Roosevelt Row Artists' District: Creative Placemaking in Downtown Phoenix

#grandavenue ROO

SEVELT ROW

: Artists’ District

ROOSEVELT ROW: ARTISTS’ DISTRICTCreative Placemaking in Downtown Phoenix

A PROJECT OF THE ROOSEVELT ROW

COMMUNITY DEVELOPMENT CORPORATION

#rooseveltrow#rooseveltrow

#evanschurchill

#garfield

#dtphx

Over the next 5, 10, 15 years–

What will we create together?

Creative Commons Copyright 2013

Attribution-NonCommercial-ShareAlike

Roosevelt Row Community Development Corporation

922 North Fifth Street

Phoenix, AZ 85004

[email protected]

www.rooseveltrow.org

CREATE. CONNECT. CULTIVATE.

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Contents

Creating Our Place 5

What is Roosevelt Row? 9

Where is Roosevelt Row?

M A P : A 1 0 - M I N U T E W A L K F R O M L I G H T R A I L 11

M A P : B U S I N E S S D I S T R I C T D E T A I L 13

Investment Impact 15

Who is Investing in Roosevelt Row? 17

Feast on the Street 19

Expanding the Adaptive Reuse of Temporary Space Program (A.R.T.S.) 21

Community Input & Engagement 26

Teddy’s To Do List 33

Guiding Principles 37

Walking is a Revolutionary Act in Phoenix 39

Acknowledgements 41

Creating Our PlaceThrough the leadership of visionary advocates including Rocco Landesman, former Director of the National Endowment for the Arts, and Carol Coletta, former Director of ArtPlace, creative placemaking has become a new national field of professional practice and a focus for building better and healthier communities through concentrated investment in arts and culture. Creative placemaking is fueling the revitalization of urban and rural areas, creating jobs, and increasing economic competitiveness by supporting the work of artists that are deeply connected to their communities.

Art exhibitions and performances on Roosevelt Row, like this event at Jobot Coffee, draw public audiences and fellow artists into the heart of downtown.

PHOTO BY LINDSAY KINKADE

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‘Getting to know the city’s art scene has been as important as finding a decent cup of coffee.’

–CATHARINE ROSSI, ON WHY THINKING LOCALLY

WORKS WELL, CRAFT

Candy Jimenez, Liliana Gomez & Dulce Dance Co at the Phoenix Center for the Arts, featured in the TruPhx photo series by Hector Primero.

PHOTO BY HECTOR PRIMERO & BRENDA DAVIS

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In 2012, Roosevelt Row Community Development Corporation received funding from both ArtPlace and the National Endowment for the Arts to build upon creative placemaking in downtown Phoenix. This support has allowed Roosevelt Row CDC to actively engage significantly more community members. Outcomes include a community engagement process, expansion of vacant lot activation, business incubation, and production of Feast on the Street, an artist-driven collaboration that brought a half-mile long dining table to the heart of downtown Phoenix.

Roosevelt Row CDC is developing an “Artists’ District” rather than the more traditional model of an “Arts District.” An “Arts District” is typically comprised primarily of commercial art galleries. An “Artists’ District,” is focused on a complete community; a dense, diverse and walkable area that includes all of the amenities needed for daily life within an easy walk. Walking is a revolutionary act in a city largely defined by the automobile. You can live in Roosevelt Row without a car.

Situated within the one half-mile Transit Oriented District (TOD) around the Arts District Light Rail Station, Roosevelt Row Arts District offers a viable alternative for pedestrians, bicycles, and public transportation as primary means of navigating the city. It is a key place where diverse individuals and ideas come together, where innovation and creativity are fueled.

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MAGAZINE PHOTOS BY CHRIS HINKLE

The June 2013 edition of Sunset Magazine featured new and long-established restaurants, galleries, and other local businesses.

PHOTOS BY ANDREW PIELAGE AND LINDSAY KINKADE

Pie Social

Valley of the Sunflowers

Restaurants & Bars

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Chile Pepper Festival Art Galleries

Feast on the Street First Fridays

Performance Food Truck Festival

What is Roosevelt Row?Roosevelt Row is both place and idea, a gathering of people invested in a more vibrant and more livable urban community.

Roosevelt Row Community Development Corporation (CDC) is a 501(c)3 non-profit service organization established to further the unique cultural character and creative assets of the Roosevelt Row Arts District, to advocate for the continuing presence and role of the arts, particularly individual artists and small businesses, in the revitalization and vibrancy of downtown Phoenix, and to foster a dense, diverse, walkable and sustainable urban community. Roosevelt Row CDC is guided by a volunteer Board of Directors.

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15 minute w

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DETAILED MAP OF BUSINESSES P.12–13

Margaret T . Hance Park

Japanese Friendship Garden

Dog park

Irish Cultural Center

Burton Barr Central Library

Jewish Historical Society and Museum

Phoenix Trolley Museum

Phoenix Chorale

Phoenix Center for the Arts

Phoenix Museum of Art

Arizona School for the Arts

Bioscience High School

Biomedical Campus

Phoenix Public Market

New CityStudio

ASU Art Museum International Artist Residency

Kitchen Sink Studios

monOrchid

FilmBar

Feast on the Street

3A.R.T.S. Village Market

A.R.T.S. Village Pocket Park

Bike Share

Growhouse Community Garden & GROWop boutique

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A.R.T.S. Village Orchard Project

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Valley of the Sunflowers2011–2012

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Fair Trade Coffee

Golden Rule Tattoo

RevolverRecords

Carly’s Bistro

Mamma Toledo’s The Pie HoleSit...Stay Sausage Hot Dog Eatery

The Nash

MOIRA Sushi Bar & Kitchen

VOX Curvy Boutique

Glamazon Curvy ClothingExchange

RooseveltArts DistrictLight Rail Station

Roosevelt Point

DeSoto Building being preserved for reuse

Arts & Culture Space

Adaptive Reuse of Temporary Space (A.R.T.S.) Program site

On Roosevelt Row

Coffee/ Restaurant/ Bar

Retail & Services

Education/ Public

Parks & Gardens

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MAP BY LINDSAY KINKADE/DESIGN REPUBLIC

Shared with Creative Commons license.

Non-commercial use with credit. Share-alike.

Please share your map openly too as we build

common cultural resources to cultivate our

creative ecosystem.

