Report of Findings 2011 Packaging Observatory

8/2/2019 Report of Findings 2011 Packaging Observatory

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Contents

Profile of respondents: page 3

Buyers, packaging manufacturers, packaging equipment manufacturers.

Buyers:Production prospects, total, by industry and compared to 2010 page 6Purchases by material: shares in volume and purchasing plans page 10Innovation trends page 16

. Packaging manufacturers and Packaging equipment manufacturersEvolution of operating margin and investments page 20

Development levers

Buyers, Packaging Manufacturers, Packaging Equipment Manufacturers page 25

Factors driving innovationBuyers, Packaging Manufacturers, Packaging Equipment Manufacturers page 29

. Export developmentPackaging Manufacturers and Packaging Equipment Manufacturers page 36

. Sourcing: buyers' supplier countries page 39

total or partial reproduction is prohibited without prior authorization


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Profile of respondentsBUYERS

Industry

Company size

Less than 20 employees 12%From 20 to 99 19%From 100 to 249 17%

From 250 to 499 13%

500 and above 39%


8%Other consumer goods (clothing, household equipment...)

12%

Healthcare, pharmaceutical industry

2011

Food (excluding liquids) 31%

Cosmetics, hygiene, perfumery 14%

Automotive, aeronautics, rail / Mechanical, electrical andelectronic capital goods

9%

Intermediate goods (chemical industry, materials, metallurgy,

components...) 8%

Liquid food6%

Other 6%

Retail, services 6%3


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Profil of respondantsPACKAGING MANUFACTURERS

ACTIVITES Profile Turnover

reproduction partielle ou totale interdite, sans autorisation pralable

4

Food (excluding liquids) 35%

Liquid food 11%

Cosmetics, hygiene, perfumery 10%

Healthcare, pharmaceutical industry 10%

Automotive, aeronautics, rail / Mechanical, electrical and

electronic capital goods

9%

Intermediate goods (chemical industry, materials,metallurgy, components...)

7%

Retail, services 7%

Other consumer goods (clothing, householdequipment...)

6%

Other5%

Breakdown of turnover by customer industry


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Profile of respondentsEQUIPMENT MANUFACTURERS

ACTIVITIES Profile - Turnover

Independent company 64%

Subsidiary of French group 10%

Subsidiary of international group 26%


5

Manufacturers of packaging/packing equipment 46%

Distributors / Importers of packaging equipment 26%

Manufacturers of packagig/ packing equipment items 18%

Distributor/ importer of packaging/ packing equipment 10%

Primary packaging machines 18%

Printing, marking, coding, labelling machines 16%

Secondary packaging machines 8%

Bottling lines 8%

End of line equipment 7%

Line monitoring material 2%

Other 41%


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BUYERS

Production prospects:. Total. By industry

. Compared


6


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BUYERS

2011Production prospects by sectors

What are your production prospects in volume in France for the medium term (2012-2014)? STABLE

Total increase

(+/++)

Liquid food 28% 69%

Healthcare, pharmaceutical industry 24% 69%

Retail, service 25% 69%

Intermediate goods (chemical, materials, metallurgy, components...) 26% 66%

Other consumer goods (clothing, household equipment...) 28% 66%

Other 12% 65%

Food (excluding liquids) 27% 64%

Cosmetics, hygiene, perfumery 25% 58%

Automotive, aeronautics, rail / Mechan., electrical, electronic capital goods 42% 47%

Respondents average 26% 64%


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BUYERS2011 - compared production prospects

Industry buyers are more optimistic for the medium term in 2011 than in 2010.

Percentage of total responses ++ / +

- 5pts

+ 5pts

+ 8pts

+ 13pts

+ 12pts

+ 9pts

+5pts


9

2011

2010

+ 8pts


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Purchases by MATERIAL

Purchase shares in volume by material: market share

Purchasing plans by material.


