about EACA• Represents full-service advertising and media agencies and agency

associations in Europe

• Aims to promote honest, effective advertising, high professional standards, and awareness of the contribution of advertising in a free market economy

• Encourage close co-operation between agencies, advertisers and media in European advertising bodies

• In addition to legal & industry issues, EACA prioritises:– academic education & training– the social acceptance and political understanding of advertising’s role in society– recruitment issues– advertising agency industry developments in "new Europe“

W: www.eaca.beLinkedIn: EACATwitter: @EACA_be

about IMCC

•Mission: to represent the integrated marketing communications agencies and agency associations in Europe

• Focuses on three key areas:1. Best Practice

2. Lobbying

3. Recognition by way of the IMC European Awards

•Ambition: to promote the use of integrated marketing communications and turn the various threats and issues facing the industry into future opportunities

W: www.imcceurope.com

• Rewards the best marketing communications campaigns in Europe

• Awards are open to national award winners in the member countries of IMCC and an international category accepts entries from countries outside Europe

• Call for entries for the IMC European Awards 2013 runs from 6 th May to 15th July 2013

• Entries are judged online by a panel of 60 senior industry European representatives

The IMC European Awards

Blister Plaster (2010)

Campaign: Blister Plasters. And Club Nights?

Country: UK

Agency: Jeffries Parsons Myers Harvey

Client: Johnson & Johnson

Award: Gold

Blister Plaster (2010)

Put a crate behind your window (2010)

Campaign: Maes beer - Put a crate behind your window

Country: Belgium

Agency: TBWA

Client: Alken-Maes

Award: Gold

Put a crate behind your window (2010)

Hold Your Lion(2010)

Campaign: Hold Your Lion

Country: Belgium

Agency: Proximity BBDO

Client: Kluwer

Awards: Silver (3)

Hold Your Lion(2010)

Triple Velvet Tree Detective (2010)

Campaign: Triple Velvet Tree Detective

Country: UK

Agency: iris nation ltd

Client: SCA Hygiene Products UK Ltd

Awards: Gold, Silver, Bronze

Triple Velvet Tree Detective (2010)

Audi A1 Chase (2011)

Campaign: Audi A1 Chase

Country: Ireland

Agency: Tequila Ireland

Client: Audi

Awards: Gold (2) & Silver

Audi A1 Chase (2011)

Bavaria DutchDress (2011)

Campaign: Bavaria DutchDress

Country: Netherlands

Agency: Selmore

Client: Bavaria

Awards: Gold (2) & Grand Prix

Bavaria DutchDress (2011)

Look me in the eyes (2011)

Campaign: Look me in the eyes

Country: Belgium

Agency: AIR

Client: RTBf

Awards: Silver

Look me in the eyes (2011)

The Room (2012)

Campaign: The Room

Country: Spain

Agency: GMR Marketing

Client: Telefonica

Award: Gold

The Room (2012)

Do It Yourself (2012)

Campaign: Do It YourselfCountry: Czech Republic

Agency: Mindshare s.r.o.

Client: Ford

Award: Gold

Do It Yourself (2012)

Diet Coke Love It Light(2012)

Campaign: Diet Coke Love It Light

Country: Ireland

Agency: Verve Marketing

Client: Coca-Cola

Award: Silver & Bronze

Diet Coke Love It Light(2012)

Be A Fairy Godmother(2012)

Campaign: Fairy and Make A Wish –

Be A Fairy Godmother

Country: UK

Agency: Dialogue

Client: Procter & Gamble

Award: Bronze

Be A Fairy Godmother(2012)

7 days for a change(2012)

Campaign: 7 days for a change

Country: Spain

Agency: DRAFTFCB Spain

Client: TUNISAIR

Award: Silver & Bronze

7 days for a change(2012)