Report Promting Healthy Behavior

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    PPuu b blliicc PPr r iivvaattee PPaar r ttnneer r sshhii p p ((PPPPPP)) 

    FFIIRRSSTT DDRR A AFFTT RREEPPOORRTT 

    PROMOTIG HEALTHY

    BEHAVIORS THROUGH

    HEALTH EDUCATIO I 

    DISTRICT VEHARI

     D D R R . . T T  A A    V V  I  I  R R  A H  H  M  M  A A D D Z  Z  A AV V  E  E  R R 

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    PPRREEFFAACCEE 

    This report is prepared and submitted as part of assignment awarded by

    Public Private Partnership (PPP) between the Plan Pakistan and district health

    department Vehari. PPP is basically just a different method of procuring public

    services and infrastructure by combining the best of the public and private

    sectors with an emphasis on value for money and delivering quality public

    services. The attraction of forming such partnerships lies in the ability to mobilize

    more capital than that purely held in the public account and to use private sector

    expertise to help manage project expenditure more efficiently. Governments can

    bring private sector into the modernization and management of projects, while

    remaining responsible for public interest issues and ensuring delivery at specified

    service levels. In short, PPPs enable governments to meet demands for the

    development of modern and efficient services and provide value for taxpayers.

    Vehari is one of the under developed districts of Southern Punjab with 2.4 million

    population having 77 BHU’s and 10 RHC’s, two THQ’s (each with sixty Indoor

    beds capacity ) and a DHQ Hospital with 125 beds.

    IEC material developed by various organizations including Punjab Health

    Department, UNICEF, WHO and other organizations was collected andreviewed. Consultations with Key stake holders were held in context of current

    health situation of district Vehari. EDO(H) and DOH II and Additional Director

    Health Education o/o DGHS Punjab were the key persons to provide technical

    inputs.

    This project is an endeavor to identify issues which could adversely affect

    populations in district Vehari and to study and intervene through Health

    Education Material in order to change un-health behaviors so that to reduce or

    prevent poor health outcome.

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    IInnttr r oodduuccttiioonn:: 

    While the words "information", "education", and "communication" have

    individual meanings, when grouped together as "IEC", they are familiar to many

    within the field of health communication. However, the definition and scope of

    IEC can vary. In an effort to explore how IEC can be integrated into social

    change efforts, this issue of the Drum Beat presents just a few examples of what

    types of IEC strategies and resources are being used in diverse health contexts,

    worldwide.

    "Information, education and communication (IEC) combines strategies,

    approaches and methods that enable individuals, families, groups, organizations

    and communities to play active roles in achieving, protecting and sustaining their

    own health. Embodied in IEC is the process of learning that empowers people to

    make decisions, modify behaviors and change social conditions....The influence

    of underlying social, cultural, economic and environmental conditions on health

    are also taken into consideration in the IEC processes. Identifying and promoting

    specific behaviors that are desirable are usually the objectives of IEC

    efforts....Channels might include interpersonal communication (such as individualdiscussions, counseling sessions or group discussions and community meetings

    and events) or mass media communication (such as radio, television and other

    forms of one-way communication, such as brochures, leaflets and posters, visual

    and audio visual presentations and some forms of electronic communication)" 

    Communication involves the transfer of information between people

    including ideas, emotions, knowledge, and skills. The components of

    communication include the sender, receiver, educational factors, sociocultural

    factors, patterns of communication, perception, and understanding (Hubley,

    1993). In health communication, the sender affects the receiver (Hubley, 1993;

    Olsson, Sandman, & Jansson, 1996); educational factors affect both the sender

    and the receiver (Abraham, Rubaale, & Kipp, 1995); and sociocultural factors

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    (such as attitudes, beliefs, and significant others) affect both the sender and the

    receiver (Hubley, 1993). Research is needed to identify such “disturbing factors”

    and to recommend how to minimize the effects of these factors or to use them to

    enhance communication.

    Health education is one of the most important factors in preventing illness

    (Ess´en, 2001). Many women lack information on their own health and risk

    factors. Women are often the main health providers in the family and are eager to

    get health information that is relevant to their needs and experience and will help

    in taking care of their family. Health communication must therefore be adapted to

    the varied conditions and cultural constraints under which women live and seek

    health care (Galloway, et al., 2002; World Health Organization [WHO], 1997).

    For message effectiveness, information ideally should be delivered to

    women through groups that they are comfortable with and that already exist

    (Ingram, Johnson, & Hamid, 2003) and in a way that women find appropriate, as,

    for example, face-to-face dialogue (Laitinen, Olsson, & Karlberg, 1999; Xihn,

    Binh, Phuong, & Goto, 2004). Preventive care and health education during

    pregnancy is of great importance, both for the health of the mother and the child

    (Van Ginneken, Lob-Levyt, & Gove, 1996; Pallikadavath, Foss, & Stones, 2004),

    what women actually learn from health education, however, has not received

    much attention (Renkert & Nutbeam, 2001).

