SAP Africa Forum 2015

Sponsorship OpportunitiesSAP Forum Africa 2015

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WHAT IS KEEPING YOU AWAKE AT

NIGHT?

Table of Contents

3 Overview

4 Sponsorship Packages

5 Floorplan

6 Registration & Gadget Zone

9 Welcome Pack

10 Expo Packages

12 More Opportunities

14 Cocktail Evening

15 Contact Details

Africa Forum 2015 Contents

© 2015 SAP SE or an SAP affiliate company. All rights reserved. 2 / 16

In-line with the recent press reports and SAP’s planned $500 million investment in Africa, the SAP Africa Forum 2015 is set to be one of the most sought after ICT roadshow events on the continent. The information in this brochure provides an outline of the event and all available sponsorship opportunities.

Number of regions 5Expected number of delegates per region 300+Expected total number of delegates 1500+Level of delegates invited Executive levelDuration of conference per region 2 daysPlanned dates of conference March 31 – May 13Regions LocationsSouth Africa JohannesburgAngola LuandaNigeria LagosMorocco CasablancaKenya Nairobi

All sponsorship packages are sold on a first-paid, first-served basis.No contract negotiations will be considered after Friday, 16th February 2015

A continent of opportunity awaits

Africa Forum 2015 Overview


Component Opportunity Cost*Registration Sponsor to own the entire registration process €100,000

from pre-event to the actual conference days in all 5 countries. Package is inclusive of the Gadget Zone, which is a 3x3 space in the atrium set up specifically to promote gadgets. Sponsor to provide all gadgets & devices

Cocktail Party Sponsor to co-own the cocktail party, which €10,000 - €40,000 co-branding this area with SAP to set up will include an informal speaking slot and give-away opportunity.

Expo Stand Sponsor to own 1 of 10 3x3m2 stands in €15,000 - €60,000 one or all five regions (price dependent on package purchased).

Welcome Pack Sponsor to co-brand the welcome pack received €20,000 by all delegates, which will include: Backpack, pen, notepad, and collateral.

*Exchange rate will be calculated at a fixed rate of 14:1 if you are paying in ZAR.

Sponsorship Packages & Branding Opportunities for all Regions

Africa Forum 2015 Sponsorship Packages

4 / 16© 2015 SAP SE or an SAP affiliate company. All rights reserved.

Africa Forum 2015 Floorplan

Gadget Zone

Exhibition

Plenary

Track Sessions

Meeting Booking Entrance Hall Registration


The registration & gadget zone sponsorship option will place the sponsor’s brand at the heart of the delegates interactive journey, including, but not limited to the pre-event registration, access control at the event, expo stand check-in, gadget zone stand and all associated branding opportunities.

COST: €100,000 ALL 5 COUNTRIES / 1500 TOP LEVEL DELEGATESItem DetailsWebsite Key logo placement on the official event website.

Registration Portal The registration portal will be “powered by sponsor” and will be completely co-branded by SAP and the sponsor.

Registration Booths The registration booths will be co-branded by SAP and the sponsor.

Gadget Zone Stand One 6x3m2 stand in premium space in the main walk-through area.

Hostess Uniforms Co-branding of all registration staff uniforms in each of the regions.

NFC Chip Card The 2000 NFC chip cards will be co-branded by SAP and the sponsor.

Devices 33 x smartphones are required to manage the entire NFC scanning process at all registration booths, all expo stands and outside all conference and breakaway rooms. Sponsor to provide devices.

Laptops 8 x laptops are required at each of the registration booths to process and print on each of the NFC chip cards. Sponsors to provide devices.

Registration & Gadget Zone Sponsorship

Africa Forum 2015 Package: Registration & Gadget Zone


The registration system used is a fully customised interactive portal with intelligent backend to enable it to interface with NFC technology found in smartphones. Delegates will register through the portal and receive their unique confirmation and QR code, which they will show to register at the event. Within seconds they will be provided with a printed name tag with NFC chip, which they will use to gain access and check-in at every area of the conference by swiping it on the latest smart devices.

Registration portal

Sponsor branding on

registration booth


Gadget Zone sponsor branding

All devices to be provided by sponsor.The stand pictured may vary from the final stand build.

The Gadget Zone, which forms part of the registration sponsorship package, includes one 6x3m2 stand within the main walk-through area for the display and demonstration of smart devices, gadgets and other trending consumer handheld devices.


Sponsor Branding

The welcome pack will be received during registration by each delegate attending the conference, thus providing one of the very few opportunities where your branded item is taken home and lives on after the event.

Africa Forum 2015 Package: Welcome Pack

Welcome Pack€20,000 for all five regions • The sponsor to co-brand the welcome pack received by

all delegates, which will include your brand on all elements including the backpack, pen, notepad and sponsor collateral.

• This cost is based on 1, 500 delegates. • Should we have more than 1, 500 attendees, the balance of

items will only contain SAP logo. • Should there be less than 1, 500 delegates, the remaining

welcome packs will be given to the sponsor at the end of the last event.

• Free tickets: 2 tickets per region.

