RewardPort - Indias No 1 R & R Company
-
Upload
rewardport-indias-no-1-loyalty-and-reward-managers -
Category
Business
-
view
2.211 -
download
0
description
Transcript of RewardPort - Indias No 1 R & R Company
360 Degree
Rewards & Recognition
Products and Services
We Build Relationships
You Connect
We Build Relationships
You Achieve
Know UsAbout RewardPort
RewardPort provides marketing solutions to over 250, top corporates from various industries, (i.e. Automation, Banking, FMCG, Pharma, Media, etc.)
Through strong research and collective expertise, we guide our clients in ways to help them stay connected with their people. Be it their sales force, channel partners or employees.
Backed by hundreds of professionals, strong IT back bone Backed by hundreds of professionals, strong IT back bone and 700 seat multi location tele-assistance help desks; RewardPort has successfully navigated a number of challenges in the areas of:
Sales incentives Learning and coaching Rewards and recognition Meetings, events and incentive travelLoyalty marketing Experiential marketing Sponsorship marketing
Over-all Process
Step 1: Understanding Objective
Step 2 : Study of requirement and budgets
Step 3 : Agree on Solutions
Step 4 : Development of Creative conceptsStep 4 : Development of Creative concepts
Step 5 : Implementation and training
Step 6: Fulfillment
Step 7: Continuous Monitoring and Measurement
RewardPort
Offers
R&R
Services
R&R
Products
R & R Services
FOR
• Employees (e.g.- Sales Team)
• Customers (e.g.- End Consumers)
• Channel Partners (e.g. – Distributors)
Employees - Services
Our employee R&R offerings combine informal gestures with the science of formal programs. There is a full suite of R&R tools that enables managers motivate high level performances
Example
Client – Multinational- a single product focus
Objective of exercise:
Continuously motivate individuals to achieve targets and goals
Method: Acknowledging people who achieve their goals by rewarding them.
RewardPort Solution-Employees
Our Programs are customized to address your specific employee need.
Managed using a WEBSITE back ended entirely by RewardPort, allowing managers time for strategic business decisions rather than on the mechanics of execution.
• Sales Team can log in and view competition/motivational videos/caller tunes/Redeem rewards.
• Reward can be selected from a choice of selected brands products/ holiday destinations and fantastic offers
• Motivational exercise vide SMS/Telecall/Email- through monitoring each individual’s performance
• Top performers’ photographs uploaded, regular newsletters to keep team members and their families involved.
Example Website
Key highlights of the website:• Each TSO/ TSE individual account• Help Desk facility (Email id and Call no‘s to instantly connect)• Frequent Updates on Performance • Motivational Communication/ Mail board• Top Ten Performers • Prizes won in the last ten days etc.
Example Launch Campaign
10am, on the launch day, the entire Sales team will receive a message with a common motive
• SMS: Every team person will be receiving a motivational sms “Get Set Go! Conquer The Crest.” - Example
• Ringtone: A personalized ringtone will be created and will be download from the website.
• Email: Announcing the launch of the website and inviting • Email: Announcing the launch of the website and inviting everyone to visit and enroll.
• Merchandise Products would be sent to them at regular intervals.T-shirts, Caps, Mugs, Badges, Tie-pins.
• Creating the right ambience The entire Sales work area of would reflect one mission through Posters, Flyers, Danglers, Stickers, Buntings .
T-Shirt
Mug
T-Shirt
Tie-pinsCaps
Badge
Bunting
Poster
Monitor
Continuous monitoring of individual progress.
Day 1 Day 40 Day 70 Day110
Day 10 Day 20 Day 30 Day 50 Day 60 Day 80 Day 90 Day 100 End
Launch Get Set Way to go Aiming One up Go for Move Two Up Few Near to Time Well
10 day sales update will help to identify success and motivate TSE/TSOs consistently through surprise rewards. This would run continuously as per the plan mentioned above.
Launch Get Set Way to go Aiming
high
One up Go for
it
Move
Ahead
Two Up Few
more to
go
Near to
Go!
Time
up
Well
Done!
example
Motivate
Various mediums to continuously motivate individuals :
SMS: Constant smses would keep the spirit alive.
Telecall: Constant connection with the team to keep them motivated.them motivated.
Email: Regular Emails with on-going news from different regions. Key highlights – Star performer for the week, Motivational Quotes, etc.
Newsletter: Monthly Newsletter would be sent to each region, wherein detailed explanation and photographs would be marked to all.
Motivational Gifts
Television
Gifts
Reebok Sunglass
Benetton Bags
Home theatre
Mobile
Gifts
And many more…
Laptop
Benetton Watch
Grand Finale
‘Conquer The Awards’
At the end of the R&R period, An event is organized to acknowledge and appreciate the winners.
Prizes – Trophies and Certificates will be distributed like the ones mentioned below.
EXAMPLE
Category Rewards
GOLD International holiday for group of 50pax & individual
SILVER3N/4D stay at any of the Taj property or 4 star
hotels, Laptop,Lcd etc
BRONZE3N/4D stay at any 3star property , Television, Home
theatre etc
Customers - Services
Your customers are surrounded by messages from countless brands; it’s a task to hold their attention and their Rupee. Therefore our R&R programs ensures customer outreach and reward programs are essential to better customer relations.
ExampleExampleClient – FMCG-Retail Outlets
Objective of exercise:To reward and recognize the consumer’s loyalty to YOUR Brand.
To keep buyers focus on the brands of products and help movement off the shelf
.
Example Promotional Activity –
RewardPort Solution
Example- Deodorants and Soaps promotional program
Scratch & Win option for deos :SMS offer: A unique code will be hidden on the sticker on the product.