    In some communities pregnant women have access to some kind of

    health information during pregnancy and birth, but the professionals delivering

    the information and its quality can vary. One problem is that we as health staff do

    not know if the women in our care understand and act on the information they

    receive. From the perspective of a midwife, it is also important during antenatal

    care that communication between the midwife and the woman flows smoothly

    and creates a sense of security (Bredmar, 1999).

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    One of the health problems in pregnancy where health education can in

    theory make a big impact is iron deficiency anemia. Iron deficiency anemia is one

    of the most severe and important nutritional deficiencies in the world (WHO,

    2001). Low iron levels during pregnancy can increase the risk for intrauterine

    growth retardation and premature delivery, resulting in an increased perinatal

    mortality. Severe anemia, often largely due to iron deficiency, is associated with

    increased maternal mortality, and reducing anemia during pregnancy is a key

    component of safe motherhood programs (Massawe, 2002; Pallikadavath, Foss,

    & Stones, 2004; WHO, 2001).

    In most low-income settings it is not possible to discriminate between

    types of anemia and likely causes, but iron deficiency in pregnancy is nearly

    always a substantive problem and the measures taken to prevent it will not harm

    the women even if they are not anemic. Simple ways of preventing anemia thus

    should be included in the information health workers convey on a regular basis to

    pregnant women, including the importance of taking iron tablets regularly during

    pregnancy, sometimes with a combination of folic acid tablets; the need to eat

    iron-rich foods on a daily basis during and after pregnancy; and the value of

    prolonging the interval between pregnancies. All of these behaviors can assist

    women in restoring their iron stores (WHO, 2001). Thus the purpose of this

    assignment is to prepare IEC material which can promote health behaviors

    among communities in district Vehari.

    In May, 2009, Plan Pakistan signed an MOU with department of Health;

    district Vehari to launch the above-named project as a typical example of Public

    Private Partnership. Plan Pakistan provided core funding for the consultancyregarding development of Health Education material in an electronic version and

    training of staff for using the material developed, while district government is

    responsible for the printing of material and supervision of the project activities.

    PHBHEP has three principal objectives:

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    •  Design and develop IEC material and training manuals in consultation with

    the relevant specialist medics/paramedics to address the needs of various

    key stakeholders with diversified qualifications

    •  Develop a strategy and methodology to disseminate the messages

    throughout the district with the involvement of Health department

    administration, Medics/Paramedics

    •  Build the capacity of the master trainers in line with the developed strategy

    to trickle down the training program

    Consultancy was awarded initially till 30th June 2009 by a contract signed on

    3rd June 2009 and received on 6th June 2009.

    PHBHEP will focus developing IEC material to sensitize and educate people

    for healthy behaviors and impart motivational strategies in order to transform

    knowledge into desired health practices.

    AAppppr r ooaacchh:: 

     A Consultative approach was adopted and a series of consultative meetingswere held for selection of topics with district health authorities and Plan Pakistan

    PUM Vehari team. Minutes of meeting are attached as Annexure 1. For collection

    and selection of material and; further modifications and development of

    messages, various meetings with key stakeholders and experts were held in

    order to accomplish this assignment. List of persons consulted and list of material

    collected are attached as Annexure 2 & 3 respectively.

    SSttr r aatteeggyy:: 

     As MOU between Plan Pakistan and District Health Department Vehari was

    signed for duration of 3 years for this project, it was decided to prepare the list of

    topics for whole period of assignment. Some topics were selected to be focused

    for current period of assignment i.e. till 30th June 2009. The rest of the topics

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    ““PPrroommoottiinngg HHeeaalltthhyy BBeehhaavviioorrss tthhrroouugghh HHeeaalltthh EEdduuccaattiioonn iinn ddiissttrriicctt VVeehhaarrii”” 

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    would be included step-wise in later period of project especially those topics

    which were either sensitive and/or needed development of new messages for

    which pre-testing and/or formal approval of the authorities was required to

    disseminate among community.

    MMeetthhooddoollooggyy:: 

    The awareness about health issues like hospital waste, anemia, de-

    worming & personal hygiene, breastfeeding, hepatitis, STIs and environmental

    issues affecting health and their relation with the preventive technologies as well

    as the provisions of appropriate measures at a right time in emergency is

    particularly low among the general public and the concerned agencies. Little are

    they aware of the ill effects of hospital waste and insecticides on human health

    and environment. It is with this background that Plan Pakistan and district health

    department took up the task of “Production of IEC (Information, Education and

    Communication) material on most common issues and its Dissemination

    throughout the district.”

    The activity would be effective with respect to generating awareness on

    the issue among a wider audience; developing network among the various

    stakeholders, including government officials and local authorities; and making the

    information on health related issues widely available. The production of

    educational material (i.e. video, audio, posters, leaflets) and its dissemination

    through organizing a series of interaction programs has proved to be an effective

    approach for creating awareness.

