Saurabh Kulshrestha saurabh_kul008@yahoo.com

+91-7042748032

Career Objective

Obtain a challenging leadership position applying creative problem solving and lean management skills with a growing

company to achieve optimum utilization of its resources and maximum profits.

Profile in OlaCabs

Taking care of Prime category of OLA Cabs. Manager (Operations, Quality, Sourcing and Business

Development & Partner Retention).

· Handling cross-functional teams to generate and maintain supply & Demand simultaneously

Looking after Operations, Quality, Business Development & Sourcing, Partner retention

1. Operations

Process management ensuring smooth functioning of processes

Data Management (via strong Excel skills) which is an essential part in order to make vital strategies.

· Running programs to improve partner experience

· Ensuring proper & effective communication to partners via making SMS Scripts, IVR or through calling

Managing the people and culture handling 4 big sized Teams

2. Quality

· Handling customer complaints and escalations through quality check

Managing the quality of the cabs while maintaining sustainable relations with the fleet

Driving Customer Experience 

3. Business Development & Sourcing•Moving the territory towards profitability

• Fleet size planning and execution

• Planning demand and marketing activities

• Executing BTL campaigns to generate demand

a. Managing demand by executing marketing activities locally

Tie-ups with private and semi- government organizations

4. Partner Retention

a. Ensuring compliance to regulations and liasoning with local authorities• Managing demand by executing marketing activities locally• Lead several projects for Delhi - including the smooth transition of an acquired company

KRAs in Foodpanda City Business Head Delhi NCR for 3 years

· Handling the alliances and account mangers team

· Long-term / larger business perspective with respect to external environment and organizational

strengths and weaknesses, map resource requirement, execution strategy, performance indicators

towards achievement of strategic goals.

· Attending and approaching Client’s & corporate for partnering up with the Portal.

· Handling back end of the portal.

· Cross branding with the Partner’s.

· Implantation of offline marketing activities.

· Manage and coordinate with the Team for BTL activities.

· Client servicing for the partnering vendors

· Managing business costs to deliver according to functional & financial organizational outcomes.

· Develop the road map of the strategic vision for the product lines.

· Ensure target achievement by each Team Member

· Monitor business performance and functionally identify / evaluate possible business opportunities in

new categories.

· Ensure effective communication for getting products on-board & sell through.

· Work on vendor development, trouble shooting, payment collection, budget planning and order

management.

· Ensuring quality vendors in the network – negotiating and ensuring that all set perquisites are met.

Past Experiences -

Ranbaxy Labs Ltd. January 2010- March 2011

· Marketing Brand Executive· Brand Management, budget forecasting, Achieving Sales Targets· Implantation of offline marketing activities.· Manage and coordinate with the Team for BTL activities· Formulation & Implementation of Marketing & Sales strategies

Achievements

• Got two back to back promotions in foodpanda to became City Head for the Delhi NCR.• Successfully launched Hub & Spoke business Module that turned out very cost effective. It was a

mile stone in foodpanda’s Success got appreciation and promotion for the same.• Headed a campaign MAC (Moving Attachment Centers) in OlaCabs In which We sourced around

4,500 cabs in Prime category in a short span of 20 days.• Daily Bookings for Prime segment registered a tremendous growth managed supply by ensuring

sufficient fleet.

Training & Courses

Pepsi Co. - Internship for a period of 8-weeks to follow a new initiative “Tailoring circle project” Done a certified course of Digital/Internet Marketing from Delhi School of Internet Marketing

Qualification

· Master in Business Administration from Institute of Technology & Science Ghaziabad (2008 – 2010)· Science Graduate (First Division)· Intermediate with 72 % Marks

Strengths

· Familiar with multi-tasking, sustainable and can work efficiently under pressure, Flexible, effective and proactive for vary circumstances in working environment.

· Broad based skills set encompassing expertise in all facets of activities pertaining to Design, Technical, Marketing and Analytical skills.

· Possess keen business acumen in analyzing & understanding business requirements and customer-value maximization.

· Assertive and enthusiastic with good interpersonal and communication skills.· A positive attitude backed up with practical experience.· Methodical approach to all tasks.

Personal Details

Date of Birth: 8th September 1988 Address: Plot No.806 Shakti Khand 4 Indirapuram, GZB Languages: Hindi and English

Date: Place: Delhi

Saurabh Kulshrestha