Gila River Indian Community

Gila River

Salt River

PHOENIX SOUTH MOUNTAIN PARK

Agua F

ria

New

Riv

er

Skunk Creek

SunCity

Sun City West

ParadiseValley

GlendaleScottsdale

CarefreeCave

Creek

Guadalupe

Tempe

Ahwatukee

Chandler

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PHOENIX202Roosevelt Row

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Culver St

Willetta St

Lynwood St


4th

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2nd

Ave

1st

Ave

10 minute w

alk from light rail

15 minute w

alk

5 minute walk

DETAILED MAP OF BUSINESSES P.12–13

Margaret T . Hance Park

Japanese Friendship Garden

Dog park

Irish Cultural Center

Burton Barr Central Library

Jewish Historical Society and Museum

Phoenix Trolley Museum

Phoenix Chorale

Phoenix Center for the Arts

Phoenix Museum of Art

Arizona School for the Arts

Bioscience High School

Biomedical Campus

Phoenix Public Market

New CityStudio


Kitchen Sink Studios

monOrchid

FilmBar

Feast on the Street

3A.R.T.S. Village Market

A.R.T.S. Village Pocket Park

Bike Share


6

A.R.T.S. Village Orchard Project

2

Valley of the Sunflowers2011–2012

4

5

1

Fair Trade Coffee

Golden Rule Tattoo

RevolverRecords

Carly’s Bistro

Mamma Toledo’s The Pie HoleSit...Stay Sausage Hot Dog Eatery

The Nash

MOIRA Sushi Bar & Kitchen

VOX Curvy Boutique

Glamazon Curvy ClothingExchange

RooseveltArts DistrictLight Rail Station

Roosevelt Point

DeSoto Building being preserved for reuse

Arts & Culture Space


On Roosevelt Row


Retail & Services

Education/ Public

Parks & Gardens

1



Non-commercial use with credit. Share-alike.

Please share your map openly too as we build

common cultural resources to cultivate our

creative ecosystem.

Gila River Indian Community

Gila River

Salt River

PHOENIX SOUTH MOUNTAIN PARK

Agua F

ria

New

Riv

er

Skunk Creek

SunCity

Sun City West

ParadiseValley

GlendaleScottsdale

CarefreeCave

Creek

Guadalupe

Tempe

Ahwatukee

Chandler

10

17

51

101

PHOENIX202Roosevelt Row

Where is Roosevelt Row?The Roosevelt Row Arts District includes the one-half mile radius around the Arts District Light Rail Station at Central Avenue and Roosevelt. This 10-minute walk circumference connects and overlays existing historic and mixed-used neighborhoods including F.Q. Story, Oakland University Park, Historic Roosevelt, Evans Churchill, Townsend Park and Garfield.

It is situated between and connects other districts including Grand Avenue on the west, Calle 16 on the east, the Midtown Museum District on the north and the urban core to the south. It is also the physical place where arts, culture, science and education come together between the downtown ASU campus, the University of Arizona College of Medicine-Phoenix, Phoenix Biomedical Campus and top-performing area high schools.

Learn more at www.rooseveltrow.org

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A.R.T.S. Village MarketHome of Food Truck eventsChile Pepper Festivaland performances

A.R.T.S. Village Bike Share



Combine StudiosKitchen Sink

Studios

New housing at Roosevelt Point

Draperies by Muriel

Pallets Food and Bar

modifiedarts

monOrchid & The Bokeh Gallery

RO2 The Lot: What Should Go Here?

Songbird Coffee and Tea House

greenHAUS boutique+gallery

Eye Lounge

Bodega 420stage

Container galleries

Galleria Celtica

Tammie Coe Cakes & MJ Bread

Bilbo Baggs Sportswear

Coolin Out Lifestyle BrandNostra Style HouseRooPho Realty

EBS Printing

Law Office of Joel F. Friedman Bubba Phatz BBQ

Studio 6

5th Row Dance Studio

Five15Arts

Think! Graphics + Printing Solutions

Lawn Gnome Publishing + Bookstore

Aside of Heart

Drive-Thru Gallery

B&B

The Roose Parlour and Spa

Annie Boomer VintageCellar Door Vintage

1spot Gallery

MADE Art Boutique

JOBOT coffee

Lost Leaf Bar and Gallery

Melt.

Ultraviolet Salon

Black N Blue Vintage

BLISS/ ReBAR

Private residence

Private residence

Private residence

Private residence

Private residence

Private residence

Phoenix Biomedical Campus Valley of the Sunflowers2011–2012

2

3

5Roosevelt Point

Art & Culture Space


On Roosevelt Row


Retail & Services

Education/ Public

Parks & Gardens

1

100 feet



Non-commercial use with credit.

Share-alike. Please share your map openly

too as we build common cultural resources

to cultivate our creative ecosystem.

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5 m

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A.R.T.S. Village MarketHome of Food Truck eventsChile Pepper Festivaland performances

A.R.T.S. Village Bike Share



Combine StudiosKitchen Sink

Studios

New housing at Roosevelt Point

Draperies by Muriel

Pallets Food and Bar

modifiedarts

monOrchid & The Bokeh Gallery

RO2 The Lot: What Should Go Here?

Songbird Coffee and Tea House

greenHAUS boutique+gallery

Eye Lounge

Bodega 420stage

Container galleries

Galleria Celtica

Tammie Coe Cakes & MJ Bread

Bilbo Baggs Sportswear

Coolin Out Lifestyle BrandNostra Style HouseRooPho Realty

EBS Printing

Law Office of Joel F. Friedman Bubba Phatz BBQ

Studio 6

5th Row Dance Studio

Five15Arts

Think! Graphics + Printing Solutions

Lawn Gnome Publishing + Bookstore

Aside of Heart

Drive-Thru Gallery

B&B

The Roose Parlour and Spa

Annie Boomer VintageCellar Door Vintage

1spot Gallery

MADE Art Boutique

JOBOT coffee

Lost Leaf Bar and Gallery

Melt.

Ultraviolet Salon

Black N Blue Vintage

BLISS/ ReBAR

Private residence

Private residence

Private residence

Private residence

Private residence

Private residence

Phoenix Biomedical Campus Valley of the Sunflowers2011–2012

2

3

5Roosevelt Point

Art & Culture Space


On Roosevelt Row


Retail & Services

Education/ Public

Parks & Gardens

1

100 feet



Non-commercial use with credit.

Share-alike. Please share your map openly

too as we build common cultural resources

to cultivate our creative ecosystem.

Roosevelt Row Arts District Businesses

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Many businesses report that much of their monthly income is derived from First Fridays.

PHOTO BY ANDREW PIELAGE

PEOPLE ATTRACT PEOPLEThe increasing number of people coming to Roosevelt Row to experience the arts have helped to fuel new businesses and jobs, new housing, public and private investment, and more excitement about the area. In addition, light rail, higher education, and increasing density are driving a revitalization of public spaces downtown. It is critical that these changes continue to include the arts as a meaningful component of growth. Gathering spaces, whether a coffee shop or bar, pop-up pocket park or a weekly or monthly event like Third Fridays, provide the places for people to interact and engage with one another, to share ideas, and to ultimately fuel innovation through interaction and exchange.

