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Transcript of ResearchConferencesPublishingTrade Shows The Dual Education System – Cooperating and competing for...
Research Conferences Publishing Trade Shows
The Dual Education System – Cooperating and competing for young people
Prof.Dr.Bernd Hallier
Bildbeispiel
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In Germany there is for young people a combination of in-door-training in retail companies …
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…and training in specialized schools for the sector (Berufsschulen)
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Mostly young people who leave school at the age of about 16 years take this choice – and interestingly a study of August 2011 discloses that young people like to work with those retailers where they are shopping!!
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They get employment-contracts with a company (for example a retailer like Saturn/Metro) …and the company is sending them for one day per week to school
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Some Universities of Applied Sciences in Germany (like EUFH/Bruehl) use a similar structure for Bachelor-students
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Students work for Globus/Saturn for three months and get paid there …
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…then they go three months to EUFH and pay there per month about 800 Euro
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Both groups (vocational level as well BA-level) have to pass a test in the end at the Chamber of Commerce! - - The best of the best are awarded and the their names and the names of the companies are in the newspaper!
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EHI-Award- Party and 40.000 Euro!
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Award winning is interesting on the level of cashiers as well as on the level of the students - and it brings a high image for the retail company of the winners
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Proud Winners!
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Proud Winners!
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Young and ambitious people should be fixed by contracts of the retailers very early together with carrier-planning
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Young people are the future of the retailers.
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…and they have to get involved with the practical activities either as employees or via a traineeship if possible also in foreign countries!
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In Germany very often the company keeps on employing its dual-education-“students” after the exams!
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Students are from the start on “part of the labour market” – and they are ambassadors of their retail-company
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There should be a test for more practical work for school-leavers and students in Russia too.
Conclusion for Russia
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Retail Managers and teachers should build together a new education team – you need a Round Table between the two parties: University and Retail Educators
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Companies like Globus, Metro, Saturn can help with their German experience
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Perhaps they could also help for pilot-exchanges of some teachers and students with red diploma.
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Young people take part in the EURASIAN Youth Forum and meet Nobel Laureates for Economics!
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www.european-retail-academy.org
can help to organize such international teams
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Speaker:
Prof.Dr.Bernd Hallier EHI Retail InstituteSpichernstraße 55 50672 [email protected]
Thank you!Spasibo bolshoe!