    The video-spots and the other materials could be successful in terms ofraising awareness among the local authorities, medical practitioners, hospital

    staff, non-governmental organizations (NGOs), community based organizations

    (CBOs), health department, media and the general public, among others, about

    the close linkage between the health issue and their prevention. This project will

    bring together the concerned government departments on to a common forum to

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    PPrroo j jeecctt ((PPHHBBHHEEPP)) 

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    openly discuss the health issue in the district and arrive at a consensus to think

    beyond a typical technology. The availability as well as access to information and

    current situation of health problems is currently restricted to a few. It is therefore

    assumed that the information will reach far and wide with all participants being

    supplied with basic Information.

    IEC material containing information relating to public health issues and

    highlighting the necessity for the promotion of preventive technology as a long

    term strategy will be widely disseminated through cable, television, FM radio and

    the wide circulation of posters among the various stakeholders. Urgent need for a

    more elaborate program with elements of capacity building for the health care

    professionals as well as for personnel involved in various disciplines is also felt.

    Thus two principal types of activities will be supported by PHBHEP: public

    information and awareness campaigns, training and awareness workshops.

    Following methodology was therefore adopted in order to accomplish assignment

    successfully.

    1. IIddeennttiif f iiccaattiioonn oof f  iissssuueess aanndd ttooppiiccss:: A series of consultative meetings

    were held with all key stakeholders. Minutes of meetings are annexed. Plan

    Pakistan and district health department Vehari had signed MOU for the period

    of three years i.e. three months a year. Therefore following topic/issues were

    identified to cover under this assignment during whole period of assignment

    for the period of three years.

    i. Self Health Care (Personal Hygiene & Health) (target population,

    whole community);

    ii. Safe Water Supply;

    iii. Safe food practices

    iv. Hepatitis

    v. Anemia of Reproductive age women

    vi. Worm infestation

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    ““PPrroommoottiinngg HHeeaalltthhyy BBeehhaavviioorrss tthhrroouugghh HHeeaalltthh EEdduuccaattiioonn iinn ddiissttrriicctt VVeehhaarrii”” 

    PPrroo j jeecctt ((PPHHBBHHEEPP)) 

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    vii. Scabies

    viii. Breastfeeding

    ix. STIs

    x. Adolescent Health

    xi. Self Medication

    xii. Quackery

    xiii. Traditional care

    xiv. Mal-practices by qualified professionals

    xv. Re-use of syringes

    xvi. Dental practices

    xvii. Insecticides complications and prevention

    xviii. Environment

    xix. Child care

     As per understanding with all key stakeholders health education material for

    those topics which never have been already touched like Quackery, self

    medication, traditional healers, mal-practices by the qualified professionals will

    be developed at some time during next part of assignment in forthcoming three

    years as new messages would be developed through a consultative process in

    order to avoid any controversy. Moreover, we will have to pre-test

    messages prior to introducing those into community. Furthermore, we may need

    approval from a specific agency for a specific message to introduce among

    communities. Therefore It was decided to target first three topics and to look for

    audio and/or video messages developed by health department and other health

    organizations so that may be adopted for broadcasting on air before 30th June

    2009. Moreover, all relevant collected material was handed over to the DOH II,

    district Vehari to be used in future. It was also decided to conduct two trainings

    on the following topics

    1. Syndromic Management of STIs for health professionals i.e.

    MOs, Medical Assistants, LHVs, Dispensers, etc.

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    2. Hospital Waste Management for the First Level Care Facility

    level staff.

    2. CCoonnssuullttaattiivvee MMeeeettiinnggss wwiitthh tthhee EExxppeer r ttss:: A series of consultative

    meeting was held with experts at the provincial level from health department,

    international and national NGOs, other organizations working on developing

    IEC material for health education of the communities. List professionals

    consulted is annexed too.

    3. CCoolllleeccttiioonn oof f  mmaatteer r iiaall:: All the available channels including telephone,

    email, peer networks, personal contacts were used to contact the

    organizations who had developed IEC material especially on the selected

    topics. The most effective channel was personal contact and opportunity at

    the time of consultative meeting was availed for this purpose. More than150

    items were collected directly and about 100 items were collected from the

    internet. List of material collected is annexed and all material was handed

    over to the office of DOH II so that it may be used in future for the same and

    also other projects.

    4. SShhaar r iinngg oof f  ccoolllleecctteedd mmaatteer r iiaall aanndd sseelleeccttiioonn f f oor r  r r ee--ppr r iinnttiinngg aanndd 

    aaddooppttiioonn::  Draft version of selected material is being presented for

    preparation of soft copies with logo of both the partners. As far as Adolescent

    Health & STIs is concerned, it was decided to take those up at a later stage in

    order to avoid any stigma which may be associated to this topic. Department

    of Health is only working on safe water and sanitation aspect of Environment,which are already included in the list. Insecticide complications are being

    dealt by department of Agriculture; however material will be sought in future

    to be used under this project. Following material given in a table format has

    been selected and sample soft copies attached for approval of both the

    partners.

