Relay For Life SL
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Transcript of Relay For Life SL
RELAY FOR LIFE SL
Keith MorrisNonprofit Technology Conference
March 21, 2008
Overview
Introduce Second Life
Real World Relay For Life
Virtual Relay For Life
SECOND LIFE
by Giff Constable
Three Characteristics
Three Characteristics
1. Social Platform
Three Characteristics
2. User-Generated Content
Three Characteristics
3. Economy & Currency Exchange
RELAY FOR LIFE(In the Real World)
What is it?
ACS Signature Fundraising Event
5,000 Communities
$405 Million in 2007
What is it?
Teams of 8-15
Several Months of Fundraising
Relay: Culminating Event
Relay Features
Campsites
Entertainment
Survivor Lap
Luminaria Ceremony
RELAY FOR LIFE SL(The Virtual One)
History
Kind of an Accident
Local RL Relay Team
Accounting Nightmare
History
Randy Moss
History
Randy Moss
Football Star
ACS Futuring and Innovations Center
Thanks, Randy
How it Works
Teams of 15
Four Months of Fundraising
Design Phase
Relay: Culminating Event
How it Works
Making a Donation
How it Works
Making a Donation
Fundraiser Examples
Relay Clothing Fair
Auction
Concerts/Parties
Jail and Bail
Fundraiser Examples
This virtual car auctioned for US$2,000.
Survivor Group
180 members
Meet twice per week
On call to support newly diagnosed
Statistics
2005
6 sims
no teams
$6,000 raised
Statistics
2006
12 sims
13 teams
$42,000 raised
Statistics
2007
32 sims
45 teams
$118,000 raised
Statistics
2008
35 sims
85 teams
$18,500 raised in the first week (~18 weeks to go)
CONTACT:[email protected]
Second Life: Jade LilyTwitter: JadeLily