Instant option for soaps :Instant option for soaps :Instant Gift :. Gifts will be directly listed inside the wrapper.
Above the scratch strip the following message will appear:
Dear Customer,
TO SEE IF YOU ARE A LUCKY WINNER* , SCRATCH THE SILVER STRIP ABOVE AND SMS THE UNIQUE NUMBER UNDER THE STRIP in the following manner to the number indicated below-The SMS short code assigned for this program will be– 57575
Customer buys Products
Step
2
Receives Scratch
Step
1
Steps to Redeem
Receives Scratch
message on the sticker
& scratches off layer
Step
3
Option 1 :Customer SMSes to
register & gets an
acknowledgement
Option 2: Goes online/calls
Step
4Step
5 Customer receives Gifts
RewardPort
dispatches gifts
5
Channel Partners - Services
Your Channel Partners are the ones most capable of adding value to your business but it takes positive communication and meaningful motivation to achieve the desired results
Objective of exercise:
Design an incentive program for channel partners so that they are motivated enough to offer your brand products rather than that of competition
To motivate them and grow your business
RewardPort Solution-
Channel Partners
A multilevel program to take care of several segments of
qualifier. Channel Partner can be your distributors, stockiest,
resellers, retailers, individual or organizations.
•Each channel partner receives an intimation for rewards & points
on achieving targetson achieving targets
•Periodical bonus e.g.- Spa Treatment / Fine dining vouchers/
international holiday.
•Variety of choices of branded gifts to choose from- i.e. online
purchase discounts/lifestyle and home products
Company sends sales figures to RP
RP tracks & triggers when a target is reached
RP fulfills & reports to company
Example : how will this work
Dealers visit site & select frm option
RP mails & SMS to
winner with password
Auto mail to RP
Example of type of Gifts for a qualifying slab:
Benetton watch
Benetton Bag Reebok bag
Reebok shoesWallet
Tupperware products
Dinning voucher
Steps to Redeem:
Step
1
Dealer select’s the gift, visiting the site
Step
2
visiting the site
Step
2Step
3Auto mail sent to - RP
RP dispatches the gifts
R&R ProductsDelivering Relationships
At RewardPort we have created a range of products to help clients reward appropriately and so achieve their business goals and objectives. Our strong research has helped us build customer reward programs which are flexible and easy to adapt.
SurePrize E-Sure Prize Cine Rewardz Travel Rewardz Travel Rewardz
- Vac Pac - Air Pac - Leisure Pac
Gift Certificate - Travel Gift Certificate - Paylate Gift Certificates- RewardPort Flexi- Dining Certificates - Spa Certificates - Adventure and Sports Certificates
Product Snapshots
Fine Dining Voucher Memories Voucher Magazine subscription Voucher
Spa VoucherCine Rewards Voucher
Vacation Voucher
Book SubsciptionVoucher
Shopping Voucher Recharge Voucher
Guaranteed surprise with every purchase
This program is the fastest and easiest way to get assured gifts on-the-spot. With more than 100 choices of branded gifts ranging from sunglasses, IPods, wrist watch to air tickets and holidays, your people are in for a surprise. These varied choices of gifts come with a scratch card which can be easily redeemed with every purchase. So you can select and choose redeemed with every purchase. So you can select and choose gifts appropriately related to your business strategy.
Incentives in Action!
People often need break from their busy schedules and stressful lives. Entertainment today has been redefined with all new multiplexes which have variety of options for movies.
RewardPort’s Cine Rewardz helps you to motivate your sales team, your channel partners and your employees to enjoy team, your channel partners and your employees to enjoy regular breaks with their choice of Hollywood or Bollywood movies. We have tie-ups with leading cinema houses like PVR, Inox, Big Cinemas etc across the country. This assures you get to gift your people their choice of movie at a location convenient to them.
Rewarding memories of leisure
Travel, be it in form of leisure or business, brings people together. Relationships are strongly built when one is in leisure mood. RewardPort’s Travel Incentive service has multi-fold options to select and choose one specific to your requirement.
Vac Pac: Free vacations that are guaranteed to increase sales at a fraction of your marketing budget carries extremely high perceived value.
Air Pac: Fly Free!AirPac offers wide choice of destination across domestic location to choose within a stipulated period of time.
Leisure Pac: Free International vacations with luxury experiences. Destinations come with a complete offering including hotel stay where you could select from 4/5 star properties, airport transfers and one sightseeing.
Gifting memories to your people with an array of
lifestyle privileges.
RewardPort brings to you reasons to bring smile to your people. With a variety of different gift certificates to select from, gifting has now become tailor-made and personalised.Our gift certificates are pre-packaged with multiple choices, Our gift certificates are pre-packaged with multiple choices, custom designed for your promotions.
Travel Gift Certificates - Making travel easy, flexible and affordablePaylate Gift Certificates - A travel alternative to help conserve cash and improve cash flow RewardPort Flexi - Flexible alternative to incentive travelDining Certificates - Making small happiness an occasion.Spa Certificates - Pamper with careAdventure and Sports Certificates - Power packed rewards
Why RewardPort
Choice of Multiple Gift options
Easy to use and redeem
Helps in Customer Acquisition
Improve Sales Performance and Customer Service
Ease of OperationEase of Operation
Low Value per Gift
Creates connect with people, both Online and
Offline
High user satisfaction
Motivates key behaviour
We Connect
RewardPort
B Wing, Fairlink Center, 9th Floor
Off New Link Road
Andheri (W)
Mumbai 400053
T: +91 22 40270000, 26748000
F: +91 22 26735314