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    PPrroo j jeecctt ((PPHHBBHHEEPP)) 

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    TTooppiicc  TTyyppee oof f  mmaatteer r iiaall 

    Video clip & audio spot on personal hygiene

    Video clip & audio spot on hand washing

    Video clip & audio spot on safe blood transfusion

    Video clip & audio spot on safe sex

    Video clip & audio spot on hair dresser & use of barbar

    Safe Health Care

    (Personal hygiene &

    health)

    Posters on No Smoking (4)

    Safe drinking water Video clip, audio spot on clean drinking water

    Video clip, audio spot on healthy livingSafe food practices

    Video clip & audio spot on safe food practices

    Video Clip & audio spotHepatitis

    Posters (6) + (6)

     Anemia Brochure

    Video clip & audio spotBreastfeeding

    Leaflet

    Worm infestation Pamphlet

    Scabies Brochure

    Video clip & audio spot on immunizationChild care

    Brochure on nutrition

    Video clip & audio spotDental practices

    Posters

    Re-use of syringes Video clip & Audio spot

    STIs Flow charts for Syndromic management

     Adolescent Health Booklet

    Environment Poster by WHO

    Video clips (2) on Dengue fever

    Video clip on Gastro

     Additional

    Brochure on school health promotion

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    If approved for re-printing, then final version with logo will be presented well in

    time.

    5. CCooppyy r r iigghhttss:: it was discussed in details with all the experts including

     Additional Director Health Education o/o DGHS Punjab and others, who

    persistently opined that all of the IEC material prepared by those

    organizations is public property and can be reprinted and used in the interest

    of community provided it is acknowledged that whose original production it

    was.

    6. TTr r aaiinniinngg WWoor r kksshhooppss:: Two training workshops were part of the current

    assignment and district health department suggested to train master trainers

    on the following two topics

    i. Syndromic management of STIs for health practitioners in the public

    sector

    ii. Hospital waste management for first level care facility staff

    However, district health authorities requested to conduct training within 1-2

    weeks after 30th June 2009 because all the officers were busy as a result of

    closing on June 30th.

     Alternatively EDO (H) advised to conduct seminar targeting not only health

    personnel but also all segments society including lawyers, laborers, employees

    from other district government departments like social welfare, finance, etc.

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    SSuummmmaar r yy && CCoonncclluussiioonn:: In changing behavior, acquisition of knowledge is

    the first step; this project has successfully taken the first step in BCC. Changing

    behavior requires sustained education and role modeling. An effort is being made

    in this regard. An incremental change in attitude and behavior would be apparent

    after a while. Health education programs need be conducted on regular basis

    and can be made attractive through skits, plays, songs etc by the children. The

    participation of mothers and families in such activities may be encouraged.

     A collaborative effort by both the partners has been very effective in

    achieving desirable results. Undoubtedly such collaborations hold a great

    potential to bring the various stakeholders on board to discuss the issue and look

    at possible solutions. It has been realized that this partnership should be

    extended toward other programs in the health sector but also with other

    departments like education and community welfare, etc.

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    PPrroo j jeecctt ((PPHHBBHHEEPP)) 

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    Minutes of the meeting

     A meeting was held in the office of Plan Pakistan Vehari regarding Health

    Education material development under public private partnership agreement

    between Plan Pakistan and District Health Department on 22nd June 2009.

    Following members participated

    1. Dr. Muhammad Jameel Chaudri, EDO(H) district Vehari

    2. Dr. Ghulam Mohaydin DOH II, district Vehari

    3. Dr. Naeemullah Consultant, UNICEF

    4. Mr. Khalid Pervaiz, PUM Plan Pakistan Vehari

    5. Dr. Naila Yasmeen, Health Officer, Plan Pakistan Vehari

    6. Dr. Tanvir Ahmad Zaver, Health Education Consultant

     Agenda of the meeting was to review the topics suggested; and progress and

    material submitted by Dr. Tanvir Ahmad Zaver, and to provide comments. Dr.

    Tanvir A Zaver distributed the lists of health professional consulted and list of

    material collected. Following decisions were taken

    1. Dr. Muhammad Jameel Chaudry commented on the topics selected and

    advised to include Safe Health Care, Safe Water Supply and Safe Food

    Practices as a first priority and also to exclude some managerial topics;

    thus the final list of topics for the whole period of three years assignment

    is as under

    i. Self Health Care (Personal Hygiene & Health) (target population,

    whole community);

    ii. Safe Water Supply;

    iii. Safe food practices

    iv. Hepatitis

    v. Anemia of Reproductive age women

     Annexure I

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    vi. Worm infestation

    vii. Scabies

    viii. Breastfeeding

    ix. STIs

    x. Adolescent Health

    xi. Self Medication

    xii. Quackery

    xiii. Traditional care

    xiv. Mal-practices by qualified professionals

    xv. Re-use of syringes

    xvi. Dental practices

    xvii. Insecticides complications and prevention

    xviii. Environment

    xix. Child care

    Thus following topics were excluded form the previous list

    i. Hospital Waste (to be excluded as taken over by PAIMAN; however

    training may be scheduled for those health personnel working in

    BHUs as they were not included in PAIMAN trainings.)

    ii. Quality Health Care (Monitoring) (managerial issue to be excluded)

    iii. QMS (ISO Certification) (excluded to be taken as separate

    assignment by Plan Pakistan)

    2. It was decided to target first three topics and the consultant was advised

    to look for audio and/or video messages developed by health department

    and other health organizations so that may be adopted for broadcasting

    on air before 30th June 2009. Moreover, all relevant material would be

    collected for the topics to be handed over to the DOH II, district Vehari to

    be used in future. DOH II was of the opinion to conduct two trainings and

    topics to be decided later, while EDO (H) advised to conduct seminar

    targeting not only health personnel but also all segments society including

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    lawyers, laborers, employees from other district government departments

    like social welfare, finance, etc.