Welcome Pack Sponsorship

Actual product may vary from picture shown


There are 10 stands available in the main exhibition hall. Each stand will include the following:

• 1 x 42” LCD screen on the back wall • 2 x Apollo adjustable barstools • 1 x Cocktail table • 2 x 15amp Plug points • 3 x Pendant lights • 3m x 3m Custom stand with bulkhead • Stand closed on 3 sides • Custom triangular counter • Full printed fabric graphics (3sqm) • 9sqm raised floor with carpet tiles

The exclusions are as follows: • Laptop • Additional décor or furniture • Additional power or cabling • External PA System or speakers for laptop/TV • Brochure stands • Any gifting or giveaways • Additional branding and ceiling bulkhead branding availability dependent on venue

Expo Stand Sponsorship

Africa Forum 2015 Package: Expo Stand


Expo Stand Packages

Gold Sponsorship€60,000

• Expo stand in all 5 regions. • Logo on website – tiered. • Logo on invites – tiered. • Logo on start and closing. • Dedicated space – with

branding, for 4 pax for one-on-one meetings in all five regions.

• Access to attendee details (first name, surname and company) .

• Free tickets: 6 per region.

Silver Sponsorship€40,000

• Expo stand in all 3 regions. • Logo on website. • Logo on invites – tiered. • Logo on start and closing. • Dedicated space – with

branding, for 4 pax for one-on-one meetings in three regions.

• Access to attendee details (first name, surname and company).

• Free tickets: 4 per region.

Bronze Sponsorship€15,000

• Expo stand in 1 region only. • Logo on website. • Logo on invites – tiered. • Logo on start and closing. • Access to attendee details (first

name, surname and company). • Free tickets: 2 per region.

Speaker Slot€8,000

• 2 per region only. • Must be accompanied by a

gold or silver sponsorship package.


Lanyards€4,000

• Lanyards co-branded with SAP.

• Lanyards to be provided to delegates in all regions.

• Logo on website (tiered). • Inclusion of all post-

event material, i.e. thank you eMails to attendees, access to presentations and photographs, etc.

• Complimentary tickets: 2 per region.

Lunch€10,000 per region

• Logo on website (tiered). • Sponsor can provide lucky draw prizes (to be

pre-approved by SAP) during lunch. All items to be delivered to the venue by the sponsor on the day of the event.

• Attendees to put business cards in to a bowl and sponsor to receive all business cards at the end of the lunch.

• Access to attendee details and full list of attendees (first name, surname and company) to be delivered one week post-event.

• Inclusion of all post-event material, i.e. thank you eMails to attendees, access to presenta-tions, photographs, etc.

• Five minute speaking opportunity. • Complimentary tickets: 2 per region.

Even More Opportunities...

Africa Forum 2015 Sponsorship: Branding


Tracks€4,000 per track, per region

• Selection of industry/LOB track to sponsor, dependant on availability.

• Branding of room at venue (sponsor to organise own branding, delivery, set up and collection).

• Logo on website (tiered). • 5 minute introduction by sponsor at the beginning of the

first session of the track. This may not include any AV. • Opportunity to provide give-aways in the tracks (sponsor

to organise own items, including delivery and any set up) • Inclusion in all post-event material, i.e. logo in thank you

eMail to attendees, access to presentations, photographs, etc.

• Complimentary tickets: 2 per track sponsored, per region.

Analytics Sports Experience€4,000 per stand, per region

• Logo on website (tiered). • Co-branded with SAP. • 3x TV stands:

- 1x TV containing an X-box for gaming - 1x TV with analytical sports videos and demos (provided by SAP) - 1x TV allocated solely to sponsor for their use • Sponsor can provide lucky draw prizes (to be pre-approved by SAP).

Sponsor to courier give-aways to and from each region. • Opportunity to collect contacts of all delegates at stand. • Access to attendee details and full list of attendees (first name,

surname and company) to be delivered one week post-event.. • Inclusion of all post-event material, i.e. thank you eMails to attendees,

access to presentations, photographs, etc. • Complimentary tickets: 2 per region.


Adrica Forum 2015 Package: Cocktail Evening

Cocktail Party Sponsorship€10,000 • Logo on stage backdrop (in expo area only). • Five-minute welcome address. • Opportunity to provide give-away for lucky prize draw. • Attendees to put business cards in to a bowl and sponsor to

receive all business cards at the end of the event. • Complimentary tickets: 2 per region.

The cocktail sponsorship opportunity is the perfect package for the company that wishes to own the only official networking evening of the conference. It will take place in the expo hall where we will be serving drinks, canapé’s together with light entertainment and background music.

Cocktail Evening Sponsorship Package


Contact Details

Africa Forum 2015 Contacts

Contact Claire Asman, Events Manager, SAP AfricaTel +27-11-202-1033Cell +27-83-442-6912Email [email protected]

For more information about these sponsorship opportunities, please contact Claire Asman at SAP Africa.


www.sap.com/contactsap© 2014 SAP SE or an SAP affiliate company. All rights reserved.No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice.Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary.These materials are provided by SAP AG and its affiliated companies (“SAP Group”) for informational purposes only, without representation or warranty of any kind, and SAP Group shall not be liable for errors or omissions with respect to the materials. The only warranties for SAP Group products and services are those that are set forth in the express warranty statements accompanying such products and services, if any. Nothing herein should be construed as constituting an additional warranty.

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