Releasing Music

YOUR RECORDINGS AND THE UMBRELLA

PROPOSAL

PROPOSAL

• TO BE DELIVERED BY TUESDAY 21st APRIL

PROPOSAL

• TO BE DELIVERED BY TUESDAY 21st APRIL• TO INCLUDE THE FOLLOWING INFO:

• WHO IS THE CLIENT?

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)• 1 MARKETING TOOL

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)• 1 MARKETING TOOL (REMIX, COVER, VIRAL VIDEO)

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)• 1 MARKETING TOOL (REMIX, COVER, VIRAL VIDEO)• RELEASE SCHEDULE

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)• 1 MARKETING TOOL (REMIX, COVER, VIRAL VIDEO)• RELEASE SCHEDULE (1ST TRACK - MAY 10TH, EP/ALBUM – JUNE

26TH)

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)• 1 MARKETING TOOL (REMIX, COVER, VIRAL VIDEO)• RELEASE SCHEDULE (1ST TRACK - MAY 10TH, EP/ALBUM – JUNE

26TH)• MARKETING STRATEGY?

MARKETING STRATEGY 1


• PROMO TRACKS ON SOUNDCLOUD TO MY 100 FACEBOOK FRIENDS



• THE END



• THE END• LAME?



• THE END• LAME?• COULD SAY IF EACH OF MY 100 FRIENDS HAS

100 FRIENDS, THEN I CAN REACH




100 FRIENDS, THEN I CAN REACH 10,000 PEOPLE




100 FRIENDS, THEN I CAN REACH 10,000 PEOPLE

• BUT HOW MANY FRIENDS WILL SHARE?

ISSUES WITH STRATEGY 1


• LIMITED EFFECTIVENESS


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES• CAN ONLY REALLY DO ONCE


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES• CAN ONLY REALLY DO ONCE (TWICE?)


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES• CAN ONLY REALLY DO ONCE (TWICE?)• OR IT GETS REALLY BORING..


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES• CAN ONLY REALLY DO ONCE (TWICE?)• OR IT GETS REALLY BORING..• NO ‘VIRAL’ EFFECT


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES• CAN ONLY REALLY DO ONCE (TWICE?)• OR IT GETS REALLY BORING..• NO ‘VIRAL’ EFFECT IE; MULTIPLE SOURCES

LIKE YOUR TIMELINE ON ‘KONY’ DAY


• LIMITED EFFECTIVENESS• MAYBE ON 10 (OF 100 WILL SHARE)• IE; LINK WILL APPEAR ON 1000 TIMELINES• CAN ONLY REALLY DO ONCE (TWICE?)• OR IT GETS REALLY BORING..• NO ‘VIRAL’ EFFECT IE; MULTIPLE SOURCES

LIKE YOUR TIMELINE ON ‘KONY’ DAY• NO THIRD PARTY INTEGRITY OR CREDIBILITY

WHY DO ARTISTS WANNA GET SIGNED?


• THIRD PARTY INTEGRITY/CREDIBILITY


• THIRD PARTY INTEGRITY/CREDIBILITY• DON’T HAVE TO HYPE THEMSELVES


• THIRD PARTY INTEGRITY/CREDIBILITY• DON’T HAVE TO HYPE THEMSELVES• PROMOTIONAL REACH


• THIRD PARTY INTEGRITY/CREDIBILITY• DON’T HAVE TO HYPE THEMSELVES• PROMOTIONAL REACH• LARGER MARKETING TEAMS

MARKETING TEAMS

MARKETING TEAMS

• POWER OF THE COLLECTIVE

MARKETING TEAMS

• POWER OF THE COLLECTIVE• AN EXAMPLE..

MARKETING TEAMS

• POWER OF THE COLLECTIVE• AN EXAMPLE..• TAKE THE 15 OF US

MARKETING TEAMS

• POWER OF THE COLLECTIVE• AN EXAMPLE..• TAKE THE 15 OF US, 100 FB FRIENDS EACH?

