How Restaurants Embrace Mobile GeoSocial

Technology

With mobile technology quickly becoming an integral part of our everyday

lives . It has become vital to pay attention to the wide-spread influence of

the mobile device as it has become a highly influential marketing tool for

businesses world-wide.

Even so , while it is the most promising marketing tools , it shockingly

reported that a study in 2012 made by Restaurant Sciences Industry

confirmed that 95% of independent restaurants don’t have a website

optimized for mobile devices and only about 50% of chain restaurants have

one. Mobile applications ( mobile apps ) used by restaurant and

development to use them to work specifically for Chain restaurant has

been just picking up

With millions of active mobile accounts on Facebook, Twitter and

Foursquare, restaurant owners now have the ability to directly access their

customer base on a daily basis ,it is therefore Not likely that Mobile

technology will be going away and its usage will keep increasing by the

day.

All types of Mobile applications will therefore present companies with

unique opportunities to increase revenue and customer loyalty and they

offer full accessibility to user on the go .

Mobile Social media outlets provide the best and most ideal way to share

tantalizing information that will satisfy all hungry customers with Good

Food for Thought .. Reach your customers on your mobile social media

platform of choice by sharing any of the following information:

Embracing Mobile Technology

Mobile websites

Mobile websites will offer the first major benefit. . A mobile website can

be optimized for search engines for your restaurant and it can be

optimized to use for most type of mobile devices, the ever increasing

usage of mobile devices for browsing the mobile internet means your

restaurant’s online presence will appreciated well by customers

Mobile apps

Like most general mobile applications , most apps offer as the menu to

the restaurant’s information source. Contact information, nutritional facts,

location search tools, and menus dominate these types of apps, but a

restaurant app can be more than an information source.It also can serve as

Online Order tools . Restaurants with online ordering systems offer

customers the ability to browse online and place an order for pick up via

their mobile device or computer or relatively in the restaurant or for early

booking avoiding the queue for advance food ordering concept . Such

application can be incorporated into the restaurant’s own reservation

system or utilize as an online booking network reservation services to allow

diners to easily reserve a table.

With special custom mobile application , restaurants now have the

opportunity to promote unique or exclusive dining experience while

increasing business and building brand loyalty.

This might include

• Offering guests a discount if they uploaded a review to specific Mobile

ads site

• Reward uploaded photos to some Mobile promo sites with a free drink

or small dessert

• Encourage spreading your name through any other food-related app

with rewards

• Mobile Games competition

In the current mobile market, many restaurateurs participate and utilize

major mobile apps with mobile marketing sites like Yelp, Foodspotting

and OpenTable to market their Food and wine establishments which allows

users to be able to directly share reviews, event scheduling , photos, check-

ins and more with their social friends network .Various other social networks

can be integrated into your restaurant application to facilitate a seamless

process for diners to share their experiences.

Some good example for integrating social networks ,like Foursquare will

benefits to your restaurant by its word of mouth sharing ,check-in review ,

or coupon redemption campaign . Pictures of food dominate social photo

sharing sites these day as friends share around wonderful pictures of the

food meals that they enjoyed making it a great option to integrate into

your restaurant application. Restaurants can also include an interactive

events promotion to inform potential diners about exciting parties or event

like Happy hour , wine tasting at your restaurant in order to bring diners

back to your establishment again and again.

The potential benefits of an effective mobile social strategies to the

restaurant industry are virtually limitless. .Reaching out to your

customers effectively and stay actively engaged with mobile social media

opportunities will only grow in popularity as more people embrace the ease-

of-use and convenience of their mobile devices.

[http://www.youtube.com/watch?v=dHCRRuKb5FY&feature=youtu.be

Geosocial Restaurant Marketing Video ]