    Copy circulated to

    1. Dr. Muhammad Jamil, EDO (H) Vehari

    2. Dr. Ghulam Mohayyedin, DOH II, district Vehari

    3. Mr. Khalid Pervaiz PUM, Plan Pakistan district Vehari

    4. Dr. Naila Yasmeen, Health Officer, Plan Pakistan Vehari

    For information and feedback

    Dr. Tanvir Ahmad Zaver

    Health Education Specialist,

    39-D Jinnah Market Wahdat Road, Lahore

    Cell: 0300 4749039

    Tel: 042 7524402

    Email: [email protected] 

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    PPrroo j jeecctt ((PPHHBBHHEEPP)) 

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    Minutes of the meeting

    A meeting was held in the office of DOH II District Vehari regarding Health Education

    material development under public private partnership agreement between Plan Pakistan

    and District Health Department on 8th

     June 2009 and 9th

     June 2009. Following members

     participated

    7.  Dr. Ghulam Mohaydin DOH II, district Vehari

    8.  Dr. Tanvir Ahmad Zaver, Health Education Consultant

    Agenda of the meeting was to finalize the list of topics to be included for whole three

    years assignment and then prioritize topics for the current period till 30th

     June 2009.

    After thorough discussion, keeping n view the current status of health education material

    and activities in district Vehari, following topics were finalized for development of health

    education material during 3 years

    1.  Self Health Care (Personal Hygiene & Health) (target population, whole

    community) (SEMINAR FOR ALL PUBLIC AND COMMUNITY MEMBERS)

    (Video spot) (self budget for health)

    2.  Safe Water Supply

    3.  Safe food practices including micronutrients)

    4.  Hospital Waste (to be excluded as taken over by PAIMAN)

    5.  Quality Health Care (Monitoring) (management issue excluded)

    6.  QMS (ISO Certification) (to be taken as separate assignment by Plan Pakistan)

    7.  Anemia

    8.  Worm infestation

    9.  Hepatitis

    10. Scabies

    11. Breastfeeding

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    12. STIs

    13. Adolescent Health

    14. Self Medication

    15. Quackery

    16. traditional care

    17. mis-practices by qualified professionals

    18. re-use of syringes

    19. dental practices

    20. Insecticides complications and prevention

    21. Environment

    22. child care

    It was decided messages will be developed with special emphasis on training for health

    staff and preparation of guidelines for first three topics, while messages will be developed

    for general community for rest of all topics. All communication strategies and methods

    including pamphlets, banners, calendars, audio-visuals, etc will be used for community

    targeting messages.

    Keeping in view time constraints, it was decided following three topics will be focused

    till 30th

     June 2009 with training of the master trainers

    1.  Hospital Waste

    2.  Anemia

    3.  Worm infestation

    In order to accomplish task well in time, apart from other following persons were

    identified to be contacted immediately

    1.  Dr. Sabiha Khurshid, Project Director MNCH Punjab

    2.  Dr. Fazal Mehmood FOM PAIMAN, Punjab

    3.  Dr. Fawad, Shalimar Hospital Lahore

    4.  Dr. Muhammad Anwar Janjua, National Coordinator PAIMAN, Contech

    International Lahore

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    5.  Dr. Shahid Ahmed, Public Health Specialist, Contech International Lahore

    6.  Health Education Officer o/o DGHS Punjab

    List of persons to be trained as master trainer would be as under:-

    Institution Number

    1.  DHQ Hospital 2

    2.  THQ Hospital 4

    3.  RHCs 10

    Total 16

    In the meeting with EDO(H), it was advised by EDO(H) to keep liaison with DOH II and

    to keep all collected material at the office of DOH II with using his office while visiting

    district Vehari during the period of assignment

    Copy circulated to

    1.  Dr. Muhammad Jamil, EDO (H) Vehari

    2.  Dr. Ghulam Mohayyedin, DOH II, district Vehari

    3.  Dr. Naila Yasmeen, Health Officer, Plan Pakistan PUM Vehari

    For information and feedback

    Dr. Tanvir Ahmad Zaver

    Health Education Specialist,39-D Jinnah Market Wahdat Road, Lahore

    Cell: 0300 4749039

    Tel: 042 7524402

    Email: [email protected]

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    List of experts consulted