Planning is a process and not a product. This document reflects a significant benchmark in our process of creative placemaking. It is neither beginning nor end. Rather, it is an acknowledgement that community input and engagement, participation and creative placemaking never ends. Instead, it builds upon a growing foundation of investment within a dynamically changing urban context.

386 Artists* live In the Roosevelt Row Arts District

648 Artists exhibit Work or sell their art in the District annually

27 Art Galleries

8 Music VenuesIn the Roosevelt Row Arts District

25,000+ Visitors Each month attend Roosevelt Row Arts District events and programming

* American Community Survey, 2007-2011

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Investment ImpactWith significant local and national investment from ArtPlace, the National Endowment for the Arts, and the Steele Foundation, Roosevelt Row CDC and other partners have leveraged and accomplished a tremendous amount over the past year to advance creative placemaking in downtown Phoenix.

These outcomes include:

A COMMUNITY ENGAGEMENT

PROCESS and survey to establish priorities, new projects, and guidelines for future development in the Roosevelt Row area.

PRODUCTION OF FEAST ON THE STREET

in partnership with the ASU Art Museum and artists Clare Patey (London) and Matthew Moore (Phoenix).

IMPLEMENTATION OF THE A.R.T.S.

PROGRAM, a model of incremental urbanism to activate vacant land at four locations in the district.

$150,000 Invested in 2013 in Roosevelt Row Arts District through the ArtPlace grant

$54 million Invested in the Roosevelt Point housing development at Third Street and Roosevelt

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Cole ReedgreenHaus gallery + boutique,

1 year on Roosevelt Row

greenHAUS gallery + boutique is proud to be a part of the Roosevelt Row Arts District in Phoenix, Arizona. The gallery showcases a different artist each month drawing from Arizona talent as well as from across the United States. In addition to the art, greenHAUS is a boutique offering one of a kind furniture creations by Cole Reed, artisan crafts, vintage items, jewelry and accessories.

WHEN DID YOUR BUSINESS OPEN?

We opened to the public in February 2012, but we started remodeling in September 2011.

WHY DID YOU OPEN IN ROOSEVELT ROW?

Roosevelt Row, to us, is the hub of the Phoenix art experience.

WHAT ATTRACTED YOU TO THIS AREA?

We were attracted to the artistic momentum, robust culture, historical charm, and the overall possibilities.

WHAT IS YOUR VISION FOR THE FUTURE OF

ROOSEVELT ROW? We would simply like to have MORE of what we already have...AND to be a thriving, walking district that showcases the heart + soul of our beautiful city. PHOTO BY ANDREW PIELAGE

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Lawn Gnome is a boutique publishing house dedicated to showcasing the work of first-time authors and talented local up-and-comers. We remember the magic in finding an author to spin language as it seemed never had been done before, and the sense of wonder at stumbling as if by accident across a much-loved classic.

WHEN DID YOUR BUSINESS

OPEN? We have been printing and distributing ‘zines as “Lawn Gnome” since 2004. Our first bookstore opened in February 2012.

WHY DID YOU OPEN IN

ROOSEVELT ROW? After learning about hard work, community building, and creativity from John Sagasta at Jobot Coffee Shop and living at the Firehouse Gallery, we had to open in Roosevelt Row.

WHAT ATTRACTED YOU TO

THIS AREA? Roosevelt Row has all of the advantages of metropolitan cities combined with all of the pleasantries of living in a tight-knit small town! Need a cup of sugar? Borrow it from your neighbor! Need to fill the potholes in the road? Work with the city!

WHAT IS YOUR VISION FOR

THE FUTURE OF ROOSEVELT

ROW? We hope that Roosevelt Row continues to progress through integration of Arizona State University, local artists and craftsman and residents.

Who Is Investing in Roosevelt Row?

Aaron Hopkins-Johnson LAWN GNOME

1 year on Roosevelt Row


Adrian & Mona Fontes BODEGA 420, 1 year on Roosevelt Row

Bodega 420 is a locally-owned grocery store. We have a selection of local products including Crow’s Dairy goat milk and cheeses, Udder Delights Ice Cream, Peanut Butter Americano and Santa Cruz Chili Powders and Sauces. We also carry fresh produce and have a weekly CSA basket available.

WHEN DID YOUR

BUSINESS OPEN? We opened on May 1, 2012.

WHY DID YOU OPEN IN

ROOSEVELT ROW? Roosevelt Row is the most unique and dynamic neighborhood in the metro Phoenix area. While our concept might have worked in other areas as well, we knew this neighborhood was on the verge of some real growth, and we wanted to be part of it.

WHAT ATTRACTED YOU TO

THIS AREA? What attracted us was the genuine nature of the people. The artists, musicians and poets all worked together so well that they just make everyone feel welcome. Plus, we knew we were working in food, so getting a chance to help work on the Valley’s very serious food desert problem was a great opportunity.

WHAT IS YOUR VISION

FOR THE FUTURE OF

ROOSEVELT ROW? We hope Roosevelt Row maintains its very strong local identity. There are not too many absentee business owners in our neighborhood. We work together well. I hope to keep this positive feeling and even make it stronger in the future.

PHOTO BY GREG ESSER

Olivia, Adrianna, Adrian, Mona and Isabella Fontes.

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‘Today was the first time that we as a community saw the true power of a massive and cohesive partnership between the people of downtown and ASU. This event could not have happened without joining forces, and it serves as just one example of how combining…entities helps to rejuvenate downtown.’

–GABRIEL RADLEY, DOWNTOWN DEVIL

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PHOTO BY BOB RINK

Half-mile long dining tablealong First Street.

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FEAST ON THE STREETFeast on the Street brought together more than 9,000 new and old friends around a half-mile long dining table in downtown Phoenix, transforming First Street into a pedestrian promenade in celebration of food and art in the desert. This free public event was a community project initiated by the ASU Art Museum, Roosevelt Row CDC and artists Clare Patey and Matthew Moore. The event would not have happened without incredible community partnerships across the Valley and without the generous support of our major funders: ArtPlace, the National Endowment for the Arts, and the Steele Foundation.

The event brought diverse cross-sections of our community together around the table. The table itself emphasized the connection between the downtown ASU campus, student housing, Phoenix Public Market, and Margaret T. Hance Park within the Evans Churchill neighborhood. Community organizations that hosted tables during the event included Hance Park Conservancy, Tonatierra, Garfield Organization, Roosevelt Action Association, and Evans Churchill Community Association among others. Video online at

vimeo.com/66861598

9,000 visitors over seven hours.

350+ volunteersworked 1,500 volunteer hours on the day of the event.

70+ restaurants within ¼-mile of the event site, most of which reported above average sales.

20 food trucksmost of which sold out of food.

Roosevelt Row is listed as one of the ‘10 best neighborhoods that tourists haven’t found yet.’

