Enterprise Social: The Future of CollaborationIncluding updates from the SharePoint Conference 2014

Agenda

Microsoft’s Vision for Enterprise Social

Evolution of Social Collaboration

The Future of Collaboration

Social Analytics & Governance

Integration

Achieving Success

Q&A

Our Speakers

Jennifer WoodburyProduct Marketing Manager, Microsoft

Jean-Marc KrikorianAlliance Director, BrightStarr

Kunaal KapoorVP Consulting, BrightStarr

Patrick FalgoustVP Consulting, BrightStarr

Enterprise Social

According to Gartner, over 75 percent of

Fortune 1000 companies will undertake

some kind of online social-networking

initiative for marketing or customer

relations purposes by 2014.

#worklikeanetwork

Work like a network.Enterprise Social and the Future of Work:

The world has become a giant network.

#worklikeanetwork

Fasterresponses

Personalizedservice

Betterexperiences

Your customers expect more.

#worklikeanetwork

Yet, we continue to work like we always have.

#worklikeanetwork

#worklikeanetwork

Seamless social experiences across familiar Microsoft applications,

all delivered on an enterprise-grade platform

Work like a network.

#worklikeanetwork

Listento conversations

that matter

Adaptand make smarter decisions

Growyour

business

Work like a network.

#worklikeanetwork

Listen

more visibility into other departments and office locations

76 %Adapt

improvement in project collaboration

37 %Grow

of business leaders agree that internal social tools stimulate innovation

93 %

Red River, 2013Inside Communication, 2012

Yammer, 2013

Jimmy notices customer sentiment trending down on Microsoft Social Listening

Becky responds that the sustainable clothing line has been delayed, attaching the live roadmap from OneDrive

Within Microsoft Dynamics CRM, Jimmy alerts his team on Yammer that customers want sustainable clothing options

Jimmy views the roadmap and a relevant file is suggested to him on his Oslo app thanks to the Office Graph

#worklikeanetwork

Listento the conversations that matter.

Jimmy develops and shares a business case PowerPoint directly from OneDrive to his manager, Jane

Jane shares the proposal with Manufacturing and Sourcing Groups on Yammer for feedback

Jane schedules a Lync meeting with Outlook so the team can co-edit the proposal for executive approval

With sign-off from Manufacturing and Sourcing, executives agree that this is a viable plan to lift customer sentiment and loyalty

#worklikeanetwork

Adaptand make smarter decisions.

Production on the sustainable clothing line begins, thanks to international coordination over Lync and Yammer

Existing and new customers are made aware of the new sustainable clothing line through a campaign managed with Microsoft Dynamics Marketing

Jimmy sees a lift in customer sentiment while monitoring Microsoft Social Listening, and sales trend up on Microsoft Dynamics CRM

#worklikeanetwork

Growyour business.

The Evolution of Social Collaboration

Microsoft & Yammer

Evolution of Social Platforms

IMEmailPhone Voice & Video

Social Networking

Source: Gartner

Problem

Have an Idea

Build team

Collaborate

Create Aweso

me output

s

Store

Search

Access to Limited people

No online collaboration media

Output ends in mailbox or Shared Drives

People cannot find content

Reinventing the wheel

Key Features:

• Create and share content

• Social tagging• Follow documents,

sites, tags and people• Personal Newsfeeds• Team Newsfeeds• Communities• Profiles• My Sites with personal

quotas

SharePoint Social

Yammer

Key Features:

• Cloud only• Communities (groups)• Social tagging• Easily share internal

and external content• Follow people, groups,

announcements, conversations, messages and tags.

• Intelligent activity feeds• Profiles

Leverage the power of the platform

Modern SharePoint Portals

• Accessible whenever, wherever, on whatever device

• Information Architecture aligned with Business Goals and Objectives

• Usability is a prime consideration.

• Focus on Users and common tasks

Download Abt Associates Case Studyat brightstarr.com

SharePoint

Yammer

Yammer brings it all together

• Use it Separate and Together

• Engage and Connect

• Social Glue

The Future of Collaboration

Coming soon…

Yammer is Private and Secure

Office GraphBuilt using the Open Graph protocol (http://ogp.me/)

Meet Oslo (codename) The 1st app that uses Office Graph to surface personalized insights

The Office Graph MapsRelationships among people and information.

Extending the Group Experience

Group social feed in Yammer

Group inbox in Outlook Web App

Group calendar (green) viewed alongside personal calendar

Group document library

Creating Inline Social Experiences

You can now see Yammer conversations side by side with PowerPoint Online presentations and other documents

Important Content At Your Fingertips

Social Analytics & Governance

Measuring User Adoption

Analytics

• Monitor your adoption and usage.

• Understand user patterns and facilitate adoption.

• Go-live is not the end, it’s just the beginning!

ViewPoint Enterprise

Visibility across your enterprise social networks

• User adoption across collaboration platforms

• Group adoption across collaboration platforms

• Reports on activity: posts, likes, shares & files

• Rank orders all groups most active & least active

• Allows admins to manage group sprawl by deleting inactive groups

• Allows admins to delete Yammer content containing

monitored keywords

Integration

Supporting Business Critical SharePoint

Line of Business Integration

• Microsoft– Yammer– Microsoft Dynamics

CRM– Microsoft Project

Server• Data/BI

– Hyperion– Webtrends Analytics– Vizit – Brightcove– Tableau

• HR– PeopleSoft– Oracle– Success Factors*

• Social– LinkedIn– Instagram– Facebook– Twitter

• Video– Vimeo– YouTube– Siebel

– Other• Thompson

Reuters • SAP• Lotus Notes • Salesforce• Weather

Underground• RSS

AppsYammer Apps Market

• Mobile Applications• Desktop Applications• Line of Business Integration• Value Added Services

CRM Integration

SharePoint and Yammer Integration

Yammer Rest API

Yammer App for

SharePoint

Yammer Embed

Yammer App for SharePoint

Rugby Football Union increase productivity with SharePoint & YammerMost recently, BrightStarr have completed an exciting

enterprise social implementation with the Rugby Football

Union, the governing body of rugby in England. With the

Rugby World Cup 2015 soon to arrive, the RFU has adopted

enterprise social technology to support its work to grow the

game of r ugby surrounding the tournament. Working with the

RFU on their intranet, which had a specific focus on enterprise

social, was a fresh new challenge for BrightStarr. We not only

worked very closely with Yammer in developing a bespoke

enterprise social solution, but we also got to be part of the

organisational engagement, delivery and rapid take up of the

solution by the staff, especially the Yammer platform.

Office 365 Yammer Integration Timeline

Success

Supporting Business Critical SharePoint

Lack of trust with employees Cannot quantify the ROI

Lack of executive sponsorshipLook beyond technology to be

successful

Challenges

What do you need?

80%

of social business efforts will not achieve the intended benefits due to inadequate leadership and an overemphasis on technology.

Technology

Culture

http://www.gartner.com/newsroom/id/2319215

Undercover BossFrontline PerspectiveChallengesSuccessFrustrations

Culture Move from Command and Control to Network: Open, Fluid, Fast

Build the “A Team”Executive SponsorsChampions Business Owners Community Managers

Social is about empowering

bottom-up organization

Individuals | Communities | Groups

to make top down business goals successful

Increase Revenue | Lower Costs | Reduce Turnover

North America+1 888 777-6850

usa@brightstarr.com

United Kingdom+44 (0)1483 239240uk@brightstarr.com