Sales Force Titan

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    Binding Relationships for a lifetime

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    About Titan IndustriesThe success story began in 1984 with a jointventure between the Tata Group and the Tamil

    Nadu Industrial Development Corporation.Titan Industries has Indias largest retailnetwork.Business in 30 International Countriesspecifically Middle East and Asia Pacific RegionBacked by over 6,000 employees.

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    Product Brief Watches & Brands Titan,Sonata,Fastrack,Tommy Hilfiger, HugoBoss,Fcuk.Jewellery DivisionTanishq,Zoya,Goldplus.Eyewear

    Eye + StoresPrecise Engineering Division

    AS9100 B Certification

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    Market SizeTitan Industries Limited a One + BillionCompany.

    Approx. 70 % ( 3800 Crores) from Watches in thewhite market.Approx. 50 % (1800 Crores) from Jewellery in thewhite market.

    Approx. 20 % (200 Crores) from Eye Gear in thewhite market.

    Approx. 10 % from Precise Engineering Division

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    Vision an Mission for Year 2012-13Our Vision:To be a world-class, innovative, progressiveorganization and to build Indias most desirable

    brands.Our Mission: To create wealth for all our stakeholders by buildinghighly successful businesses based on a customer-

    centric approach, and to contribute to thecommunity.

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    Our Values and Standards Total customer orientation Employee appreciation

    We value and respect TitaniansPerformance culture and teamworkCreativity and InnovationPassion for excellence

    Corporate Citizenship We ensure that a part of our resources isinvested in environment and communitybetterment.

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    Sales Team HierarchyCEOBU Head

    NSMRSM

    AM Or ARMSO i.e.. FIELD FORCE

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    Sales Force DesignRetail Network : Functions through 2000 ExclusiveWorld Of Titan Channels, more than 7000 indirectpoints,200 Tanishq and 250 Eye Plus Stores.South RegionWest RegionEast Region

    North Region Geographical Distribution.

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    Territory AlignmentRSM heads four regions.

    ASM heads Territories.

    SO numbers are decided taking into the geographicarea and the potential of the business. Also theexperience and the salary structure differsconsidering this factors.

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    Macro Business PlanningTop Line Management decides the number considering the Regional Performance and factor like GOLY.Pan India BU unit.Regional Budget is prepared.Generally a growth of 20 % is GOLY.

    Accordingly the Retail Chains,Distributors,MBO andall other format stores are allotted the targetsannually and a monthly or a quarterly review is takenby RSM Region wise.

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    Macro Business PlanningRSM prepares an initial budget requirement for marketing plans region wise respectively

    A collated data is provided to NSM.NSM approaches to the Finance Department for thesame.1 % of dealer turnover is what is generally taken as

    Marketing Budget for Dealers & Distributors. At times company's' overall profit is also taken intoconsideration.

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    Recruitment PlanRSM requirement to NSM for SO.NSM to Top Management.

    A detailed understandingHR role calls out for the position as per the requiredeligibilityInternal Mobility at Tatas. OutsourcingCampus Placements MTs Concept of TASS

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    Sales Force Hierarchy

    MD &CEO

    BusinessHead

    NSM

    RSM East

    ASM

    RM

    RO

    RO

    RM

    RO

    RO

    RSM West

    ASM

    RM

    RO

    RO

    RM

    RO

    RO

    RSM South

    ASM

    RM

    RO

    RO

    RM

    RO

    RO

    RSM North

    ASM

    RM

    RO

    RO

    RM

    RO

    RO

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    Organizational Structure

    Board

    MD &CEO

    Finance Head

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