USA TODAY, ON THE MORNING OF FEAST ON THE STREET, WITH SPECIFIC REFERENCE TO THE FEAST EVENT

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vimeo.com/66861598

1 A.R.T.S. VILLAGE POCKET PARK & PAVILIONFIRST STREET AND GARFIELD FALL 2013 by Phoenix Urban Collaborative, formed by Nanogram Studio (C. Michael Lu and Stephen Azarik)

BEFORE ROOSEVELT AT 2ND STREET

2 AFTER RO2 THE LOT: WHAT SHOULD GO HERE? POCKET PARKby Urban Initiatives (Dorina Bustamante and Mike Davis)2

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2 A.R.T.S. VILLAGE BIKE SHARE SECOND STREET AND ROOSEVELT FALL 2013

Ro2 Bike Share, Urban Initiatives (Dorina Bustamante and Mike Davis), Edge Industries (Kirby Hoyt), and Caruso Turley Scott

EXPANDING THE A.R.T.S. PROGRAMTo address the abundant blight of vacant and underutilized land in the area, Roosevelt Row CDC

established a program called Adaptive Reuse of Temporary Space (A.R.T.S.)

to provide temporary programming that activates vacant lots and turns these liabilities into assets. This approach toward temporary use affirms the value of incremental change over time as an essential element of urban neighborhoods.

A.R.T.S. programming has included the Valley of the Sunflowers, GrowHouse Community Garden, and A.R.T.S. Market, an on-going venue for artists, food trucks, performance and art. With National Endowment for the Arts “Our Town” funding and in partnership with City of Phoenix Office of Arts and Culture and the ASU Art Museum, Roosevelt Row CDC is also focusing on art performances, projections, and temporary public art installations to further activate these vacant sites.

Four sites were selected to implement shipping container projects. Each project provides a foundation that will continue to evolve and expand into the future, creating new arts opportunities. SEE MAP PAGE 11

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3 A.R.T.S. VILLAGE MARKET ART GALLERY, YOGA STUDIO, AND MUSHROOM FARM FIFTH STREET AND ROOSEVELT SINCE 2012

Christina Noble, AIA; Ethan Lay-Sleeper; Benjamin Hall; and Bodega 420.

4 GROW HOUSE 2011

Kenny Barrett

BEFORE GARFIELD AT 6TH STREET

AFTER VALLEY OF THE SUNFLOWERS ART & SCIENCE LABORATORY5PHOTO BY ANDREW PIELAGE

A Bioscience High School student draws at the Valley of the Sunflowers.

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‘The best time to plant a tree is twenty years ago. The next best time is today.’

–CHINESE PROVERB

5 NINTH STREET AND ROOSEVELT, A.R.T.S. VILLAGE ORCHARD PROJECT FALL 2013

Christoph Kaiser, Todd Briggs, Kevin Rille, Mary Stephens, Phoenix Youth Hostel and Cultural Center.

ArtPlace funding has supported a new iteration of this mobile incremental urbanism: A.R.T.S. Village. A national Call for Ideas was issued in December, 2012 to solicit concepts to activate vacant land through shipping containers and to provide arts incubation opportunities.

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BEFORE ROOSEVELT AT 9TH STREET

COMING SOON A.R.T.S. VILLAGE ORCHARD PROJECT5RENDERINGS BY CHRISTOPH KAISER

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COMMUNITY INPUT & ENGAGEMENTGallup and the John S. and James L. Knight Foundation interviewed 43,000 people in 26 different communities over a three-year period to determine what attaches people to their community and to determine if communities are better when people are attached. Attachment, as determined by this “Soul of the Community” study, is driven by the social offerings, aesthetics, and openness of an area. This finding is consistent with the responses received from the Roosevelt Row survey.

What is valued by many residents, workers, and visitors to downtown Phoenix are the coffee shops and restaurants, social offerings, parks and gardens, quality and distinctive architecture, cultural centers, including artist studios, galleries, museums, and openness to diversity. Even with existing parks and gardens, one of the top needs stated by residents is additional open space and pocket parks, a network of green spaces within easy walking distance from one another and residential housing options. Preserving and expanding the sense of attachment to the area offers many benefits, including a direct link to local economic growth.

A S S E T S

Phoenix is a relatively new and rapidly growing urban community in the context of the Sonoran Desert in the

PHOTOS BY LINDSAY KINKADE

In public meetings, community members collaborated on mapping projects for the future of Roosevelt Row.

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OAKLAND UNIVERSITY PARK

F.Q. STORY

NEIGHBORHOODS

ROOSEVELT

EVANSCHURCHILL

GARFIELD

Participation Rates by Neighborhood

OAKLAND UNIVERSITY PARK 12.0%

F.Q. STORY14.1%

ROOSEVELT30.2%

EVANSCHURCHILL 15.1%

GARFIELD28.6%

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American Southwest. Phoenix enjoys ample sunshine and an active outdoor lifestyle. A desert climate with extensive multi-use trail systems, canals, and connectivity through public transportation including a growing light rail system are key features of the city. Phoenix is characterized by clean streets, sound municipal government, nationally-recognized public art and an increasingly sophisticated workforce.

Other assets of the city include Central Avenue; Sky Harbor International Airport; urban parks connected by light rail including Steele Indian School Park, Margaret T. Hance Park, Civic Space Park and Heritage and Science Park; mountain preserves including Papago Park, South Mountain, North Mountain, and Camelback Mountain; Rio Salado and the Audubon Center; an extensive open canal system with more miles of canals than Venice, Italy; and the Matthew Henson Hope VI public housing project, among many others.

Roosevelt Row has become one of the nationally-recognized attractions of Phoenix for both visitors and the local community alike. Roosevelt Row is physically where the arts and culture intersect with cutting-edge scientific research in medicine and the biosciences, higher education, and innovation fueled by cross-disciplinary engagement in informal public gathering spaces and events.

General character assets of the area include history, authenticity, locally-owned businesses, diverse housing

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JEFFERSON ST

PAPAGO FWY (I-10)

5th

Ave

3rd

Ave

JACKSON ST

MADISON ST

JACKSON ST

10T

H S

T

9TH

ST

9th

St

10th

St

Pierce StPierce St

1st S

t

2nd

St

3rd

St

6th

St

5th

St

McKinley St

Pierce St

Taylor St

GRAND AVE

9th

Ave

Taylor St

McKinley St

Garfield St

Portland St

Moreland St

Willeta St

Lynwood St

CULVER ST

Portland St

Latham St

Culver St

Willetta St

Lynwood St

ALMERIA RD

9th

Ave

Monroe St

WASHINGTON ST

1ST

AV

E

JACKSON ST

FILLMORE ST

Taylor St

Polk St

PAPAGO FWY (I-10)

ROOSEVELT ST

Monroe St

CE

NT

RA

L A

VE

4th

Ave

6th

Ave

7th

Ave

JEFFERSON ST

VAN BUREN ST

2nd

Ave

OAKLAND UNIVERSITY PARK

F.Q. STORY

NEIGHBORHOODS

ROOSEVELT

EVANSCHURCHILL

GARFIELD

Participation Rates by Neighborhood

OAKLAND UNIVERSITY PARK 12.0%

F.Q. STORY14.1%

ROOSEVELT30.2%

EVANSCHURCHILL 15.1%

GARFIELD28.6%

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options, multi-modal transportation access, and proximity. Specific assets identified by survey respondents include Garfield neighborhood’s Alwun House, recipient of a 2012 Governor’s Award for Excellence in the Arts, the Japanese Friendship Garden, the Irish Cultural Center, the Phoenix Public Market and Food Truck Fridays, and First and Third Fridays.

