Salesforce AppExchange: 7 Sales Operations Insights to Drive Growth and Productivity
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Transcript of Salesforce AppExchange: 7 Sales Operations Insights to Drive Growth and Productivity
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Sales Operations Insights to Drive Growth and Productivity7
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HOW CAN YOU GROW SALES WITH GREATER EFFICIENCY?For sales operations, one mission tops all others: Drive sales productivity.
But in this world of digitally-enabled, always-available, data-savvy
customers, how can sales teams effectively manage the flow of
information and still close deals?
Sales operations leaders, get seven insights to help you and
your sales team improve efficiencies and grow revenue.
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Today, buying teams are larger, buying cycles are longer, and buyers are more
knowledgeable than ever before. That’s why delivering the right information to
the right person at the right time in the right format is essential to enabling your
sales team to move opportunities forward.
45% of the buying decision at the enterprise level is made before your potential buyer even says hello.IDC’s Sales Enablement Overview
1Deliver Information at the Right Place and Time
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In an average week, technology sales professionals spend eight hours developing client presentations, five hours searching for marketing collateral, and four hours trying to find customer information outside the organization. EMI Industry Intelligence Report
Increase Productivitywith Cloud TechnologySales professionals lose more than 100 days each year to non-sales activities.
To save time and significantly increase the productivity of their teams, effective
sales operations leaders leverage cloud-based technology and data solutions to
organize information and make it readily available to sales teams.
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How Velocify Helps Your Sales Team Focus on Selling
Provides guided selling and activity prioritization, which leads to more predictable sales performance.
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Offers a distribution engine that assigns leads based on territory, skill, performance, schedule, and more.
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Drives rapid inquiry response, so reps respond to leads faster and close more opportunities.
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Gives sales management tighter control over the selling process and more granular visibility into their team’s daily performance.
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We’re just more efficient with every lead now thanks to Velocify. Jane Riley, Sales Executive, eHarmony
LEARN MORE
FEATURED APPS
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Over 60% of best-in-class companies use sales forecasting data to determine which deals are most likely to close. Only 25% of ‘laggard’ companies do the same.
Aberdeen Group’s “Customer Engagement Has Evolved. Can Your Sales Team Keep Up?”
Base Decisions on Data, not FeelingsYou’ve probably had salespeople ask for extended deadlines or better discounts
because they have a “great feeling” about a potential deal. While optimism is a positive
personality trait for a sales professional, it’s not a good forecasting tool. Successful sales
operations leaders empower their sales teams with sophisticated analytics that help
them make decisions based on facts and inarguable data, not intuition.
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Users of Configure-Price-Quote sales enablement tools are nearly twice as effective at avoiding ‘no decision’ sales losses compared to non-adopters. Aberdeen Group’s “Configure-Price-Quote: Better, Faster Sales Deals Enabled”
Leverage Sales Enablement Tools to Close DealsSavvy sales executives must know when to fish or cut bait in order to use their
resources more effectively and maximize results. Sales operations leaders can
support smart decision making with tools such as CPQ solutions, which let
salespeople offer proposals and pricing that have been reality-checked,
error-reduced, and quickly generated.
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How SteelBrick CPQ Helps Close More Deals
Applies consistent pricing and discounting rules.
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Generates customer-friendly quotes, proposals and contracts.
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Automatically creates renewal quotes and reminders in Salesforce.3
With SteelBrick, our reps don’t worry about inaccuracies anymore. Lars Nilsson, VP of Field Operations, Cloudera
LEARN MORE
FEATURED APPS
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To succeed, companies need to consider a mobile-first strategy — a holistic approach within agile selling and service that begins with defining the desired outcomes and then determining how mobile can enable them.
Accenture’s “Transforming Sales and Service with a Mobile-First Strategy”
Enable Your Team to Go MobileMediocre performance costs companies 3.2% in potential revenue, in part
because they under-utilize mobile technologies. Mobile technologies help
organizations shorten sales cycles, increase productivity, promote information
exchange between sales and service, and transform customer interactions.
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In 10 years, the dominant form of signature will be digital, with adoption driven by rampant uptake in consumer technology. Forrester Research’s “The Forrester Wave: E-Signatures, Q2 2013”
Increase Sales Efficiencies with Automated TransactionsElectronic signatures are one example of automated transactions that use technology to
streamline sales processes and leverage best practices. E-signatures help shorten sales
cycles, save money, improve customer experiences, increase compliance, and provide
visibility into transactions to eliminate sales inefficiencies.
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How e-SignLive Helps Automate Sales Transactions
Gives you the tools to prepare, manage, and send documents for e-signature in real time, directly in Salesforce.
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Monitors every transaction digitally, making it easier to access documents faster so there’s never a delay in moving deals forward.
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Makes the customer onboarding process easier and faster.
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LEARN MORE
It used to take a couple of days for us to get a contract signed on paper. Since we introduced e-SignLive, Sunco customers have been able to get a loan instantly and complete the purchase faster, which makes them happy.
Shane Kimberlin, co-owner of tanning bed distributor Sunco Tanning
FEATURED APPS
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A sales organization’s CRM and other platforms or applications must be integrated, robust, and cost-effective. The goal is for these assets to deliver value to the sales team in a scalable, flexible fashion. ZS Associates’ “The Power of Sales Analytics”
Choose the Right Platforms and Systems to Scale Your BusinessSales operations teams that deliver the greatest impact set themselves apart as
strategic partners who detect and respond to emerging trends. Connected sales
operations leaders are mission-focused, scaling their businesses with platforms
and systems technology, as well as apps that provide a flexible response to any
business challenge.
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APPEXCHANGE: HELP YOUR SALES
TEAM MOVE FASTER WITH
1,000+ SALES APPS
Beyond these seven insights, sales operations leaders can take advantage of more than 1,000 AppExchange sales apps to sell faster and smarter. From compensation and contract management to quotes and orders, there is an app for every part of the sales organization.
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VISIT THE APPEXCHANGE