MARKETING TEAMS

• POWER OF THE COLLECTIVE• AN EXAMPLE..• TAKE THE 15 OF US, 100 FB FRIENDS EACH?• WE ALL POST A LINK ON APRIL 2OTH

MARKETING TEAMS

• POWER OF THE COLLECTIVE• AN EXAMPLE..• TAKE THE 15 OF US, 100 FB FRIENDS EACH?• WE ALL POST A LINK ON APRIL 2OTH, THEN

AGAIN ON MAY 10TH

MARKETING TEAMS

• POWER OF THE COLLECTIVE• AN EXAMPLE..• TAKE THE 15 OF US, 100 FB FRIENDS EACH?• WE ALL POST A LINK ON APRIL 25th, THEN

AGAIN ON MAY 10TH, THEN AGAIN ON JUNE 26TH

• 15 OF US, POST THE SAME LINK ON 3 SEPARATE DATES


• IF ON EACH OCCASION 10 EACH OF OUR FRIENDS (150 PEOPLE) ‘SHARE’ WITH THEIR 100 FRIENDS



• OUR LINK WILL APPEAR ON 15000 TIMELINES



• OUR LINK WILL APPEAR ON 15000 TIMELINES• 3 TIMES



• OUR LINK WILL APPEAR ON 15000 TIMELINES• 3 TIMES = 45000 TOTAL VIEWS



• OUR LINK WILL APPEAR ON 15000 TIMELINES• 3 TIMES = 45000 TOTAL VIEWS• “BUT ANDY”, I HEAR YOU CRY



• OUR LINK WILL APPEAR ON 15000 TIMELINES• 3 TIMES = 45000 TOTAL VIEWS• “BUT ANDY”, I HEAR YOU CRY “HOW CAN WE

ALL SHARE THE SAME LINK WHEN WE ARE WORKING ON DIFFERENT PROJECTS”?

WE WORK UNDER THE SAME ‘UMBRELLA’


• OR LABEL.


• OR LABEL.• SOMETHING LIKE…

YOUR ‘CONTRACT’ WITH MISKIN RECORDS


• YOU WILL GAIN A MARKETING TEAM OF 14 PEOPLE TO ‘WORK’ YOUR PROJECT



• YOU AGREE TO CREATE AN ONLINE ‘PRESENCE’ (IF ONE DOES NOT ALREADY EXIST) FOR YOUR RECORDING PROJECT.




• WE WILL CREATE LINKS TO THESE VIA MISKIN REKKIDS. WE WILL HOST YOUR RECORDINGS.




• WE WILL CREATE LINKS TO THESE VIA MISKIN REKKIDS. WE WILL HOST YOUR RECORDINGS.

• YOU AGREE TO SHARE THE SAME LINK (MUTUALLY AGREED) THROUGH YOUR PERSONAL SOCIAL NETWORKS ON 3 DESIGNATED DATES.

THAT’S ALL

THAT’S ALL

• SO LETS REVISE WHAT I WANT FROM YOUR PROPOSAL.

• WHO IS THE CLIENT? (THIRD PARTY, COLLEAGUES, YOURSELF)• PROJECT NAME• PROVIDE SOCIAL MEDIA LINKS, 2 FROM; FACEBOOK, BLOGSITE

(TUMBLR ETC), TWITTER, SOUNDCLOUD• IDENTIFY GENRE (DEMOGRAPHIC, PRECEDENTS)• GOAL (4 TRACKS MIN, 10 TRACKS MAX)• 1 MARKETING TOOL (REMIX, COVER, VIRAL VIDEO)• ARTWORK LOGO (400 X 400 JPEG)• RELEASE SCHEDULE (1ST TRACK - MAY 10TH, EP/ALBUM – JUNE 26TH)• ALL THE ABOVE BY APRIL 21st

ON MAY 15TH WE COULD ‘RELEASE’ A MISKIN RECORDS COMPILATION. YOUR MARKETING TOOL SHOULD BE USED TO PROMOTE THIS.

Releasing Music

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