Residential Costs at $2.5 per Watt (1) · Copyright**2017*/Spice*Solar...
Transcript of Residential Costs at $2.5 per Watt (1) · Copyright**2017*/Spice*Solar...
What Happens When Home Solar Costs are $2.50/watt?
Copyright 2017 -‐Spice Solar
• Design and Manufacture Rooftop Solar Mounting Solutions– Fewer parts and simpler installations => lower labor
costs– Less aluminum and fewer attachments => lower
parts costs
• Partner with module manufacturers– They add critical frame components at high
volume manufacturing facilities– So installers don’t have to do extra work on the
roof
• Focus on the Behind the Meter (BTM) market
About Spice Solar
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ITC Extension Means Rapid U.S. Residential Growth
-‐
1,000
2,000
3,000
4,000
5,000
6,000
7,000
2001 2005 2010 2015 2020
Annu
al In
stallatio
ns M
Wdc/yrU.S. Residential Installations
6.5 GW per year in 2020Source: GTM, SEIA
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But… Installer Margins Squeezed
Source: NREL, LBNL
$0.00
$2.00
$4.00
$6.00
$8.00
$10.00
$12.00
2001 2005 2010 2015 2020
Installed Co
st per DC watt
Racking and Labor Increasing as % of Installed Cost
Modules & InvertersRacking & Labor
Overhead & Profit21%
12%
12%14%
24%
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$0.00
$0.50
$1.00
$1.50
$2.00
$2.50
$3.00
$3.50
$4.00
2016 2021
$3.50
$2.50
$0.16
$0.65
Residential Selling Price
System Installations Maintenance
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$0.00
$0.50
$1.00
$1.50
$2.00
$2.50
$3.00
$3.50
$4.00
2016 2021
$1.59 $0.95
$0.50
$0.41
$0.46
$0.29
$0.94
$0.85
$0.16
$0.65
Residential Cost Breakdown
Equipment costs Direct Labor Costs Customer Acquisition Overhead Maintenance Costs
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Equipment Cost Reductions
2016 2021Modules $0.81 $0.45Inverters $0.45 $0.30Racking $0.21 $0.12OtherParts $0.12 $0.08Total $1.59 $0.95
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Equipment Cost Reductions
2016 2021Modules $0.81 $0.45Inverters $0.45 $0.30Racking $0.21 $0.12OtherParts $0.12 $0.08Total $1.59 $0.95
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Labor and Customer Acquisition
2016 2021DirectLabor $0.50 $0.41CustomerAcquisition $0.46 $0.29
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Labor and Customer Acquisition
2016 2021DirectLabor $0.50 $0.41CustomerAcquisition $0.46 $0.29
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Overhead – No Big Changes!2016 2021
Engineering&Permitting $0.09 $0.09Insurance $0.09 $0.08Rent $0.21 $0.19WarrantyExpense $0.08 $0.07G&A $0.17 $0.16
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• Higher efficiency modules at lower prices– Output up by 5 watts, selling price down by 3 cents/watt
• Component integration– AC modules, embedded optimizers, integrated racking
• Diffusion effect• Trend towards smaller, more efficient installers• Headwinds– New requirements, NEM changes, market variability, tariffs
Cost Reduction Drivers
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• 2016 at $3.50/watt– $2.45/watt with ITC– $1.75/kwh per year (1.4 kwh/watt)– $0.07/kwh over 25 years (maintenance = salvage value)
• 2021 at $2.50/watt– $0.05/kwh
Simple Cost per kwh Calculation
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• Efficient local installers• Referral sales (maintenance services)• Solar + Storage + EE?• Similarity to HVAC businesses– Relatively mature for installations–Mostly replacements and maintenance
Profitable Business Models at $0.05/kwh?
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• We know how they react– NEM caps, TOU rates, demand charges, fixed charges, PURPA changes, etc.
• How will PUCs react when rooftop kwh costs are $0.05 and average electric rates are $0.20?
• How will EVs and integrated solar/storage change customer economics?
• Do customers want DERs?
What Role for Incumbent Utilities?
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• Behind the Meter electric rates are $0.05/kwh• 6kw system costs about $10,000• Small, efficient local installers will crowd out more expensive large installers
• Utilities will fight solar with customer-‐hostile policies on a localized basis, fragmenting the market
• Battery storage with solar preserves customer economics
At $2.50/watt
Thank You
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• Less expensive parts and labor• Designed for all roof types & orientations• Designed for high wind and snow locations• Uses standard roof mounts• Certified to UL-‐2703 for grounding, mounting and fire code compliance
• Watch the Spice Solar installation video at http://www.spicesolar.com
• Comments from installers:– “25% of the time compared to ordinary racking”– “We only want to install Spice – Amazing!”– ”Spice is better than rackless systems”
Summary
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• The standard for decades• Very strong, but…
– Numerous costly parts
– Added labor for design, roofpenetrations and assembly
– New 2703 standardsrequire modules, racking and roofmounts be certified together to meet mechanical loading and grounding requirements – No more mix and match!
Rack Mount Systems
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• Designed with intent to:– Reduce costs by eliminating rails
• Challenges:– Dependent on module frame for
loads (snow/wind)
– Limited to landscape orientation in almost all wind/snow conditions
– Lots of fiddly little parts, or expensive and specialized roof mounts
– Potential of voided module warranty when module mechanical or electrical failures occur
Rackless Mount Systems
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A Complete Integrated Solution– Rails are built-‐in– Less expensive parts and labor– Works on all roof types and orientations with
standard roof mounts– UL-‐2703 grounding, mounting and fire
code compliant– Designed for high wind and snow locations
• Spice design load 75 psf
• 170 mph wind speed or 24” snow
Spice Solar with Built-‐in-‐Racking