Karina Saroyancreativity indulger. art director.

Karina Saroyancreativity indulger. art director.

415.517.2701 karinasaroyan.com k.a.saroyan@gmail.com

When the society we live in is so focused on growing up and moving quickly, it is easy to forget

the things we felt as children. The amazement we had for the smallest, most insignificant things.

When I think of this longing to reconnect with my childhood self (which I know is in all of us,

buried somewhere underneath the appointments and due dates), I think of using my hands. Not

being afraid to get dirty, or to create something seemingly imperfect. This is why I try, whenever

I can, to create things with my own hands. I love recycled sculpture, and giving “trash” a new

life, and so I try and put this passion into my work, hoping people can see the raw bones that

came before all the digital meat. Leave the computer for a few hours, find a few bottle caps on the

ground, and see what you can create.

My resume.

Creativity Indulger. Art Director

Skills

Education

Experience

References/Portfolio

Let’s Connect

Currently a full time advertising student at the Academy of Art University, I enjoy being submerged in the new world my instructors and peers have been introducing me to. The way that advertising brings both art and human experiences together inspires me to keep my eyes open and my mind on constant alert for new experiences and ideas.

I’m a true indulger in all things creative and new.

Graphic Design - Adobe Photoshop - Adobe InDesign - Adobe IllustratorPhotography - Manual DSLR Camera - Still Life & Product PhotographyFine Arts - Oil Paint - Acrylic Paint - Watercolor Paint - Linoleum Printing - Silk Screen Printing - Graphic Markers

Phone: 415.517.2701Email: k.a.saroyan@gmail.comWebsite: www.karinasaroyan.comLinkedIn: Karina Saroyan

Web Design - HTML - Adobe Flash - Adobe DreamweaverLanguages Fluent In - English (grew up in the USA) - Russian (born in Ukraine) - Spanish

- Cat cuddler - Dessert connoisseur - Inquisitive explorer - Shoe addict

Academy of Art University. San Francisco, Ca. BFA. Advertising- Art Director. (2010- Current)

Los Angeles Pierce College. Woodland Hills, Ca. Started BFA. (2009-2010)

El Camino Real High School. Woodland Hills, CA. High School Diploma. (2005-2009)

- Guerilla Catering -Social Media Manager/ Bookkeeper2013- current

- Freelance Design -Website/ Logo/ Menu Design2012- current

- Nico’s Tacos -Waitress/ Cashier2011- 2013

- Freshii -Cashier/ Ambassador2010- 2011

Available upon request.

Karina Saroyan

Commercials

Client: Cards Against HumanityArt Director/ Cinematographer/ Animator: Karina Saroyan 2nd Art Director: Jessica Gunston-ParksCopywriter/ Editor: Tim Murakami

Watch: Cards Against Humanity: Q & A

Watch: Cards Against Humanity: Balls

Watch: Cards Against Humanity: Assless Chaps

Client: Planet GraniteArt Director/ Director: Karina Saroyan2nd Art Director/ Codirector: Jessica Gunston-ParksCopywriter: Tim MurakamiCinematographer: Rainer Reyes

Watch: Planet Granite Commercial

Case Studies

Client: Method & The Clean Drop ProjectArt Director: Karina SaroyanCopywriter: Karina SaroyanAnimator: Karina Saroyan

Watch: Clean Drop Project Case Study

Client: InstagramCampaign: Instagram HologramArt Directors: Karina Saroyan & Jessica Gunston-ParksCopywriters: Karina Saroyan & Jessica Gunston-Parks

Watch: Instagram Hologram Case Study

Client: ConEdison Campaign: Caveman KitArt Directors: Karina Saroyan & Jessica Gunston-ParksCopywriters: Karina Saroyan & Jessica Gunston-Parks

Watch: Cave Man Kit Case Study

Read: Cave Man Kit Pamphlet

Social Experiments

Project: From Likes to LettersDirector: Jessica Gunston-ParksEditors: Karina Saroyan & Daniel JohanssonParticipants: Karina Saroyan, Jessica Gunston-Parks, Daniel Johansson, Anders Halkjaer, Carlos Gandolfo

Watch: From Likes to Letters, Main Video

Watch: From Likes to Letters, Behind the Scenes

Project: Meet, Adult Easter RabbitArt Directors/ Camera’s: Karina Saroyan & Jessica Gunston-ParksEditor: Karina SaroyanCopywriter: Tim Murakami

Watch: Meet, Adult Easter Rabbit

Experimental Films

Project: The Sound of Everything and NothingArt Directors: Karina Saroyan & Jessica Gunston Parks Copywriters/ Editors: Karina Saroyan & Jessica Gunston ParksCinematographer: Karina Saroyan

