RSA Conference 2008

Staff Meeting

2 January 29, 2007 RSA Conference 2007 Staff Meeting

Agenda

> What is the RSA Conference?

> What is CA Doing at the RSA Conference? Marketing

CA Booth

Dave’s Keynote

CA Speaking Sessions

CSO Networking Reception

1:1 Meetings

Other CA Activities

> What are the Staff Responsibilities and Key Contacts?

What is the RSA Conference?

Show Details

4 January 29, 2007 RSA Conference 2007 Staff Meeting

RSA Conference 2008

> Dates: April 7-11, 200

> Venue: Moscone Convention Center, San Francisco, CA

> Attendance: 17,000+

CSO, CISO, Security and IT Directors and More!

> Conference Theme: Alan Turing, British cryptographer, mathematician, logician, philosopher and biologist (1912-1954).

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Continued…..

> 17 tracks and over 220 sessions

> Over 350 exhibitors

> Keynote addresses: RSA Security: Art Coviello, President EMC Security Division Symantec: John W. Thompson, Chairman and CEO Microsoft: Craig Mundie, Chief Research and Strategy Officer VeriSign: Jim Bidzos, Chairman Tipping Point: Brian Smith, Chief Architect IBM: Val Rahmani, General Manager ISS Division Numenta: Jeff Hawkins, Founder CA: Dave Hansen, Sr. VP and GM Security Division Oracle: Thomas Curian, Sr. VP, Oracle Server Technologies Dev Al Gore, Former Vice President and Nobel Laureate

What is CA doing at the RSA Conference?

7 January 29, 2007 RSA Conference 2007 Staff Meeting

CA at the RSA Conference 2007

> Platinum Sponsor

> 30x30 Booth #1432 - includes 7 solution oriented demo stations, a Partnering with CA station and a theater

> Theme: “Strategic Security is greater than any single security product”

> Dave Hansen Keynote

> CA Speaking Session

> Industry Events

> CSO Networking Reception

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Pre-Show Promotionca.com/rsaconference

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Pre-Show PromotionEmail Invitation

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Pre-Show PromotionPostcard

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Pre-Show PromotionRSA Conference Web Site

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RSA Conference Program Guide Ad

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Exhibition Floor Plan

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CA Booth Look & Feel

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CA Booth Posters

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CA Booth Tabletop Signage

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CA Booth Demo Station Signs

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CA Booth Event Schedule Flyer

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CA Booth Solution Demonstrations

> Security Compliance Process Automation

> Security Compliance Through Effective Log Management

> Identity Lifecycle Management

> Server Resource Protection

> Secure Web Business Enablement

> Enforce and Validate Compliance for Your Mainframe Security

> Integrated Threat Management

> Partnering with CA

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CA Booth Plan View

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Other CA Booth Highlights

> Theater presentations Are You Smarter than a Fifth Grader CSO? (2x / hour) Enterprise Business and Security Optimization (Deloitte)

> Literature CA Security Management Solutions Brief IAM Solutions Brief SIM Solutions Brief Threat Management Solutions Brief

> Giveaways CA logo shopping bags CA logo pens

> Daily drawing – enter for a chance to win one of three 3 Garmin nuvi 250W Personal Travel Assistant on Tue, Wed, Thu

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CA Booth Drawing Entry Card

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Dave’s Keynote Address

> Thur, April 10, 2:35 PM

> Presentation sounding a “wake up” call for CIOs

> 30 second advertisement video Runs all day Thursday in the keynote theater

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CA Speaking Sessions

> Liberty Alliance Workshop - Apr 7 at 1-5 PM

> OSIS User-Centric Interop - Tue, Apr 8 and Wed, Apr 9 at 11:00 AM – 6:00 PM

> Compliance Without Borders - Thu, Apr 10 at 9:10 AM

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CSO Networking Reception

> Who Should Attend? Senior security managers

> RSVP Date? Apr 9, 2008

> Who will be there? Security Management VPs

and Directors

> Contact Robin Conklin to RSVP or for more information

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Available 1:1 Meetings

> Dave Hansen

> Vadim Lander

> Bill Mann

> Dave Culbertson

> Dave Earhart

> Paul Engelbert

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Other CA Activities

> SC Magazine Awards Dinner: Tuesday, Apr 8 at 6:30 PM Nomination: Best Enterprise Security Solutions

What are Staff Responsibilities and Contacts?

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Staff Responsibilities

> Travel Dates: arrive April 6/7 and depart on April 10/11

> Travel Itinerary: You are responsible for your own air travel arrangements. All rooms in the CA blocks have been assigned.

> Hotels: RSA Conference hotels are posted at

> When you arrive, pick up your exhibitor pass at the exhibitor registration area

> Business appropriate dress code (CA Polo, khaki or black pants, dark shoes)

> Mandatory Staff Meeting: April 7 at 4:00 PM at the CA Booth #1432 Demo staff will receive 2 CA shirts Review conference agenda and onsite logistics

> Expenses: Follow CA’s standard expense policy

30 January 29, 2007 RSA Conference 2007 Staff Meeting

Key Contacts

Name Role Cell Phone

Elliott Lowe Overall event management, leads, meeting room

631-291-0028

George Ceglinski Event logistics, technical support

631-334-9044

David Kirkdorffer Registration desk 617-388-5181