Good to great.Rotary Club of Missoula

What this club means to you?Opportunity to serve: financially, with time,

with skills (or all three).FellowshipEducation on community, national and

international issues.NetworkingProud to be involved.Opportunity to give back.

Key issues facing the club:Forecasting $15k less in revenue this yearRetention of members is off.

181 members: 6/30/2009166 members: 6/30/2010

Not attracting new members/keeping new members like we should be.

Club is aging.Participation is off.

What does less money and fewer members mean?

Are we better equipped to serve with fewer people?Are we better equipped to give with less financial

resources?Is fellowship better with fewer people and less

diversity?Is our ability to network hamstrung with fewer people?Does the pride we have in our club suffer?Does more responsibility fall to a smaller number of

people?

Perception problems.

Membership Decline: Core Underlying Issues

Target Market

Membership Decline: Core Underlying Issues

Club Structure

Membership Decline: Core Underlying Issues

New Member Committee

Membership Decline: Core Underlying Issues

Membership Committee

Membership Decline: Core Underlying Issues

www.joinmissoularotary.org

Communications Committee

Membership Decline: Core Underlying Issues

Budget 2010/2011Two months in to our fiscal year.Current revenues means we have to make

cuts.Options:

International GivingCommunity GivingORHoliday PartyOther internal expenses

2010 2009

June $0 $23,228

July $64,738 $44,343

August $ 8,002 $17,892

Total $72,740 $85,463

Shortfall ($12,723)

What do we need?Agreement from each

club member to take our club from good to great.

Agreement that fewer members and less money makes for less of a club.

Agreement on who we are trying to attract.

Agreement to change our board member/committee chair structure.

New Member Committee needs strong leadership. Who?

New Member Committee needs a great project. What?

Membership committee needs a target list, website, quota, something to sell and quarterly Rotary orientations.

What do we need? Continued.Communications Committee

needs to strengthen media ties and improve public relations to make the right impressions/change perceptions.

Decision on budget cuts.Agreement to table the price

point discussion and focus on club value first.

Agreement that it won’t be a light switch but a work in progress.

Agreement that Kathy will report once a month on where we are at against objectives.

Committee members who will do the work of their committee.

Committee Chairs/Board Members who will tackle issues, provide tools and strategy and direction to committee members.

Four Way TestIs what we have presented today the

truth?Are changes being recommended fair

to all involved?Will changes being recommended

build goodwill and better friendships?Will changes being made be beneficial

to all concerned?