First Fridays, an event that has occurred monthly for more than twenty years, is now one of the most well-attended events of its kind in the nation. Many businesses have cited First Fridays as a primary reason for opening in the Roosevelt Row Arts District. While sales tax collection data is not reportable on a per-day basis, anecdotally many business owners interviewed indicated that First Fridays sales cover a significant portion of their monthly operating costs.

I F T H E R E W A S O N E T H I N G

Y O U W O U L D I M P R O V E I N

Y O U R N E I G H B O R H O O D ,

W H A T W O U L D I T B E ?

Our process began with asset mapping and assessing the “hidden gems” and distinctive qualities in Roosevelt Row. In April 2012, Roosevelt Row CDC hosted two open

workshops to launch an initial planning process for the Roosevelt Row Arts District. These workshops, facilitated in partnership with ASU Master of Urban Design students working with Kevin Kellogg, AIA LEED

AP, set the major themes for the next steps in the planning process. The workshops also identified missing or needed fine-grain elements to add to the urban fabric of the area. One of the major themes participants reinforced was connectivity and defining a sense of place.

To further guide the development and implementation of the planning process, Roosevelt Row CDC convened a steering committee of representatives of adjacent and adjoining neighborhoods, the Mayor’s Office, and City Council representatives. Feedback from this group informed and shaped the process, form and content of the community survey that was deployed in early 2013.

Artist and urban planner James Rojas facilitated five workshops in different locations in the area, the Phoenix Public Market, First Studio, a vacant lot on 9th Street and Roosevelt, and MonOrchid Studios. These sessions touched people from a variety of neighborhoods. Overall, the majority of attendees were more active residents in the downtown community.

Community visioning workshops with designer James Rojas were held both indoors and outside on vacant lots that neighbors are interested in activating.

PHOTO BY GREG ESSER

DESIGN BY SAFWAT SALEEM

Neighbors sent their thoughts written on the tear-off return mail portion of this door hanger.

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Ideas for the future of the neighborhood and for new improvements were fairly consistent. Prominent themes from the workshops included more amenities, shade, walkability, connections to neighborhoods, and innovative programming that create and sustain opportunities for neighborhood and community residents to come together and interact informally.

S U R V E Y R E S U L T S

One of the highest priorities of survey respondents was an increase in urban grocery and market options. The ability to walk for fresh produce, a gallon of milk, fresh flowers or other daily necessities is a highly desired addition to the amenities of urban living in downtown Phoenix. A range of options identified in survey responses indicates that numerous strategies and projects will be needed to address this in the neighborhoods along the Roosevelt Street corridor. Affordability was another key element for urban options identified.

An increase in affordable and mixed-income housing was also a high priority, with an explicit concern against concentrating a single type or monoculture of housing in one area, such as placing only low-income housing in the south Roosevelt neighborhood. All housing developments in the area should include a mix of market rate and affordable or below market rate housing. Live/work housing specifically to create options for artists to live and create new work in the

district was also identified as a high priority. Walkability, connectivity and effective shade strategies were recurring themes for survey respondents. This is an area where great public spaces and great public streets are highly desired.

R E S P O N D E N T D E M O G R A P H I C

Input on the Roosevelt Row survey came from a variety of respondents who spend time in the area. Roughly half of the respondents rent or own property in the area, while the other half comprise frequent visitors. A mix of both residents and self-identified visitors also work in the area.

Of those respondents who live in the area, over 30% live in the historic Roosevelt neighborhood, and almost 29% live in the Garfield neighborhood. The remainder of respondents are comprised of a relatively equal mix of Evans Churchill, F.Q. Story and Oakland University Park residents.

Half of the respondents also invest their time volunteering in the area, with almost 5% contributing more than ten hours of volunteer service per week.

Roosevelt Row CDC and other downtown Phoenix organizations are working within the context of highly-engaged, motivated, passionate stakeholder groups and individuals who care deeply about the success and future of our community.

39% of survey respondentslive within the area boundaries

37% live in adjacent neighborhoods, including Central City South, Midtown and Uptown

24% visit from outlying Phoenix neighborhoods and other cities within metropolitan Phoenix

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F U T U R E V I S I O N

Building on the foundation of the area’s existing strengths, respondents envision the area in five years as defined by its arts and culture, with a strong sense of community and a bustling business environment, inhabited by many more residents. Ten years from now, respondents envision the area with diminished vacant lots, new in-fill housing, district public parking and more complete streetscapes with shade trees, bike lanes, ample lighting for pedestrians, way-finding and navigable sidewalks. With a strong sense of place, the area will be a thriving urban destination for the arts, markets and events, interlaced with distinct and distinctive neighborhoods full of diverse housing options.

Walkability is also reflected in the long term vision that respondents have for the area. To bring Roosevelt Street to the level of the great and iconic streets in San Francisco, Washington DC, New Orleans and Barcelona, it needs to be pedestrian-friendly to bring life to the street and connect people with distinctive architecture, local eateries and shops, and great people-watching.

If there is one area in the city of Phoenix that deserves a world-class pedestrian corridor, it is Roosevelt Street.

THINGS COMMUNITY MEMBERS

WOULDN’T CHANGE ABOUT THE AREA

Art Artistic Artsy

Businesses Character

Charm Coffee shops

Community Creativity Feeling Historic Buildings History Light rail

Live Makes Mix Murals

Neighborhood Old buildings Parks Residents Variety Vibe culture

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[ ✔ ] PLANT MORE THAN 100 NEW SHADE TREES.[ ✔ ] ENGAGE MORE THAN 1,000 VOLUNTEERS TO IMPROVE THE AREA.

[ ✔ ] CREATE BILLBOARD MAP of the area for way-finding. [ ✔ ] PRODUCE A WEBSITE AND WEEKLY EMAIL NEWSLETTER.

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TEDDY’S TO DO LISTIn honor of our namesake, Theodore “Teddy” Roosevelt, Teddy’s “TO DO LIST” is a tool to track the accomplishment of short-term, mid-term and long-term priorities for the area. Survey respondents and stakeholders have identified a range of projects for implementation that will require resources, time and partnerships to achieve.

