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Email Marketing 2009

What Our Clients Say

• “Rewards Palace is a key partner in our business growth. The cost effective performance marketing model ensures we are able to continue to grow our user base in a low risk and profitable manner. The service levels are very professional and flexible to ensure we are working together for the long term benefits of both our companies.”

- Matt Forman, Managing Director

• “We have found Rewards Palace to be a highly responsive database. In a market like sports betting which is highly competitive, it’s important to be able to find your target market and engage them effectively with your brand. Rewards Palace delivered us great results and we continue to work with them today.”

- Nic Rabbidge, Online Marketing Manager

LIMBO AUCTIONS®

About Rewards Palace

• Rewards Palace is Australia’s most generous online shopping loyalty rewards network.

• With over 200 merchant partners across a wide range of product and service categories, Rewards Palace delivers our members the convenience of shopping through 1 online channel with a single rewards incentive program.

• For every purchase made through the Rewards Palace network, members are rewarded with Rewards Points which are redeemable for products and services across our full range of merchant

partners.

Our Members

• Rewards Palace members are an entirely opt-in database of Australian qualified online shoppers, centred around the 18-45 age demographic.

• Geographically, our membership tends to be centred around the capital cities, and particularly Sydney and Melbourne

• As Rewards Palace members tend to shop online, they are typically tech-savvy, young professionals who are in touch with the online retail market.

• Given their propensity to shop online, our members know that by using Rewards Palace, they will always be getting the most generous rewards available from the leading online retailers. Unlike other loyalty programs, you don’t have to shop forever and spend a fortune before you start seeing the rewards.

Targeted email marketing campaigns

• Members receive regular emails in opt-in categories they have selected as being of interest to them.

• Advertisers can target member demographics, including age, location and gender. Interests and buying habits can also be targeted.

Bayer – Drontal - Database Build

Objective – To provide 15,000 completed online applications within a 6 week timeframe.

Delivery Channel – Combination of targeted eDM, and bannerplacement, through selected affiliates within the Viva9 network.

Results – Completed the total 15,000 allocation within thy first 2 weeks.

Client Case Studies (cont’d)

Australia Post /FDS – Database build

Objective - To build an annual survey panel of approximately 150,000 unique members. Campaign was broken into 2 x 3 month surveys.

Delivery Channel – Combination of targeted eDM,using quality opt- in databases, and bannerplacement, through selected affiliates within the Viva9 network.

Results – Both surveys were completed well ahead of schedule.

Client Case Studies

MasterFoods – Database build

Objective – To provide 39,000 completed online applications within a 3 week timeframe.

Delivery Channel – Combination of targeted eDM,and banner placement, through selected affiliateswithin the Viva9 network.

Results – Completed the total 39,000 allocation within thy first 2 weeks.

Client Case Studies (cont’d)

Fairfax eDM – Brisbane times

Objective – To increase database of people who receive News alerts delivered to their inbox daily. The aim was to add another 10,000 people over a 3 week period

Delivery Channel – eDM, using quality opt- in databases, within the Viva9 network.

Result:Achieved the 10,000 new subscriptions in the first 48 hours, with an 82% conversion rate from click.

Client Case Studies (cont’d)

Clients Clients

Rates Rates

CPM Email Broadcast

Email quantity CPM rate (cost per ‘000 sent)

<20,000 $350*

20,000 – 50,000 $250*

50,000+ $200*

*Set-up fee: $395

**For home page and category sponsorship opportunities, please call us to check rates and availability.**

Viva9

Chris Barron

Director – Marketing & StrategyLevel 2, 62 Riley St.East Sydney, NSW 2010. Australia

P: +61 2 9368 6851 F: +61 2 8088 7002E: chris.barron@viva9.com W: http://www.viva9.com

For more information, please Contact Us