This is a demonstration of : Loyola University Retargeting Program….Please print this page.

This demonstration will allow you to see Loyola ads throughout the web on websites that will allow the

placement of advertising on their site. Not every website will be able to carry (or deliver) these

communications to every potential Loyola website visitor due to a number of variables that determine ad

delivery throughout the internet. However, the purpose of this demonstration to show you in real-time how

this technology works:

You will be looking for ads like these (this is just a sample of a few) during the retargeting process:

1) DELETE BROWSER COOKIES

To achieve the quickest results for this demonstration you should delete all unnecessary cookies in your

browser. Simply go to your control panel, open internet options, click “settings” on your browsing history

panel, click view files, and this will bring you to your temporary internet file folder (all the cookies stored on

your browser).

Next: under the “edit” tab (upper right corner of your screen) click “select all”…which will highlight your stored

cookies. Go to the “file” tab, click delete, then yes. Your browser is now clean of most cookies.

2) GO TO OTHER WEBSITES

Next, copy and paste one or more of these Loyola url’s to your internet explorer browser:

www.loyno.edu

http://apply.loyno.edu/

http://css.loyno.edu/nursing/doctor-nursing-practice

http://css.loyno.edu/nursing/general-information-and-application

Hit enter and go to the selected web page. After the page is fully loaded on your screen, close it out and load

in this sample website url www.hi5.com (Hi5 is the worlds third largest social site behind Facebook and

MySpace) or http://www.datpiff.com (an African-American mix-music site) or http://imageshack.us (on line

imaging hosting company). . These are good “test” sites because our server is the only outside ad delivery

platform they use, so we can get most ads delivered immediately…but not always. They sell their own

advertising as well, and are sometimes temporally oversold and cannot accept our ads.

3) SEE ADS APPEAR

As soon as you reach this site, Loyola ads should appear. If not, simply refresh the page one or two times until

the ads appear.

To experience this on Yahoo…go to: http://weather.yahoo.com/ or http://www.rivals.com/ or

http://sports.yahoo.com . Normally, on Rivals you will have to refresh, or change pages, a few times before an

ad is delivered.

Please remember: These are sites usually display our retargeting ads on a relatively consistent basis.

However, sometimes these ads may not appear because the website publisher may have pre-sold inventories

to other advertisers as a sponsorship…meaning only their ads appear for a set period of time (day, week ,

month, etc). If this happens, simply try this process again, or just keep browsing the web until you are served.

If you are experiencing difficulty, or have questions, please call me at 401-484-2400 or email me at

sbogue@recruemedia.com.

Steven Bogue

Recrue Media