Roosevelt Row CDC has already accomplished a significant amount in a short period of time with extremely limited resources. Recent accomplishments, checked off on “Teddy’s TO DO List” include:

[ ✔ ] PRODUCE A NEIGHBORHOOD BUSINESS DIRECTORY.

[ ✔ ] CREATE BILLBOARD MAP of the area for way-finding.

[ ✔ ] PRODUCE A WEBSITE AND WEEKLY EMAIL NEWSLETTER.

[ ✔ ] PLANT MORE THAN 100 NEW SHADE TREES.

[ ✔ ] ENGAGE MORE THAN 1,000 VOLUNTEERS TO IMPROVE THE AREA.

[ ✔ ] PRODUCE OVER 100 EVENTS that have attracted and served more than 1.5 million visitors in the district.

[ ✔ ] DEVELOP AND ENCOURAGE TEMPORARY USES to activate the area’s “missing teeth” (vacant lots).

[ ✔ ] DEVELOP INDIVIDUAL AND PROFESSIONAL MEMBERSHIP PROGRAM.

[ ✔ ] REVISIT AND REVISE THE MASTER PLAN FOR MARGARET T. HANCE PARK to improve public amenities, programming, visibility, and usage by residents, students, and visitors.

[ ] ESTABLISH CONSISTENT DISTRICT DESIGN STANDARDS for all public right-of-way improvements that are consistent with and reinforce the character of each historic and mixed-use neighborhood along the Roosevelt Street corridor including Garfield, Evans Churchill, Roosevelt, F.Q. Story and

TEDDY ROOSEVELT PHOTO/ LIBRARY OF CONGRESS

LOGO DESIGN/ SAFWAT SALEEM

todoLIST

TEDDY’S

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05.

To view the current list of projects visit www.rooseveltrow.org/todo

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Oakland University Park.

[ ] ENSURE OPEN AND TRANSPARENT

COORDINATION AMONG PLANNING AND DESIGN

OF IMPROVEMENTS AND PROJECTS.

[ ] UNDERGROUND ALL OVERHEAD UTILITIES within the district, including the 69kv powerlines along East Roosevelt Street.

[ ] IMPLEMENT A COMPREHENSIVE PARKING

MANAGEMENT STRATEGY for each neighborhood in the corridor.

[ ] DEVELOP, ADOPT AND IMPLEMENT A PLAN

FOR DISTRICT PUBLIC PARKING to support the growing number of businesses that serve the area.

[ ] INSTALL WAY-FINDING AND SIGNAGE.

[ ] IMPLEMENT A PROPERTY TAX INCENTIVE

similar to that established for historic owner-occupied properties to allow for a temporary long-term freeze on owner-occupied arts uses within the district.

[ ] EXEMPT SALES OF ORIGINAL ONE-OF-A-KIND

ART sold in the district from city, county and state sales tax.

[ ] ENCOURAGE ADAPTIVE REUSE AND

HISTORIC PRESERVATION of existing historic, vintage and otherwise distinctive existing building stock.


[ ✔ ] COMMISSION, HELP INSTALL, AND SUPPORT

TOURS OF MURALS.

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[ ] ENCOURAGE BUILD OUT TO THE HIGHEST

CURRENTLY ZONED DENSITY in the Evans Churchill neighborhood.

[ ] PROMOTE FRIDAYS IN PHOENIX to build upon the initial success of First and Third Fridays.

[ ] CONVERT 333 EAST PORTLAND STREET INTO A

COMMUNITY THEATER AND EVENT SPACE.

[ ] DEVELOP SPECIAL CHARACTER DISTRICT around the last two contiguous blocks of the original 1888 Churchill Addition, the two blocks between Roosevelt Street and Garfield and Fourth Street and Sixth Street.

[ ] ESTABLISH A BUSINESS IMPROVEMENT DISTRICT.

[ ] ESTABLISH A FINANCING/MICRO-LOAN PROGRAM for arts-related projects and uses.

To contribute a suggestion for Teddy’s To Do List,

to learn about ways to participate, or to support the

work of Roosevelt Row CDC, please send an email

to [email protected] McDEARMON/ ASU

This rendering, looking east down Roosevelt from the lightrail station at Roosevelt and Central, shows vacant land in the area. Since the rendering was created, the Roosevelt Point apartments have been built filling up 1.5 blocks.

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Bicycling events including the PreFeast Bike Fest on the morning of the Feast on the Street are drawing cyclists of many backgrouds. At the Fest, participants planted bike gardens and bike bouquets to decorate for their ride at the Feast.

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GUIDING PRINCIPLESAn additional document establishing design guidelines for the Roosevelt Row District has been adopted to provide guidance for future development of the area. These are principles which express the collectively developed and adopted aspirations of the diverse community stakeholders in the district. Two key points are worth highlighting.

1) FIRST, DO NO HARM.

Each neighborhood along the Roosevelt Street corridor has a distinct and distinctive character and different priorities for future development. First and foremost, any and all private and public development should respect, complement and conform to the existing fabric of these neighborhoods with the neighborhood playing a meaningful role in decisions that affect or guide any new development.

It is critical to ensure that streetscape and other public right-of-way improvements lead to a greater sense of neighborhood identity. A community petition with more than 500 signatures was required to include bike lanes on East Roosevelt Street in the

plans for the upcoming streetscape project, in spite of the fact that bike lanes were part of the adopted planning documents for the Downtown Code. These explicitly expressed priorities can be achieved through a variety of means over time, but a productive public/private/non-profit partnership holds the most promise for successful implementation and for the health, vitality and economic success of the area and its residents, businesses and visitors.

2) MIXED USE. MIXED INCOME. MIXED DENSITY.

Just as a mono-culture of street trees is subject to disease that can eliminate shade from an entire area, monotony in the built environment is dull and disorienting. The endless acres of detached single-story, single-family stucco and red-tile roof homes with two-car garages that comprise much of suburban Phoenix development is inappropriate in a more densely-populated urban transit-oriented corridor

with mixed density. Segregation of uses is also not desirable in an area where shopping, dining and entertainment are desired within easy walking distance of a range of housing options. Housing should meet the needs of all income levels within the same community within integrated housing options.

Emerging downtown bicycle advocatesNew in the past two years: Pedal Craft poster show,Phoenix Spokes People,PHX Bike Lab,Pre-Feast Bike Fest

Pedal Craft poster by Adam Mann.

