Resolutions Therapy Practice Quick Start Up Marketing Plan.
-
Upload
ashley-obrien -
Category
Documents
-
view
213 -
download
0
Transcript of Resolutions Therapy Practice Quick Start Up Marketing Plan.
Resolutions Therapy PracticeQuick Start Up Marketing Plan
What are you buying?
Private Therapy Practice marketing plan that has been successful at Resolutions in Arizona. Your practice will become Resolutions in your geographic location.
Proven successful tools including Market Driven Packaged Services; Unique Pricing; Effective Marketing Channels
Customized Marketing Plan, Timeline, Revenue Projections and Product/Service Development Plan for your Practice
Quick Start: Immediate high call, appointment volume and revenue without accepting insurance.
Expected results include three (3) potential new client contacts per business day.
$7,000 - $10,000 gross revenue per month
The Common Problem
Many therapy practices take years to get on their feet. With Resolutions, you can be busy and booking 30 appointments per week in 3 months
Therapists may have great counseling skills, but they often do not understand marketing. Marketing your practice isn’t about telling people who you are. No one wakes up and says I want a therapist who is X,Y,Z. They wake up needing a solution.
Therapists may be able to learn the avenues through which to promote their practice, but promotion is only 1 of the 4 key ingredients to Marketing Success. And there is a limited amount of time and money for promotion.
Results to Expect
3-5 calls, emails or on line appointments made per work day within 6 weeks after website and marketing plan launch
Booking at full capacity of 30 appointments per week 3-6 months after website and marketing plan launch
90% show rate 80% average hourly market rate per session in
first 6 months. $7,000 - $10,000 gross revenue per month
Resolutions Practice Purchase
Price and Inclusions Complete Resolutions Business and
Marketing Plan
Resolutions Website customized to your Practice with location specific domain. i.e. www.resolutions-ca.com
Rights to various products and tools - Dating Coach, Company Shrink, Cinderella Maker, Intensive Couples Counseling etc.
Specific Resolutions ad artwork for your local community
On line Appointment Tool
Two days training at your location (travel expenses additional)
$3,500 One Time Fee$3,500 One Time Fee
Therapy Practice Marketing Consulting
Price and Inclusions
Business and Marketing Plan Template - Product, Place, Price, Promotion
Coaching for specific Products/Services for your practice
Budgeting, Financial and Statistics tools and analysis
$1,500 One Time Fee$1,500 One Time Fee
Product
Most therapists do not develop products or packages only niches.
Society today buys in response to a need and they want a simple all inclusive, short term solution
Develop and package 6-10 products and services with clear pricing and benefits
Place
Target referral sources from each product/service area
Social Media Plan for each particular service
Press and Local Networking plan
Most effective and least costly listings, advertising and marketing channels
Price
Pricing and Projections Model
Calculation of hours and revenue
Monthly pricing program to leverage larger sale/commitment at first meeting.
Strong Perceived Session Value
Call and Appointment Statistic Measurement to track business success
Promotion
Promotion timeline and ideas
10 Service lines with 6 months of time efficient promotion
Monthly budget to mirror promotion
Promotion Plan not to exceed $300 and 5 hours per month.
You control this expense
Contact Resolutions Now
Becky Johnston, LPC, MA, MBA Phone: 480-245-6080 Email: [email protected]
Resolve to get your practice started today!