    Date: 10th June 2009

    1. Dr. Sabiha Khurshid, Project Director MNCH, Punjab, Huma Block

    Lahore

    2. Dr. Hijab, Deputy Project Director, MNCH Punjab

    3. Mr. Amjad, Procurement Officer MNCH, Punjab

    4. Dr. Fazal Mahmood, FOM PAIMAN, Punjab, 69, Gulberg II M.M. Alam

    Road, Lahore

    5. Dr. Tahir Manzoor, Health Officer, UNICEF, Lahore

    Date: 11th June 2009

    1. Dr. Haq Nawaz Bharwana, Director PHDC, Lahore

    2. Dr. Aamar PHDC, Lahore

    3. Dr. Khalid, PHDC, Lahore

    4. Dr. Rizwana Muzzaffar, Dean IPH Lahore

    5. Mr. Zeeshan, WHO office, Lahore (Dr. Babar Alam was away)

    6. Dr. Fida Ali, Director Medical Education o/o DGHC Punjab, Lahore

    7. Dr. Azhar Masood Bhatti, add. Director EPI, Punjab Lahore

    8. Mr. Shahid Pervaiz Additional Director Health Education o/o DGHS

    Punjab Lahore

    9. Mr. Zulifqar Nabi Malik, Jahandad Society, Shadman, Lahore

    10. Dr. Akhtar Rashid, Save the Children US, 39-L Gulberg Lahore

    11. Dr. Mukhtar Awan, Falah Project, Lahore

    12. Dr. Naila, UNICEF, Lahore

    Date: 12th June 2009

    1. Dr. Muhammad Anwar Janjua, PAIMAN-Contech National Coordinator

    2. Dr. Qamar Salman, Deputy CEO, Contech International

    3. Dr. Shehzad Awan, Contech International

    4. Dr. Ahmad, Nadeem, Contech International

    5. Mr. Naseem Ahmad Khan, ex-Planning officer Health Department

    6. Mst. Sarosh Iqbal, Contech International

     Annexure II

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    Date: 13th June 2009

    1. Dr. Muhammad Anwar Janjua, PAIMAN-Contech National Coordinator

    2. Dr. Shahid Ahmad, Public Health Consultant, Contech International

    Health Consultants

    3. Dr. Shehzad Awan, Contech International

    4. Dr. Ahmad, Nadeem, Contech International

    5. Mr. Ali Murtaza, Jahandad Society Jauhar Town, Lahore

    6. Mr. Muhammad Jaffary, Jahandad Society Jauhar Town, Lahore

    Date: 15th June 2009

    1. Mr. Babar Alam, WHO office, Lahore

    2. Mr. Zeeshan, WHO office, Lahore

    3. Mr. Shahid Pervaiz, Additional Director Health Education, o/o DGHS,

    Lahore

    4. Mr. Haq Nawaz Bharwana, Director PHDC

    5. Mr. Shahid Sharif, Assistant Liberarian PHDC

    6. Dr. Siddique Padhiar Deputy Provincial Coordinator National Prgram

    7. Mr. Nabi Batt UNICEF, Lahore

    Date: 16th June 2009

    1. Dr. Junaid Habibullah, Director Hospital Waste Management, Shalimar

    Hospital, Lahore

    2. Mr. Imran Yousaf, Shalimar Hospital, Lahore

    3. Dr. Sohail Safdar, DMS, Jinnah Hospital, Lahore

    4. Dr. Shahid Ahmad, Public Health Specialist, Contech International,

    Lahore

    Date: 17th June 2009

    1. Mr. Imran Yousaf, Assistant Librarian, PHDC, Lahore

    Date: 18th June 2009

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    1. Mr. Shahid Pervaiz, Additional Director Health Education o/o DGHS

    Punjab, Lahore

    2. Mr. Babar Alam, WHO Operational Officer, Lahore

    3. Dr. Mukhtar Awan, Falah project, Lahore

    4. Dr. Muhammad Arshad Usmani, Director Headquarter, o/o DGHS

    Punjab, Lahore

    Date: 19th & 20th June 2009

    1. Mr. Shahid Pervaiz, Additional Director Health Education o/o DGHS

    Punjab, Lahore

    Date: 22nd

     June 2009

    Meeting was held with district health authorities and Plan Pakistan PUM

    Vehari for finalization of topics and sharing of the material.

    Consultations were made and health education material was collected from theabove-named experts

    Dr. Tanvir Ahmad Zaver

    Health Education Specialist,

    39-D Jinnah Market Wahdat Road, Lahore

    Cell: 0300 4749039

    Tel: 042 7524402

    Email: [email protected]

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    List of material collected 

    1. Brochure, Referral Guide with various messages (5) “Maan aur bache

    ka hafta” by UNICEF & others

    2. Leaflet “Haamla Khwaateen kay liye Mufeed Mashwary” by USAID &

    others

    3. News Letter (3) by Women Health Project.

    4. Leaflet “Hamari Sehet-Haqaiq kya hain?” (2) by IPH.

    5. Brochure “Cure TB to stop TB” by Health Department.

    6. “Counseling Cards for Taleem-e-Sehet” by multiple organizations.