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BUYERS2011Breakdown of purchases by material

Market share involume in %


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BUYERS

2011Purchasing plans by material

42% of buyers expect their purchases will increase (increase 37%; stronger rise 5%)45% expect they will be stable in the medium term

Q. What are your package purchasing plans for the medium term (2012-2014)?


12

- - -Sub-totaldecrease =

Sub-totalincrease + + +

Novisibility

Flexible materials 1% 3% 4% 41% 51% 46% 6% 4%

Rigid plastics 1% 10% 11% 37% 50% 46% 4% 3%Corrugatedcardboard 0% 8% 8% 43% 47% 41% 6% 3%

Glass 1% 15% 16% 40% 41% 25% 16% 3%

Flat cardboard 2% 12% 13% 41% 41% 37% 4% 5%

Paper 1% 11% 12% 49% 36% 31% 5% 3%

Aluminium 2% 7% 8% 59% 33% 30% 3% 0%

Wood 0% 11% 11% 59% 30% 27% 3% 0%

Steel 2% 21% 23% 63% 13% 13% 0% 2%


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42% of buyersexpect theirpurchases willincrease (increase

37% strong rise+5%)


Increase in purchasing plans: sub-total + and ++


13

BUYERS



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45% of buyersexpect theirpurchases will be

stable in themedium term


Stability prospects


14

BUYERS



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BUYERS

2011 Material price perspectives

46% of buyers

expect an increaseup to +5% in

packaging prices

Q. What packaging price evolution do you expect for the medium term ... ?


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Innovation trends for package andpackaging buyers

. Average all sectors.

. Spotlight on the food sector (excluding liquids). Spotlight on cosmetics, hygiene, beauty industries


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2012 2014 innnovation trends

Q . And what do you consider being the major packaging innovationtrends?

Buyers Average all sectors


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2012-2014 innovation trends

TOP Buyers

Food sector excluding liquids (50% of production and +)


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2012-2014 innovation trends

TOP Buyers

Cosmetics, hygiene, beauty industries (50% of production and +)


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PROSPECTS FOR PACKAGING MANUFACTURERS AND PACKAGING

EQUIPMENT MANUFACTURERS

Growth in France?Which evolution for the operating margin?Which Investissements?


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MANUFACTURERS

2011Growth prospects

56% ofmanufacturers

count on growth

Q. What are your growth prospects for France for the medium term (2012-2014)?


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PACKAGING MANUFACTURERS Summary of economic indicators

Stabilization of operating margin

20112008

Investment prospects: stabilization +

Stable 51%Rising 37%Declining 12%

Employment prospects: stabilization

Stable 63%Rising 24%Declining 13%


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EQUIPEMENT MANUFACTURERS

2011Growth perspectives

53% ofequipment

manufacturerscount on growth

and 24% onstability

Q. What are your growth prospects for France for the medium term (2012-2014)?r


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PACKAGING MANUFACTURERS Summary of economic indicators

Operating margin: stabilization +In line with 2010 forecasts, more optimistic than in the last years

Investment prospects: stabilization +In decline with a slight drop of 3points

Employment prospects: stabilization +Maintain of 2010 forecasts, more optimistic than in the last years

Rising 33%

Stable 41%Declining 26%

Rising 31%Stable 53%Declining 16%

Rising 34%Stable 49%Declining 17%


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Development levers

Prospects for buyers, packaging manufacturers and

packaging equipment manufacturers


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PACKAGING MANUFACTURERS

2012 - 2014 development leversQ On which development levers does your company rely for the medium term?

% Very important


27

Confirmedaggressive stance

towards newmarkets.

More affirmedinvestment

portfolio this year(+3points)


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Factors driving packaging innovation

Visions shared by packaging buyers, packaging

manufacturers, and packaging equipment manufacturers.


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Buyers, all sectors


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What are the key factors that foster innovation for

your packages?

