To get people to fill in my survey I used Facebook and tagged my partner Maddie so that her friends could take the survey too. This is so that my Facebook friends could take the survey as I found this was the easiest way.

This is my online survey which 27 people have responded to.

I also did the same thing but on Twitter. However I tagged the official page of Veggie foods so that they could take the survey.

From the data I got by using ‘Survey Monkey’ I found that the results were very different to what I expected. When comparing my results I looked to see what the vegetarians answers were to find out there interests, genders and how creative they are.

I found that more vegetarians were female than male. Only 15%of males said that they were male. I also found that a lot of vegetarians like pizza as this was a very common answer in the vegetarian surveys.

On the question about what the viewers would like to see on the recipe cards, a large proportion of people said that they would like to see pictures. However, when I was looking to see what vegetarians answers were, they said that would prefer a combination of both pictures and text.

Also when I checked the question about what types of food vegetarians are interested in, it was very close results. Healthy food and food from around the world were equal results and both were 35%. Breakfast food was the least favourite type that the vegetarians wanted to see on the recipe cards where as party food was more popular than breakfast but not as popular as the healthy and food from around the world.

Are you Vegetarian?

VegetarianMeat Eater

I found that there are less vegetarian people who filled out my survey, than there was meat eaters.

What is your gender?

FemaleMale

Looking at the results from my survey I found that there were more females that took time to fill it in, than there were males.

How old are you?

under 1617-2021-2540+

There was a wide range of people that took my survey. However, the most popular age range was 17-20 where as there was not so many people between the age of 21-25. There

was more people over the age of 40 that took the survey, than there was under 16s which is what I found interesting.

happy

funny

shy

unhappy

0 2 4 6 8 10 12

Describe yourself in 3 words

Describe yourself in 3 words

sweetssalad

fatty foodscakes

fat free

0 4 8 12

What sorts of food grab your attention?

What sorts of food grab your atten-tion?

pictures

text

combination

other

0 5 10 15 20 25

What content would you like to see in a recipe card?

What content would you like to see in a recipe card?

I found that people would like to see more pictures on the recipe than they would a combination of both pictures and text. However a lot of people also said that they

would like to see text on the recipe cards.

party food

breakfast food

healthy food

foods from around the

world

0 2 4 6 8 10 12 14 16 18

What would you like recipe cards for?

What would you like recipe cards for?

I found that on this question people were more interested in seeing ‘food from around the world’ than any other foods. However people are keen on the idea of party food too. Breakfast food was the least favourite and about 25% of people

chose healthy food.

pastel colours

primary colours

rich colours

0 5 10 15 20 25 30

What colour schemes would you like to see on the recipe cards?

What colour schemes would you like to see on the recipe cards?

If I was to use the data I found from the survey, the colours on our recipe card would be pastel colours as most people who filled in the survey chose this. Primary colours was the least voted choice and rich colours was near the same amount of

primary.

I found that some of the research I found will be vital when it comes to producing my recipe cards. This is because if I was to make a recipe card without including any of the research I found, I would make a lot of mistakes and people will not be interested in our recipes because it will not be what was asked of in the brief.

Because most of my results came from females, I think that this mean that more female than male are going to be interested in recipe cards. This has made me decide that I should make the recipe cards more famine than masculine.

My results also show that the two most popular types of food were Foods from around the world and Party food. When making the recipe cards I should do one of these types of foods because the audience are most interested in these. If I wasn’t to use the audience’s favourite I will not have any buyers.

A very large proportion chose strawberries and apples as there favourite fruit, so I think that I should definitely involve strawberries and apples as a main ingredient to one of my recipe cards.