Research Week 2014: Conference Planning: Processes, Funding, Resources
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Transcript of Research Week 2014: Conference Planning: Processes, Funding, Resources
• Supports: • short-term targeted knowledge
mobilization activities (most often conferences and workshops)
• outreach activities such as artistic activities, development of interactive technologies, media events, adaptations, software etc…
• emphasis is on connecting Post-Secondary research and the community
SSHRC Connection Grant
Value
• Connection grants range from $7,000 to $25,000 for an event and up to $50,000 for an outreach activity
Eligibility
• There are Individual and Institutional versions of the Connection grant
• Researchers should submit the Individual version (even if the event involves a large team)
• The focus should be on mobilizing Canadian research, especially if the event is outside Canada
Matching Funds
• Applicants must have 50% matching funds (cash and/or in-kind, excluding registration fees for event)
• For example, if you are requesting $15,000 from SSHRC, you must have $7,500 from elsewhere
• The matching funds cannot be from another SSHRC grant (although you may use SSHRC funds for the event provided there is no duplication of support)
Matching Funds cont…
• Applicants should approach their departments and faculties for financial assistance
• Applicants may have funds from another grant (other than SSHRC)
• Some examples of relevant in-kind contributions include:
• Conference space • Administrative support • Technical support • Communications and Knowledge Mobilization support
Common errors
• Not following SSHRC’s instructions about structure
• For example, in the “Detailed
Description,” often researchers will copy and paste details from a different application or from papers written about the project
• Such a practice will lower your chances of success
Detailed Description Structure 5 pages
• a description of the proposed event or outreach activity;
• a statement regarding the overall goal and specific objectives of the endeavour;
• a description of the research you will be disseminating, transferring, exchanging or mobilizing;
• a description of your main audience(s) (e.g., scholars, practitioners, etc);
• an explanation as to why it is important to connect with the specified audience(s); and details on how all activities can be undertaken within one year
Common Errors
• Copying the start of detailed description as your summary
• Burying project objectives • Not selling the significance of your project • Not aligning clearly with objectives of the
program • Not clearly justifying your budget • Not clearly detailing the training and
mentoring opportunities • Not clearly outlining your Knowledge
Mobilization Plan with appropriate details provided
KMB and Communications: Pre-award
• In general, take an active approach (using –ing phrases). Consider novel but proven techniques, within realistic parameters (budget, spread)
• Emphasize interactivity, co-creation of knowledge, and open access (including students!)
• When using traditional academic methods, think “outside of the box” – alternative publications?
• Introduce and briefly summarize the primary KMB activities, connecting them to stakeholders and conceptual knowledge (hot words: empowerment, engagement, participation, leveraging, etc.)
• Identify KMB approaches with one paragraph each (2-3 sentences about method; 1-2 sentences connecting to anticipated outcomes)
KMB and Communications: Pre-award
• Using jargon and/or complex descriptions of KMB goals and approaches
• Using generic descriptions of activities, objectives, outcomes
• Vague language about dissemination strategies
• Using divisive or occlusive language • Confusing/combining KMB plans with
expected outcomes • Overlooking co-creation and participatory
approaches to developing/sharing knowledge • Omitting elements of the application
identified elsewhere
KMB and Communications: Post-award
• Plan ahead – critically identify components that you can accomplish, that an RA can accomplish, or that require specialized assistance
• Develop an effective and timely communication strategy – anticipate windows of accessibility
• Provide advanced notice to the Office of Research Services and Communications, Public Affairs, and Marketing (CPAM) for support
• Have technology in place and develop a concrete KMB strategy
• Hold a “dry-run” at the event venue(s) • Have dual redundancies!!! • Plan for “day-after” activities – the press,
reporting, publishing, etc.
Tools
• WLU’s OneCard office is equipped to create a registration page that can accept payment
• Those payments can be deposited using WLU index codes
• They charge a set-up fee and 4% of the registration
• Contact Diane Litt for more information
Tools
• EventBrite is an online platform designed to facilitate event promotion and registration
• Built in tools: Reg surveys, social media integration, analytics, some customization
• Free events = no cost; Paid events = $0.99 + 2.5%, 3.5% for credit processing (debit, credit, and paypal)
• No tools for event management (i.e. calendars, schedules, maps)
Other Tools
• Guidebook – customizable and simple mobile app for event facilitation; includes calendars, directors, maps, social network integration, etc. No website integration.
• Now syncs with EventBrite • Free to 200 guests; $1750 for basic package • Topquark – series of plugins and widgets for wordpress
websites; includes an app option (like guidebook) • Simplifies web-based schedule, speaker information,
doesn’t have other tools (e.g. facebook, twitter) • $39 for wordpress plugin; $399 for app (incl. plugin)
Technologies on campus
• Video conferencing (for small sessions) – ITS Employee Technical Support will arrange. Rooms are fixed.
• Webcasting (WLU campuses) – No ITS support. Options available via Centre for Teaching Innovation and Excellence (CTIE) – Adobe Connect
• Webcasting (CIGI) – Available for all BSIA bookings; costs $100/hr and includes archiving.
• DIY – Adobe connect account available; other services like skype can be used without support. Equipment is a must!
• Develops and delivers the university's key messages • Provides information and advocacy on behalf of the university • Positions Laurier in the post-secondary sector • Handles all requests from the media • Manages Laurier's official social media channels • Publishes Laurier's alumni magazine, Campus, and internal
newspaper, insideLaurier • Promotes research and events through news releases, social
media, media outreach, website articles and articles in Laurier publications
• Manages Laurier’s brand & visual identity & produces marketing materials
Communications, Public Affairs, and Marketing (CPAM)
• General media training • Preparing for an interview if you have been contacted by a
reporter • Promoting your research or event to the media & external
community (through news releases, media pitches & social media)
• Promoting an event or initiative to the Laurier community • News-style coverage of an event (article, photo or video) • Designing a marketing piece (e.g. poster, brochure or invitation)
wlu.ca/creativeservices • Setting up a social media site for your department
CPAM Services