Sales Management

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Sales Management Introduction to Sales Management – Topic 2

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Sales Management. Introduction to Sales Management – Topic 2. Why Personal Selling is Important. Most Persuasive Most Expensive 10% of All Jobs Comparison (notes). What is Sales Management?. Definition What do they Do?. Why is this job challenging?. Financial Performance - PowerPoint PPT Presentation

Transcript of Sales Management

Page 1: Sales Management

Sales Management

Introduction to Sales Management – Topic 2

Page 2: Sales Management

Why Personal Selling is Important

• Most Persuasive• Most Expensive• 10% of All Jobs• Comparison (notes)

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What is Sales Management?

• Definition• What do they Do?

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Why is this job challenging?

• Financial Performance• Where the Rubber Meets the Road

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Managing Salespeople is Tough

• Free Spirits• Best Salespeople are Very Important to the

Firm• Develop New Business??• Pay – for – Performance• Leadership is Essential

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Managing Within the Company?

• Production• Supply Chain• Finance• Represent Customers

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Who are Sales Managers?

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What do they Do?

• Selling – 29%• Admin – 25%• Service Coordination – 17%• Travel – 15%• Meetings – 14%

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Macro Challenges

• Globalization• Short Product Cycles• Fewer Suppliers• Retailer Power• Relationship Selling

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Challenges Continued

• Sales Teams• Inside Selling• Productivity Focus