Royal Caribbean Cruises Ltd. January, 2010 · 15/11/2012 · Royal Caribbean Cruises Ltd. November...
Transcript of Royal Caribbean Cruises Ltd. January, 2010 · 15/11/2012 · Royal Caribbean Cruises Ltd. November...
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Technology Trends
Bill Martin, CIO
Royal Caribbean Cruises Ltd.
November 15, 2012
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The Age of the Customer Trends
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Consumer Technology (March, 2012)
2002 2004 Oct, 2008 Jun, 2007
Mar, 2010 Feb, 2011
300M Devices
450K Apps 183M Devices
500K Apps
Windows?
Trends
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Consumer Technology (Now)
2002 2004 Android iPhone
Mar, 2010 Feb, 2011
136M in Q3
~675K Apps
27M in Q3
~750K Apps
Oct, 2012
Trends
Trends
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Source: Gartner & IDC, Oct, 2012
Smartphone By O/S thru Q2, 2012 Trends
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Smartphone
Operating
System
3Q 2012
Shipment
Volume
3Q 2012
Market
Share
3Q 2011
Shipment
Volume
3Q 2011
Market
Share
Y-O-Y
Change
Android 136.0 75.0% 71.0 57.5% 91.5%
iOS 26.9 14.9% 17.1 13.8% 57.3%
Blackberry 7.7 4.3% 11.8 9.5% -34.7%
Symbian 4.1 2.3% 18.1 14.6% -77.3%
Windows 3.6 2.0% 1.5 1.2% 140.0%
Linux 2.8 1.5% 4.1 3.3% -31.7%
Others 0.0 0.0% 0.1 0.1% -100.0%
Totals: 181.1 100.0% 123.7 100.0% 46.4%
* Top 6 smartphone mobile O/S’s, Shipments and Market Share, Q33, 2013 (in Millions) – C/Net, Oct, 2012
Q3 2012 Smartphone Market Share Trends
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What we do with them …
Paid 1. Angry Birds
2. Cut the Rope
3. Angry Birds Halloween
4. Talking Rex the Dinosaur
5. Fruit Ninja
6. America's Election HQ
7. Cartoon Wars 2: Heroes
8. Splinter Cell Conviction™
9. Sons of Anarchy
10.Doodle Jump
Free 1. Ragdoll Blaster 2
2. StickWars
3. NudeRunner-Girl Edition
4. Bubble Shooter Free
5. VLC Media Player
6. Gun Bros
7. Texas Poker
8. Talking Roby the Robot
9. Riddim Ribbon
10. Toy Story 3 Memory Match
* Apple US: Week Ended November 10, 2012
Trends
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Royal Connect – Guest Mobility 2009
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iLounge (Internet Café + Apple Retail) 2010
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Art Tours
Wine & Tapas
Interactive Dinner Menu
Onboard Tablet Applications 2010-11
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Royal Planner
Informational
Revenue Generating
2012
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The Connected Consumer 2013+
Always on
Everything stored in ‘the cloud’
Always within reach
Always able to find answers
Less need to plan in advance
Constantly sharing
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Typical Connected Consumer Home
Latency =
150 ms
Typical
Capacity =
6 mbps
Average Household = 2.6
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The Industry “Achilles Heel”
23,000 Miles
Latency =
750 ms
Typical
Capacity =
1 to 4 mbps
X 4
Average Ship Capacity = 2,000+
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What’s the Right Option?
• C Band
• Ku Band
• HTMS™ Ku-band
• WiMax
• Microwave
• Ka Band
• Some Combination?
Each has unique Pros and Cons
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Is this the Next Big Thing?
Latency =
100 - 150 ms
Capacity =
350 mbps
Mid-Earth
Orbit Ka Band
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Thank You
Q & A