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9,100 hours volunteered downtowneach year by survey respondents

A D D I T I O N A L O U T C O M E S

Numerous additional outcomes and accomplishments have evolved from the process of bringing people together to discuss the future and priorities for the area. Among these additional outcomes are a comprehensive map of downtown organizations and calendar of regular meetings, inclusion of certain allowable uses of vacant land by right in the Downtown Code, and development of a comprehensive parking management plan for on-street parking throughout the Evans Churchill neighborhood. Additional specific new policy tools are also recommended including a property tax freeze modeled after historic properties for artist owner-occupied properties with an arts use, a sales tax exemption for original one-of-a-kind works of art sold in the district, implementation of a Business Improvement District and a micro-financing/loan program to support arts uses in the district. The impact of these current and future investments will be regularly assessed and evaluated at least every five years, with a sunset provision included in new policy tools.


At left, the Peritoneum public art sculpture at Ro2: The Lot: What Should Go Here? On the right, the new Roosevelt Point apartments show how quickly an empty lot can become infill housing.

For additional background and information

For the text of the full report, “From Pass-Through to Pedestrian-Friendly: Building the Infrastructure for Innovation,” visit www.rooseveltrow.org/outcomes.

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Walking is a revolutionary act in Phoenix.In 2012, downtown Phoenix appeared one of the top results on a Google search for Arizona ghost towns. At the same time, Roosevelt Row CDC received significant funding from two national sources to support, validate, and extend work in creative placemaking for the benefit of downtown. A great city is built and grows upon a foundation of strong neighborhoods. It is the goal of Roosevelt Row CDC to cultivate and support the best urban historic and mixed-use neighborhoods in Arizona; to serve as a model for collaboration between residents, businesses and the public sector to enhance quality of life and economic opportunity; and to be an attractive and desirable place to live, work and visit.

The area has evolved from a pass-through egress out of downtown to a pedestrian-friendly corridor that is home to the first new infill urban housing in downtown since

‘In our experience, people want to live in apartment communities with an active arts scene, friendly neighbors and vibrant retail. Roosevelt Point has all of those things which made the decision to invest and build here very easy for us.’

–JOSHUA WILSON, EdR, MAJORITY OWNER,

ROOSEVELT POINT

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the most recent economic implosion of the real estate market. Equity partner EdR acknowledged the significance of the arts in their decision to invest in the area at the groundbreaking for Roosevelt Point in 2011.

The arts have become an unquestionable asset in the revitalization of downtown Phoenix. Between 2000 and 2010, reported rates of crime have decreased in the Roosevelt Row corridor by more than fifty percent. There is an increasing body of scholarship that examines and analyzes the tremendous contributions of the arts, in particular informal arts, to community vibrancy, health and civic engagement. The Roosevelt Row Arts District has, over the past decade, undergone a dramatic transformation.

Today, the community’s vision for the future of Roosevelt Row looks very much like the vision expressed more than two decades ago by residents in the same area. It echoes the desires documented in the official “Arts District” plan adopted by the Phoenix City Council in 1986.

Even as this report is being completed, Roosevelt Row CDC is moving into the next phases of new work and projects to enhance the district, an effort that will bear many outcomes but no final conclusion.

Please join us on this journey and celebration of the arts and culture in downtown Phoenix. [email protected]

PHOTOS BY LINDSAY KINKADE

ArtPlace funding was used to purchase shipping containers for artists’ proposed projects. Roosevelt Row CDC also acquired the vintage Bill Johnson trailer, in top photo, for studio space. Greg Esser is shown priming the shipping containers for temporary murals and signage.

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M A N Y T H A N K S

T O O U R P A R T N E R S

Working Group

Andrew James Benson (RRCDC Board)Greg Ensell (RRCDC Board)Alison Rainey (RRCDC Board)Greg Esser (RRCDC Board)Braden Kay (RRCDC Board)Kenny Barrett (RRCDC Staff)

Facilitator

Leslie Lindo

Translator

Casandra Hernandez

Designers

Lindsay Kinkade, Design RePublic, book designSafwat Saleem, environmental graphics &

community engagement materials

Roosevelt Row District Steering Committee

Mayor Greg StantonBrendan Mahoney, Senior Policy Advisor, Office

of Mayor Greg StantonCity Councilman Michael Nowakowski, Dist. 7 Caitlyn Mitchell, City Council Dist. 7 City Councilman Michael Johnson, Dist. 8

City Councilman Tom Simplot, Dist. 4Kendra Cea, APSJ. Charles Coughlin, HighGround, Inc.John Couleur, Roosevelt Action Assoc.Bob Croft, F.Q. StoryDana Johnson, Garfield Organization and

Alwun HouseJim McPherson, Downtown Voices CoalitionHugo Medina, Calle 16Kim Moody, Garfield Organization and Alwun

HouseDiana Perez Ramirez, PuenteVermon Pierre, Roosevelt Community ChurchKevin Rille, Evans Churchill Community Assoc.Megan SchmidtTim Sprague, Grand Avenue Merchants Assoc.Louisa Stark, Oakland University Park

Mary Stephens, Phoenix International Hostel & Cultural Center

Teen Advisory Committee Faculty Leaders

Julie Hampton, Arizona School for the ArtsColin Kunzweiler, Bioscience High SchoolSarah Martinez, Metro ArtsLynn Palacios, Bioscience High SchoolLisa Starry, Metro ArtsAmanda Yocum, ASU Preparatory Academy

Stakeholder Interviews

Kim Moody, Dana Johnson, Sam Greene, Eric Brown, Tupac Enrique, Margaret Gabaldon, Dr. Eugene Grigsby, Michael Elliot, Norman Fox, Kimber Lanning, Carla Wade, Matt Poole, John Sagasta, Eric Dahl, Georgie Freeman, Tammie Coe, Ange Pappas, Joseph Benesh, Wayne Rainey, Beatrice Moore, Tom Carmody, Laurie Carmody, Allan Gutkin, Nancy Hill, Michelle Goings, Katie Hess, Jim McPherson, Sean Sweat, Dorina Bustamante, Stacey Champion, Shannon Scutari, Feliciano Vera.

A.R.T.S. Village Selection Panel

Jon Kitchell, Kitchell PerezLorenzo Perez, Venue ProjectsLeslie Lindo, IkolojiAndrew Benson, Randy Murray Productions

Feast on the Street Planning Committee

Clare Patey, lead artist, Feast on the Bridge, London

Matthew Moore, lead artist, Urban Plough and Digital Farm Collective

Colin Tetreault, Master of Ceremonies, Senior Policy Advisor, Office of Mayor Greg Stanton

Mandi Wimmer, AJW Productions, Event Manager

Jo Ellen Alberhasky, Program Coordinator, University Sustainability Practices, ASU’s Global Institute of Sustainability

Sara Anderson, Downtown Phoenix PartnershipBryan Barker, Manager of Web

Communications and Marketing, ASU’s Global Institute of Sustainability

Joan Baron, artistKenny Barrett, Programs Manager, Roosevelt

Row CDCKris BaxterAndrew Benson, Randy Murray Productions and

Roosevelt Row CDC Board of DirectorsMel Bergman, artistMargaree Bigler, Local First and Devour!Nicholas Brown, Director of University