    7. “Nesaab for Trainers” by National LHW Program

    8. “Book for Training of Trainers for Breast Feeding” by National Council

    for Breast Feeding.

    9. Report of “Internal Assesment of LHW Program 2007”

    10. Trainers Guide Refresher Course for LHWs “Bachy ke Sehet” by

    National LHW Program.

    11. Booklet “Sehet ke Dastak” by PAIMAN.

    12. “Annual Report 2006” by PLAN Pakistan.

    13. “Ghaza aur Sehet” by Nutrition Wing, Ministry of Health Pakistan.

    14. “Diet Manual for Pakistan” by Nutrition Wing, MoH Pakistan.

    15. Leaflet “Maan ka Doodh” by UNICEF & others.

    16. Leaflet “Life Skills based Education” by World Population Foundation

    (WPF).

     Annexure III

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    17. Leaflet “Imtezaaj” by Pakistan Rural Workers Social Welfare

    Organization (PRWSWO)

    18. Card “Hero” by WPF

    19. “Aurtoon ke Sehet ke Kitaab” by Jahandaar Society.

    20. Card “Bahadur Ladki” by WPF.

    21. Card “I Love my Life Now” by WPF

    22. “Pocket Calendar” by PLAN RHIA

    23. “Community Health Workers Training Manual” by PLAN Pakistan.

    24. Guideline “Mamta ke Hefazat” by UNFPA & NCMH

    25. “National Food based Dietary Guidelines” by Nutrition Wing, MoH.

    26. “National Study of Reproductive Tract and STIs” by FHI & DFID

    27. Brochure “National Learning Forum 2007” by WPF

    28. “National Plan of Action” by Nutrition Wing, MoH

    29. “Trainers Manual for RHIA” by SACHET Paksiatn.

    30. “Training Manual for Parents/Service Providers ARH” by WPF

    31. Brochures “One & Two Years after Earthquake” by PLAN Pakistan.

    32. “10 Years Review” by WPF

    33. “Mamta ke Hefaazat” instructions for use by UNFPA & NCMH

    34. Booklet “Iodine ke Kami” by UNICEF

    35. “Training 2000” Instruction Manual by Department of Health.

    36. Brochure “Bachpan Poori Zindage ka Aaina-Daar” by Zahanat

    Foundation

    37. Brochure “Empowering the Adolescents” (5) by SACHET

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    38. Leaflet “Nojawan aur Balooghat” by PLAN RHIA

    39. Brochure “Universal Salt Iodization” by UNICEF & others.

    40. Brochure “Maan aur Bachay ke Negeh-Daasht” by RAASTI

    41. “Trainers Manual Injection Safety etc.” by PM Program for Prevention

    & Control of Hepatitis.

    42. “Training Manual for Sanitary Workers” by PM Program for Prevention

    & Control of Hepatitis.

    43. “Training Manual for Doctors and Administrators” by Health

    Department.

    44. “Training Program for Para-Medical Staff” Health Department.

    45. “SOPs Hospital Waste Management” by Health Department

    46. “Plan for Health Care Establishment for Hospital Waste Management”

    by Health Department.

    47. “Hospital Waste Management Plan” by PM Program for Prevention &

    Control of Hepatitis.

    48. “Training Manual for Para-Medical Staff” by PM Program for

    Prevention & Control of Hepatitis.

    49. “Training Manual for Managers and Doctors” by PM Program for

    Prevention & Control of Hepatitis.

    50. “National Guidelines on Hospital Waste Management” by PM Program

    for Prevention & Control of Hepatitis.

    51. “IMCI Introduction” by WHO, UNICEF & Ministry of Health.(6)

    52. “IMCI Identification” by WHO, UNICEF & MoH.

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    53. “Treating the Child” by WHO, UNICEF & MoH.

    54. “Assess & Classify Sick Child” by WHO, UNICEF & MoH.

    55. “Birth Spacing for Healthier Families” by FALAH

    56. “Supportive Supervision” by USAID & PAIMAN

    57. “Child Week Health and Cleanliness” by UNICEF

    58. “Iodized Salt” by Jahandaad Society.

    59. “Maan kay Doodh kay Sath” by Multiple Organizations.

    60. “Immunization for Children” by Multiple Organizations.

    61. “Sasti Flush Latrines” by Multiple Organizations.

    62. “Women’s Health Book” by Jahandaad Society.

    63. “Tool Kit for Teachers” by UNICEF.

    64. “Maan” by Jahandaad Society

    65. “Sehet Maan aur Bachay ke Zemadaari”(8) by PAIMAN.

    66. “EMNOC Manual” by UNICEF

    67. “Paper Guidelines” by UNICEF.