Very

important

Moderately

important

Of little

importance

Not at all

importantCost reduction 75% 20% 4% 1%

Recycling of materials 44% 43% 12% 1%

Reducing packaging at source , eco-design, life cycle analysis44% 40% 11% 5%

Standardisation, regulations 43% 41% 14% 2%

Sustainable development (social, societal and environmental

aspects, CSR) 37% 44% 16% 3%

New matrials 32% 38% 22% 8%

Accelerated rhythm of market introduction 30% 35% 23% 12%

New technologies 28% 40% 22% 10%

Environmental labelling 24% 47% 24% 5%

Evolution of consumption patterns (nomadism, out-of-home dining )

23% 29% 24% 24%

Evolution of distribution channels (hard discount, online sale...)21% 34% 23% 21%

Counterfeiting 9% 18% 31% 42%

Demographic changes (ageing population, blended families )7% 23% 34% 36%


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Cost reductionis the major factor that fosters packaging

innovation in all sectors.

BUYERS

Recycling and eco-design come nexton an equal position.

As a matter of fact regulations play a

major role in the evolution of packages

Q What are the key factors that foster innovation for your packages?% of respondents: Very important


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Manufacturers, all sectors


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What are the key factors that foster innovation for

your packages?

Veryimportant

Moderatelyimportant

Of littleimportance

Not at allimportant

Cost reduction 58% 36% 5% 1%

Material recycling 43% 40% 14% 3%

Reducing packaging at source , eco-design, life cycle analysis 40% 40% 13% 7%

New materials 35% 44% 16% 6%

New technologies 32% 33% 28% 7%

Evolution of consumption patterns (nomadism, out-of-home dining ) 28% 34% 22% 16%

Sustainable development (social, societal and environmental aspects,CSR) 28% 38% 27% 8%

Standardisation, regulations 27% 45% 23% 5%

Environmental labelling 23% 38% 27% 12%

Accelerated rhythm of market introduction 21% 41% 29% 9%

Evolution of distribution channels (hard discount, online sale...) 19% 31% 31% 18%

Counterfeiting 7% 15% 32% 46%

Demographic changes (ageing population, blended families ) 7% 23% 41% 29%


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Cost: a widely shared objective for

manufacturers as for the buyers, but to alower degree.

.

PACKAGING MANUFACTURERS

Q What are the key factors that foster innovation in

your packages?% of respondents: Very important

Recycling and eco-design are as

important for the manufacturers asfor the buyers.

They also agree on the importance ofnew materials which are connected to

new technologies implemented bythe manufacturers


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PACKAGING EQUIPMENT MANUFACTURERS

Innovation factors in the medium term

Q. In your view, what are the key factors that foster innovation for packaging equipment?


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Export development for packaging manufacturers and

packaging equipment manufacturers

Prospects, target countries and competitors


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Target countries or regions for exportsales

PACKAGING MANUFACTURERS: 21% of turnover achieved withexport sales.

38% of packaging manufacturers expect their exports toincrease, 53% expect them to be stable.

Top countries/regions among allcited countries:

Germany

Rest of EuropeBelgium

United KingdomSpain

Eastern Europe

Italy

North AfricaNetherlands

USA/CanadaChina

Top competitor countries or regions

In the total number of countriescited outside France, the mostcited ones are:


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ItalySpain

Germany

ChinaEastern Europe


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Target countries or regions

EQUIPMENT MANUFACTURERS: 22% of turnover achieved

with export sales.

49% of packaging equipment manufacturers expect theirexports to rise, 35% expect them to be stable.

Top countries or regions in allthose cited:

Italy

Germany

Followed by China, Spain and EasternEurope

Top competitor countries or regions

Among all responses, the topcountries are clearly :


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North Africa : confirms its potential Eastern Europe Germany

Belgium


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French BUYERS From which supplier countries do you buy

packaging?

France has a 42% market share, with an European based sourcing.


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France 42%

Germany 12%

Italy 8%

Rest of Europe 7%

Spain 7%

China 4%

Belgium 4%

Eastern Europe 3%

Netehrlands 3%

United Kingdom 2%

Turkey 2%

India 0,9%

USA/Canada 0,9%

North Africa 0,5%

Brazil 0,5%

Report of Findings 2011 Packaging Observatory

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Transcript of Report of Findings 2011 Packaging Observatory