Sales vs. Marketing: The Original Game of Thrones
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Transcript of Sales vs. Marketing: The Original Game of Thrones
A LOOK INSIDE THE STRUGGLE FOR
POWER TERRITORY & RECOGNITION
LET’S TAKE A LOOK AT THE HOUSES BATTLING
FOR POWER IN OFFICES EVERY DAY
LIKE MOST GREAT BATTLES, THE FIGHT BETWEEN
SALES AND MARKETING IS ABOUT TERRITORY
LET’S TAKE A LOOK AT THE COMBATANTS ON EACH
SIDE OF THIS FIGHT AND WHAT IS DRIVING THEM
DESPITE THEIR DIFFERENCES, MARKETING
AUTOMATION PROVIDES A CHANCE FOR PEACE
BETWEEN THESE HOUSES
With features like lead nurturing, automatic lead scoring and grading, and accurate
ROI reporting, automation has the power to finally align sales and marketing to create
one cohesive, powerful team.
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