    68. Leaflet “Maan ka Doodh” by Health Department

    69. leaflet “Ashaal ya Dast” by Health Department

    70. Leaflet “Hath Safai” by Health Department

    71. Leaflet “Daant Achay Sehet Achi” by Health Department

    72. Leaflet “Hepatitis B” by Health Department

    73. Leaflet “ Saaf Paani” by Health Department

    74. Leaflet “Dil ke Bemariyaan” by Health Department

    75. Leaflet “Hepatitis B, C and Hamal” by Health Department

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    76. Leaflet “Hamal kay Doraan Khoraak” by Health Department

    77. Leaflet “Thodi se Ahteyaat Bohat Saara Sukh” by Health Department

    78. Leaflet “Hifzaan-e-Sehet kay Asool” by Health Department

    79. Leaflet “Sehet Baksh Adaat-o-itwaar” by Health Department

    80. Leaflet “Maan ka Doodh Ahmeyaat-o-Zaroorat” by Health Department

    81. Leaflet “Diabetes and Care” by Health Department

    82. Leaflet “Exercise” by Health Department

    83. Leaflet “Hefaazti Teekay” by Health Department

    84. Leaflet “Hepatitis Guidelines for Patients” by Health Department

    85. Leaflet “Typhoid Prevention” by Health Department

    86. Leaflet “Barsaat Care” by Health Department

    87. Leaflet “Hepatitis A & E Care” by Health Department

    88. Leaflet “Hepatitis C Care” by Health Department

    89. Leaflet “Mutwazan Ghaza” by Health Department

    90. Leaflet “10 point National Breast Feeding Policy” by Health Department

    91. Leaflet “Help line” by PAIMAN

    92. “Induction Training Curriculum for Nurses” by Health Department

    93. “Handout for Participants for Lactation Management” by UNICEF

    94. “Communication & Supervision Curriculum for Outreach Workers

    Supervisors” by Health Department

    95. “CDC & Information, Education, Communication Facilitators Guide” by

    Health Department

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    PPrroo j jeecctt ((PPHHBBHHEEPP)) 

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    96. “CDC & Information, Education, Communication Curriculum for

    Outreach Workers” by Health Department

    97. “Laboratory Techniques Curriculum” by Health Department

    98. “Reproductive Health Training for LHVs” by Health Department

    99. “Hospital Management Training Course” by Health Department

    100. “Strengthening of MCH Services in Punjab” by Health Department

    101. “Trainers Curriculum on Danger Signs of Pregnancy” by Health

    Department

    102. “Training of Trainers Curriculum” by Health Department

    103. “Training of Trainers Workshop Supporting Material” by Health

    Department

    104. “MCH Curriculum for LHVs Additional Supporting Material” by

    Health Department

    105. “Session Outline Financial Management Training Course” by Health

    Department

    106. “Health System Strengthening Component” by Second Family

    Health Project

    107. “Taleem-e-Sehet Guide for Health Workers” by PHDC

    108. “Health Services Utilization” An Article by Prof. Amman Ullah Khan.

    109. “Utilization of Rural Basic Health Services in Pakistan” a Research

    Study by Mohammad Akram Pervaiz et. al.

    110. “Taaleem-e-Bilamal” (booklets 6, units 22) by WHO

    111. Brochure “Tobacco free youth” with leaflets by WHO

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    112. Leaflet “Sehat Afza Shehron ka Project” by WHO

    113. Leaflet “Epilepsy” by WHO

    114. Leaflet “Nasha ek Baimari” by WHO

    115. Environment by WHO

    116. “Khoon ki kami” a brochure by Health Department Punjab

    117. “Zindagi ki dor” PAIMAN

    118. TV Talk shows by PAIMAN

    119. Media Products: a repository by PAIMAN

    120. Booklet on “Maan aur bache ki sehat” by PAIMAN

    121. “Sehat ki Dastak” a pictorial booklet by PAIMAN

    122. “Bachon ki Ghaza” by Health Department Punjab

    Calendars:

    123. “Nozaida Bachy ke Dekh Bhaal” by WHP

    124. “Hamal kay Doraan Khatarnaak Alamaat” by WHP

    125. “Hamal kay Doraan Mamooli Alamaat” by WHP

    126. “Zachgi kay liy Tayyari” by WHP

    127. “Smoking Warning” by Health Department

    128. “Hepatitis Care” (6) by Health Department

    129. “Vaccination Schedule” by Health Department

    130. “Hospital Waste” by Health Department

    131. “Blood Transfusion” by Health Department

    132. “Sehet-mand Maan, Sehet-mand Bacha” by Health Department

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    133. “Wall Calender” by PAIMAN.

    134. “Table Calendar” by PAIMAN

    135. “World No Tobacco Day” (3) by WHO

    136. “Hifazti teekon ka schedule” by WHO

    137. “Thank you for not smoking” by WHO

    138. “our Health our Environment” by WHO

    139. “Maina; beti ya beta barabar” by UNICEF

    140. “AIDS” by MoH

    141. “Hifazti teeke” by MoH

    142. “Children diarrhea” by UNICEF

    143. “Our safe Heaven” by WHO

    144. “Disaster early warning Device” byWHO

    145. “Our Life Saver” by WHO

    146. “A real disaster” by WHO

    Electronic versions (about 100) and hard copies of the above-mentioned

    material handed over to DOH II