Reputation Management & Social Media Evolution
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Transcript of Reputation Management & Social Media Evolution
Featured SpeakerS:
Binary Fountainensuring patient Satisfaction
reputation Management & Social Media evolution for Medical practices:reactive, proactive and LegaL iMpLicationS
educate and empower Maryland physicians to promote health education, health literacy and healthcare delivery and to protect their online reputation
MontgoMery county thursday, october 17
5:30 – 9:00 pm the rock creek Mansion
BaLtiMore citytuesday, october 22
5:30 – 9:00 pmthe inn at the colonnade Baltimore
anne arundeL countythursday, october 24
5:30 – 9:00 pmHospice of the chesapeake
www.mdphysicianmag.com
SponSorS:
www.facebook.com/marylandphysicianmag @mdphysicianmag#mdphysicianmagevents
Director of Web & Communications Technology at the University of Maryland Medi-cal System and is responsible for all aspects of
their web programs. Mr. Bennett led the UMMS online initiatives designed to educate and attract new patients. He’s pioneered search engines optimization tech-niques that are now standard for hospital websites. Mr. Bennett sits on the external advisory board of the Mayo Clinic Center for Social Media.
principal in the Maryland law firm of pecore & doherty, LLc, rep-resenting health systems and individual, group and institutional
healthcare providers and suppliers. Mr. doherty maintains faculty ap-pointments at the Johns Hopkins Bloomberg School of public Health and the university of Maryland Francis king carey School of Law.
president and Founder of Savvy Marketing Solution, LLc. With a combina-tion of a clinical background with healthcare
leadership roles, Ms. Brouillette delivers an astute understanding and expertise in healthcare social media. Savvy provides physician practice and healthcare entities with strategic marketing and business development services.
ed Bennett James F. doherty, Jr. Brenda Brouillette, rn, BS
www.mdphysicianmag.comyour practice. your LiFe.
Maryland Physician Magazine Events www.mdphysicianmag.com 3
REPUTATION MANAGEMENT: A STATIC & REACTIVE STATE Presented by Brenda Brouilette RN, BS
Savvy Marketing Solution
PRESENTATION by SAVVY MARKETING SOLUTION
Maryland Physician Magazine Events www.mdphysicianmag.com 4
PRESENTATION by SAVVY MARKETING SOLUTION
Maryland Physician Magazine Events www.mdphysicianmag.com 5
PRESENTATION by SAVVY MARKETING SOLUTION
Maryland Physician Magazine Events www.mdphysicianmag.com 6
PRESENTATION by SAVVY MARKETING SOLUTION
Maryland Physician Magazine Events www.mdphysicianmag.com 7
Maryland Physician Magazine Events www.mdphysicianmag.com 8
LEGAL ISSUES IN MEDICAL OFFICE USE OF SOCIAL MEDIA Presented by James F. Doherty, Jr.
Pecore & Doherty, LLC
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 9
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 10
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 11
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 12
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 13
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 14
Maryland Physician Magazine Events www.mdphysicianmag.com 20
LEGAL ISSUES IN MEDICAL OFFICE USE OF SOCIAL MEDIA Presented by James F. Doherty, Jr.
Pecore & Doherty, LLC
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 21
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 22
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 23
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 24
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 25
Maryland Physician Magazine Events www.mdphysicianmag.com 15
TAKING CONTROL OF YOUR ONLINE REPUTATION Presented by Ed Bennett
Director, Web and Communications, UMD Medical System
Presentation by Ed Bennett
Maryland Physician Magazine Events www.mdphysicianmag.com 16
Presentation by Ed Bennett
Maryland Physician Magazine Events www.mdphysicianmag.com 17
Presentation by Ed Bennett
Maryland Physician Magazine Events www.mdphysicianmag.com 18
Presentation by Ed Bennett
Maryland Physician Magazine Events www.mdphysicianmag.com 19
PRESENTATION by PECORE & DOHERTY, LLC
Maryland Physician Magazine Events www.mdphysicianmag.com 26