Watch: The Sound of Everything and Nothing

Watch: Dancing Cup

Watch: Be Happy

Watch: A Nightmare

Watch: Where R U

Books

Project: The Survivor’s Guide...Art Directors/ Illustrators: Karina Saroyan & Jessica Gunston-ParksCopywriter: Karina Saroyan & Jessica Gunston-Parks

Read: The Survivor’s Guide to Creating Personal Space In a World With Too Many Fucking People and Not

Enough Bus Seats

The Survivor’s Guide to Creating Personal Space in a World With Too Many Fucking People and Not Enough Bus Seats

Advertising

Client: PETACampaign: Tasty ParadoxArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: PETACampaign: Tasty ParadoxArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: PETACampaign: Tasty ParadoxArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: Batter BlasterCampaign: Pancake ArtArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: McCormick, HomestyleCampaign: Letters from HomeArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: McCormick, HomestyleCampaign: Letters from HomeArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: McCormick, HomestyleCampaign: Letters from HomeArt Director: Karina SaroyanCopywriter: Karina SaroyanPhotographer: Karina Saroyan

Client: Hue, TightsCampaign: Women’s SecretsArt Director: Karina SaroyanCopywriter: Karina Saroyan

When you re fuse to sacr i f ice look ing sexy in co ld weather . . .

It’s ourlittle secret.

Hue doesn’t just make one kind of “tights.” They make them in just about every color, size, pattern, and material your heart desires. We do this because we know how versatile they can be, and we know how crafty women are. So go on and throw on that pair of tights...

Client: Hue, TightsCampaign: Women’s SecretsArt Director: Karina SaroyanCopywriter: Karina Saroyan

I f you ' re hav ing a love/hate re la t ionsh ip wi th your legs for the day . . .

It’s ourlittle secret.

Hue doesn’t just make one kind of “tights.” They make them in just about every color, size, pattern, and material your heart desires. We do this because we know how versatile they can be, and we know how crafty women are. So go on and throw on that pair of tights...

Client: Hue, TightsCampaign: Women’s SecretsArt Director: Karina SaroyanCopywriter: Karina Saroyan

When you have to keep tha t m in i sk i r t look ing jus t a b i t more c lassy . . .

It’s ourlittle secret.

Hue doesn’t just make one kind of “tights.” They make them in just about every color, size, pattern, and material your heart desires. We do this because we know how versatile they can be, and we know how crafty women are. So go on and throw on that pair of tights...

Client: Hue, TightsCampaign: Women’s SecretsArt Director: Karina SaroyanCopywriter: Karina Saroyan

I f t hose r ipped jeans have tha t awkward ho le in them . . .

Hue doesn’t just make one kind of “tights.” They make them in just about every color, size, pattern, and material your heart desires. We do this because we know how versatile they can be, and we know how crafty women are. So go on and throw on that pair of tights...

It’s ourlittle secret.

Client: Hue, TightsCampaign: Women’s SecretsArt Director: Karina SaroyanCopywriter: Karina Saroyan

I f you don ' t have t ime to shave your legs . . .

It’s ourlittle secret.

Hue doesn’t just make one kind of “tights.” They make them in just about every color, size, pattern, and material your heart desires. We do this because we know how versatile they can be, and we know how crafty women are. So go on and throw on that pair of tights...

Client: Internet Explorer 9Campaign: Double VisionArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Internet Explorer 9Campaign: Double VisionArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Internet Explorer 9Campaign: Double VisionArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Pet HeadCampaign: Feel the DifferenceArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Pet HeadCampaign: Feel the DifferenceArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Pet HeadCampaign: Feel the DifferenceArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Air BnbCampaign: Not a HotelArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Air BnbCampaign: Not a HotelArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Air BnbCampaign: Not a HotelArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Bounty, Select a SizeCampaign: Any Mess, Any SizeArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Bounty, Select a SizeCampaign: Any Mess, Any SizeArt Director: Karina SaroyanCopywriter: Karina Saroyan

Client: Bounty, Select a SizeCampaign: Any Mess, Any SizeArt Director: Karina SaroyanCopywriter: Karina Saroyan

Logo Design

Client: Clean Drop ProjectLogo DesignArt Director: Karina Saroyan

Client: Edible ArrangementsLogo RedesignArt Director: Karina Saroyan

Client: NestleLogo RedesignArt Director: Karina Saroyan

NESTLE®

Client: Green KaratLogo RedesignArt Director: Karina Saroyan

Client: Red BullLogo RedesignArt Director: Karina Saroyan

Client: Guerilla CateringLogo DesignArt Director: Karina Saroyan