Retail Questionnaire - Intial Draft
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Retailer Name Retail Outlet Name Which Beat Does the Store Fall Under What type of retailer are you Grocery Store Fancy Store Pan/Bidi store Super Market Chemist Frequency of Visits by MR to your store Frequency of visits made by competitors' MR Weekly What other oils do you sell SKU MRP 1) Parachute 500 200 100 50 2) Dabur Vatika 200 100 50 3) Navaratna 500 200 100 50 6 4) Coconut oil ( Local ) 500 Who is the MR that visits your store from Emami Weekly Fortnightly Monthly Marico Dabur Bajaj
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Transcript of Retail Questionnaire - Intial Draft
Sheet1Retailer Name
Retail Outlet Name
Which Beat Does the Store Fall Under
What type of retailer are youGrocery StoreFancy StorePan/Bidi storeSuper MarketChemist
Who is the MR that visits your store from Emami
Frequency of Visits by MR to your storeWeeklyFortnightlyMonthly
Frequency of visits made by competitors' MRWeeklyFortnightlyMonthlyMaricoDaburBajaj What other oils do you sellSKUMRPRetailer MarginT.SANY OTHERNumber of units sold per week1) Parachute500200100502) Dabur Vatika200100503) Navaratna500200100506 4) Coconut oil ( Local )50020010050
Are your orders delivered on timeStrongly AgreeAgreeDisagreeStrongly Disagree
Are orders of competitors delivered on timeStrongly AgreeAgreeDisagreeStrongly Disagree
how do your rate the services of EmamiExcellentGoodAverageBad
How do you rate the services of competitorsExcellentGoodAverageBad
Which Company do you think offers the best servicesBajajDaburEmamiMarico
Your Perception about distribution channel of EmamiExcellentGoodAverageBad
Feeling about the margins provided by EmamiExcellentGoodAverageBad
Margins provided by the competitors areExcellentGoodAverageBad
How do you feel about your complaints being solved on timeExcellentGoodAverageBad
Which factor do you think is most important for sales growthAdvertisementsOffersDiscountsActivation/Awareness
Shop space allocated to oils15-20%10-15%5-10%0-5%
Shop space allocated to Emami NRO among oilsAround 50%Around 25%Around 10%Around 5%
Sheet2anmol ratan nidhi
