFs should be sent at 72dpi (notexceeding 56K). Please do notexceed pixel dimensions as thiscauses distortion.

Pictures for use online should besupplied in GIF or JPEG format.URL links should be clearlymarked. Please note that, whilewe accept flash files for theSatellite Evolution site, someemail systems will not allowthem.

FLASH SPECIFICATIONSSWF files must be published inversion 11 or lower. The linkingURL must be embedded. Filesmust not exceed 100k.

For expanding files pleasecontact the Publisher.

PRINT AND ONLINE SPECIFICATIONSPress optimized high resolution PDF files should be supplied. Files shouldbe composite CMYK, include registration marks and be a minimum 300dpi.Files supplied to a lower resolution will result in inferior print quality.Essential matter must be kept at least 15mm from trim edges on bleedadvertisements. It is recommended that material is prepared to theRecommended Standards for Advertising Material for Web OffsetPublications (SWOP). Conversion of all other material will be charged atcost.

Colours: All colours are reproduced using process 4 colour. Special andmatched colours and metallic inks can be used only by specialarrangement and will incur additional charges.

Printing and binding: Issues are printed using web offset. Bindingmethod may be wire stitched or perfect bound. Please check withProduction Manager for issue detail.

PRINT SPECIFICATIONS

Advertising sizes (mm) Width Height

Double Page Spread Bleed 425 286

Double Page Spread Trim 420 280

Full Page Bleed 216 286

Full Page Trim 210 280

Full Page 178 254

Half Page Island 124 178

Half Page Vertical 86 254

Half Page Horizontal 178 124

Quarter Page Vertical 86 124

Quarter Page Horizontal 178 60

Earpieces 40 15

ONLINE SPECIFICATIONS

Sizes in pixels Width Height

Leaderboard 728 90

Skyscraper 120 600

MPU 300 250

Banner 468 60

Button/Logo 100 100

Please make sure that you leave at least 15mm between live text andtrim edge.

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Richard HooperPublisher

Tel: +44 1483 831706Email: [email protected]

Amy SaundersEditor

Tel: +44 7464 548193Email: [email protected]

Chris AyresRegional Sales Director, CAMS

Tel: +44 1778 441165Email: [email protected]

Sam BairdRegional Sales Director, Whitehill Media

Tel: +44 1883 715697Email: [email protected]

DS Air Ltd1 Langhurstwood Road

Horsham West Sussex RH12 4QDUnited Kingdom

Tel: +44 1403 273973Fax: +44 1403 273972

Email: [email protected]: www.satellite-evolution.com