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Alexandra M. O’Neil (401) 787-5342 [email protected] | www.linkedin.com/in/alexandraoneil Education Johnson & Wales University – Providence, RI Bachelors of Science in Marketing & Advertising Communications; Received, 05/14 Accumulative GPA: 3.6/4.0 Work Experience LightSpeed- GMI Boston, MA 09/14-Present | Client Operations Coordinator Process initial RFP (Request For Proposal) and review bid for accuracy Coordinate proposal creation and feasibility assessment for client bids with various software tools Work with a brokerage team to purchase sample from panel partners if necessary Assess client needs and identify the appropriate GMI solutions Present proposal to client and serve as initial point of contact for any questions or client feedback Answer initial questions on products/services and design sample plan for related studies Liaise with other internal GMI departments to bid and execute client proposal requests Support existing account relationships and account plan execution in conjunction with Account Executives and Account Managers to insure they remain healthy, productive and mutually beneficial, with a goal of securing repeat business and achieving targeted revenues with key clients Arnold Worldwide Boston, MA 09/13-05/14 | Marketing Intern Assist in administrative tasks; ongoing business analysis, and research with Tyson Foods Account Competitive reports through creation of a Wordpress blog archiving all competitive material Attend and contribute to monthly meetings, create production calendars to aid in administrative support Traffic creative by providing traffic instructions to talent partners and brand support for the creative teams Manage billing for projects and clients; Manage client scope of work and recognize out of scope projects Update client on economical trends & new competitive campaigns through email alerts InDowncity PVD Providence, RI
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Alexandra M. O’Neil(401) 787-5342
[email protected] | www.linkedin.com/in/alexandraoneil
EducationJohnson & Wales University – Providence, RI Bachelors of Science in Marketing & Advertising Communications; Received, 05/14 Accumulative GPA: 3.6/4.0
Work ExperienceLightSpeed- GMI Boston, MA 09/14-Present | Client Operations Coordinator Process initial RFP (Request For Proposal) and review bid for accuracy
Coordinate proposal creation and feasibility assessment for client bids with various software tools
Work with a brokerage team to purchase sample from panel partners if necessary
Assess client needs and identify the appropriate GMI solutions
Present proposal to client and serve as initial point of contact for any questions or client feedback
Answer initial questions on products/services and design sample plan for related studies
Liaise with other internal GMI departments to bid and execute client proposal requests
Support existing account relationships and account plan execution in conjunction with Account Executives and Account
Managers to insure they remain healthy, productive and mutually beneficial, with a goal of securing repeat business
and achieving targeted revenues with key clients
Arnold Worldwide Boston, MA 09/13-05/14 | Marketing Intern Assist in administrative tasks; ongoing business analysis, and research with Tyson Foods Account
Competitive reports through creation of a Wordpress blog archiving all competitive material
Attend and contribute to monthly meetings, create production calendars to aid in administrative support
Traffic creative by providing traffic instructions to talent partners and brand support for the creative teams
Manage billing for projects and clients; Manage client scope of work and recognize out of scope projects
Update client on economical trends & new competitive campaigns through email alerts
InDowncity PVD Providence, RI 05/13-08/13 | Social Media Marketing Intern Interact with local business, take pictures and create original InDesign posters to post onto the InDowncity Wordpress blog
promoting holidays, sales, events, awareness, and educate consumers
Build surveys on Wordpress posted on social channels such as Facebook and Twitter to create awareness of
Restaurant Week
Schedule posts on HootSuite i.e. Thursday’s weekly reminder of ‘Movies on the Block’ (an event downtown)
Create Facebook events to generate buzz, and foot traffic and use Facebook analytics to monitor peak engagements
Tuition Management Systems Providence, RI 06/11-04/14 | Education Payment Advisor/Loan Counselor Answer fast paced in bound calls and service accounts via problem solving, collecting payments, or re-enrolling
Educate customers on the affordability options of paying for college, and k-12 education
Manage the customer service of 5 loan products. Provide families with loan application missing information, loan
process time, and next steps
Assist management with call monitoring and scoring of calls, and creating training programs for new employees
Alexandra M. O’Neil(401) 787-5342
[email protected] | www.linkedin.com/in/alexandraoneilAdditional Involvement
Candlelight Communications (J&W Ad Team) Providence, RI 09/12-05/13 | Research & Strategy Development Developed an integrated ad campaign for Glidden in Walmart through extensive research and creative development
with a team of peers and professors Compose surveys and focus groups of mock advertisements Develop media strategy based on research of DMA’s, consumer living preferences, Walmart locations, and
surrounding culture Competed nationally and placed 3rd among other colleges and universities
Affiliations (Past & Present) Skills & ExpertiseAmerican Advertising Federation
MemberAccount/Client Management
DECA Member Competitive AnalysisSocial Media Channel
Management