Sustainability Practices, ASU’s Global Institute of Sustainability

Kendra Cea, APS and Roosevelt Row CDC Board of Directors

Anna ConsieJ. Charles Couglin, HighGround and Roosevelt

Row CDC Board of DirectorsCindy Dach, Changing Hands Bookstore and

Roosevelt Row CDC Board of DirectorsJennifer Delgado, Delgado Law Group,

PLC and Roosevelt Row CDC Board of Directors

Gregory Ensell, COX Communications and Roosevelt Row CDC Board of Directors

Greg Esser, ASU Art Museum and Roosevelt Row CDC Board of Directors

Lesley Forst, Event Coordinator, ASU’s Global Institute of Sustainability

Shannon Fose, Roosevelt Row CDC Board of Directors

Kevin Grapes, Solid Waste Supervisor, City of Phoenix

Doug HanchettSzu-Han Ho, University of New MexicoWendy Hultsman, PhD., ASU College of Public

ProgramsSamantha Jackson, Downtown Phoenix

PartnershipBraden Kay, ASU Global Institute of

Sustainability and Roosevelt Row CDC Board of Directors

Jacqueline KeidelBrian Kissinger, Desert Botanical GardensDan Klocke, Downtown Phoenix Partnership

CDC and Phoenix Public MarketGordon Knox, Director, ASU Art Museum

Alma KraemerLauren Kuby, Manager of Events & Community

Engagement, ASU’s Global Institute of Sustainability

Kim Larkin, Digital Farm Collective and Roosevelt Row CDC Board of Directors

Alana Levine, Program Manager, Grounds Services, Facilities Management

Heather Lineberry, Senior Curator and Associate Director, ASU Art Museum

Betty Lombardo, Sustainability Program Manager, University Sustainability Practices, ASU’s Global Institute of Sustainability

Jean Makin, Print Curator, ASU Art MuseumLora Martens, Martino and AssociatesLisa Perez, Global Green IntegratorsVermon Pierre, Roosevelt Community Church

and Roosevelt Row CDC Board of Directors

Andrea Polli, University of New MexicoBrandi Porter, Roosevelt Row Social Media

InternAlison Rainey, Shepley Bulfinch and Roosevelt

Row CDC Board of DirectorsSaretha Ramakrishna, School of Sustainability

student and ASU Art Museum internRebecca Rothman, Phoenix Office of Arts and

CultureGregory Sale, ASU School of ArtMatthew and Maria Salenger, coLABTheresa Sarna, Whole Foods MarketKelly Saunders, ASU Rob and Melani Walton

Sustainability Solutions InitiativesPeter Shikany, ASU Art Museum Creative Impact

Board Chair and PS StudiosLawrence ShroutJess SimpsonEileen Spitalny, Fairy Tale Brownies and ASU Art

Museum Creative Impact BoardDeborah Sussman, ASU Art MusuemChelsi Tryon, Administrative Assistant, ASU’s

Global Institute of SustainabilityCarla Wade Logan, Roosevelt Row CDC Board

of Directors and Carly’s BistroLaura Zabel, Executive Director, Springboard for

the Arts in Saint Paul

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M A N Y T H A N K S

T O O U R C O M M U N I T Y

P A R T N E R S

A broad range of partnerships has been instrumental to the success of Roosevelt Row. The impact of the growing network of partnerships mirrors the tremendous energy and synergy generated by the visual arts community coming together to develop mutually beneficial opportunities in the urban core. Our partners include, among many others, the following:Arizona Commission on the ArtsArizona Home Grown SolutionsArizona State University ASU Art Museum Global Institute of Sustainability

Herberger Institute for Design and the ArtsAPS

Artlink, Inc.Bliss/ReBarBlue MediaCalle 16Chow BellaCity of Phoenix

Mayor and City Council City Manager’s Office Community and Economic Development Department Fire Department

Office of Arts and Culture Police Department South Mountain Precinct Downtown Operations Unit Public Works Department

coLAB Studios, llcCo+Hoots Concord EastridgeDiscovery Triangle Downtown Phoenix, Inc.Downtown Phoenix JournalDowntown Phoenix PartnershipDowntown VoicesF.Q. StoryEBS PrintingEdible PhoenixEeko StudiosEvans Churchill Community Assoc.Garfield OrganizationGrand Avenue Merchants Assoc.HandsOn Greater PhoenixHansel PhelpsHardison DowneyIntel CorporationIntel FoundationIWS

Jackalope RanchKenilworth Elementary SchoolLocal FirstMaricopa County Adult ProbationMidtown Museum DistrictModified ArtsMonOrchid StudiosNina Scholars ProgramNorthern Arizona UniversityOakland University ParkParenti PartnersPhoenix Center for the ArtsPhoenix Community AlliancePhoenix Street Food CoalitionPhoenix New TimesPhoenix Union Bioscience High SchoolPS StudiosPuenteRoosevelt Action Assoc.Southwest Autism Research and Resource CenterTonatierraThink!University of ArizonaValley METRO

Valley Permaculture Alliance

Major Donors, Sponsors and Financial Supporters

ArtPlaceNational Endowment for the ArtsAPS

Action WinesChipotleConcord EastridgeCox CommunicationsDiageo (Don Julio Tequila)Four PeaksGeorgia McGrawLumberyardPS StudiosRanch Market

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A B O U T A R T P L A C E

ArtPlace America is a collaboration of 13 leading national and regional foundations and six of the nation’s largest banks. ArtPlace America also seeks advice and counsel from close working relationships with various federal agencies, including the National Endowment for the Arts, the departments of Housing and Urban Development, Health and Human Services, Agriculture, Education, and Transportation, along with leadership from the White House Office of Management and Budget and the Domestic Policy Council.

Learn more at www.artplaceamerica.org/about

A B O U T T H E N A T I O N A L

E N D O W M E N T F O R T H E A R T S

The National Endowment for the Arts was established by Congress in 1965 as an independent agency of the federal government. To date, the NEA has awarded more than $4 billion to support artistic excellence, creativity, and innovation for the benefit of individuals and communities. The NEA extends its work through partnerships with state arts agencies, local leaders, other federal agencies, and the philanthropic sector.

Learn more at www.nea.gov


Dancers at the Feast on the Street enjoy the music of The Haymarket Squares, a local punkgrass band.

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Our community Salad Toss kicked off the Feast on the Street.

#grandavenue ROO

SEVELT ROW

: Artists’ District




#rooseveltrow#rooseveltrow

#evanschurchill

#garfield

#dtphx

Over the next 5, 10, 15 years–

What will we create together?

Roosevelt Row Artists' District: Creative Placemaking in Downtown Phoenix

Documents

Transcript of Roosevelt Row Artists' District: Creative Placemaking in Downtown Phoenix